logo

Zoho CRM vs Ontraport (2024 Comparison)

author image
Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

author image
Zoho CRM

Zoho CRM offers a comprehensive suite of features and customization options, making it a versatile solution for businesses of all sizes. Its strong lead management and affordable pricing make it a top choice.

  • Comprehensive feature set
  • Highly customizable
  • Strong lead management
  • Affordable pricing
  • Steep learning curve
  • Interface can feel cluttered

Free plan?

Yes

Starting price

₹800 per month per user
Good Value For Price
4.1

0

author image
Ontraport

Ontraport provides a user-friendly interface and advanced email marketing capabilities, making it a great choice for businesses focused on marketing automation. Its strong e-commerce tools are an added bonus.

  • User-friendly interface
  • Advanced email marketing
  • Strong e-commerce capabilities
  • Limited customization options
  • Higher pricing

Free plan?

Yes

Starting price

$24 per month

What is Zoho CRM?

Zoho CRM is a comprehensive customer relationship management software that helps businesses streamline their sales, marketing, and customer support processes. It offers a wide range of features such as lead management, contact management, and workflow automation, making it an ideal choice for businesses looking to enhance their customer interactions. With its user-friendly interface and robust analytics, Zoho CRM empowers businesses to make data-driven decisions and improve their overall efficiency.

What is Ontraport?

Ontraport is a powerful business automation software designed to help entrepreneurs and small businesses manage their marketing, sales, and customer relationships. It offers a suite of tools including email marketing, CRM, and e-commerce capabilities, allowing users to automate repetitive tasks and focus on growing their business. Ontraport's intuitive platform and customizable features make it a great choice for businesses looking to streamline their operations and improve customer engagement.

Pros and Cons of Zoho CRM vs Ontraport

author image

Pros & Cons of Zoho CRM

Comprehensive feature set
  • Zoho CRM offers a wide range of features that cater to various business needs, from lead management to analytics. Its comprehensive feature set makes it a versatile solution for businesses of all sizes.
Highly customizable
  • Zoho CRM's customization options allow you to tailor the platform to your specific business needs. Its flexible interface and customizable modules make it easy to create a solution that works for you.
Strong lead management
  • Zoho CRM's lead management system allows you to capture, track, and nurture leads effectively. Its intuitive interface and automation features make it easy to manage leads and convert them into customers.
Steep learning curve
  • Zoho CRM's extensive features may require a bit of a learning curve for new users. However, once familiar, it offers a seamless experience that can greatly benefit your business.
Interface can feel cluttered
  • Some users have reported that Zoho CRM's interface can feel cluttered, especially when navigating through its many features. However, its customization options can help alleviate this issue.
author image

Pros & Cons of Ontraport

User-friendly interface
  • Ontraport's intuitive platform makes it easy for users to navigate and manage their tasks efficiently. Its user-friendly interface is a major advantage for businesses looking for a straightforward solution.
Advanced email marketing
  • Ontraport excels in email marketing, offering a wide range of templates and automation features to help you create effective campaigns. Its advanced email marketing capabilities make it a top choice for businesses focused on this area.
Strong e-commerce capabilities
  • Ontraport offers robust e-commerce tools that allow you to manage your online store and track sales effectively. Its strong e-commerce capabilities make it a great choice for businesses looking to sell products online.
Limited customization options
  • Ontraport's customization options may not be as extensive as some users would like. However, its intuitive platform and advanced features still make it a strong contender for many businesses.
Higher pricing
  • Ontraport's pricing may be higher than some other options, but its advanced features and user-friendly interface justify the cost for businesses seeking a comprehensive solution.

Zoho CRM vs Ontraport: At A Glance

Decision FactorZoho CRMOntraport
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.3
Functionality
Excellent4.4
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.2
Good4.1
Customer Support
Good4.1
Good4.2
Security
Excellent4.3
Good4.0
Overall Rating
Excellent4.3
Good4.1

Value to Price

Zoho CRM offers a comprehensive suite of features at a competitive price, making it a great value for businesses of all sizes. Its extensive functionality and affordability make it a preferred choice for many. Ontraport, while slightly more expensive, provides robust automation tools that justify its pricing for businesses seeking advanced marketing capabilities. If you're looking for a cost-effective solution with a wide range of features, Zoho CRM is the better choice.

