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SugarCRM vs Apptivo (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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SugarCRM

SugarCRM offers a comprehensive suite of CRM features, including advanced sales automation and robust security measures, making it a versatile solution for businesses seeking to enhance customer relationships.

  • Comprehensive CRM features
  • Advanced sales automation
  • Robust security measures
  • Steep learning curve
  • Higher pricing for advanced features

Free plan?

No

Starting price

$19 per month per user
Good Value For Price
4.1

0

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Apptivo

Apptivo provides a user-friendly CRM solution with affordable pricing and responsive customer support, making it an attractive choice for small businesses and startups looking to streamline operations.

  • User-friendly interface
  • Affordable pricing
  • Responsive customer support
  • Limited advanced features
  • Basic marketing tools

Free plan?

Yes

Starting price

$20 per month per user

What is SugarCRM?

SugarCRM is a comprehensive customer relationship management software that empowers businesses to manage sales, marketing, and customer support efficiently. It offers robust features like sales automation, marketing campaigns, and customer support tools, making it a versatile solution for businesses of all sizes. With its intuitive interface and customizable dashboards, SugarCRM helps teams streamline their workflows and improve customer interactions, ultimately driving growth and enhancing customer satisfaction.

What is Apptivo?

Apptivo is a versatile CRM solution designed to streamline business operations by integrating sales, marketing, and customer service functionalities. It offers a user-friendly interface and customizable features, making it suitable for businesses of all sizes. Apptivo helps users manage customer relationships, track sales leads, and automate marketing campaigns, enhancing productivity and customer engagement. Its affordability and scalability make it an attractive choice for growing businesses looking to optimize their CRM processes.

Pros and Cons of SugarCRM vs Apptivo

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Pros & Cons of SugarCRM

Comprehensive CRM features
  • SugarCRM offers a wide range of CRM features, including sales automation, marketing campaigns, and customer support tools, making it a versatile solution for businesses of all sizes.
Advanced sales automation
  • With SugarCRM's advanced sales automation tools, businesses can streamline their sales processes, improve efficiency, and drive growth, making it an ideal choice for sales-driven organizations.
Robust security measures
  • SugarCRM prioritizes security, offering advanced security features to protect sensitive data, making it a reliable choice for businesses handling confidential information.
Steep learning curve
  • SugarCRM's extensive features may require a steeper learning curve for new users, making it less accessible for those seeking a simple CRM solution.
Higher pricing for advanced features
  • While SugarCRM offers comprehensive features, its pricing for advanced functionalities may be higher, making it less suitable for budget-conscious businesses.
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Pros & Cons of Apptivo

User-friendly interface
  • Apptivo's user-friendly interface makes it easy for users to navigate and utilize its features without extensive training, making it an accessible choice for businesses of all sizes.
Affordable pricing
  • Apptivo offers competitive pricing, providing excellent value for its features, making it an attractive option for small businesses and startups with limited budgets.
Responsive customer support
  • Apptivo is known for its responsive customer support, providing timely assistance to users, ensuring a smooth experience and quick resolution of issues.
Limited advanced features
  • While Apptivo offers essential CRM functionalities, it may lack some of the advanced features found in more comprehensive solutions like SugarCRM.
Basic marketing tools
  • Apptivo's marketing tools are more basic, making it less suitable for businesses with complex marketing needs or those seeking advanced marketing capabilities.

SugarCRM vs Apptivo: At A Glance

Decision FactorSugarCRMApptivo
Value to Price
Good4.2
Good4.0
Ease of Use
Good4.0
Excellent4.3
Functionality
Excellent4.5
Good4.2
Scalability
Excellent4.4
Good4.1
Integrations
Excellent4.3
Good4.0
Customer Support
Good4.1
Good4.2
Security
Excellent4.5
Excellent4.3
Overall Rating
Excellent4.3
Good4.1

Value to Price

SugarCRM offers a comprehensive suite of features that justify its pricing, making it a valuable investment for businesses seeking robust CRM solutions. Apptivo, on the other hand, provides a more budget-friendly option with essential CRM functionalities, making it ideal for small businesses or startups. If you're looking for a cost-effective solution with essential features, Apptivo might be the better choice.

Ease of Use

Apptivo stands out for its user-friendly interface, making it easy for users to navigate and utilize its features without extensive training. SugarCRM, while powerful, may require a steeper learning curve for new users. If ease of use is a priority, Apptivo is the more accessible option.

Functionality

SugarCRM excels in functionality, offering advanced features like sales automation, marketing campaigns, and customer support tools. Apptivo provides essential CRM functionalities but may lack some of the advanced features found in SugarCRM. If you need a feature-rich CRM solution, SugarCRM is the better choice.

Scalability

Both SugarCRM and Apptivo offer scalable solutions, but SugarCRM's robust features make it more suitable for larger enterprises with complex CRM needs. Apptivo is ideal for small to medium-sized businesses looking for a scalable solution without the complexity. If scalability for larger operations is crucial, SugarCRM is the preferred option.

Integrations

SugarCRM offers a wide range of integrations with popular business tools, enhancing its versatility and functionality. Apptivo also provides integrations but may not have the same extensive options as SugarCRM. If seamless integration with other tools is important, SugarCRM is the better choice.

Customer Support

Apptivo is known for its responsive customer support, providing timely assistance to users. SugarCRM also offers reliable support but may not be as prompt as Apptivo. If excellent customer support is a priority, Apptivo is the more reliable option.

Security

Both SugarCRM and Apptivo prioritize security, but SugarCRM's advanced security features make it a more secure option for businesses handling sensitive data. Apptivo provides adequate security measures but may not match the level of protection offered by SugarCRM. If data security is a top concern, SugarCRM is the safer choice.

