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Shopify vs Recurly (2024 Comparison)

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Author

Martin Lunendonk

Last Update

Nov 18, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.6

0

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Shopify

Shopify offers a user-friendly platform with extensive app integrations, making it ideal for businesses looking to establish a strong online presence. Its robust inventory management tools ensure efficient product tracking.

  • Extensive app ecosystem for integrations.
  • User-friendly interface for beginners.
  • Robust inventory management tools.
  • Limited subscription management features.
  • Higher transaction fees on lower plans.

Free plan?

Yes

Starting price

$5 per month
Excellent Value For Price
4.3

0

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Recurly

Recurly excels in subscription management, providing advanced features for automated billing and revenue optimization. It's perfect for businesses focused on subscription-based models, offering seamless payment processing.

  • Advanced subscription management features.
  • Seamless payment processing for subscriptions.
  • Comprehensive revenue analytics.
  • Less focus on e-commerce functionalities.
  • Requires familiarity with subscription concepts.

Free plan?

Yes

Starting price

$249 per month

What is Shopify?

Shopify is a comprehensive e-commerce platform that empowers businesses to create and manage their online stores with ease. It offers a wide range of customizable templates, seamless payment processing, and robust inventory management tools. Whether you're a small business owner or a large enterprise, Shopify provides the flexibility and scalability needed to grow your online presence. With its user-friendly interface and extensive app ecosystem, Shopify helps you streamline operations, enhance customer experience, and boost sales effortlessly.

What is Recurly?

Recurly is a subscription management platform designed to simplify the billing and revenue operations for businesses. It automates recurring billing, manages subscriptions, and provides insightful analytics to optimize revenue streams. Recurly's robust API and integrations make it a versatile choice for businesses of all sizes, ensuring seamless payment processing and reducing churn. With Recurly, you can focus on growing your subscription-based business while it handles the complexities of billing and revenue management efficiently.

Pros and Cons of Shopify vs Recurly

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Pros & Cons of Shopify

Extensive app ecosystem
  • Shopify's extensive app ecosystem allows you to integrate with a wide range of third-party tools and services, enhancing your store's functionality and streamlining operations.
User-friendly interface
  • Shopify's user-friendly interface makes it easy for beginners to set up and manage their online stores without any technical expertise, ensuring a smooth experience.
Robust inventory management
  • Shopify offers robust inventory management tools that help you efficiently track and manage your products, ensuring you never run out of stock and can meet customer demand.
Limited subscription features
  • Shopify's subscription management features are limited compared to specialized platforms like Recurly, making it less suitable for businesses focused on recurring billing.
Higher transaction fees
  • Shopify charges higher transaction fees on its lower-tier plans, which can impact profitability for small businesses with tight budgets.
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Pros & Cons of Recurly

Advanced subscription management
  • Recurly excels in subscription management, offering advanced features like automated billing, revenue optimization, and churn reduction, making it ideal for subscription-based businesses.
Seamless payment processing
  • Recurly provides seamless payment processing for subscriptions, ensuring smooth transactions and reducing payment-related issues for businesses.
Comprehensive revenue analytics
  • Recurly offers comprehensive revenue analytics, providing valuable insights into subscription metrics and helping businesses optimize their revenue streams.
Less focus on e-commerce
  • Recurly's primary focus is on subscription management, which means it may lack some e-commerce functionalities that platforms like Shopify offer.
Requires subscription familiarity
  • Recurly requires familiarity with subscription management concepts, which may pose a learning curve for businesses new to this model.

Shopify vs Recurly: At A Glance

Decision FactorShopifyRecurly
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.7
Excellent4.4
Functionality
Excellent4.6
Excellent4.5
Scalability
Excellent4.8
Excellent4.6
Integrations
Excellent4.7
Excellent4.5
Customer Support
Excellent4.4
Excellent4.3
Security
Excellent4.6
Excellent4.4
Overall Rating
Excellent4.6
Excellent4.3

Value to Price

Shopify offers a comprehensive suite of e-commerce tools at a competitive price, making it a great value for businesses looking to establish an online presence. Recurly, while slightly more expensive, provides robust subscription management features that justify its cost for businesses focused on recurring billing. If you're looking for a cost-effective solution with extensive e-commerce capabilities, Shopify is the better choice.

