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Zoho Social vs Emplifi (2025 Comparison)

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

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Excellent Value For Price
4.3

0

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Zoho Social

Zoho Social offers a user-friendly interface and comprehensive analytics, making it an excellent choice for small businesses looking to enhance their social media presence without breaking the bank.

  • User-friendly interface for easy navigation.
  • Comprehensive analytics and reporting tools.
  • Affordable pricing for small businesses.
  • Limited advanced features for large enterprises.
  • Basic social listening capabilities.

Free plan?

Yes

Starting price

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Excellent Value For Price
4.5

0

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Emplifi

Emplifi provides advanced social listening and robust analytics, ideal for large enterprises seeking to optimize their social media strategy and improve customer engagement.

  • Advanced social listening tools.
  • Robust analytics and reporting features.
  • Ideal for large enterprises.
  • Steeper learning curve for new users.
  • Higher pricing for premium features.

Free plan?

No

Starting price

Contact sales

What is Zoho Social?

Zoho Social is a comprehensive social media management tool designed to help businesses manage their social media presence effectively. It offers features like scheduling, monitoring, and analytics, making it easier for users to engage with their audience and track performance. With Zoho Social, you can streamline your social media strategy, ensuring that your content reaches the right audience at the right time. This tool is particularly beneficial for small to medium-sized businesses looking to enhance their social media marketing efforts without the need for a large team.

What is Emplifi?

Emplifi is a robust social media marketing platform that empowers businesses to connect with their audience through meaningful interactions. It provides tools for social listening, content creation, and performance analytics, enabling users to craft engaging campaigns and measure their impact. Emplifi is ideal for larger enterprises seeking to enhance their customer experience and drive brand loyalty through data-driven insights and personalized communication strategies.

Pros and Cons of Zoho Social vs Emplifi

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Pros & Cons of Zoho Social

User-friendly interface
  • Zoho Social's interface is designed with simplicity in mind, making it easy for users to navigate and manage their social media accounts. This user-friendly design is particularly beneficial for small businesses looking to streamline their social media efforts.
Comprehensive analytics
  • Zoho Social offers a range of analytics and reporting tools that provide valuable insights into your social media performance. These tools help businesses optimize their social media strategy and improve engagement with their audience.
Affordable pricing
  • Zoho Social's pricing structure is designed to be affordable for small to medium-sized businesses, offering excellent value for the features provided. This makes it an attractive option for businesses looking to enhance their social media presence without breaking the bank.
Limited advanced features
  • While Zoho Social offers a range of useful features, it may lack some of the advanced capabilities required by larger enterprises. This limitation can be a drawback for businesses with more complex social media needs.
Basic social listening
  • Zoho Social's social listening capabilities are relatively basic compared to more advanced tools. This can be a limitation for businesses looking to gain deeper insights into their audience and industry trends.
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Pros & Cons of Emplifi

Advanced social listening
  • Emplifi offers advanced social listening tools that allow businesses to monitor conversations and trends related to their brand. These tools provide valuable insights that can help businesses engage with their audience more effectively.
Robust analytics
  • Emplifi provides robust analytics and reporting features that cater to larger enterprises. These features offer detailed insights into social media performance, helping businesses optimize their strategy and improve engagement.
Ideal for large enterprises
  • Emplifi is designed with larger enterprises in mind, offering a range of advanced features and scalability options. This makes it an ideal choice for businesses with complex social media needs and a focus on customer experience.
Steeper learning curve
  • Emplifi's advanced features can result in a steeper learning curve for new users. This can be a challenge for businesses looking to quickly implement and utilize the platform's capabilities.
Higher pricing
  • Emplifi's premium features come with a higher price tag, which may be a consideration for businesses with limited budgets. This can be a drawback for smaller businesses looking for cost-effective solutions.

Zoho Social vs Emplifi: At A Glance

Decision FactorZoho SocialEmplifi
Value to Price
Good4.2
Excellent4.4
Ease of Use
Excellent4.5
Excellent4.6
Functionality
Excellent4.3
Excellent4.7
Scalability
Good4.1
Excellent4.5
Integrations
Excellent4.4
Excellent4.6
Customer Support
Excellent4.3
Excellent4.5
Security
Good4.2
Excellent4.4
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

Zoho Social offers a competitive pricing structure that provides excellent value for small to medium-sized businesses. Its comprehensive features, such as scheduling and analytics, are well-suited for those looking to enhance their social media presence without breaking the bank. Emplifi, on the other hand, offers a more premium experience with advanced features that cater to larger enterprises. If you're a small business, Zoho Social might be the better choice, while Emplifi is ideal for larger organizations seeking more robust capabilities.

