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Keap vs Copper CRM (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Keap

Keap offers a comprehensive CRM and marketing automation platform designed for small businesses. With advanced email marketing capabilities and strong customer support, it's an excellent choice for entrepreneurs seeking an all-in-one solution.

  • Comprehensive feature set for small businesses
  • Strong customer support
  • Advanced email marketing capabilities
  • Steep learning curve for new users
  • Limited Google Workspace integration

Free plan?

No

Starting price

$249 per month
Good Value For Price
4.1

0

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Copper CRM

Copper CRM provides seamless integration with Google Workspace, making it ideal for teams that rely on Google tools. Its user-friendly interface and strong workflow automation enhance productivity and collaboration.

  • Seamless Google Workspace integration
  • User-friendly interface
  • Strong workflow automation
  • Limited email marketing features
  • Higher cost for advanced features

Free plan?

Yes

Starting price

$9 per seat, per month

What is Keap?

Keap is a comprehensive CRM and marketing automation platform designed to help small businesses streamline their operations. It offers features like contact management, email marketing, and sales automation, making it easier for businesses to manage customer relationships and grow their sales. With Keap, you can automate repetitive tasks, track customer interactions, and nurture leads effectively. This tool is particularly beneficial for entrepreneurs and small business owners who need an all-in-one solution to manage their business processes efficiently.

What is Copper CRM?

Copper CRM is a user-friendly customer relationship management software that integrates seamlessly with Google Workspace. It helps businesses manage their customer interactions, track sales opportunities, and automate workflows. Copper CRM is designed for teams that rely heavily on Google tools, providing a familiar interface and easy integration. It is ideal for businesses looking for a CRM solution that enhances productivity and collaboration without the need for extensive training or setup.

Pros and Cons of Keap vs Copper CRM

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Pros & Cons of Keap

Comprehensive feature set
  • Keap offers a wide range of features that cater to various business needs, from CRM to marketing automation. This makes it an excellent choice for small businesses looking for an all-in-one solution.
Strong customer support
  • Keap provides robust customer support, including live chat and phone support, which can be invaluable for small businesses. This ensures that you have the help you need when you need it.
Advanced email marketing
  • Keap excels in email marketing, offering a wide range of templates and automation features to help you create effective campaigns. Its drag-and-drop editor makes it easy to design professional-looking emails.
Steep learning curve
  • Keap has a steep learning curve for new users due to its extensive features. This can be a challenge for small businesses that need to get up and running quickly.
Limited Google integration
  • Keap offers limited integration with Google Workspace, which can be a drawback for teams that rely heavily on Google tools for communication and collaboration.
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Pros & Cons of Copper CRM

Seamless Google integration
  • Copper CRM offers seamless integration with Google Workspace, making it an excellent choice for teams that rely on Google tools. This ensures that your CRM works seamlessly with your existing tools.
User-friendly interface
  • Copper CRM has a user-friendly interface that requires minimal training, allowing teams to get up and running quickly. This makes it ideal for businesses that need a CRM solution that is easy to use.
Strong workflow automation
  • Copper CRM shines in workflow automation, especially for teams using Google Workspace. Its integration with Google tools allows you to automate tasks and streamline workflows seamlessly.
Limited email marketing
  • Copper CRM offers limited email marketing features, which can be a drawback for businesses that need advanced email marketing capabilities. This may require using additional tools for email marketing.
Higher cost for features
  • Copper CRM can be more expensive for advanced features, which can be a consideration for small businesses with limited budgets. This may require careful evaluation of the features you need.

Keap vs Copper CRM: At A Glance

Decision FactorKeapCopper CRM
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.5
Functionality
Excellent4.4
Excellent4.3
Scalability
Excellent4.3
Good4.1
Integrations
Good4.1
Excellent4.4
Customer Support
Excellent4.3
Good4.0
Security
Good4.2
Good4.1
Overall Rating
Excellent4.3
Good4.1

Value to Price

Keap offers a robust set of features at a competitive price, making it a great value for small businesses looking to streamline their operations. Its all-in-one approach means you get CRM, marketing automation, and sales tools in one package. Copper CRM, while slightly more expensive, provides excellent integration with Google Workspace, which can be invaluable for teams already using Google tools. If you need a comprehensive solution at a reasonable price, Keap is the better choice.

Ease of Use

Copper CRM shines in ease of use, especially for teams familiar with Google Workspace. Its interface is intuitive and requires minimal training, allowing teams to get up and running quickly. Keap, while user-friendly, has a steeper learning curve due to its extensive features. If you prioritize ease of use and quick adoption, Copper CRM is the better option.

Functionality

Keap excels in functionality, offering a wide range of features that cater to various business needs, from CRM to marketing automation. Copper CRM, while functional, focuses more on CRM capabilities and seamless integration with Google tools. If you need a tool with extensive functionality, Keap is the better choice.

Scalability

Both Keap and Copper CRM offer scalable solutions, but Keap's comprehensive feature set makes it more adaptable to growing business needs. Copper CRM is ideal for teams that rely heavily on Google Workspace and need a CRM that scales with their use of Google tools. If scalability with diverse features is your priority, Keap is the better option.

Integrations

Copper CRM offers seamless integration with Google Workspace, making it an excellent choice for teams that rely on Google tools. Keap, while offering integrations, does not have the same level of seamlessness with Google. If Google integration is crucial for your workflow, Copper CRM is the better choice.

Customer Support

Keap provides robust customer support, including live chat and phone support, which can be invaluable for small businesses. Copper CRM offers support as well, but it may not be as comprehensive as Keap's. If customer support is a priority, Keap is the better option.

