logo

SugarCRM vs HubSpot (2024 Comparison)

author image
Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

author image
SugarCRM

SugarCRM offers robust lead management and customizable dashboards at a competitive price. While it requires a learning curve, its features make it a cost-effective CRM solution.

  • Robust lead management features
  • Customizable dashboards
  • Competitive pricing
  • Steep learning curve
  • Limited email marketing features

Free plan?

No

Starting price

$19 per month per user
Excellent Value For Price
4.6

0

author image
HubSpot

HubSpot provides a user-friendly interface with advanced email marketing and extensive integrations. Its higher price point is justified by its comprehensive features and seamless experience.

  • User-friendly interface
  • Advanced email marketing
  • Extensive integrations
  • Higher price point
  • Limited customization options

Free plan?

Yes

Starting price

$20 per month per seat

What is SugarCRM?

SugarCRM is a comprehensive customer relationship management software that helps businesses streamline their sales, marketing, and customer support processes. It offers a range of features such as lead management, sales automation, and customer support tools, making it an ideal choice for businesses looking to enhance their customer interactions. With its customizable dashboards and robust reporting capabilities, SugarCRM empowers users to make data-driven decisions, ultimately improving customer satisfaction and business performance.

What is HubSpot?

HubSpot is a leading sales and marketing platform that provides businesses with tools to attract, engage, and delight customers. It offers a suite of features including email marketing, lead management, and sales automation, making it a versatile solution for businesses of all sizes. HubSpot's intuitive interface and seamless integrations with other tools make it easy for users to manage their sales and marketing efforts efficiently. By providing valuable insights and analytics, HubSpot helps businesses optimize their strategies and drive growth.

Pros and Cons of SugarCRM vs HubSpot

author image

Pros & Cons of SugarCRM

Robust lead management features
  • SugarCRM offers a comprehensive set of lead management features that allow businesses to track and manage leads effectively. This makes it an ideal choice for businesses looking to enhance their lead management processes.
Customizable dashboards
  • With SugarCRM, you can create customizable dashboards that allow you to tailor your CRM experience to your specific needs. This flexibility makes it a great choice for businesses looking for a personalized CRM solution.
Competitive pricing
  • SugarCRM offers a competitive pricing structure, making it an affordable option for businesses looking to enhance their customer relationship management without breaking the bank.
Steep learning curve
  • SugarCRM's extensive features and customization options may require a steeper learning curve for new users. This can be a challenge for businesses looking for a more user-friendly CRM solution.
Limited email marketing features
  • While SugarCRM offers basic email marketing capabilities, it lacks the advanced features and seamless integration offered by other CRM solutions. This can be a drawback for businesses looking to enhance their email marketing efforts.
author image

Pros & Cons of HubSpot

User-friendly interface
  • HubSpot is known for its intuitive and user-friendly interface, making it easy for users to navigate and manage their sales and marketing efforts. This makes it a great choice for businesses looking for a more accessible CRM solution.
Advanced email marketing
  • HubSpot offers advanced email marketing features that allow businesses to create and manage effective email campaigns. This makes it an ideal choice for businesses looking to enhance their email marketing efforts.
Extensive integrations
  • HubSpot offers a wide range of integrations with third-party applications, making it easy for businesses to connect their CRM with other tools. This makes it a great choice for businesses looking for a more integrated CRM solution.
Higher price point
  • HubSpot's extensive features and integrations come at a higher price point, which may be a drawback for businesses looking for a more budget-friendly CRM solution.
Limited customization options
  • While HubSpot offers a wide range of features, its customization options are limited compared to other CRM solutions. This can be a drawback for businesses looking for a more personalized CRM experience.

SugarCRM vs HubSpot: At A Glance

Decision FactorSugarCRMHubSpot
Value to Price
Good4.2
Excellent4.5
Ease of Use
Good4.0
Excellent4.7
Functionality
Excellent4.5
Excellent4.6
Scalability
Excellent4.4
Excellent4.6
Integrations
Excellent4.3
Excellent4.8
Customer Support
Good4.1
Excellent4.5
Security
Excellent4.5
Excellent4.4
Overall Rating
Excellent4.3
Excellent4.6

Value to Price

SugarCRM offers a competitive pricing structure with a wide range of features, making it a cost-effective solution for businesses looking to enhance their customer relationship management. HubSpot, on the other hand, provides a more comprehensive suite of tools, which justifies its slightly higher price point. If you are looking for a budget-friendly option with essential CRM features, SugarCRM is a great choice.

