logo

Woodpecker vs Mailshake (2024 Comparison)

author image
Author

Anastasia Belyh

Last Update

Nov 09, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

author image
Woodpecker

Woodpecker offers intuitive email automation and advanced personalization features, making it a valuable tool for businesses looking to streamline their outreach efforts and enhance engagement with prospects.

  • Intuitive email automation
  • Advanced personalization features
  • Efficient follow-up management
  • Limited social selling features
  • Fewer CRM integrations

Free plan?

Yes

Starting price

$29 per month
Good Value For Price
4.1

0

author image
Mailshake

Mailshake provides comprehensive analytics, extensive CRM integrations, and robust social selling features, making it an ideal choice for sales teams seeking to optimize their outreach strategy.

  • Comprehensive analytics and reporting
  • Extensive CRM integrations
  • Robust social selling features
  • Slightly higher pricing
  • Less intuitive interface

Free plan?

No

Starting price

$29 per month

What is Woodpecker?

Woodpecker is an intuitive email automation tool designed to streamline your outreach efforts. It helps businesses automate follow-ups, personalize emails, and manage campaigns efficiently. With its user-friendly interface, Woodpecker allows you to focus on building relationships rather than getting bogged down by repetitive tasks. It integrates seamlessly with various CRMs, ensuring your sales process remains smooth and effective.

What is Mailshake?

Mailshake is a powerful sales engagement platform that simplifies the process of reaching out to prospects. It offers features like email automation, social selling, and phone dialer, making it a comprehensive tool for sales teams. Mailshake helps you engage with leads effectively, track interactions, and optimize your outreach strategy. Its easy-to-use interface and robust analytics make it a favorite among sales professionals.

Pros and Cons of Woodpecker vs Mailshake

author image

Pros & Cons of Woodpecker

Intuitive email automation
  • Woodpecker offers a user-friendly interface that simplifies the process of setting up automated email campaigns. This feature saves time and ensures consistent communication with prospects, making it a valuable tool for businesses.
Advanced personalization features
  • With Woodpecker, you can create highly customized emails that resonate with your audience. Its advanced personalization capabilities allow you to tailor messages to individual recipients, enhancing engagement and conversion rates.
Efficient follow-up management
  • Woodpecker's automated follow-up sequences ensure no lead is left behind. This feature helps maintain consistent communication with prospects, increasing the likelihood of successful conversions.
Limited social selling features
  • Woodpecker lacks social selling capabilities, which may be a drawback for businesses looking to engage with prospects across multiple channels. This limitation could impact the effectiveness of your outreach strategy.
Fewer CRM integrations
  • While Woodpecker offers CRM integration, its options are more limited compared to competitors. This could be a disadvantage for businesses relying on seamless connectivity with various platforms.
author image

Pros & Cons of Mailshake

Comprehensive analytics and reporting
  • Mailshake provides detailed insights into your outreach performance, helping you track key metrics and optimize your strategy. Its advanced reporting capabilities make it a valuable tool for data-driven decision-making.
Extensive CRM integrations
  • Mailshake offers a wide range of CRM integration options, allowing seamless connectivity with various platforms. This feature simplifies contact management and streamlines your sales process.
Robust social selling features
  • Mailshake's social selling capabilities enable you to engage with prospects across multiple channels. This functionality is particularly beneficial for sales teams looking to expand their reach and enhance their outreach strategy.
Slightly higher pricing
  • Mailshake's pricing is slightly higher compared to some competitors, which may be a consideration for budget-conscious businesses. However, its comprehensive features justify the cost for many users.
Less intuitive interface
  • While Mailshake offers powerful features, its interface may not be as intuitive for some users. This could result in a steeper learning curve, particularly for those new to sales engagement platforms.

