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14 Best Email Newsletter Software in 2025

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

There are countless email newsletter software options, each promising to enhance communication, boost engagement, and simplify email marketing. But which ones truly stand out?

I’ve spent over 100 hours researching, analyzing user reviews, and testing popular email newsletter software to help you find the best solutions for small businesses, large enterprises, eCommerce, and more. Whether you're looking to improve customer engagement or streamline your marketing efforts, the right tool can make all the difference. Let's dive in!

Top Picks for Email Newsletter Software

Top Email Newsletter Software

5.0

0

Best For Customer Engagement

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Constant Contact

Constant Contact empowers your email marketing with intuitive tools and robust automation. Its seamless integrations and insightful analytics make it a top choice for businesses aiming to enhance engagement and drive conversions. Perfect for those seeking efficiency and effectiveness.

  • Excellent customer support.
  • Easy-to-use email editor.
  • Strong event management features.
  • Limited automation capabilities.
  • Higher cost compared to some competitors.

Free plan?

Yes

Starting price

$12 per month
4.6

0

Best All-In-One Solution

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HubSpot

HubSpot empowers you to craft personalized, automated email campaigns with ease. Its intuitive interface and robust analytics provide valuable insights, making it a top choice for businesses aiming to enhance their marketing efforts and drive engagement.

  • Comprehensive marketing suite.
  • Strong CRM integration.
  • Advanced automation features.
  • Higher cost for advanced features.
  • Steep learning curve for beginners.

Free plan?

Yes

Starting price

$20 per month per seat
4.6

0

Best For Automated Campaigns

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GetResponse

GetResponse empowers your email marketing with advanced automation and a vast template library. Its integrated webinar hosting and powerful analytics make it a versatile tool for businesses aiming to enhance engagement and drive conversions.

  • Comprehensive marketing automation features.
  • User-friendly interface for beginners.
  • Strong email deliverability rates.
  • Limited template customization options.
  • Occasional glitches in reporting features.

Free plan?

Yes

Starting price

$15.6 per month
4.4

0

Best For Advanced Automation

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ActiveCampaign

ActiveCampaign empowers your email marketing with advanced automation and personalization. Its robust features and seamless integrations make it a top choice for businesses aiming to enhance engagement and drive results. Experience the power of tailored communication.

  • Advanced automation features.
  • Strong CRM integration.
  • Comprehensive reporting tools.
  • Steep learning curve.
  • Higher cost for advanced features.

Free plan?

Yes

Starting price

$15 per month
4.3

0

Best For Beginners

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Mailchimp

Mailchimp empowers you to elevate your email marketing with its robust features. From advanced audience segmentation to seamless integrations, it offers everything you need to create impactful campaigns. Perfect for businesses seeking to enhance engagement and drive results.

  • Wide range of integrations available.
  • Intuitive drag-and-drop email builder.
  • Robust analytics and reporting tools.
  • Pricing can increase quickly with list growth.
  • Limited customer support on lower tiers.

Free plan?

Yes

Starting price

$13 per month
4.3

0

Best For Interactive Emails

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Mailmodo

Mailmodo revolutionizes email marketing with its interactive email capabilities. Its seamless integrations and advanced analytics make it a powerful tool for businesses aiming to boost engagement. The platform's user-friendly design ensures you can create impactful campaigns effortlessly.

  • Interactive email capabilities.
  • Strong automation features.
  • User-friendly interface.
  • Limited template options.
  • Occasional performance issues.

Free plan?

Yes

Starting price

$39 per month
4.2

0

Best For List Management

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AWeber

AWeber empowers your email marketing with intuitive automation and a rich template library. Its seamless integrations and insightful analytics make it a powerful tool for engaging your audience and driving results. Perfect for marketers seeking efficiency and creativity.

  • Strong email deliverability.
  • Easy-to-use interface.
  • Comprehensive support resources.
  • Limited automation features.
  • Outdated email templates.

Free plan?

Yes

Starting price

$12.49 per month
4.2

0

Best For Design Flexibility

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Campaign Monitor

Campaign Monitor empowers you to create personalized, engaging email campaigns with ease. Its intuitive design tools and robust analytics make it a standout choice for marketers. Experience seamless integration and elevate your email marketing strategy effortlessly.

  • Beautifully designed email templates.
  • Advanced segmentation options.
  • Easy-to-use interface.
  • Limited A/B testing features.
  • Higher pricing for advanced features.

Free plan?

