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Shopify vs Big Cartel (2024 Comparison)

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Author

Martin Lunendonk

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.7

0

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Shopify

Shopify offers a comprehensive e-commerce platform with extensive features and integrations. Its robust payment processing and advanced inventory management make it a top choice for businesses looking to scale.

  • Extensive app ecosystem.
  • Robust payment processing.
  • Advanced inventory management.
  • Higher cost for advanced features.
  • Steep learning curve for beginners.

Free plan?

Yes

Starting price

$5 per month
Good Value For Price
4.2

0

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Big Cartel

Big Cartel provides an affordable and intuitive platform for small businesses and artists. Its customizable themes and simple interface make it easy to create a unique online store.

  • Affordable for small businesses.
  • Simple and intuitive interface.
  • Customizable themes available.
  • Limited advanced features.
  • Fewer integrations available.

Free plan?

Yes

Starting price

$12 per month

What is Shopify?

Shopify is a comprehensive e-commerce platform that empowers businesses to create and manage their online stores with ease. It offers a wide range of customizable templates, seamless payment processing, and robust inventory management tools. Shopify's user-friendly interface and extensive app ecosystem make it an ideal choice for businesses of all sizes, from startups to established enterprises. With Shopify, you can effortlessly set up your online store, track sales, and engage with customers, all while enjoying the flexibility to scale your business as it grows.

What is Big Cartel?

Big Cartel is a website builder designed specifically for artists and small businesses looking to sell their products online. It offers a simple and intuitive platform that allows users to create a personalized online store without the need for extensive technical knowledge. Big Cartel provides essential features such as customizable themes, inventory tracking, and order management, making it a great choice for creative entrepreneurs. With Big Cartel, you can showcase your unique products and connect with your audience, all while maintaining control over your brand's identity.

Pros and Cons of Shopify vs Big Cartel

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Pros & Cons of Shopify

Extensive app ecosystem
  • Shopify's app ecosystem is vast, offering a wide range of third-party apps and integrations that enhance your store's functionality. This allows you to customize your store to meet your specific needs and streamline operations.
Robust payment processing
  • Shopify provides seamless payment processing, supporting various payment gateways and ensuring secure transactions. This makes it easy for businesses to manage payments and offer a smooth checkout experience for customers.
Advanced inventory management
  • Shopify offers advanced inventory management tools that help businesses keep track of their products and stock levels. Its comprehensive features make it easy to manage large inventories and ensure efficient operations.
Higher cost for advanced features
  • Shopify's advanced features come at a higher cost, which may be a consideration for small businesses with limited budgets. However, the investment can be worthwhile for businesses looking to scale and grow.
Steep learning curve for beginners
  • Shopify's extensive features and customization options can be overwhelming for beginners. It may take some time to fully understand and utilize all the available tools, but the platform offers comprehensive support resources to help users get started.
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Pros & Cons of Big Cartel

Affordable for small businesses
  • Big Cartel offers budget-friendly pricing plans, making it an ideal choice for small businesses and artists with limited resources. Its affordability allows users to create an online store without breaking the bank.
Simple and intuitive interface
  • Big Cartel's platform is designed to be simple and easy to use, allowing users to set up and manage their online stores with minimal effort. Its intuitive interface makes it accessible to users with little technical knowledge.
Customizable themes available
  • Big Cartel offers a selection of customizable themes that allow users to create a unique and personalized online store. While the options may be more limited compared to other platforms, they provide enough flexibility for creative entrepreneurs.
Limited advanced features
  • Big Cartel's platform is more basic, lacking some of the advanced features and functionalities offered by other e-commerce platforms. This may be a limitation for businesses looking for more robust tools and capabilities.
Fewer integrations available
  • Big Cartel offers fewer integrations compared to other platforms, which may limit users' ability to connect with third-party apps and services. This could be a consideration for businesses looking to enhance their store's functionality.

