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Insightly CRM vs Nimble CRM (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 11, 2024

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Excellent Value For Price
4.3

0

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Insightly CRM

Insightly CRM offers robust project management and workflow automation features, making it ideal for businesses seeking comprehensive solutions. Its wide range of integrations ensures seamless connectivity across platforms.

  • Comprehensive project management features.
  • Strong workflow automation capabilities.
  • Wide range of integrations available.
  • Interface can be complex for beginners.
  • Limited social media integration options.

Free plan?

Yes

Starting price

$29 per user / month
Good Value For Price
4.1

0

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Nimble CRM

Nimble CRM excels in social media integration and contact management, providing a user-friendly interface for businesses focused on building relationships. Its intuitive design makes it accessible for all users.

  • Excellent social media integration.
  • User-friendly interface and navigation.
  • Strong contact management features.
  • Limited project management capabilities.
  • Fewer workflow automation options.

Free plan?

Yes

Starting price

$24.90 per month per user

What is Insightly CRM?

Insightly CRM is a powerful tool designed to help businesses manage their customer relationships effectively. It offers a range of features including project management, contact management, and workflow automation. With Insightly, you can streamline your sales processes, improve customer interactions, and enhance team collaboration. The platform is particularly beneficial for small to medium-sized businesses looking to scale their operations without compromising on efficiency. By integrating with popular apps, Insightly ensures that all your business tools work seamlessly together, making your daily tasks more manageable and productive.

What is Nimble CRM?

Nimble CRM is a dynamic customer relationship management tool that focuses on social media integration and contact management. It helps businesses build and nurture relationships by providing a unified view of customer interactions across various platforms. Nimble's intuitive interface and smart features make it easy to track communications, manage tasks, and gain insights into customer behavior. This tool is particularly useful for small businesses and entrepreneurs who rely heavily on social media for customer engagement. By centralizing your contacts and communications, Nimble ensures you never miss an opportunity to connect with your audience.

Pros and Cons of Insightly CRM vs Nimble CRM

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Pros & Cons of Insightly CRM

Comprehensive project management
  • Insightly CRM offers a wide array of project management tools that help businesses keep track of tasks, deadlines, and team collaboration. This feature is particularly beneficial for companies with complex projects.
Strong workflow automation
  • The workflow automation capabilities in Insightly CRM allow users to automate repetitive tasks, saving time and increasing efficiency. This feature is ideal for businesses looking to streamline their operations.
Wide range of integrations
  • Insightly CRM integrates with numerous popular business apps, ensuring seamless connectivity and data flow across platforms. This makes it a versatile choice for businesses using multiple tools.
Complex interface for beginners
  • The interface of Insightly CRM can be overwhelming for new users, requiring a learning curve to fully utilize its features. This may be a drawback for businesses seeking a more straightforward solution.
Limited social media integration
  • While Insightly CRM offers basic social media integration, it lacks the depth and connectivity provided by other CRM tools. This may be a limitation for businesses heavily reliant on social media.
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Pros & Cons of Nimble CRM

Excellent social media integration
  • Nimble CRM excels in integrating social media platforms, providing a unified view of customer interactions. This feature is particularly beneficial for businesses that engage with customers through social media.
User-friendly interface
  • The intuitive and easy-to-navigate interface of Nimble CRM makes it accessible for users of all skill levels. This is a significant advantage for businesses seeking a straightforward CRM solution.
Strong contact management
  • Nimble CRM offers robust contact management features, allowing businesses to track and manage customer interactions effectively. This is ideal for companies focused on building and maintaining relationships.
Limited project management
  • Nimble CRM's project management capabilities are basic compared to other CRM tools, which may be a limitation for businesses with complex project needs.
Fewer workflow automation options
  • While Nimble CRM offers some automation features, they are not as extensive as those provided by other CRM tools. This may be a drawback for businesses seeking advanced automation capabilities.