Woodpecker vs Mailshake: At A Glance

Decision FactorWoodpeckerMailshake
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.3
Functionality
Excellent4.4
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.2
Excellent4.4
Customer Support
Good4.1
Good4.0
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Good4.1

Value to Price

Woodpecker offers a competitive pricing structure that aligns well with its robust features, making it a great value for businesses looking to enhance their email outreach. Mailshake, while slightly more expensive, provides a comprehensive suite of tools that justify its cost. If you're looking for a cost-effective solution with essential features, Woodpecker is a solid choice.

Ease of Use

Both Woodpecker and Mailshake are designed with user-friendliness in mind. Woodpecker's interface is straightforward, making it easy for beginners to navigate. Mailshake, on the other hand, offers a slightly more intuitive experience with its drag-and-drop features. If ease of use is your priority, Mailshake might be the better option.

Functionality

Woodpecker excels in providing essential email automation features that cater to small and medium-sized businesses. Mailshake offers a broader range of functionalities, including social selling and phone dialer, making it suitable for larger sales teams. If you need a tool with extensive functionalities, Mailshake is the way to go.

Scalability

Woodpecker is designed to grow with your business, offering scalable solutions that adapt to your needs. Mailshake also provides scalability but is more suited for larger teams due to its advanced features. If you're planning to scale your operations significantly, Mailshake offers the flexibility you need.

Integrations

Mailshake stands out with its extensive integration capabilities, allowing seamless connectivity with various third-party applications. Woodpecker also offers integrations but is more limited in comparison. If integrations are crucial for your workflow, Mailshake provides a more comprehensive solution.

Customer Support

Woodpecker offers reliable customer support, ensuring users receive timely assistance. Mailshake provides similar support but with slightly more limited availability. If having robust customer support is essential for you, Woodpecker might be the better choice.

Security

Both Woodpecker and Mailshake prioritize security, implementing measures to protect user data. Woodpecker offers slightly more advanced security features, making it a safer option for businesses handling sensitive information. If security is a top concern, Woodpecker is the preferable choice.

Overall Rating

Woodpecker and Mailshake both offer excellent solutions for email outreach, each with its strengths. Woodpecker is ideal for businesses seeking a cost-effective, secure, and scalable tool. Mailshake, with its advanced functionalities and integrations, is better suited for larger teams with diverse needs.

Woodpecker vs Mailshake: A Detailed Breakdown of Key Features

FeaturesWoodpeckerMailshake
Email Automation
Excellent4.5
Excellent4.3
Personalization
Excellent4.4
Good4.2
Follow-up Management
Excellent4.3
Good4.1
Analytics and Reporting
Good4.2
Excellent4.4
CRM Integration
Excellent4.3
Excellent4.5
Social Selling
Good4.0
Excellent4.4

Email Automation

Woodpecker excels in email automation, offering a seamless experience for users looking to streamline their outreach. Its intuitive interface makes it easy to set up automated campaigns, saving you time and effort. Mailshake also provides robust email automation features, but Woodpecker's simplicity and effectiveness give it an edge. If you're seeking a straightforward solution for email automation, Woodpecker is the better choice.

Personalization

Both Woodpecker and Mailshake offer excellent personalization features, allowing you to tailor your emails to individual recipients. Woodpecker's personalization capabilities are slightly more advanced, enabling you to create highly customized messages that resonate with your audience. If personalization is a priority for your outreach strategy, Woodpecker is the superior option.

Follow-up Management

Woodpecker provides efficient follow-up management, ensuring no lead falls through the cracks. Its automated follow-up sequences help maintain consistent communication with prospects. Mailshake also offers follow-up management, but Woodpecker's streamlined approach makes it more effective. If you need a reliable tool for managing follow-ups, Woodpecker is the way to go.

Analytics and Reporting

Mailshake shines in analytics and reporting, offering detailed insights into your outreach performance. Its comprehensive reports help you track key metrics and optimize your strategy. Woodpecker also provides analytics, but Mailshake's advanced reporting capabilities make it the better choice for data-driven decision-making. If analytics are crucial for your campaigns, Mailshake is the preferred option.

