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10 Best Drip Email Marketing Software in 2025

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

There are numerous drip email marketing software options, each promising to enhance engagement, automate campaigns, and boost conversions. But which ones truly stand out?

I’ve spent over 100 hours researching, analyzing user reviews, and testing popular drip email marketing tools to help you find the best solutions for small businesses, eCommerce, lead nurturing, and more. These tools can transform your marketing strategy, but which one will be your perfect match?

Top Picks for Drip Email Marketing Software

Top Drip Email Marketing Software

4.7

0

Best All-In-One Solution

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HubSpot

HubSpot revolutionizes drip email marketing with its powerful automation and intuitive design tools. Its seamless CRM integration and comprehensive analytics make it a must-have for marketers aiming to enhance engagement and drive conversions. Perfect for businesses seeking efficiency and growth.

  • Comprehensive marketing suite.
  • Seamless CRM integration.
  • User-friendly interface.
  • Expensive for small businesses.
  • Limited customization in lower tiers.

Free plan?

Yes

Starting price

$20 per month per seat
4.6

0

Best For ECommerce

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Klaviyo

Klaviyo empowers your email marketing with advanced segmentation and automation. Its seamless e-commerce integrations and data-driven insights make it a powerful tool for businesses aiming to enhance customer engagement and drive sales. Perfect for those ready to elevate their marketing game.

  • Advanced segmentation for targeted campaigns.
  • Robust integration with e-commerce platforms.
  • Detailed customer insights and analytics.
  • Complex setup for new users.
  • Higher cost for larger contact lists.

Free plan?

Yes

Starting price

$45 per month
4.5

0

Best For Customer Support

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Constant Contact

Constant Contact empowers you to create engaging drip email campaigns with ease. Its intuitive interface and powerful automation features make it a top choice for marketers. With seamless integrations and detailed analytics, it's a must-have tool for effective email marketing.

  • Excellent customer support.
  • User-friendly for beginners.
  • Strong event marketing features.
  • Limited automation capabilities.
  • Higher pricing compared to competitors.

Free plan?

Yes

Starting price

$12 per month
4.4

0

Best For Personalization

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Drip

Drip empowers you to create personalized, automated email campaigns that resonate with your audience. Its seamless e-commerce integration and comprehensive analytics make it an invaluable tool for businesses looking to enhance their marketing efforts and drive growth.

  • Tailored for e-commerce businesses.
  • Strong automation capabilities.
  • Intuitive user interface.
  • Limited features for non-e-commerce users.
  • Higher pricing tiers for advanced features.

Free plan?

Yes

Starting price

$39 per month
4.3

0

Best For Automation

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ActiveCampaign

ActiveCampaign empowers you to create personalized, automated email campaigns that resonate with your audience. Its advanced segmentation and integration capabilities make it a powerful tool for businesses looking to enhance their marketing efforts and drive engagement.

  • Powerful automation features.
  • Excellent customer support.
  • Wide range of integrations.
  • Steep learning curve for beginners.
  • Interface can be overwhelming.

Free plan?

Yes

Starting price

$15 per month
4.2

0

Best For Small Businesses

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Brevo

Brevo empowers your email marketing with advanced automation and insightful analytics. Its seamless integrations and user-friendly interface make it a top choice for businesses aiming to enhance their marketing strategies and drive engagement effortlessly.

  • User-friendly interface for beginners.
  • Comprehensive analytics for campaign tracking.
  • Seamless integration with CRM tools.
  • Limited template customization options.
  • Occasional delays in email delivery.

Free plan?

Yes

Starting price

$8.08 per month
4.2

0

Best For Lead Generation

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GetResponse

GetResponse empowers your email marketing with advanced automation and a user-friendly interface. Its comprehensive templates and landing page creator enhance your campaigns, while webinar hosting capabilities offer unique engagement opportunities. Ideal for businesses seeking growth and efficiency.

  • Comprehensive marketing automation.
  • Webinar hosting capabilities.
  • User-friendly interface.
  • Limited CRM features.
  • Complexity in advanced features.

Free plan?

Yes

Starting price

$15.6 per month
4.1

0

Best For Beginners

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Mailchimp

Mailchimp empowers your email marketing with robust automation and insightful analytics. Its user-friendly interface and seamless integrations make it a top choice for marketers aiming to enhance engagement and drive conversions. Perfect for both novices and experts.

  • Easy to use for beginners.
  • Wide range of templates.
  • Strong brand recognition.
  • Limited automation in free plan.
  • Higher costs for advanced features.

Free plan?

Yes

Starting price

$13 per month
4.1

0

Best For Email Deliverability

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Moosend

Moosend empowers your email marketing with powerful automation and personalization features. Its intuitive interface and real-time analytics make it a top choice for marketers seeking efficiency and effectiveness. Perfect for crafting engaging campaigns that resonate with your audience.

  • Affordable pricing.
  • Easy to use interface.
  • Strong automation features.
  • Limited integrations.
  • Basic reporting features.

Free plan?

Yes

Starting price

$7 per month
4.0

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Best Budget-Friendly Option

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Sender

Sender empowers you to create impactful drip email campaigns with ease. Its advanced personalization and automation features ensure your messages resonate with your audience. Perfect for marketers seeking to enhance engagement and streamline their email marketing efforts.

  • Affordable pricing plans.
  • Simple and intuitive interface.
  • Good deliverability rates.
  • Limited advanced features.
  • Basic reporting capabilities.

Free plan?

Yes

Starting price

$8.33 per month

Why You Need Drip Email Marketing Software

Are you struggling to keep your email campaigns effective or finding it hard to engage your audience? In today’s competitive market, the right drip email marketing software can be a game-changer for your business. It helps you automate, personalize, and optimize your campaigns, ensuring your messages reach the right people at the right time.

  • Boost Engagement Rates

    Are your emails getting lost in the clutter? With drip email marketing software, you can create personalized and timely messages that resonate with your audience. By automating your campaigns, you ensure that your emails are sent at the optimal time, increasing the chances of engagement and conversion. It's a simple way to stand out in a crowded inbox.

  • Enhance Customer Relationships

    Do you want to build stronger connections with your customers? Drip email marketing software allows you to nurture leads and maintain relationships through consistent and relevant communication. By segmenting your audience and tailoring your messages, you can address their specific needs and interests, fostering loyalty and trust over time.

  • Streamline Marketing Efforts

    Is managing your email campaigns becoming overwhelming? Drip email marketing software simplifies the process by automating repetitive tasks and providing insights into campaign performance. With features like A/B testing and analytics, you can optimize your strategies and focus on what truly matters—growing your business and achieving your marketing goals.

Our Rating Methodology

We meticulously evaluated each drip email marketing tool, focusing on key aspects like automation, segmentation, and deliverability. By analyzing user reviews and testing features, we ensured our recommendations align with diverse business needs. Each of the seven evaluation factors is weighted by importance, providing a reliable final rating to help you choose the best tool for your marketing strategy.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Frequently Asked Questions

Compare The Best Drip Email Marketing Software

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.