Insightly CRM vs Nimble CRM: At A Glance

Decision FactorInsightly CRMNimble CRM
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.4
Functionality
Excellent4.4
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.2
Excellent4.3
Customer Support
Good4.1
Good4.0
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Good4.1

Value to Price

Value to Price is a critical dimension that evaluates how well the features and benefits of a CRM tool justify its cost. Insightly CRM offers a comprehensive suite of features at a competitive price, making it a great choice for businesses looking for value. Nimble CRM, while slightly more expensive, provides excellent social media integration, which can be invaluable for certain businesses. If you're looking for a cost-effective solution with robust features, Insightly CRM might be the better option.

Ease of Use

Ease of Use measures how user-friendly and intuitive a CRM tool is. Nimble CRM excels in this area with its clean interface and straightforward navigation, making it ideal for users who prioritize simplicity. Insightly CRM, while slightly more complex, offers a wealth of features that can be easily mastered with a bit of training. If you prefer a tool that's easy to pick up and use, Nimble CRM is the way to go.

Functionality

Functionality assesses the range and depth of features offered by a CRM tool. Insightly CRM provides a robust set of tools for project management, contact management, and workflow automation, making it a versatile choice for businesses with diverse needs. Nimble CRM, while slightly less feature-rich, excels in social media integration and contact management. If you need a comprehensive CRM solution with advanced functionality, Insightly CRM is the better choice.

Scalability

Scalability evaluates how well a CRM tool can grow with your business. Insightly CRM is designed to support businesses as they expand, offering features that cater to both small and medium-sized enterprises. Nimble CRM, while also scalable, is better suited for smaller businesses and entrepreneurs. If you're planning for growth and need a CRM that can scale with you, Insightly CRM is the more suitable option.

Integrations

Integrations measure how well a CRM tool can connect with other software and platforms. Nimble CRM shines in this area with its seamless social media integration, making it a great choice for businesses that rely heavily on social platforms. Insightly CRM offers a wide range of integrations with popular business apps, ensuring all your tools work together smoothly. If social media integration is a priority, Nimble CRM is the better choice.

Customer Support

Customer Support evaluates the quality and availability of assistance provided by a CRM tool. Insightly CRM offers reliable support through various channels, ensuring users can get help when needed. Nimble CRM also provides good support, though it may not be as comprehensive as Insightly's. If having robust customer support is crucial for your business, Insightly CRM is the better option.

Security

Security assesses how well a CRM tool protects your data and ensures privacy. Both Insightly CRM and Nimble CRM offer strong security measures to safeguard your information. Insightly CRM provides additional security features, making it a slightly more secure option. If data security is a top priority, Insightly CRM is the better choice.

Overall Rating

Overall Rating is a summary of all dimensions, providing a comprehensive view of a CRM tool's performance. Insightly CRM scores higher due to its robust functionality, scalability, and security features. Nimble CRM, while slightly lower in overall rating, excels in ease of use and social media integration. If you're looking for a well-rounded CRM solution, Insightly CRM is the better choice.

Insightly CRM vs Nimble CRM: A Detailed Breakdown of Key Features

FeaturesInsightly CRMNimble CRM
Project Management
Excellent4.5
Good4.0
Contact Management
Excellent4.3
Excellent4.5
Workflow Automation
Excellent4.4
Good4.1
Social Media Integration
Good4.0
Excellent4.6
Email Tracking
Good4.2
Excellent4.3
Reporting and Analytics
Excellent4.3
Good4.2

Project Management

When it comes to project management, Insightly CRM stands out with its comprehensive tools that allow you to manage tasks, track progress, and collaborate with your team effectively. I found it particularly useful for keeping projects on track and ensuring deadlines are met. Nimble CRM, while offering basic project management features, focuses more on contact and social media management. If your business requires robust project management capabilities, Insightly CRM is the better choice.

Contact Management

Contact management is where Nimble CRM truly excels. Its ability to integrate social media profiles and provide a unified view of customer interactions is impressive. I appreciated how easy it was to keep track of all communications in one place. Insightly CRM also offers strong contact management features, but if social media integration is a priority for you, Nimble CRM is the way to go.

