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Woodpecker vs Mixmax (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 23, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Woodpecker

Woodpecker is a user-friendly email automation tool that simplifies your outreach efforts. With effective automation and good CRM integration, it's ideal for small to medium-sized businesses.

  • User-friendly interface
  • Effective email automation
  • Good CRM integration
  • Limited template options
  • Basic email tracking

Free plan?

Yes

Starting price

$29 per month
Excellent Value For Price
4.5

0

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Mixmax

Mixmax enhances your Gmail experience with advanced email tracking and comprehensive templates. Its seamless CRM integration makes it a powerful tool for sales teams and marketers.

  • Advanced email tracking
  • Comprehensive templates
  • Seamless CRM integration
  • Higher price point
  • Requires Gmail

Free plan?

Yes

Starting price

$34 per month per user

What is Woodpecker?

Woodpecker is an intuitive email automation tool designed to streamline your outreach efforts. It helps businesses automate follow-ups, personalize emails, and manage campaigns efficiently. With its user-friendly interface, Woodpecker allows you to focus on building relationships rather than getting bogged down by repetitive tasks. It integrates seamlessly with various CRMs, ensuring your sales process is smooth and effective.

What is Mixmax?

Mixmax is a powerful email productivity tool that enhances your Gmail experience. It offers features like email tracking, scheduling, and templates, making it easier to manage your communications. Mixmax is perfect for sales teams, marketers, and anyone looking to boost their email efficiency. Its seamless integration with Gmail ensures you can access all its features without leaving your inbox.

Pros and Cons of Woodpecker vs Mixmax

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Pros & Cons of Woodpecker

User-friendly interface
  • Woodpecker's interface is designed to be intuitive and easy to navigate, making it accessible for users of all skill levels. This simplicity allows you to focus on your email campaigns without getting bogged down by complex features.
Effective email automation
  • Woodpecker excels in automating email campaigns, allowing you to set up sequences and follow-ups with ease. This feature saves time and ensures your outreach efforts are consistent and effective.
Good CRM integration
  • Woodpecker integrates well with popular CRMs, ensuring your sales process is smooth and efficient. This integration helps you manage your contacts and campaigns seamlessly.
Limited template options
  • While Woodpecker offers templates, the selection is limited compared to other tools. This limitation may require you to create custom templates, which can be time-consuming.
Basic email tracking
  • Woodpecker's email tracking features are basic, providing limited insights into email engagement. If detailed tracking is important for your campaigns, you may find this feature lacking.
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Pros & Cons of Mixmax

Advanced email tracking
  • Mixmax offers advanced email tracking capabilities, providing detailed insights into email opens, clicks, and engagement. This feature helps you optimize your email campaigns for better results.
Comprehensive templates
  • Mixmax provides a wide range of customizable templates, making it easy to create professional-looking emails. This feature saves time and ensures your emails are visually appealing.
Seamless CRM integration
  • Mixmax integrates seamlessly with popular CRMs like Salesforce and HubSpot, ensuring your sales process is efficient and effective. This integration helps you manage your contacts and campaigns with ease.
Higher price point
  • Mixmax's extensive features come at a higher price point, which may be a consideration for smaller businesses or those with limited budgets.
Requires Gmail
  • Mixmax is designed to work with Gmail, which may be a limitation for users who prefer other email platforms. This requirement may necessitate a switch to Gmail for full functionality.

Woodpecker vs Mixmax: At A Glance

Decision FactorWoodpeckerMixmax
Value to Price
Good4.2
Excellent4.5
Ease of Use
Excellent4.3
Excellent4.6
Functionality
Excellent4.4
Excellent4.7
Scalability
Excellent4.3
Excellent4.5
Integrations
Good4.1
Excellent4.6
Customer Support
Good4.2
Excellent4.4
Security
Excellent4.3
Excellent4.5
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

Woodpecker offers a competitive pricing model that aligns well with its features, making it a cost-effective choice for small to medium-sized businesses. Mixmax, on the other hand, provides a slightly higher value due to its extensive feature set, which justifies its price for larger teams. If you're looking for a tool that offers more features for the price, Mixmax might be the better option.

Ease of Use

Both Woodpecker and Mixmax are designed with user-friendliness in mind. However, Mixmax's integration with Gmail makes it slightly easier to use for those already familiar with the platform. Woodpecker's interface is straightforward, but it may require a bit more time to get accustomed to. If ease of use is your top priority, Mixmax could be the better choice.

Functionality

Mixmax excels in functionality with its robust set of features, including email tracking, scheduling, and templates. Woodpecker, while offering essential email automation features, doesn't match the breadth of Mixmax's capabilities. If you need a tool with comprehensive functionality, Mixmax is likely to meet your needs better.

Scalability

Both tools are scalable, but Mixmax offers more flexibility for growing teams due to its advanced features and integrations. Woodpecker is suitable for smaller teams or businesses that don't require extensive scalability. If your business is expanding rapidly, Mixmax might be the more scalable option.

Integrations

Mixmax offers a wide range of integrations, particularly with Google Workspace, making it a versatile tool for various workflows. Woodpecker also provides integrations, but its options are more limited compared to Mixmax. If integrations are crucial for your operations, Mixmax offers a broader selection.

Customer Support

Both Woodpecker and Mixmax provide reliable customer support. However, Mixmax has a slight edge with its more responsive support team and comprehensive help resources. If customer support is a critical factor for you, Mixmax might be the better choice.

Security

Security is a priority for both tools, with Mixmax offering slightly more advanced security features, particularly for enterprise users. Woodpecker provides solid security measures, but Mixmax's additional features make it a more secure option for larger organizations. If security is a top concern, Mixmax is likely the safer choice.