Security

Both Keap and Copper CRM offer strong security features to protect customer data. Keap provides encryption and regular security updates, while Copper CRM ensures data protection through its integration with Google Workspace. If security is a top concern, both tools are reliable, but Keap offers slightly more comprehensive security measures.

Overall Rating

Keap scores higher overall due to its comprehensive feature set, strong customer support, and excellent value for money. Copper CRM is a strong contender, especially for teams using Google Workspace, but Keap's all-in-one approach gives it the edge. If you need a versatile and comprehensive CRM solution, Keap is the better choice.

Keap vs Copper CRM: A Detailed Breakdown of Key Features

FeaturesKeapCopper CRM
Contact Management
Excellent4.5
Excellent4.3
Email Marketing
Excellent4.4
Good4.2
Sales Automation
Excellent4.3
Good4.1
Workflow Automation
Good4.2
Excellent4.4
Reporting and Analytics
Excellent4.3
Good4.2
Mobile Access
Good4.1
Excellent4.3

Contact Management

Keap offers a robust contact management system that allows you to store and organize customer information efficiently. Its tagging and segmentation features make it easy to target specific groups for marketing campaigns. Copper CRM also provides excellent contact management, with a focus on integration with Google Workspace. This makes it ideal for teams that rely on Google tools for communication and collaboration. If you need a comprehensive contact management system with advanced segmentation, Keap is the better choice.

Email Marketing

Keap excels in email marketing, offering a wide range of templates and automation features to help you create effective campaigns. Its drag-and-drop editor makes it easy to design professional-looking emails. Copper CRM offers basic email marketing features, but its strength lies in its integration with Gmail. If you need advanced email marketing capabilities, Keap is the better option.

Sales Automation

Keap provides powerful sales automation tools that help you streamline your sales processes and close deals faster. Its automation features allow you to set up workflows that trigger actions based on customer behavior. Copper CRM offers sales automation as well, but its focus is more on CRM capabilities. If you need a tool with advanced sales automation features, Keap is the better choice.

Workflow Automation

Copper CRM shines in workflow automation, especially for teams using Google Workspace. Its integration with Google tools allows you to automate tasks and streamline workflows seamlessly. Keap also offers workflow automation, but its focus is more on marketing and sales processes. If you need a tool that integrates well with Google Workspace for workflow automation, Copper CRM is the better option.

Reporting and Analytics

Keap offers comprehensive reporting and analytics features that help you track your business performance and make data-driven decisions. Its customizable reports allow you to focus on the metrics that matter most to your business. Copper CRM provides reporting and analytics as well, but its focus is more on CRM metrics. If you need a tool with advanced reporting and analytics capabilities, Keap is the better choice.

Mobile Access

Copper CRM offers excellent mobile access, allowing you to manage your customer relationships on the go. Its mobile app is user-friendly and integrates seamlessly with Google Workspace. Keap also provides mobile access, but its app is more focused on marketing and sales tasks. If you need a tool with strong mobile access and integration with Google tools, Copper CRM is the better option.

Pricing Comparison of Keap and Copper CRM

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Keap and Copper CRM. This comparison will highlight the best option for managing your customer relationships and business processes.

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Keap Pricing Plans

Keap Plan
For Small Businesses
$249

per month

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Keap Plan includes:
  • Manage all client activity, data, and communications in one place.
  • Create and connect multiple landing pages for better lead conversion.
  • Send broadcast and 1:1 emails with modern templates.
  • Track and manage leads as they move through the sales funnel.
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Copper CRM Pricing Plans

Starter
For Small Businesses
$9

per seat, per month

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Starter includes:
  • Google Workspace integration for seamless workflow.
  • Tasks and activity feed to keep track of your tasks.
  • Forms to collect and manage data efficiently.
  • Zapier integration to connect with other apps.
Basic
For Mid-Sized Businesses
$23

per seat, per month

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Includes Starter, plus:
  • Task automation to streamline your processes.
  • Pipelines for better deal management.
  • Project management tools for efficient project handling.
  • Contact enrichment to enhance your contact data.
Professional
For Large Enterprises
$59

per seat, per month

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Includes Basic, plus:
  • Workflow automation to enhance productivity.
  • Bulk email capabilities for mass communication.
  • Advanced reporting for in-depth insights.
  • Integrations with various tools for extended functionality.
Business
For Enterprises
$99

per seat, per month

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Includes Professional, plus:
  • Email series for automated customer engagement.
  • Custom reports for tailored analytics.
  • Multi-currency support for global operations.
  • Premium support for dedicated assistance.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key aspects like functionality, ease of use, and integrations. By analyzing user reviews and conducting hands-on testing, we ensure our recommendations meet diverse business needs. Each factor is weighted to provide a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Keap or Copper CRM: Which One Matches Your Business Needs?

Choose Keap If You Need ...

  • Comprehensive CRM solution

    If you are a small business owner looking for a comprehensive CRM solution that includes marketing automation and sales tools, Keap is the better choice. Its all-in-one approach allows you to manage your business processes efficiently.

  • Advanced email marketing

    If you need advanced email marketing capabilities with a wide range of templates and automation features, Keap is the better option. Its drag-and-drop editor makes it easy to design professional-looking emails.

Choose Copper CRM If You Need ...

  • Seamless Google integration

    If your team relies heavily on Google Workspace and needs a CRM that integrates seamlessly with Google tools, Copper CRM is the better choice. Its integration ensures that your CRM works seamlessly with your existing tools.

  • User-friendly interface

    If you need a CRM solution with a user-friendly interface that requires minimal training, Copper CRM is the better option. Its intuitive design allows teams to get up and running quickly.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.