Ease of Use

HubSpot is renowned for its user-friendly interface, making it easy for users to navigate and manage their sales and marketing efforts. SugarCRM, while offering a robust set of features, may require a steeper learning curve for new users. If ease of use is a priority for you, HubSpot is the better option.

Functionality

Both SugarCRM and HubSpot offer a wide range of functionalities to support sales, marketing, and customer service. However, HubSpot's all-in-one platform provides a more seamless experience, integrating various tools and features effortlessly. If you need a comprehensive solution with advanced functionalities, HubSpot is the way to go.

Scalability

SugarCRM is designed to scale with your business, offering customizable solutions to meet your growing needs. HubSpot also provides scalable options, but its extensive range of features makes it more suitable for larger enterprises. If scalability is a key consideration, both tools are viable options, but HubSpot may offer more flexibility for larger organizations.

Integrations

HubSpot excels in integrations, offering seamless connections with a wide range of third-party applications. SugarCRM also provides integration capabilities, but HubSpot's extensive library of integrations gives it an edge. If you rely heavily on third-party tools, HubSpot is the better choice for seamless integration.

Customer Support

Both SugarCRM and HubSpot offer reliable customer support, but HubSpot's support team is known for its responsiveness and helpfulness. SugarCRM provides adequate support, but HubSpot's superior customer service makes it a preferred choice for businesses that prioritize support.

Security

Security is a top priority for both SugarCRM and HubSpot, with both platforms offering robust security measures to protect your data. SugarCRM's security features are comprehensive, but HubSpot's additional security certifications provide an extra layer of assurance. If security is a major concern, both tools are reliable, but HubSpot offers slightly more advanced security features.

Overall Rating

Overall, HubSpot scores higher due to its user-friendly interface, extensive integrations, and superior customer support. SugarCRM is a strong contender with its competitive pricing and robust functionality, making it a great choice for businesses looking for a cost-effective CRM solution.

SugarCRM vs HubSpot: A Detailed Breakdown of Key Features

FeaturesSugarCRMHubSpot
Lead Management
Excellent4.4
Excellent4.7
Sales Automation
Excellent4.5
Excellent4.6
Email Marketing
Good4.2
Excellent4.8
Reporting and Analytics
Excellent4.3
Excellent4.7
Customizable Dashboards
Excellent4.5
Excellent4.6
Customer Support Tools
Excellent4.3
Excellent4.5

Lead Management

SugarCRM offers robust lead management features, allowing you to track and manage leads effectively. HubSpot, however, takes lead management to the next level with its intuitive interface and advanced automation capabilities. If you need a more comprehensive lead management solution, HubSpot is the better choice.

Sales Automation

Both SugarCRM and HubSpot provide powerful sales automation tools to streamline your sales processes. SugarCRM offers customizable workflows, while HubSpot's automation features are more user-friendly and integrated with other tools. If ease of use is important, HubSpot is the preferred option.

Email Marketing

HubSpot excels in email marketing with its advanced features and seamless integration with other marketing tools. SugarCRM offers basic email marketing capabilities, but HubSpot's comprehensive suite of tools makes it the go-to choice for businesses looking to enhance their email marketing efforts.

Reporting and Analytics

Both SugarCRM and HubSpot offer robust reporting and analytics features, but HubSpot's user-friendly interface and advanced analytics capabilities give it an edge. If you need detailed insights and easy-to-use reporting tools, HubSpot is the better option.

Customizable Dashboards

SugarCRM provides customizable dashboards that allow you to tailor your CRM experience to your specific needs. HubSpot also offers customizable dashboards, but its intuitive interface and seamless integration with other tools make it a more user-friendly option. If customization and ease of use are priorities, HubSpot is the preferred choice.