Ease of Use

Zoho Social is known for its user-friendly interface, making it easy for users to navigate and manage their social media accounts. The platform's intuitive design allows users to quickly access key features and streamline their workflow. Emplifi also offers a user-friendly experience, but with a slightly steeper learning curve due to its advanced features. If you're looking for a straightforward tool, Zoho Social is a great option, while Emplifi is better suited for those who need more advanced capabilities.

Functionality

Zoho Social provides a wide range of functionalities, including social media scheduling, monitoring, and analytics. These features are designed to help businesses manage their social media presence effectively. Emplifi, however, takes functionality to the next level with its advanced social listening and content creation tools. If you require basic functionalities, Zoho Social is a solid choice, but for more advanced needs, Emplifi is the way to go.

Scalability

Zoho Social is designed to scale with small to medium-sized businesses, offering features that grow with your needs. Its scalability is ideal for businesses looking to expand their social media efforts over time. Emplifi, on the other hand, is built for larger enterprises, providing robust scalability options that can accommodate complex social media strategies. If you're planning to scale your business, Emplifi is the better choice.

Integrations

Zoho Social offers a variety of integrations with popular social media platforms and third-party tools, making it easy to connect and streamline your workflow. Emplifi also provides a wide range of integrations, but with a focus on enterprise-level solutions. If you need basic integrations, Zoho Social is a great option, while Emplifi is better suited for those requiring more complex integrations.

Customer Support

Zoho Social offers reliable customer support, with various resources available to help users troubleshoot issues and optimize their experience. Emplifi provides excellent customer support as well, with a focus on personalized assistance for enterprise clients. If you value personalized support, Emplifi is the better choice, while Zoho Social offers solid support for smaller businesses.

Security

Zoho Social prioritizes security, offering features like two-factor authentication and data encryption to protect user information. Emplifi also places a strong emphasis on security, with advanced measures in place to safeguard data. If security is a top priority, both tools offer robust options, but Emplifi provides more advanced security features for larger enterprises.

Overall Rating

Zoho Social is a well-rounded tool that offers excellent value for small to medium-sized businesses, with a focus on ease of use and functionality. Emplifi, on the other hand, is a more advanced platform designed for larger enterprises, offering robust features and scalability. If you're a small business, Zoho Social is a great choice, while Emplifi is ideal for larger organizations.

Zoho Social vs Emplifi: A Detailed Breakdown of Key Features

FeaturesZoho SocialEmplifi
Social Media Scheduling
Excellent4.5
Excellent4.6
Analytics and Reporting
Excellent4.4
Excellent4.7
Social Listening
Excellent4.3
Excellent4.8
Content Creation
Good4.2
Excellent4.6
Team Collaboration
Excellent4.3
Excellent4.5
Mobile App
Excellent4.4
Excellent4.5

Social Media Scheduling

Zoho Social offers a robust scheduling feature that allows you to plan and automate your social media posts across multiple platforms. This feature is particularly useful for businesses looking to maintain a consistent online presence without the need for constant manual updates. Emplifi also provides a powerful scheduling tool, but with more advanced options for larger enterprises. If you're a small business, Zoho Social's scheduling feature is more than sufficient, while Emplifi is better suited for those with more complex scheduling needs.

Analytics and Reporting

Zoho Social provides comprehensive analytics and reporting tools that help you track the performance of your social media campaigns. These insights are invaluable for businesses looking to optimize their social media strategy and improve engagement. Emplifi takes analytics to the next level with advanced reporting features that cater to larger enterprises. If you need basic analytics, Zoho Social is a great choice, but for more detailed insights, Emplifi is the way to go.

Social Listening

Zoho Social offers social listening capabilities that allow you to monitor conversations and trends related to your brand. This feature is essential for businesses looking to stay informed and engage with their audience effectively. Emplifi provides more advanced social listening tools, making it ideal for larger enterprises with a focus on customer experience. If you're a small business, Zoho Social's social listening features are sufficient, while Emplifi is better suited for those with more complex needs.

Content Creation

Zoho Social offers content creation tools that help you craft engaging social media posts. These tools are designed to simplify the content creation process, making it easier for businesses to maintain a consistent online presence. Emplifi provides more advanced content creation features, catering to larger enterprises with a focus on personalized communication. If you need basic content creation tools, Zoho Social is a great option, while Emplifi is better suited for those with more complex content needs.

Team Collaboration

Zoho Social offers team collaboration features that allow multiple users to work together on social media campaigns. This feature is particularly useful for businesses with a dedicated social media team. Emplifi also provides collaboration tools, but with more advanced options for larger enterprises. If you're a small business, Zoho Social's collaboration features are more than sufficient, while Emplifi is better suited for those with more complex collaboration needs.