Overall Rating

Overall, Mixmax scores higher due to its extensive features, ease of use, and robust integrations. Woodpecker is a strong contender, especially for smaller businesses looking for a straightforward email automation tool. If you're seeking a comprehensive solution, Mixmax is the better choice.

Woodpecker vs Mixmax: A Detailed Breakdown of Key Features

FeaturesWoodpeckerMixmax
Email Tracking
Good4.2
Excellent4.7
Email Scheduling
Excellent4.3
Excellent4.6
Templates
Good4.1
Excellent4.5
CRM Integration
Excellent4.4
Excellent4.6
Automation
Excellent4.5
Excellent4.7
User Interface
Excellent4.3
Excellent4.6

Email Tracking

Mixmax offers superior email tracking capabilities, providing detailed insights into email opens, clicks, and engagement. Woodpecker also provides tracking features, but they are not as comprehensive as Mixmax's. If you need in-depth tracking to optimize your email campaigns, Mixmax is the better choice.

Email Scheduling

Both tools offer email scheduling, but Mixmax's scheduling features are more advanced, allowing for greater flexibility and control. Woodpecker's scheduling is straightforward and effective, but Mixmax provides more options for customization. If scheduling is a priority, Mixmax offers more robust features.

Templates

Mixmax provides a wide range of customizable templates, making it easy to create professional-looking emails. Woodpecker also offers templates, but the selection is more limited. If you rely heavily on templates for your email campaigns, Mixmax is the better option.

CRM Integration

Both Woodpecker and Mixmax integrate with popular CRMs, but Mixmax offers more seamless integration with tools like Salesforce and HubSpot. Woodpecker's CRM integration is effective, but Mixmax provides a more comprehensive solution. If CRM integration is crucial, Mixmax is the superior choice.

Automation

Mixmax excels in automation, offering advanced features that streamline your workflow. Woodpecker also provides automation capabilities, but they are not as extensive as Mixmax's. If automation is a key factor for you, Mixmax offers more powerful tools.

User Interface

Mixmax's user interface is intuitive and easy to navigate, making it accessible for users of all skill levels. Woodpecker's interface is also user-friendly, but Mixmax offers a more polished experience. If a seamless user interface is important, Mixmax is the better choice.

Pricing Comparison of Woodpecker and Mixmax

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Woodpecker and Mixmax. This comparison will highlight the best option for enhancing your email productivity.

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Woodpecker Pricing Plans

Cold Email
For small businesses
$29

per month

Try For Freeright_arrow
Cold Email includes:
  • Store up to 2,000 prospects in your database.
  • Connect unlimited email accounts at no extra cost.
  • Invite unlimited team members without additional charges.
  • Benefit from unlimited email address verification via Bouncer.
Agency
For lead generation agencies
$49

per month

Try For Freeright_arrow
Includes Cold Email, plus:
  • Store up to 4,000 prospects in your database.
  • Manage all client stats in one centralized panel.
  • Utilize an agency outreach calendar for better planning.
  • Access global blacklist for all clients to avoid duplication.
Custom
For large enterprises
Contact sales
Request Pricingright_arrow
Includes Agency, plus:
  • Store up to 40,000 prospects in your database.
  • Mix and match any feature for tailored solutions.
  • Benefit from dedicated success manager for support.
  • Access early features and longer trial periods.
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Mixmax Pricing Plans

Free Plan
For Small Teams
$0

per month per user

Get Startedright_arrow
Free Plan includes:
  • Email tracking to monitor open and click-through rates effectively.
  • Create and use email templates for frequent communications.
  • Conduct polls and surveys within emails to boost engagement.
  • Industry-leading security ensures data protection and privacy.
SMB
For Small Businesses
$34

per month per user

Try For Freeright_arrow
Includes Free Plan, plus:
  • Shared calendar scheduling for collaborative meeting setups.
  • Shared email templates for team-wide consistency in communication.
  • CRM auto-BCC to streamline CRM data entry.
  • Sidechat for in-email collaboration without leaving the inbox.
Growth
For Growing Teams
$65

per month per user

Try For Freeright_arrow
Includes SMB, plus:
  • Round Robin scheduling for fair distribution of meeting opportunities.
  • Custom branding to maintain brand identity in communications.
  • Comprehensive reporting and analytics for data-driven decisions.
  • AI Compose for faster email sequence and template generation.
Growth + CRM
For Sales Teams
$89

per month per user

Try For Freeright_arrow
Includes Growth, plus:
  • Salesforce Insights reporting package for real-time sales metrics.
  • Mixmax API for programmatic data access and modification.
  • Webhook automation for efficient data exchange with other systems.
Enterprise
For Large Enterprises
Contact sales
Request Pricingright_arrow
Includes Growth + CRM, plus:
  • Advanced rules for complex workflow automation.
  • Delegated sending for team collaboration in email sequences.
  • Access to Dialer & SMS for integrated communication.
  • LinkedIn Sales Navigator integration for enhanced prospecting.

Our Rating Methodology

We thoroughly test each email productivity tool, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Woodpecker or Mixmax: Which One Matches Your Business Needs?

Choose Woodpecker If You Need ...

  • User-friendly email automation

    If you are a small business owner looking for a user-friendly email automation tool, Woodpecker is a great choice. Its intuitive interface and effective automation features make it easy to manage your email campaigns.

  • Good CRM integration

    If you need a tool with good CRM integration, Woodpecker is a solid option. It integrates well with popular CRMs, ensuring your sales process is smooth and efficient.

Choose Mixmax If You Need ...

  • Advanced email tracking

    If you require advanced email tracking capabilities, Mixmax is the better choice. Its detailed insights into email engagement help you optimize your campaigns for better results.

  • Comprehensive templates

    If you rely heavily on email templates, Mixmax offers a wide range of customizable options. This feature saves time and ensures your emails are professional and visually appealing.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.