Customer Support Tools

Both SugarCRM and HubSpot offer customer support tools to help you manage customer interactions effectively. HubSpot's support tools are more comprehensive and integrated with other features, making it a better choice for businesses looking for an all-in-one solution.

Pricing Comparison of SugarCRM and HubSpot

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of SugarCRM and HubSpot. This comparison will highlight the best option for managing your customer relationships.

author image

SugarCRM Pricing Plans

Essentials
For Small Businesses
$19

per month per user

Try For Freeright_arrow
Essentials includes:
  • Lead and opportunity management to track potential sales.
  • Quote management for streamlined sales processes.
  • Activity management to keep track of tasks and meetings.
  • Intelligent account management for better customer insights.
Standard
For Growing Teams
$59

per month per user

Try For Freeright_arrow
Includes Essentials, plus:
  • Forecasting to predict future sales outcomes.
  • Pipeline analytics for detailed sales insights.
  • Mobility for accessing CRM on the go.
  • Omni-channel communications for seamless customer interactions.
Advanced
For Large Enterprises
$85

per month per user

Try For Freeright_arrow
Includes Standard, plus:
  • Case management for handling customer issues efficiently.
  • Bug tracking to manage software issues.
  • Intelligent lead prioritization for focusing on high-value leads.
  • Revenue Intelligence for better financial insights.
Premier
For Enterprises
$135

per month per user

Try For Freeright_arrow
Includes Advanced, plus:
  • Enhanced forecasting for more accurate predictions.
  • 2x file managed storage for increased data capacity.
  • Enhanced support for better customer service.
  • LinkedIn connector for professional networking.
author image

HubSpot Pricing Plans

Free
For Small Businesses
$0

per month

Get Startedright_arrow
Free includes:
  • Deal pipeline to track and manage sales opportunities.
  • Quotes to create and send sales quotes efficiently.
  • Live chat to engage with website visitors in real-time.
  • Meeting scheduling to book appointments seamlessly.
Starter
For Startups and Entrepreneurs
$20

per month per seat

Try For Freeright_arrow
Includes Free, plus:
  • Goals to set and track sales targets effectively.
  • Sales content analytics to measure content performance.
  • Payments to automate and manage payment processes.
  • Task queues to prioritize and manage sales tasks efficiently.
Professional
For Growing Teams
$100

per month per seat

Try For Freeright_arrow
Includes Starter, plus:
  • Sequences to automate follow-up communications.
  • Forecasting to predict sales outcomes accurately.
  • Custom reporting and sales analytics for in-depth insights.
  • Playbooks to provide sales scripts and guides.
Enterprise
For Large Enterprises
$150

per month per seat

Try For Freeright_arrow
Includes Professional, plus:
  • Predictive lead scoring to prioritize high-value leads.
  • Conversation intelligence to analyze customer interactions.
  • Recurring revenue tracking for subscription-based businesses.
  • Deal journey analytics to optimize sales processes.

Our Rating Methodology

We thoroughly test each CRM tool, evaluating key features like lead management, sales automation, and integrations. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

SugarCRM or HubSpot: Which One Matches Your Business Needs?

Choose SugarCRM If You Need ...

  • Cost-effective CRM solution

    If you are a business looking for a cost-effective CRM solution with robust lead management features, SugarCRM is a great choice. Its competitive pricing and customizable dashboards make it an ideal option for businesses looking to enhance their customer relationship management without breaking the bank.

  • Customizable CRM experience

    If you need a CRM solution that offers customizable dashboards and flexibility, SugarCRM is the better choice. Its customizable features allow you to tailor your CRM experience to your specific needs, making it a great option for businesses looking for a personalized CRM solution.

Choose HubSpot If You Need ...

  • User-friendly CRM solution

    If you are looking for a user-friendly CRM solution with an intuitive interface, HubSpot is the better choice. Its seamless navigation and advanced email marketing features make it an ideal option for businesses looking for a more accessible CRM solution.

  • Comprehensive CRM features

    If you need a CRM solution with advanced email marketing and extensive integrations, HubSpot is the way to go. Its comprehensive suite of features and seamless experience make it a great choice for businesses looking for an all-in-one CRM solution.

Frequently Asked Questions

author image
Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.