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ClickFunnels vs HubSpot (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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ClickFunnels

ClickFunnels is a powerful sales funnel builder with a user-friendly drag-and-drop editor and a wide range of templates. It's perfect for businesses looking to boost their online sales efforts.

  • User-friendly drag-and-drop editor
  • Wide range of templates
  • Effective sales funnel builder
  • Limited CRM integration
  • Basic email marketing features

Free plan?

Yes

Starting price

$81 per month
Excellent Value For Price
4.5

0

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HubSpot

HubSpot offers a comprehensive suite of sales tools, including advanced email marketing and seamless CRM integration. It's ideal for businesses looking to enhance their sales processes.

  • Advanced email marketing tools
  • Seamless CRM integration
  • Comprehensive sales automation
  • Slightly complex interface
  • Higher price point

Free plan?

Yes

Starting price

$20 per month per seat

What is ClickFunnels?

ClickFunnels is a powerful online sales funnel builder that helps businesses create effective marketing funnels to convert visitors into customers. It offers a range of tools for building landing pages, sales pages, and membership sites, all without needing any coding skills. With ClickFunnels, you can easily design and customize your sales funnels to suit your business needs, making it an ideal choice for entrepreneurs and small businesses looking to boost their online sales and marketing efforts.

What is HubSpot?

HubSpot Sales is a comprehensive sales software that streamlines the sales process by providing tools for email tracking, meeting scheduling, and pipeline management. It integrates seamlessly with HubSpot's CRM, allowing sales teams to manage their contacts and deals efficiently. With features like automated follow-ups and detailed analytics, HubSpot Sales helps sales professionals save time and close more deals, making it a valuable asset for businesses looking to enhance their sales operations.

Pros and Cons of ClickFunnels vs HubSpot

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Pros & Cons of ClickFunnels

User-friendly drag-and-drop editor
  • ClickFunnels offers an intuitive drag-and-drop editor that allows users to create sales funnels without any coding skills. This feature is particularly beneficial for beginners who want to design professional-looking pages quickly and easily.
Wide range of templates
  • ClickFunnels provides a diverse selection of pre-built templates for landing pages, sales pages, and more. These templates are easy to customize, making it simple for users to create visually appealing and effective sales funnels.
Effective sales funnel builder
  • ClickFunnels is designed specifically for building sales funnels, offering a range of tools and features to help businesses convert visitors into customers. Its focus on sales funnels makes it a powerful tool for online marketers.
Limited CRM integration
  • While ClickFunnels integrates with popular CRMs, its CRM integration capabilities are limited compared to more comprehensive solutions like HubSpot. This limitation may be a drawback for businesses that rely heavily on CRM tools.
Basic email marketing features
  • ClickFunnels includes basic email marketing features, but they are not as advanced as those offered by dedicated email marketing platforms. Businesses looking for more sophisticated email marketing tools may find ClickFunnels' offerings lacking.
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Pros & Cons of HubSpot

Advanced email marketing tools
  • HubSpot offers a comprehensive suite of email marketing tools, including automation, personalization, and detailed analytics. These features make it an excellent choice for businesses looking to enhance their email marketing efforts.
Seamless CRM integration
  • HubSpot's native CRM integration is seamless and offers advanced features, providing a cohesive experience for managing contacts and deals. This integration is particularly beneficial for businesses that rely on CRM tools for their sales processes.
Comprehensive sales automation
  • HubSpot's sales automation capabilities are robust, allowing users to automate follow-ups, lead nurturing, and deal tracking. These features make it a powerful tool for sales teams looking to streamline their processes and close more deals.
Slightly complex interface
  • HubSpot's interface, while intuitive, can be slightly complex for new users. The wide range of features and tools may require a learning curve, which could be a drawback for those seeking a simpler solution.
Higher price point
  • HubSpot's comprehensive suite of tools comes at a higher price point compared to other solutions. While the features justify the cost, businesses with limited budgets may find it challenging to afford HubSpot's offerings.