Workflow Automation

Workflow automation is a key feature of Insightly CRM, allowing you to automate repetitive tasks and streamline your processes. I found it incredibly helpful in reducing manual work and increasing efficiency. Nimble CRM offers some automation features, but they are not as extensive as Insightly's. If automation is a critical aspect of your business operations, Insightly CRM is the better option.

Social Media Integration

Nimble CRM shines in social media integration, providing seamless connectivity with various platforms. This feature is particularly beneficial for businesses that rely heavily on social media for customer engagement. Insightly CRM offers basic social media integration, but if this is a crucial aspect of your business, Nimble CRM is the superior choice.

Email Tracking

Both Insightly CRM and Nimble CRM offer email tracking features, allowing you to monitor email opens and clicks. I found Nimble's email tracking to be slightly more intuitive and user-friendly. If email tracking is a significant part of your communication strategy, Nimble CRM might be the better fit.

Reporting and Analytics

Reporting and analytics are essential for making informed business decisions. Insightly CRM provides robust reporting tools that offer valuable insights into your business performance. Nimble CRM also offers good analytics features, but Insightly's reporting capabilities are more comprehensive. If detailed analytics are important to you, Insightly CRM is the better choice.

Pricing Comparison of Insightly CRM and Nimble CRM

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Insightly CRM and Nimble CRM. This comparison will highlight the best option for managing your customer relationships.

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Insightly CRM Pricing Plans

Plus
for small businesses
$29

per user / month

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Plus includes:
  • Project management tools to streamline business processes.
  • Advanced reports for insightful data analysis.
  • Pre-built business dashboards for quick access to metrics.
  • Free 14-Day Trial to explore features before purchase.
Professional
for mid-sized businesses
$49

per user / month

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Includes Plus, plus:
  • Workflow automation to reduce manual tasks.
  • Custom page layouts for personalized user experience.
  • Free 14-Day Trial to test advanced features.
  • Enhanced data management with custom fields.
Enterprise
for large enterprises
$99

per user / month

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Includes Professional, plus:
  • Products, pricebooks, and quotes for sales management.
  • Comprehensive audit logging for security and compliance.
  • Contact sales for tailored solutions and pricing.
  • Advanced integration capabilities with REST API.
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Nimble CRM Pricing Plans

Nimble Business Plan
For Small Businesses
$24.9

per month per user

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Nimble Business Plan includes:
  • 2 GB storage per seat for data storage needs.
  • Integration with Microsoft 365 & Google Workspace for seamless workflow.
  • Nimble Prospector for enhanced prospecting capabilities.
  • 14-day free trial to explore features before commitment.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key aspects like functionality, ease of use, and integrations. By analyzing user feedback and conducting hands-on testing, we ensure our recommendations align with your needs. Each factor is weighted to provide an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Insightly CRM or Nimble CRM: Which One Matches Your Business Needs?

Choose Insightly CRM If You Need ...

  • Comprehensive project management

    If you need a CRM with comprehensive project management features, Insightly CRM is the ideal choice. Its robust tools help you manage tasks, track progress, and collaborate effectively, making it perfect for businesses with complex projects.

  • Strong workflow automation

    If you are looking for a CRM with strong workflow automation capabilities, Insightly CRM is the better option. It allows you to automate repetitive tasks, saving time and increasing efficiency in your business operations.

Choose Nimble CRM If You Need ...

  • Excellent social media integration

    If your business relies heavily on social media for customer engagement, Nimble CRM is the superior choice. Its seamless integration with social platforms provides a unified view of customer interactions, enhancing your engagement efforts.

  • User-friendly interface

    If you prefer a CRM with a user-friendly interface and easy navigation, Nimble CRM is the way to go. Its intuitive design makes it accessible for users of all skill levels, ensuring a smooth user experience.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.