Shopify vs Big Cartel: At A Glance

Decision FactorShopifyBig Cartel
Value to Price
Excellent4.8
Excellent4.3
Ease of Use
Excellent4.6
Excellent4.5
Functionality
Excellent4.9
Good4.1
Scalability
Excellent4.7
Good4.0
Integrations
Excellent4.8
Good4.2
Customer Support
Excellent4.6
Good4.0
Security
Excellent4.7
Excellent4.3
Overall Rating
Excellent4.7
Good4.2

Value to Price

Shopify offers excellent value for its price, providing a wide range of features and tools that cater to businesses of all sizes. Its extensive app ecosystem and customizable templates make it a versatile choice. Big Cartel, on the other hand, is more budget-friendly, making it ideal for small businesses and artists with limited resources. If you're looking for a cost-effective solution with essential features, Big Cartel is a great option.

Ease of Use

Shopify is known for its user-friendly interface, making it easy for users to set up and manage their online stores. Its intuitive design and comprehensive support resources make it accessible to beginners. Big Cartel also offers a simple and straightforward platform, but it may require a bit more effort to customize. If you prioritize ease of use, Shopify is the better choice.

Functionality

Shopify excels in functionality, offering a wide range of features such as advanced inventory management, seamless payment processing, and powerful marketing tools. Big Cartel provides essential features for small businesses, but it lacks some of the advanced functionalities that Shopify offers. If you need a platform with robust functionality, Shopify is the way to go.

Scalability

Shopify is highly scalable, making it suitable for businesses of all sizes. Its flexible plans and extensive app ecosystem allow businesses to grow and expand their online presence. Big Cartel is more limited in terms of scalability, making it better suited for small businesses and artists. If you plan to scale your business, Shopify is the better option.

Integrations

Shopify offers a vast array of integrations, allowing users to connect with various third-party apps and services. This makes it easy to enhance your store's functionality and streamline operations. Big Cartel also offers integrations, but its selection is more limited. If you need a platform with extensive integration options, Shopify is the superior choice.

Customer Support

Shopify provides excellent customer support, with 24/7 assistance available through various channels. Its comprehensive support resources make it easy for users to find solutions to their issues. Big Cartel offers support as well, but it may not be as extensive as Shopify's. If you value strong customer support, Shopify is the better choice.

Security

Shopify prioritizes security, offering robust measures to protect user data and transactions. Its secure platform ensures peace of mind for both businesses and customers. Big Cartel also provides security features, but Shopify's offerings are more comprehensive. If security is a top priority, Shopify is the safer choice.

Overall Rating

Shopify consistently receives high ratings for its comprehensive features, ease of use, and scalability. It is a top choice for businesses looking to establish a strong online presence. Big Cartel is also well-regarded, particularly among small businesses and artists, but it may not offer the same level of functionality as Shopify. If you're looking for a well-rounded platform, Shopify is the better option.

Shopify vs Big Cartel: A Detailed Breakdown of Key Features

FeaturesShopifyBig Cartel
Customizable Templates
Excellent4.8
Excellent4.3
Payment Processing
Excellent4.9
Good4.2
Inventory Management
Excellent4.7
Good4.1
Marketing Tools
Excellent4.8
Good4.0
SEO Optimization
Excellent4.7
Excellent4.3
Mobile Responsiveness
Excellent4.8
Excellent4.4

Customizable Templates

Shopify offers a wide range of customizable templates that allow you to create a unique and professional-looking online store. Its templates are highly flexible, enabling you to tailor your store's design to match your brand's identity. Big Cartel also provides customizable themes, but its selection is more limited compared to Shopify. If you want a platform with extensive design options, Shopify is the better choice.

Payment Processing

Shopify excels in payment processing, offering seamless integration with various payment gateways. Its secure and efficient payment system ensures smooth transactions for both businesses and customers. Big Cartel also supports payment processing, but its options are more limited. If you need a platform with robust payment processing capabilities, Shopify is the superior choice.

Inventory Management

Shopify provides advanced inventory management tools that help businesses keep track of their products and stock levels. Its comprehensive features make it easy to manage large inventories. Big Cartel offers basic inventory management, which may be sufficient for small businesses but lacks the advanced capabilities of Shopify. If you require robust inventory management, Shopify is the better option.

Marketing Tools

Shopify offers a wide range of marketing tools that help businesses promote their products and reach a larger audience. Its features include email marketing, social media integration, and more. Big Cartel provides basic marketing tools, but they may not be as comprehensive as Shopify's offerings. If you need a platform with powerful marketing capabilities, Shopify is the way to go.

