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SocialPilot vs Oktopost (2025 Comparison)

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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SocialPilot

SocialPilot offers a user-friendly interface and comprehensive scheduling features, making it an excellent choice for businesses looking to streamline their social media management. With excellent customer support, it's a reliable option.

  • User-friendly interface for easy navigation.
  • Comprehensive scheduling and analytics features.
  • Excellent customer support and assistance.
  • Limited advanced analytics capabilities.
  • Fewer integration options compared to competitors.

Free plan?

Yes

Starting price

$30 per month
Good Value For Price
4.1

0

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Oktopost

Oktopost provides advanced analytics and robust social listening features, making it ideal for B2B marketers. Its seamless CRM integration and employee advocacy tools enhance overall marketing strategies.

  • Advanced analytics for in-depth insights.
  • Robust social listening and employee advocacy.
  • Seamless CRM and marketing automation integration.
  • Higher learning curve for new users.
  • Slightly more expensive than competitors.

Free plan?

No

Starting price

$55.00 per month

What is SocialPilot?

SocialPilot is a comprehensive social media management tool designed to help businesses and marketers streamline their social media efforts. It offers features like scheduling, analytics, and team collaboration, making it easier to manage multiple social media accounts from a single platform. With SocialPilot, you can plan and schedule posts in advance, analyze performance metrics, and engage with your audience effectively. This tool is particularly beneficial for small to medium-sized businesses looking to enhance their social media presence without the need for a large team.

What is Oktopost?

Oktopost is a robust social media management platform tailored for B2B marketers. It excels in providing advanced analytics, social listening, and employee advocacy features, enabling businesses to drive meaningful engagement and measure the impact of their social media campaigns. Oktopost's integration capabilities with CRM and marketing automation tools make it a valuable asset for companies looking to align their social media efforts with broader marketing strategies. It's particularly useful for organizations aiming to enhance their brand visibility and generate leads through social media channels.

Pros and Cons of SocialPilot vs Oktopost

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Pros & Cons of SocialPilot

User-friendly interface
  • SocialPilot's user-friendly interface makes it easy for users to navigate and manage their social media accounts. The intuitive design allows users to quickly schedule posts and analyze performance metrics, enhancing overall productivity.
Comprehensive scheduling
  • SocialPilot offers a robust scheduling feature that allows you to plan and automate your social media posts across multiple platforms. This feature is particularly useful for businesses looking to maintain a consistent online presence.
Excellent customer support
  • SocialPilot provides excellent customer support, with a responsive team that is available to assist users with any issues. This ensures that users can quickly resolve any problems and continue to manage their social media accounts effectively.
Limited advanced analytics
  • While SocialPilot offers basic analytics features, it lacks some of the advanced capabilities found in other tools. This may be a drawback for businesses looking for in-depth insights into their social media performance.
Fewer integration options
  • SocialPilot offers fewer integration options compared to some of its competitors. This may be a limitation for businesses looking to align their social media efforts with broader marketing strategies.
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Pros & Cons of Oktopost

Advanced analytics
  • Oktopost excels in providing detailed analytics that help businesses measure the impact of their social media campaigns. With advanced reporting features, you can gain insights into audience engagement and campaign performance.
Robust social listening
  • Oktopost offers advanced social listening features that allow businesses to monitor brand mentions and track industry trends. This is particularly useful for B2B marketers looking to stay ahead of the competition.
Seamless CRM integration
  • Oktopost offers seamless CRM integration, allowing businesses to align their social media efforts with broader marketing strategies. This is particularly beneficial for organizations looking to enhance their customer relationship management.
Higher learning curve
  • Oktopost's advanced features may require a learning curve for new users. This can be a drawback for businesses looking for a tool that is easy to use and quick to implement.
Slightly more expensive
  • Oktopost is slightly more expensive than some of its competitors. This may be a consideration for businesses looking for a cost-effective social media management solution.

SocialPilot vs Oktopost: At A Glance

Decision FactorSocialPilotOktopost
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Excellent4.3
Functionality
Good4.2
Excellent4.4
Scalability
Excellent4.3
Excellent4.5
Integrations
Good4.1
Excellent4.3
Customer Support
Excellent4.4
Good4.2
Security
Good4.2
Good4.1
Overall Rating
Excellent4.3
Good4.1

Value to Price

SocialPilot offers a competitive pricing structure that provides excellent value for small to medium-sized businesses. Its comprehensive features, including scheduling, analytics, and team collaboration, make it a cost-effective choice. Oktopost, while slightly more expensive, offers advanced analytics and integration capabilities that are particularly beneficial for B2B marketers. If you're looking for a budget-friendly option with robust features, SocialPilot is the better choice.