ClickFunnels vs HubSpot: At A Glance

Decision FactorClickFunnelsHubSpot
Value to Price
Good4.2
Excellent4.6
Ease of Use
Excellent4.5
Excellent4.7
Functionality
Excellent4.4
Excellent4.8
Scalability
Excellent4.3
Excellent4.5
Integrations
Good4.1
Excellent4.7
Customer Support
Good4.0
Excellent4.6
Security
Excellent4.3
Excellent4.5
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

ClickFunnels offers a robust set of features for building sales funnels, making it a great value for businesses focused on online sales. However, HubSpot provides a more comprehensive suite of tools, including CRM and sales automation, which justifies its higher price point. If you're looking for a more integrated solution, HubSpot might be the better choice.

Ease of Use

ClickFunnels is known for its user-friendly interface, allowing users to create sales funnels without any technical skills. HubSpot, while slightly more complex, offers a more intuitive experience for managing sales processes. If ease of use is your priority, HubSpot's streamlined interface might be more appealing.

Functionality

ClickFunnels excels in creating sales funnels with its drag-and-drop editor and pre-built templates. HubSpot, on the other hand, offers a wider range of functionalities, including CRM, email marketing, and sales automation. If you need a tool with extensive functionalities, HubSpot is the better option.

Scalability

ClickFunnels is suitable for small to medium-sized businesses looking to scale their online sales efforts. HubSpot, with its comprehensive suite of tools, is better suited for larger organizations with more complex sales processes. If scalability is a concern, HubSpot's robust platform is the way to go.

Integrations

ClickFunnels offers a decent range of integrations with popular tools like Stripe and PayPal. HubSpot, however, provides a more extensive list of integrations, including seamless connections with its CRM and marketing tools. If integrations are crucial for your business, HubSpot's extensive options are advantageous.

Customer Support

ClickFunnels provides reliable customer support through various channels, including live chat and email. HubSpot, however, is renowned for its exceptional customer service, offering 24/7 support and a vast knowledge base. If top-notch customer support is essential, HubSpot is the superior choice.

Security

Both ClickFunnels and HubSpot prioritize security, offering features like SSL encryption and data protection. However, HubSpot's enterprise-level security measures make it a more secure option for businesses handling sensitive customer data. If security is a top priority, HubSpot's advanced measures are reassuring.

Overall Rating

Overall, ClickFunnels is a solid choice for businesses focused on building sales funnels, while HubSpot offers a more comprehensive solution for managing sales processes. If you're looking for an all-in-one platform, HubSpot's higher rating reflects its superior capabilities.

ClickFunnels vs HubSpot: A Detailed Breakdown of Key Features

FeaturesClickFunnelsHubSpot
Drag-and-Drop Editor
Excellent4.5
Excellent4.3
Email Marketing
Good4.2
Excellent4.7
CRM Integration
Good4.0
Excellent4.8
Sales Automation
Good4.1
Excellent4.6
Analytics and Reporting
Excellent4.3
Excellent4.7
Landing Page Templates
Excellent4.6
Excellent4.4

Drag-and-Drop Editor

ClickFunnels offers a user-friendly drag-and-drop editor that allows you to create sales funnels without any coding skills. It's perfect for beginners who want to design professional-looking pages quickly. HubSpot also provides a drag-and-drop editor, but it's more focused on email and landing page creation. If you're primarily interested in building sales funnels, ClickFunnels' editor is more tailored to your needs.

Email Marketing

While ClickFunnels includes basic email marketing features, HubSpot excels in this area with its advanced email marketing tools. HubSpot's email automation and personalization options are more comprehensive, making it a better choice for businesses looking to enhance their email marketing efforts. If email marketing is a priority, HubSpot's superior capabilities are worth considering.

CRM Integration

ClickFunnels integrates with popular CRMs like Salesforce and HubSpot, but HubSpot's native CRM integration is seamless and offers more advanced features. HubSpot's CRM is designed to work effortlessly with its sales tools, providing a more cohesive experience. If CRM integration is crucial for your business, HubSpot's native solution is the better option.