Mobile App

Zoho Social offers a mobile app that allows you to manage your social media accounts on the go. This feature is particularly useful for businesses looking to stay connected and engaged with their audience at all times. Emplifi also provides a mobile app, but with more advanced features for larger enterprises. If you're a small business, Zoho Social's mobile app is more than sufficient, while Emplifi is better suited for those with more complex mobile needs.

Pricing Comparison of Zoho Social and Emplifi

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Zoho Social and Emplifi. This comparison will highlight the best option for managing your social media presence.

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Zoho Social Pricing Plans

Free edition
For Small Businesses
0

per month

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Free edition includes:
  • 1 Brand management with essential features.
  • zShare Browser Extension for easy sharing.
  • Publishing on 6 social media channels.
  • Lifetime validity with limited features.
STANDARD
For Small Businesses
Contact sales
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STANDARD includes:
  • 1 Team Member for streamlined management.
  • Multi-channel publishing for efficient content distribution.
  • Content scheduling and publishing calendar for planning.
  • 24/5 email support for assistance.
PROFESSIONAL
For Medium Businesses
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Includes STANDARD, plus:
  • CustomQ and repeat posting for content strategy.
  • Bulk scheduling for time-saving management.
  • Post insights and popular posts for performance tracking.
  • Media library and scheduling reposts for content reuse.
PREMIUM
For Large Enterprises
Contact sales
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Includes PROFESSIONAL, plus:
  • SmartQ and inbox for efficient communication.
  • Content approvals and workflow for streamlined processes.
  • Custom reports and share reports for data analysis.
  • Zoho CRM and Desk integration for enhanced functionality.
Agency
For Agencies
Contact sales
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Includes PREMIUM, plus:
  • 5 Team Members for comprehensive management.
  • Client invite and portal customization for client collaboration.
  • Agency-branded reports for professional presentation.
  • Custom view for clients for personalized experience.
Agency Plus
For Large Agencies
Contact sales
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Includes Agency, plus:
  • 5 Team Members for extensive management.
  • Additional 10 Brands for expanded operations.
  • Enhanced features for large-scale agencies.
  • Comprehensive support for complex needs.
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Emplifi Pricing Plans

Essential
For Small Teams
Contact sales
Try For Freeright_arrow
Essential includes:
  • Manage up to 10 social profiles efficiently.
  • Access to basic analytics for performance tracking.
  • 3 months of data retention for historical insights.
  • Community management tools for engagement.
Standard
For Growing Teams
Contact sales
Try For Freeright_arrow
Includes Essential, plus:
  • 5 dashboards for comprehensive reporting.
  • 12 months of data retention for extended analysis.
  • Access to an Emplifi expert for guidance.
  • Manage more than 10 social profiles.
Business
For Large Teams
Contact sales
Try For Freeright_arrow
Includes Standard, plus:
  • Unlimited data retention for comprehensive history.
  • Advanced social media management tools.
  • Dedicated Customer Success Manager for support.
  • Access to paid analytics for ROI tracking.
Enterprise
For Enterprises
Contact sales
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Includes Business, plus:
  • Enterprise integration and APIs for customization.
  • Influencer marketing tools for brand expansion.
  • Livestream video broadcasts for real-time engagement.
  • Dedicated Solution Ambassador for personalized support.

Our Rating Methodology

We thoroughly evaluate each social media management tool, focusing on key aspects like functionality, scalability, and customer support. By analyzing user reviews and conducting hands-on testing, we ensure our recommendations align with your needs. Each of the seven evaluation factors is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Zoho Social or Emplifi: Which One Matches Your Business Needs?

Choose Zoho Social If You Need ...

  • User-friendly social media management

    If you are a small business owner looking for a user-friendly social media management tool, Zoho Social is an excellent choice. Its intuitive interface and comprehensive features make it easy to manage your social media presence effectively.

  • Affordable solution for small businesses

    If you are a small business with a limited budget, Zoho Social offers an affordable solution with excellent value for money. Its pricing structure is designed to provide comprehensive features without breaking the bank.

Choose Emplifi If You Need ...

  • Advanced social media capabilities

    If you are a large enterprise seeking advanced social media capabilities, Emplifi is the ideal choice. Its robust features and scalability options cater to complex social media strategies and enhance customer engagement.

  • Comprehensive analytics and insights

    If you require detailed analytics and insights to optimize your social media strategy, Emplifi provides advanced reporting features that offer valuable data-driven insights. This makes it an excellent choice for larger enterprises.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.