SEO Optimization

Shopify is known for its strong SEO optimization features, helping businesses improve their search engine rankings and drive more traffic to their online stores. Big Cartel also offers SEO tools, but they may not be as advanced as Shopify's. If you prioritize SEO optimization, Shopify is the better choice.

Mobile Responsiveness

Shopify ensures that your online store is mobile-responsive, providing a seamless shopping experience for customers on all devices. Its templates are designed to adapt to different screen sizes, ensuring a consistent look and feel. Big Cartel also offers mobile-responsive themes, but Shopify's offerings are more extensive. If you want a platform with excellent mobile responsiveness, Shopify is the superior choice.

Pricing Comparison of Shopify and Big Cartel

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Shopify and Big Cartel. This comparison will highlight the best option for creating your online store.

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Shopify Pricing Plans

Starter
For Beginners
$5

per month

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Starter includes:
  • Create a simple online store with ease.
  • Access to basic ecommerce features and tools.
  • No setup fees or hidden charges.
  • Ideal for testing ecommerce waters.
Basic
For Solo Entrepreneurs
$29

per month

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Basic includes Starter, plus:
  • 10 inventory locations for better stock management.
  • 24/7 chat support for continuous assistance.
  • Localized global selling across 3 markets.
  • POS Lite for in-person sales.
Shopify
For Small Teams
$79

per month

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Shopify includes Basic, plus:
  • 5 additional staff accounts for team collaboration.
  • Localized global selling across 3 markets.
  • Advanced reporting and analytics tools.
  • POS Lite for seamless in-person sales.
Advanced
For Growing Businesses
$299

per month

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Advanced includes Shopify, plus:
  • Custom reports and analytics for data-driven decisions.
  • 15 additional staff accounts for larger teams.
  • 10x checkout capacity for high traffic handling.
  • Enhanced 24/7 chat support for priority assistance.
Plus
For Complex Businesses
$2,300

per month

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Plus includes Advanced, plus:
  • 200 inventory locations for extensive stock management.
  • Priority 24/7 phone support for immediate help.
  • Localized global selling across 50 markets.
  • Customizable checkout with 40x capacity.
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Big Cartel Pricing Plans

Free
For Small Businesses
$0

per month

Get Startedright_arrow
Free includes:
  • Manage your business and sell online with card and PayPal acceptance.
  • Mobile apps available for iOS and Android for easy management.
  • Import products from Etsy, Squarespace, and Shopify seamlessly.
  • Customize your store with free, SEO-optimized templates.
Platinum
For Growing Businesses
$12

per month

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Includes Free, plus:
  • Offer discounts and run promotions to boost sales.
  • Unlimited label printing with up to 90% off shipping.
  • Advanced template customization for a unique store look.
  • Track performance with Google Analytics integration.
Diamond
For Scaling Businesses
$24

per month

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Includes Platinum, plus:
  • Prioritized support and abandoned cart recovery for better service.
  • Ads with audience targeting for Google, Facebook, and more.
  • Advanced Google Analytics reporting for detailed insights.
  • Manage inventory with bulk editing and tracking features.

Our Rating Methodology

We thoroughly evaluate each e-commerce platform, focusing on key factors such as value to price, ease of use, and functionality. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Shopify or Big Cartel: Which One Matches Your Business Needs?

Choose Shopify If You Need ...

  • Advanced e-commerce features

    If you are a business looking for a platform with advanced e-commerce features, Shopify is the ideal choice. Its robust functionality, extensive app ecosystem, and seamless payment processing make it a top choice for businesses looking to scale and grow.

  • Comprehensive support resources

    If you value comprehensive support resources, Shopify is the better option. Its 24/7 customer support and extensive documentation make it easy for users to find solutions to their issues and get the most out of the platform.

Choose Big Cartel If You Need ...

  • Affordable for small businesses

    If you are a small business or artist with a limited budget, Big Cartel is a great choice. Its affordable pricing plans and simple interface make it easy to create an online store without breaking the bank.

  • Simple and intuitive platform

    If you prefer a simple and intuitive platform, Big Cartel is the way to go. Its straightforward design and easy-to-use interface make it accessible to users with little technical knowledge, allowing you to set up and manage your store with ease.

Frequently Asked Questions

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Author

Martin Lunendonk

Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.