Sales Automation

ClickFunnels offers basic sales automation features, but HubSpot's automation capabilities are more advanced. HubSpot allows you to automate follow-ups, lead nurturing, and deal tracking, making it a more powerful tool for sales teams. If you're looking for robust sales automation, HubSpot's features are more comprehensive.

Analytics and Reporting

Both ClickFunnels and HubSpot provide analytics and reporting tools, but HubSpot's reporting capabilities are more detailed and customizable. HubSpot offers in-depth insights into your sales performance, helping you make data-driven decisions. If analytics and reporting are important to your business, HubSpot's advanced features are advantageous.

Landing Page Templates

ClickFunnels offers a wide range of pre-built landing page templates that are easy to customize. HubSpot also provides templates, but ClickFunnels' selection is more extensive and tailored for sales funnels. If you're looking for a variety of landing page templates, ClickFunnels' offerings are more diverse.

Pricing Comparison of ClickFunnels and HubSpot

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of ClickFunnels and HubSpot. This comparison will highlight the best option for creating your sales funnels and managing your sales processes.

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ClickFunnels Pricing Plans

Startup
For Small Businesses
$81

per month

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Startup includes:
  • 3 Team Members to collaborate on projects seamlessly.
  • Unlimited Funnels to capture and convert leads effectively.
  • Unlimited Courses to monetize your knowledge and skills.
  • Unlimited Members for growing your community without limits.
Pro
For Large Enterprises
$248

per month

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Includes Startup, plus:
  • 10 Team Members to enhance team collaboration.
  • Advanced analytics for data-driven decision making.
  • API & Webhooks for seamless integration with other tools.
  • Smart Checkout to increase average order value.
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HubSpot Pricing Plans

Free
For Small Businesses
$0

per month

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Free includes:
  • Deal pipeline to track and manage sales opportunities.
  • Quotes to create and send sales quotes efficiently.
  • Live chat to engage with website visitors in real-time.
  • Meeting scheduling to book appointments seamlessly.
Starter
For Startups and Entrepreneurs
$20

per month per seat

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Includes Free, plus:
  • Goals to set and track sales targets effectively.
  • Sales content analytics to measure content performance.
  • Payments to automate and manage payment processes.
  • Task queues to prioritize and manage sales tasks efficiently.
Professional
For Growing Teams
$100

per month per seat

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Includes Starter, plus:
  • Sequences to automate follow-up communications.
  • Forecasting to predict sales outcomes accurately.
  • Custom reporting and sales analytics for in-depth insights.
  • Playbooks to provide sales scripts and guides.
Enterprise
For Large Enterprises
$150

per month per seat

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Includes Professional, plus:
  • Predictive lead scoring to prioritize high-value leads.
  • Conversation intelligence to analyze customer interactions.
  • Recurring revenue tracking for subscription-based businesses.
  • Deal journey analytics to optimize sales processes.

Our Rating Methodology

We thoroughly test each sales software, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

ClickFunnels or HubSpot: Which One Matches Your Business Needs?

Choose ClickFunnels If You Need ...

  • User-friendly sales funnel builder

    If you are a beginner or small business owner looking for an easy-to-use sales funnel builder, ClickFunnels is the ideal choice. Its intuitive drag-and-drop editor and wide range of templates make it simple to create effective sales funnels without any technical skills.

  • Diverse landing page templates

    If you need a variety of landing page templates for your marketing campaigns, ClickFunnels offers a diverse selection that can be easily customized to suit your needs. Its focus on sales funnels ensures that you have the right tools to convert visitors into customers.

Choose HubSpot If You Need ...

  • Comprehensive sales automation

    If you are looking for a tool with robust sales automation capabilities, HubSpot is the better option. Its advanced features allow you to automate follow-ups, lead nurturing, and deal tracking, making it a powerful tool for sales teams.

  • Seamless CRM integration

    If CRM integration is crucial for your business, HubSpot's native solution is the superior choice. Its seamless integration with its CRM and sales tools provides a cohesive experience for managing contacts and deals, enhancing your sales processes.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.