Surfer SEO vs Frase (2025 Comparison)
Surfer SEO offers comprehensive SEO analysis tools and a user-friendly interface, making it an excellent choice for those looking to improve their search rankings.
- Comprehensive SEO analysis tools.
- User-friendly interface.
- Detailed SERP insights.
- Limited content brief capabilities.
- Less focus on user intent.
Free plan?
NoStarting price
$79 per month
Frase provides advanced content optimization features and excellent user intent analysis, making it ideal for content marketers looking to create SEO-friendly content.
- Advanced content optimization features.
- Excellent user intent analysis.
- Comprehensive content briefs.
- Less detailed keyword research.
- Higher learning curve.
Free plan?
YesStarting price
$15 per monthWhat is Surfer SEO?
Surfer SEO is a powerful tool designed to optimize your content for search engines. It provides data-driven insights to help you create content that ranks higher on Google. By analyzing top-performing pages, Surfer SEO offers recommendations on keyword usage, content structure, and more. This tool is invaluable for content creators and marketers looking to improve their SEO strategy and drive more organic traffic to their websites.
What is Frase?
Frase is an innovative content optimization tool that helps users create SEO-friendly content by providing insights into what competitors are doing. It assists in generating content briefs, optimizing existing content, and understanding user intent. Frase is particularly useful for content marketers and SEO professionals who want to streamline their content creation process and ensure their content meets the needs of their audience.
Pros and Cons of Surfer SEO vs Frase
Pros & Cons of Surfer SEO
- Surfer SEO offers a wide range of SEO analysis tools that provide detailed insights into keyword usage, content structure, and more. These tools are invaluable for optimizing your content and improving your search rankings.
- The interface of Surfer SEO is designed to be intuitive and easy to navigate, making it accessible for users of all skill levels. This ease of use is a significant advantage for those new to SEO.
- Surfer SEO provides detailed insights into SERP performance, helping you understand how your content compares to top-ranking pages. This information is crucial for improving your search visibility.
- While Surfer SEO offers content brief capabilities, they are not as comprehensive as those provided by Frase. This limitation may be a drawback for users who rely heavily on content briefs.
- Surfer SEO provides some insights into user intent, but it is not as focused on this aspect as Frase. This may be a disadvantage for users who prioritize understanding audience needs.
Pros & Cons of Frase
- Frase offers advanced content optimization features that help ensure your content is SEO-friendly and meets audience needs. These features are particularly beneficial for content marketers.
- Frase excels in user intent analysis, providing insights into what your audience is looking for. This information is invaluable for creating content that resonates with your target audience.
- Frase provides comprehensive content briefs that help you create structured and well-researched content. These briefs are a valuable resource for content creators looking to streamline their workflow.
- While Frase offers keyword research capabilities, they are not as detailed as those provided by Surfer SEO. This limitation may be a drawback for users who prioritize keyword research.
- Frase has a higher learning curve compared to Surfer SEO, which may be a challenge for users new to content optimization. However, the advanced features make it worth the effort.
Surfer SEO vs Frase: At A Glance
Value to Price
Surfer SEO offers a robust set of features that provide excellent value for its price. It is particularly beneficial for those who need detailed SEO insights without breaking the bank. Frase, on the other hand, provides a slightly higher value due to its comprehensive content optimization capabilities, making it ideal for users who want a more holistic approach to content creation.
Ease of Use
Surfer SEO is user-friendly, with a straightforward interface that makes it easy for beginners to navigate. However, Frase excels in this dimension with its intuitive design and seamless user experience, making it a better choice for those who prioritize ease of use.
Functionality
Both tools offer impressive functionality, but Frase edges out with its advanced content optimization features. Surfer SEO is excellent for SEO analysis, but Frase's ability to generate content briefs and understand user intent makes it more functional for content marketers.
Scalability
Surfer SEO is scalable and can grow with your business needs, but Frase offers slightly better scalability due to its ability to handle larger content projects efficiently. If scalability is a priority, Frase might be the better option.
Integrations
Surfer SEO integrates well with various SEO tools, but Frase offers more integration options, making it a more versatile choice for users who rely on multiple tools in their workflow.
Customer Support
Both tools provide excellent customer support, but Frase has a slight edge with its responsive and helpful support team. If customer support is crucial, Frase might be the better choice.
Security
Security is a priority for both tools, with Surfer SEO offering robust security measures. However, Frase provides slightly better security features, making it a safer choice for users concerned about data protection.