Ease of Use

Shopify's intuitive interface and user-friendly design make it easy for anyone to set up and manage an online store, even without technical expertise. Recurly, while also user-friendly, requires a bit more familiarity with subscription management concepts. If you prioritize ease of use and want a platform that's simple to navigate, Shopify is the ideal option.

Functionality

Shopify excels in providing a wide range of e-commerce functionalities, from product management to payment processing. Recurly, on the other hand, specializes in subscription management, offering features like automated billing and revenue optimization. If your primary focus is on e-commerce functionality, Shopify is the superior choice.

Scalability

Both Shopify and Recurly are highly scalable, catering to businesses of all sizes. Shopify's extensive app ecosystem and customizable features make it a versatile choice for growing businesses. Recurly's robust API and integrations ensure seamless scalability for subscription-based models. If you're planning for rapid growth, Shopify offers more flexibility.

Integrations

Shopify boasts a vast library of integrations, allowing you to connect with various third-party apps and services effortlessly. Recurly also offers strong integration capabilities, particularly for payment gateways and accounting software. If you need a platform with extensive integration options, Shopify is the better fit.

Customer Support

Shopify provides 24/7 customer support through various channels, ensuring you get assistance whenever needed. Recurly offers reliable support but may not be as readily available as Shopify. If round-the-clock support is crucial for your business, Shopify is the preferred choice.

Security

Both Shopify and Recurly prioritize security, offering features like SSL encryption and PCI compliance. Shopify's robust security measures make it a trusted choice for e-commerce businesses. Recurly also ensures secure transactions, particularly for subscription billing. If security is a top concern, Shopify provides comprehensive protection.

Overall Rating

Shopify's overall rating reflects its strong performance across various dimensions, making it a top choice for e-commerce businesses. Recurly, while slightly lower in overall rating, excels in subscription management. If you're looking for a well-rounded e-commerce platform, Shopify is the better option.

Shopify vs Recurly: A Detailed Breakdown of Key Features

FeaturesShopifyRecurly
Customizable Templates
Excellent4.8
Excellent4.3
Payment Processing
Excellent4.7
Excellent4.6
Inventory Management
Excellent4.6
Good4.2
Subscription Management
Excellent4.3
Excellent4.8
Analytics and Reporting
Excellent4.5
Excellent4.7
Mobile Responsiveness
Excellent4.7
Excellent4.5

Customizable Templates

Shopify offers a wide range of customizable templates that allow you to create a unique and visually appealing online store. With its drag-and-drop editor, you can easily tailor your website to match your brand's identity. Recurly, while offering some customization options, is more focused on subscription management and may not provide the same level of design flexibility. If you prioritize a visually stunning and customizable storefront, Shopify is the better choice.

Payment Processing

Shopify provides seamless payment processing with support for multiple payment gateways, making it easy for customers to complete transactions. Recurly also excels in payment processing, particularly for subscription-based models, offering features like automated billing and revenue optimization. If your business relies heavily on subscription billing, Recurly is the superior option.

Inventory Management

Shopify's robust inventory management tools allow you to efficiently track and manage your products, ensuring you never run out of stock. Recurly, while offering basic inventory features, is more focused on subscription management. If inventory management is a critical aspect of your business, Shopify provides more comprehensive solutions.

Subscription Management

Recurly shines in subscription management, offering features like automated billing, revenue optimization, and churn reduction. Shopify, while capable of handling subscriptions, may not offer the same level of specialized features. If your business model revolves around subscriptions, Recurly is the better choice.

Analytics and Reporting

Both Shopify and Recurly offer robust analytics and reporting tools to help you gain insights into your business performance. Shopify provides detailed reports on sales, customer behavior, and more, while Recurly focuses on subscription metrics and revenue analytics. If you need comprehensive analytics for e-commerce, Shopify is the preferred option.