Ease of Use

SocialPilot is known for its user-friendly interface, making it easy for users to navigate and manage their social media accounts. The platform's intuitive design allows users to quickly schedule posts and analyze performance metrics. Oktopost also offers a user-friendly experience, but its advanced features may require a learning curve for new users. If ease of use is a priority, SocialPilot is the more accessible option.

Functionality

Oktopost excels in functionality, offering advanced analytics, social listening, and employee advocacy features that are ideal for B2B marketers. SocialPilot provides a wide range of features, including scheduling and analytics, but lacks some of the advanced capabilities of Oktopost. If you're looking for a tool with advanced functionality, Oktopost is the better choice.

Scalability

Oktopost is designed to scale with growing businesses, offering features that support larger teams and more complex social media strategies. SocialPilot also offers scalability, but its features are more suited to small to medium-sized businesses. If scalability is a key consideration, Oktopost is the more suitable option.

Integrations

Oktopost offers a wide range of integrations with CRM and marketing automation tools, making it a valuable asset for businesses looking to align their social media efforts with broader marketing strategies. SocialPilot also offers integrations, but its options are more limited. If integrations are a priority, Oktopost is the better choice.

Customer Support

SocialPilot provides excellent customer support, with a responsive team that is available to assist users with any issues. Oktopost also offers good customer support, but some users have reported longer response times. If customer support is a priority, SocialPilot is the more reliable option.

Security

Both SocialPilot and Oktopost offer robust security features to protect user data and ensure the safety of social media accounts. However, SocialPilot has a slight edge with its additional security measures and regular updates. If security is a top concern, SocialPilot is the more secure option.

Overall Rating

SocialPilot scores higher overall due to its user-friendly interface, competitive pricing, and excellent customer support. Oktopost, while offering advanced features and integrations, is better suited for B2B marketers with specific needs. If you're looking for a well-rounded social media management tool, SocialPilot is the better choice.

SocialPilot vs Oktopost: A Detailed Breakdown of Key Features

FeaturesSocialPilotOktopost
Scheduling
Excellent4.5
Excellent4.3
Analytics
Excellent4.3
Excellent4.5
Team Collaboration
Excellent4.4
Good4.2
Social Listening
Good4.1
Excellent4.4
Employee Advocacy
Good4.0
Excellent4.5
Content Curation
Excellent4.3
Good4.2
CRM Integration
Good4.2
Excellent4.4
Marketing Automation
Good4.1
Excellent4.3

Scheduling

SocialPilot offers a robust scheduling feature that allows you to plan and automate your social media posts across multiple platforms. This feature is particularly useful for businesses looking to maintain a consistent online presence without the need for constant manual updates. Oktopost also provides scheduling capabilities, but SocialPilot's user-friendly interface and advanced scheduling options make it the better choice for those who prioritize ease of use and efficiency.

Analytics

Oktopost excels in providing detailed analytics that help businesses measure the impact of their social media campaigns. With advanced reporting features, you can gain insights into audience engagement and campaign performance. SocialPilot also offers analytics, but its features are more basic compared to Oktopost. If you're looking for in-depth analytics to drive your social media strategy, Oktopost is the superior option.

Team Collaboration

SocialPilot offers excellent team collaboration features, allowing multiple users to work together seamlessly on social media campaigns. This is particularly beneficial for businesses with larger teams or those looking to streamline their social media management processes. Oktopost also provides collaboration tools, but SocialPilot's intuitive interface and user-friendly design make it the better choice for teams looking to enhance their productivity.

Social Listening

Oktopost offers advanced social listening features that allow businesses to monitor brand mentions and track industry trends. This is particularly useful for B2B marketers looking to stay ahead of the competition and engage with their audience effectively. SocialPilot also provides social listening capabilities, but Oktopost's advanced features make it the better choice for those who prioritize comprehensive social listening.

Employee Advocacy

Oktopost's employee advocacy features enable businesses to leverage their employees' social networks to amplify their brand message. This is particularly beneficial for organizations looking to increase their reach and engagement on social media. SocialPilot also offers employee advocacy tools, but Oktopost's advanced features and integration capabilities make it the superior choice for businesses looking to maximize their employee advocacy efforts.

Content Curation

SocialPilot provides excellent content curation tools that allow businesses to discover and share relevant content with their audience. This feature is particularly useful for businesses looking to maintain a consistent content strategy and engage with their audience effectively. Oktopost also offers content curation capabilities, but SocialPilot's user-friendly interface and advanced features make it the better choice for those who prioritize content curation.