Overall Rating
Overall, both tools are excellent choices for content optimization, but Frase's comprehensive features and ease of use give it a slight edge over Surfer SEO. If you're looking for a tool that offers more functionality and better user experience, Frase is the way to go.
Surfer SEO vs Frase: A Detailed Breakdown of Key Features
Keyword Research
Surfer SEO excels in keyword research, providing detailed insights into keyword usage and competition. It helps you identify the best keywords to target for your content. Frase, while offering keyword research capabilities, focuses more on content optimization. If keyword research is your primary concern, Surfer SEO is the better choice.
Content Optimization
Frase shines in content optimization, offering advanced features to ensure your content is SEO-friendly. It provides suggestions for improving content structure and keyword usage. Surfer SEO also offers content optimization, but Frase's comprehensive approach makes it the superior choice for content marketers.
Competitor Analysis
Both tools offer competitor analysis, but Frase provides more in-depth insights into what your competitors are doing. Surfer SEO offers valuable data, but if you want a more detailed analysis, Frase is the better option.
Content Briefs
Frase excels in generating content briefs, helping you create structured and well-researched content. Surfer SEO offers content brief capabilities, but Frase's detailed approach makes it the preferred choice for content creators.
User Intent Analysis
Frase offers user intent analysis, helping you understand what your audience is looking for. Surfer SEO provides some insights, but Frase's focus on user intent makes it the better choice for those who want to create content that meets audience needs.
SERP Analysis
Surfer SEO provides excellent SERP analysis, offering insights into how your content compares to top-ranking pages. Frase also offers SERP analysis, but Surfer SEO's detailed approach makes it the better choice for those focused on improving their search rankings.
Pricing Comparison of Surfer SEO and Frase
We’ve compiled the pricing tables and highlighted the key features of both Surfer SEO and Frase to aid in your decision-making process. Let’s explore what each platform has to offer.
Surfer SEO Pricing Plans
- Write and optimize 30 articles per month with AI assistance.
- Generate 5 rank-ready AI articles monthly to boost SEO.
- Invite up to 5 teammates for collaborative content creation.
- Access to Topical Maps and Keyword Research for content strategy.
- Write and optimize 100 articles per month with AI assistance.
- Generate 20 rank-ready AI articles monthly to enhance SEO.
- Invite up to 10 teammates for larger team collaboration.
- Analyze up to 100 SERPs per day for competitive insights.
- White-labelling and API access for tailored integration.
- Personalized onboarding and dedicated customer success manager.
- SEO advisory and consulting for strategic guidance.
- Custom number of teammates and priority support.
Frase Pricing Plans
- Allows 1 search query to test the platform.
- No credit card is required to start.
- Ideal for exploring basic features of the tool.
- Provides a risk-free way to evaluate the software.
- Allows up to 10 search queries per month.
- Includes SERP analysis and content optimization.
- Access to WordPress and Google Docs plugins.
- 20,000 AI words per month for content creation.
- Allows up to 30 search queries per month.
- Unlimited AI words for extensive content creation.
- Enhanced SEO workflow with SERP analysis.
- Access to advanced content optimization tools.
- Allows unlimited search queries for extensive research.
- Supports up to 3 users, with additional users at $25/mo.
- Unlimited AI words for comprehensive content creation.
- Advanced plugins for WordPress and Google Docs.
Our Rating Methodology
We thoroughly test each content optimization tool, evaluating key features like functionality, ease of use, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.
Surfer SEO or Frase: Which One Matches Your Business Needs?
Choose Surfer SEO If You Need ...
- Comprehensive SEO analysis tools
If you are a content creator or marketer looking for a tool that offers comprehensive SEO analysis tools, Surfer SEO is the ideal choice. Its detailed insights into keyword usage and content structure make it invaluable for optimizing your content and improving your search rankings.
- User-friendly interface
If you are new to SEO and need a tool with a user-friendly interface, Surfer SEO is the perfect option. Its intuitive design makes it easy to navigate, allowing you to focus on optimizing your content without getting bogged down by complex features.
Choose Frase If You Need ...
- Advanced content optimization features
If you are a content marketer looking for advanced content optimization features, Frase is the better choice. Its comprehensive approach to content optimization ensures your content is SEO-friendly and meets audience needs, making it ideal for those who prioritize content quality.
- Excellent user intent analysis
If you want to understand what your audience is looking for, Frase is the tool for you. Its excellent user intent analysis provides valuable insights into audience needs, helping you create content that resonates with your target audience.
Frequently Asked Questions
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Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