Mobile Responsiveness

Shopify ensures that your online store is mobile-responsive, providing a seamless shopping experience for customers on any device. Recurly also offers mobile-friendly features, particularly for subscription management. If mobile responsiveness is a priority, Shopify offers a more comprehensive solution.

Pricing Comparison of Shopify and Recurly

We’ve compiled the pricing tables and highlighted the key features of both Shopify and Recurly to aid in your decision-making process. Let’s explore what each platform has to offer.

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Shopify Pricing Plans

Starter
For Beginners
$5

per month

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Starter includes:
  • Create a simple online store with ease.
  • Access to basic ecommerce features and tools.
  • No setup fees or hidden charges.
  • Ideal for testing ecommerce waters.
Basic
For Solo Entrepreneurs
$29

per month

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Basic includes Starter, plus:
  • 10 inventory locations for better stock management.
  • 24/7 chat support for continuous assistance.
  • Localized global selling across 3 markets.
  • POS Lite for in-person sales.
Shopify
For Small Teams
$79

per month

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Shopify includes Basic, plus:
  • 5 additional staff accounts for team collaboration.
  • Localized global selling across 3 markets.
  • Advanced reporting and analytics tools.
  • POS Lite for seamless in-person sales.
Advanced
For Growing Businesses
$299

per month

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Advanced includes Shopify, plus:
  • Custom reports and analytics for data-driven decisions.
  • 15 additional staff accounts for larger teams.
  • 10x checkout capacity for high traffic handling.
  • Enhanced 24/7 chat support for priority assistance.
Plus
For Complex Businesses
$2,300

per month

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Plus includes Advanced, plus:
  • 200 inventory locations for extensive stock management.
  • Priority 24/7 phone support for immediate help.
  • Localized global selling across 50 markets.
  • Customizable checkout with 40x capacity.
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Recurly Pricing Plans

Starter
For startups and SMBs
$249

per month

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Starter includes:
  • Flexible pricing models to suit diverse needs.
  • Trials and promotions to attract new customers.
  • Robust subscription management for seamless operations.
  • Supports 30+ languages and 140+ currencies.
Professional
For midsize companies
Contact sales
Request Pricingright_arrow
Includes Starter, plus:
  • Intelligent retries to minimize payment failures.
  • Backup payment method for uninterrupted service.
  • Gift cards to enhance customer engagement.
  • ACH payment method for flexible transactions.
Elite
For large enterprises
Contact sales
Request Pricingright_arrow
Includes Professional, plus:
  • Custom report builder for tailored insights.
  • Advanced email deliverability for effective communication.
  • Oracle NetSuite integration for seamless operations.
  • Dedicated Customer Success Manager for personalized support.

Our Rating Methodology

We thoroughly evaluate each e-commerce and subscription management tool, focusing on key aspects like functionality, scalability, and integrations. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations align with your needs. Each of the seven evaluation factors is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Shopify or Recurly: Which One Matches Your Business Needs?

Choose Shopify If You Need ...

  • Easy-to-use e-commerce platform

    If you are a beginner or small business owner looking for an easy-to-use e-commerce platform, Shopify is the ideal choice. Its user-friendly interface and extensive app ecosystem make it simple to set up and manage your online store.

  • Comprehensive e-commerce features

    If you need a platform with comprehensive e-commerce features, Shopify is the better option. It offers robust inventory management, customizable templates, and seamless payment processing, making it perfect for businesses focused on online sales.

Choose Recurly If You Need ...

  • Advanced subscription management

    If your business model revolves around subscriptions, Recurly is the superior choice. It offers advanced subscription management features like automated billing and revenue optimization, ensuring efficient and seamless operations.

  • Focus on subscription analytics

    If you require detailed subscription analytics and insights, Recurly is the better option. Its comprehensive revenue analytics provide valuable data to optimize your subscription-based business and drive growth.

Frequently Asked Questions

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Author

Martin Lunendonk

Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.