CRM Integration

Mailshake offers extensive CRM integration options, allowing seamless connectivity with various platforms. This makes it easy to manage your contacts and streamline your sales process. Woodpecker also integrates with CRMs, but Mailshake's broader range of integrations gives it an advantage. If CRM integration is essential for your workflow, Mailshake is the superior choice.

Social Selling

Mailshake stands out with its social selling features, enabling you to engage with prospects across multiple channels. This functionality is particularly beneficial for sales teams looking to expand their reach. Woodpecker lacks social selling capabilities, making Mailshake the clear winner in this category. If social selling is a key component of your strategy, Mailshake is the better option.

Pricing Comparison of Woodpecker and Mailshake

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Woodpecker and Mailshake. This comparison will highlight the best option for your outreach needs.

author image

Woodpecker Pricing Plans

Cold Email
For small businesses
$29

per month

Try For Freeright_arrow
Cold Email includes:
  • Store up to 2,000 prospects in your database.
  • Connect unlimited email accounts at no extra cost.
  • Invite unlimited team members without additional charges.
  • Benefit from unlimited email address verification via Bouncer.
Agency
For lead generation agencies
$49

per month

Try For Freeright_arrow
Includes Cold Email, plus:
  • Store up to 4,000 prospects in your database.
  • Manage all client stats in one centralized panel.
  • Utilize an agency outreach calendar for better planning.
  • Access global blacklist for all clients to avoid duplication.
Custom
For large enterprises
Contact sales
Request Pricingright_arrow
Includes Agency, plus:
  • Store up to 40,000 prospects in your database.
  • Mix and match any feature for tailored solutions.
  • Benefit from dedicated success manager for support.
  • Access early features and longer trial periods.
author image

Mailshake Pricing Plans

Starter
For Small Businesses
$29

per month

Try For Freeright_arrow
Starter includes:
  • Automated email sequences to streamline outreach efforts.
  • 1,500 email sends per month for consistent communication.
  • AI email writing with SHAKEspeare for enhanced email content.
  • A/B Testing to optimize email performance and engagement.
Email Outreach
For Medium Businesses
$49

per month

Try For Freeright_arrow
Includes Starter, plus:
  • Email rotation to avoid spam filters and improve deliverability.
  • Advanced scheduling & throttling for precise email timing.
  • Unified inbox for managing all communications in one place.
  • 1,000+ integrations via Zapier for enhanced workflow automation.
Sales Engagement
For Large Enterprises
$99

per month

Try For Freeright_arrow
Includes Email Outreach, plus:
  • Power phone dialer with unlimited free dialer minutes.
  • LinkedIn automation to enhance social selling efforts.
  • Lead temperature to prioritize high-potential prospects.
  • Account level view & organization for better team management.

Our Rating Methodology

We thoroughly test each sales engagement tool, evaluating key features like email automation, personalization, and integrations. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Woodpecker or Mailshake: Which One Matches Your Business Needs?

Choose Woodpecker If You Need ...

  • Intuitive email automation

    If you are a business looking for an intuitive email automation tool, Woodpecker is a great choice. Its user-friendly interface and advanced personalization features make it easy to streamline your outreach efforts and enhance engagement with prospects.

  • Advanced personalization features

    If you need a tool with advanced personalization capabilities, Woodpecker is the superior option. Its ability to create highly customized emails that resonate with your audience makes it a valuable asset for businesses looking to enhance their outreach strategy.

Choose Mailshake If You Need ...

  • Comprehensive analytics

    If you require detailed insights into your outreach performance, Mailshake is the better choice. Its comprehensive analytics and reporting capabilities help you track key metrics and optimize your strategy, making it ideal for data-driven decision-making.

  • Extensive CRM integrations

    If seamless connectivity with various platforms is essential for your workflow, Mailshake is the superior option. Its extensive CRM integration options simplify contact management and streamline your sales process, making it a valuable tool for businesses.

Frequently Asked Questions

author image
Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.