Yes

Starting price

$12 per month
4.1

0

Best For Simplicity

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MailerLite

MailerLite empowers you to create captivating email campaigns with ease. Its intuitive design tools and robust automation features make it a standout choice for marketers. Experience seamless integration and insightful analytics to elevate your email marketing efforts.

  • Affordable pricing for small businesses.
  • User-friendly interface.
  • Strong automation features.
  • Limited integrations compared to others.
  • Basic reporting features.

Free plan?

Yes

Starting price

$10 per month
4.1

0

Best For Visual Creatives

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Flodesk

Flodesk empowers you to create stunning, personalized email campaigns with ease. Its intuitive design and automation features make it a powerful tool for enhancing customer engagement. Perfect for creatives seeking a visually appealing email marketing solution.

  • Beautiful email templates.
  • Simple pricing structure.
  • User-friendly interface.
  • Limited integrations.
  • Basic automation features.

Free plan?

Yes

Starting price

$24 per month
4.0

0

Ideal For Small Teams

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Beehiiv

Beehiiv empowers your email marketing with intuitive design and powerful features. Its advanced analytics and seamless integrations make it a standout choice for businesses aiming to boost engagement. Perfect for both beginners and seasoned marketers.

  • Simple and clean interface.
  • Great for newsletter monetization.
  • Strong community support.
  • Limited advanced features.
  • Basic analytics compared to competitors.

Free plan?

Yes

Starting price

$39 per month
4.0

0

Best For Personalization

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Brevo

Brevo empowers your email marketing with advanced segmentation and dynamic personalization. Its automation workflows and seamless integrations make it a must-have for marketers seeking efficiency and effectiveness. Elevate your campaigns and connect with your audience like never before.

  • Strong focus on deliverability.
  • Comprehensive email marketing features.
  • User-friendly interface.
  • Limited template customization.
  • Occasional performance issues.

Free plan?

Yes

Starting price

$8.08 per month
4.0

0

Best For Real-Time Collaboration

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Mailjet

Mailjet empowers your email marketing with real-time collaboration and insightful analytics. Its customizable templates and seamless API integration make it a versatile choice for businesses aiming to enhance their communication strategies and achieve better engagement.

  • Strong API capabilities.
  • User-friendly email editor.
  • Good deliverability rates.
  • Limited advanced features.
  • Basic reporting tools.

Free plan?

Yes

Starting price

$17 per month
4.0

0

Best For Budget-Friendly Campaigns

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Benchmark Email

Benchmark Email empowers you to elevate your email marketing with its intuitive design tools and powerful automation features. Its comprehensive analytics and segmentation capabilities ensure your campaigns are both effective and efficient, making it an invaluable tool for marketers.

  • User-friendly interface.
  • Strong automation features.
  • Good deliverability rates.
  • Limited template customization.
  • Basic reporting tools.

Free plan?

Yes

Starting price

$13 per month

Why You Need Email Newsletter Software

Are you struggling to engage your audience or finding it hard to manage email campaigns? In today’s digital age, the right email newsletter software can transform your marketing strategy. It helps you connect, engage, and grow your audience effectively. As businesses strive for better communication, having the right tools is essential to stay ahead.

  • Boost Your Engagement Rates

    Are your emails not getting the attention they deserve? With email newsletter software, you can create captivating content that resonates with your audience. By using advanced segmentation and personalization features, you can ensure your messages are relevant and engaging. This not only increases open rates but also boosts overall engagement, making your campaigns more successful.

  • Streamline Your Marketing Efforts

    Is managing multiple campaigns becoming overwhelming? Email newsletter software simplifies the process by automating routine tasks and providing a centralized platform for all your marketing activities. From scheduling emails to tracking performance, everything is streamlined, allowing you to focus on crafting compelling content and strategies that drive results.

  • Enhance Customer Relationships

    Do you want to build stronger connections with your customers? Email newsletter software allows you to nurture relationships by delivering personalized content that speaks directly to your audience's needs and interests. By maintaining consistent communication, you can foster loyalty and trust, ultimately leading to long-term customer relationships and increased brand advocacy.

Our Rating Methodology

We meticulously evaluated each email newsletter software, focusing on key aspects like functionality, ease of use, and customer support. By analyzing user reviews and conducting hands-on testing, we ensured our recommendations align with diverse business needs. Each of the seven evaluation factors is weighted by importance to provide a comprehensive final rating, helping you choose the best tool for your email marketing strategy.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Frequently Asked Questions

Compare The Best Email Newsletter Software

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.