CRM Integration

Oktopost offers seamless CRM integration, allowing businesses to align their social media efforts with broader marketing strategies. This is particularly beneficial for organizations looking to enhance their customer relationship management and drive meaningful engagement. SocialPilot also provides CRM integration, but Oktopost's advanced features and integration capabilities make it the superior choice for businesses looking to maximize their CRM efforts.

Marketing Automation

Oktopost offers advanced marketing automation features that enable businesses to streamline their social media campaigns and drive meaningful engagement. This is particularly useful for organizations looking to enhance their marketing strategies and generate leads through social media. SocialPilot also provides marketing automation tools, but Oktopost's advanced features and integration capabilities make it the better choice for businesses looking to maximize their marketing automation efforts.

Pricing Comparison of SocialPilot and Oktopost

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of SocialPilot and Oktopost. This comparison will highlight the best option for managing your social media presence.

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SocialPilot Pricing Plans

Starter
For Individuals
Free
Get Startedright_arrow
Starter includes:
  • 100 Email Credits Monthly to engage with customers.
  • Reply to Reviews directly from the platform.
  • Direct Customer Feedback collection for insights.
  • Email Support for assistance and queries.
Professional
For Small Businesses
$30

per month

Try For Freeright_arrow
Professional includes:
  • Single User access for streamlined operations.
  • Content Library for organized content management.
  • Unlimited Clients for expansive client handling.
  • Client Approval for seamless content validation.
Small Team
For Small Teams
$50

per month

Try For Freeright_arrow
Includes Professional, plus:
  • 3 Users for collaborative team efforts.
  • Content Library for efficient content storage.
  • Unlimited Clients for extensive client management.
  • Client Approval for content validation.
Agency
For Marketing Agencies
$100

per month

Try For Freeright_arrow
Includes Small Team, plus:
  • 6 Users for enhanced team collaboration.
  • Unlimited Clients for large-scale client handling.
  • Client Approval for seamless content validation.
  • Content Library for organized content management.
Agency+
For Large Enterprises
$200

per month

Try For Freeright_arrow
Includes Agency, plus:
  • Unlimited Users for unrestricted team access.
  • Unlimited Clients for comprehensive client management.
  • Client Approval for content validation.
  • Content Library for efficient content storage.
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Oktopost Pricing Plans

Basic
For Small Businesses
$55

per month

Try For Freeright_arrow
Basic includes:
  • 15 Social Profiles for diverse platform management.
  • Social Publishing to schedule and post content.
  • Social Inbox for managing messages and interactions.
  • Campaign Analytics to track performance metrics.
Basic+
For Medium Businesses
$123

per month

Try For Freeright_arrow
Includes Basic, plus:
  • 25 Social Profiles for extended reach.
  • 5 Advocate Users to amplify brand message.
  • Conversion Tracking to measure campaign success.
  • Lead Capture to grow potential customer base.
Business
For Large Enterprises
$476

per month

Try For Freeright_arrow
Includes Basic+, plus:
  • 50 Social Profiles for extensive social presence.
  • 25 Advocate Users to enhance brand advocacy.
  • Integration with Act-On, Marketo, Eloqua, Salesforce.
  • Roles and Permissions for secure access control.
Enterprise
For Large Enterprises
Contact sales
Request Pricingright_arrow
Includes Business, plus:
  • Teams feature for organized group management.
  • Social Board for comprehensive social insights.
  • Sales Insight to drive sales strategies.
  • Account Manager for personalized support.

Our Rating Methodology

We thoroughly evaluate each social media management tool, focusing on key aspects like functionality, ease of use, and integrations. By analyzing user feedback and conducting hands-on testing, we ensure our recommendations align with your needs. Each factor is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

SocialPilot or Oktopost: Which One Matches Your Business Needs?

Choose SocialPilot If You Need ...

  • User-friendly interface

    If you are a beginner or small business owner looking for an easy-to-use social media management tool, SocialPilot's user-friendly interface and intuitive design make it the ideal choice for you.

  • Comprehensive scheduling

    If you need a tool that offers robust scheduling features to plan and automate your social media posts, SocialPilot's comprehensive scheduling capabilities make it the better option for maintaining a consistent online presence.

Choose Oktopost If You Need ...

  • Advanced analytics

    If you are a B2B marketer looking for in-depth analytics to measure the impact of your social media campaigns, Oktopost's advanced reporting features make it the superior choice for driving your social media strategy.

  • Seamless CRM integration

    If you need a tool that offers seamless CRM integration to align your social media efforts with broader marketing strategies, Oktopost's integration capabilities make it the better choice for enhancing your customer relationship management.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.