Ease of Use

Ontraport is known for its user-friendly interface, making it easy for users to navigate and manage their tasks efficiently. Zoho CRM, while feature-rich, may require a bit of a learning curve for new users. However, once familiar, it offers a seamless experience. If ease of use is your top priority, Ontraport might be the better option.

Functionality

Zoho CRM excels in functionality, offering a wide range of features that cater to various business needs, from lead management to analytics. Ontraport also provides strong functionality, particularly in marketing automation, but may not match Zoho CRM's breadth. If you need a tool with extensive functionality, Zoho CRM is the superior choice.

Scalability

Both Zoho CRM and Ontraport offer scalable solutions that can grow with your business. Zoho CRM's modular approach allows businesses to add features as needed, while Ontraport's automation capabilities support business growth. If scalability is crucial, both tools are strong contenders, but Zoho CRM's flexibility gives it an edge.

Integrations

Zoho CRM offers a wide range of integrations with popular third-party applications, making it easy to connect with other tools. Ontraport also provides integrations, but its selection may not be as extensive. If seamless integration with other tools is important, Zoho CRM is the better option.

Customer Support

Ontraport is praised for its responsive customer support, providing users with timely assistance. Zoho CRM also offers support, but some users have reported longer response times. If excellent customer support is a priority, Ontraport may be the better choice.

Security

Both Zoho CRM and Ontraport prioritize security, offering robust measures to protect user data. Zoho CRM's security features are comprehensive, providing peace of mind for businesses handling sensitive information. Ontraport also offers strong security, but Zoho CRM's reputation in this area gives it a slight advantage.

Overall Rating

Zoho CRM and Ontraport both offer strong solutions for managing customer relationships. Zoho CRM's comprehensive features and competitive pricing make it a top choice for many businesses, while Ontraport's user-friendly interface and automation capabilities appeal to those seeking ease of use. Ultimately, the best choice depends on your specific needs and priorities.

Zoho CRM vs Ontraport: A Detailed Breakdown of Key Features

FeaturesZoho CRMOntraport
Lead Management
Excellent4.5
Excellent4.3
Email Marketing
Good4.2
Excellent4.4
Workflow Automation
Excellent4.4
Excellent4.3
Analytics and Reporting
Excellent4.3
Good4.2
Customization
Excellent4.5
Good4.1
E-commerce Capabilities
Good4.1
Excellent4.4

Lead Management

Zoho CRM offers a robust lead management system that allows you to capture, track, and nurture leads effectively. Its intuitive interface and automation features make it easy to manage leads and convert them into customers. Ontraport also provides strong lead management capabilities, but Zoho CRM's comprehensive features give it an edge. If lead management is a priority, Zoho CRM is the better choice.

Email Marketing

Ontraport excels in email marketing, offering a wide range of templates and automation features to help you create effective campaigns. Zoho CRM also provides email marketing tools, but Ontraport's advanced features make it a better choice for businesses focused on email marketing. If email marketing is a key component of your strategy, Ontraport is the superior option.

Workflow Automation

Zoho CRM's workflow automation features allow you to streamline your processes and improve efficiency. Its customizable workflows make it easy to automate repetitive tasks and focus on more important activities. Ontraport also offers automation capabilities, but Zoho CRM's flexibility and ease of use make it the better choice for businesses looking to optimize their workflows.

Analytics and Reporting

Zoho CRM provides comprehensive analytics and reporting tools that help you gain insights into your business performance. Its customizable reports and dashboards make it easy to track key metrics and make data-driven decisions. Ontraport also offers analytics features, but Zoho CRM's depth and flexibility give it an advantage. If analytics and reporting are important to you, Zoho CRM is the better option.

Customization

Zoho CRM offers extensive customization options, allowing you to tailor the platform to your specific business needs. Its flexible interface and customizable modules make it easy to create a solution that works for you. Ontraport also provides customization features, but Zoho CRM's versatility makes it the better choice for businesses looking for a highly customizable solution.

E-commerce Capabilities

Ontraport offers strong e-commerce capabilities, making it a great choice for businesses looking to sell products online. Its integrated e-commerce tools allow you to manage your online store and track sales effectively. Zoho CRM also provides e-commerce features, but Ontraport's focus on e-commerce gives it an edge. If e-commerce is a key component of your business, Ontraport is the superior option.