Overall Rating

SugarCRM receives a higher overall rating due to its comprehensive features, scalability, and security. Apptivo, while slightly lower in rating, offers excellent value for its price and ease of use. If you're looking for a well-rounded CRM solution, SugarCRM is the top choice.

SugarCRM vs Apptivo: A Detailed Breakdown of Key Features

FeaturesSugarCRMApptivo
Sales Automation
Excellent4.5
Good4.2
Marketing Campaigns
Excellent4.4
Good4.1
Customer Support Tools
Excellent4.3
Good4.0
Customizable Dashboards
Good4.2
Excellent4.3
Lead Management
Excellent4.4
Good4.2
Mobile Access
Excellent4.3
Excellent4.4

Sales Automation

SugarCRM excels in sales automation, offering advanced tools to streamline sales processes and improve efficiency. Apptivo provides essential sales automation features but may not match the depth and sophistication of SugarCRM. If you're looking for a comprehensive sales automation solution, SugarCRM is the better choice.

Marketing Campaigns

SugarCRM offers robust marketing campaign tools, allowing users to create and manage complex campaigns with ease. Apptivo provides basic marketing functionalities, suitable for small businesses with simpler needs. If you require advanced marketing capabilities, SugarCRM is the preferred option.

Customer Support Tools

SugarCRM provides a wide range of customer support tools, enhancing customer interactions and satisfaction. Apptivo offers essential support features but may not have the same level of sophistication as SugarCRM. If comprehensive customer support tools are important, SugarCRM is the better choice.

Customizable Dashboards

Both SugarCRM and Apptivo offer customizable dashboards, allowing users to tailor their interface to their needs. Apptivo's dashboards are user-friendly and easy to customize, making it a great choice for those who prioritize ease of use. If you value simplicity in customization, Apptivo is the more accessible option.

Lead Management

SugarCRM provides advanced lead management features, helping businesses track and nurture leads effectively. Apptivo offers essential lead management tools, suitable for small to medium-sized businesses. If you need a robust lead management solution, SugarCRM is the better choice.

Mobile Access

Both SugarCRM and Apptivo offer mobile access, allowing users to manage their CRM on the go. Apptivo's mobile app is particularly user-friendly, making it a great choice for those who need easy access on mobile devices. If mobile accessibility is a priority, Apptivo is the more convenient option.

Pricing Comparison of SugarCRM and Apptivo

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of SugarCRM and Apptivo. This comparison will highlight the best option for managing your customer relationships.

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SugarCRM Pricing Plans

Essentials
For Small Businesses
$19

per month per user

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Essentials includes:
  • Lead and opportunity management to track potential sales.
  • Quote management for streamlined sales processes.
  • Activity management to keep track of tasks and meetings.
  • Intelligent account management for better customer insights.
Standard
For Growing Teams
$59

per month per user

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Includes Essentials, plus:
  • Forecasting to predict future sales outcomes.
  • Pipeline analytics for detailed sales insights.
  • Mobility for accessing CRM on the go.
  • Omni-channel communications for seamless customer interactions.
Advanced
For Large Enterprises
$85

per month per user

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Includes Standard, plus:
  • Case management for handling customer issues efficiently.
  • Bug tracking to manage software issues.
  • Intelligent lead prioritization for focusing on high-value leads.
  • Revenue Intelligence for better financial insights.
Premier
For Enterprises
$135

per month per user

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Includes Advanced, plus:
  • Enhanced forecasting for more accurate predictions.
  • 2x file managed storage for increased data capacity.
  • Enhanced support for better customer service.
  • LinkedIn connector for professional networking.
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Apptivo Pricing Plans

Lite
For small sales teams
$20

per month per user

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Lite includes:
  • Customize up to 100 fields per app for tailored data management.
  • Integrate with third-party services for enhanced functionality.
  • Access 24x7 support for uninterrupted assistance.
  • Utilize 25 workflows to automate routine tasks.
Premium
For fast-growing teams
$30

per month per user

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Includes Lite, plus:
  • Customize up to 250 fields per app for detailed data capture.
  • Utilize 75 workflows to streamline business processes.
  • Create 25 custom dashboards for insightful data visualization.
  • Send up to 3000 emails per user per month for marketing.
Ultimate
For large teams
$50

per month per user

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Includes Premium, plus:
  • Customize up to 350 fields per app for advanced data management.
  • Utilize 150 workflows for complex automation needs.
  • Create 50 custom dashboards for detailed reporting.
  • Send up to 5000 emails per user per month for campaigns.
Enterprise
For enterprise organizations
Contact sales
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Includes Ultimate, plus:
  • Customize up to 500 fields per app for comprehensive data handling.
  • Utilize 300 workflows for extensive automation.
  • Create 100 custom dashboards for in-depth analysis.
  • Receive dedicated account management for personalized support.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key aspects like functionality, ease of use, and scalability. By analyzing user feedback and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

SugarCRM or Apptivo: Which One Matches Your Business Needs?

Choose SugarCRM If You Need ...

  • Advanced CRM features

    If you need a CRM solution with advanced features like sales automation, marketing campaigns, and robust security measures, SugarCRM is the ideal choice for businesses seeking comprehensive CRM capabilities.

  • Scalable for large enterprises

    If your business requires a scalable CRM solution that can handle complex operations and large data volumes, SugarCRM is the preferred option for enterprises looking to grow and expand.

Choose Apptivo If You Need ...

  • User-friendly and affordable

    If you're a small business or startup looking for a user-friendly CRM solution with affordable pricing, Apptivo is the perfect choice for streamlining operations without breaking the bank.

  • Responsive customer support

    If excellent customer support is a priority for your business, Apptivo's responsive support team ensures timely assistance and quick resolution of issues, making it a reliable choice.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.