Pricing Comparison of Zoho CRM and Ontraport

We’ve compiled the pricing tables and highlighted the key features of both Zoho CRM and Ontraport to aid in your decision-making process. Let’s explore what each platform has to offer.

author image

Zoho CRM Pricing Plans

Standard
For Small Businesses
₹800

per month per user

Try For Freeright_arrow
Standard includes:
  • Collect and associate any type of data with custom fields.
  • Automate day-to-day activities with workflows for sales team.
  • Set achievable goals with sales forecasting and track performance.
  • Build reports and dashboards to analyze sales numbers efficiently.
Professional
For Medium Businesses
₹1,400

per month per user

Try For Freeright_arrow
Includes Standard, plus:
  • Streamline quote management with built-in price rules using CPQ.
  • Interact with customers in real-time with SalesSignals notifications.
  • Manage invoices, sales, purchase orders, products, and vendors.
  • Send data to other applications based on event triggers with webhooks.
Enterprise
For Large Enterprises
₹2,400

per month per user

Try For Freeright_arrow
Includes Professional, plus:
  • Assign leads, customers, and accounts based on various factors.
  • Build custom data modules with unique layouts for each team.
  • Automate enterprise operations with low-code workflows.
  • Manage and improve end-to-end customer journeys effectively.
Ultimate
For Enterprises
₹2,600

per month per user

Try For Freeright_arrow
Includes Enterprise, plus:
  • Build personalized customizations with low-code and no-code tools.
  • Merge and segregate datasets for easier analysis and reporting.
  • Auto-generate reports and dashboards with augmented analytics.
  • Craft compelling stories with colorful infographics and AI summaries.
author image

Ontraport Pricing Plans

Basic
For Small Businesses
$24

per month

Try For Freeright_arrow
Basic includes:
  • Web forms and pages to capture leads effectively.
  • Scalable platform designed for business growth.
  • Drag-and-drop marketing automation for ease of use.
  • Unlimited email sending to reach a wider audience.
Plus
For Growing Businesses
$83

per month

Try For Freeright_arrow
Includes Basic, plus:
  • Add payments and memberships for monetization.
  • Website personalization to enhance user experience.
  • 2-way SMS marketing for interactive communication.
  • Lead scoring to prioritize potential customers.
Pro
For Established Enterprises
$124

per month

Try For Freeright_arrow
Includes Plus, plus:
  • Marketing tracking and testing for performance insights.
  • Partner programs to expand business reach.
  • User roles and permission management for security.
  • Custom contact and email limits for flexibility.
Enterprise
For Large Enterprises
$249

per month

Try For Freeright_arrow
Includes Pro, plus:
  • Enterprise-grade security for data protection.
  • Private infrastructure available for dedicated resources.
  • 1-on-1 email deliverability consulting for optimal reach.
  • Quarterly account reviews for continuous improvement.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key factors like functionality, ease of use, and scalability. By analyzing user reviews and testing features, we ensure our recommendations fit your needs. Each factor is weighted by importance to provide an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Zoho CRM or Ontraport: Which One Matches Your Business Needs?

Choose Zoho CRM If You Need ...

  • Comprehensive CRM solution

    If you are a business looking for a comprehensive CRM solution with a wide range of features, Zoho CRM is the ideal choice. Its extensive functionality and customization options make it a versatile tool for managing customer relationships.

  • Highly customizable platform

    If you need a highly customizable platform that can be tailored to your specific business needs, Zoho CRM is the better option. Its flexible interface and customizable modules allow you to create a solution that works for you.

Choose Ontraport If You Need ...

  • Advanced marketing automation

    If you are focused on advanced marketing automation and need a user-friendly platform, Ontraport is the superior choice. Its intuitive interface and powerful email marketing tools make it a great option for businesses looking to enhance their marketing efforts.

  • Strong e-commerce capabilities

    If e-commerce is a key component of your business and you need robust tools to manage your online store, Ontraport is the better choice. Its integrated e-commerce features allow you to track sales and manage your store effectively.

Frequently Asked Questions

author image
Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.