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SendGrid vs Mailpro (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.6

0

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SendGrid

SendGrid offers powerful email marketing solutions with advanced automation and high deliverability. It's ideal for businesses seeking comprehensive analytics and robust integration capabilities.

  • Advanced email automation features
  • High deliverability rates
  • Comprehensive analytics and reporting
  • Requires time to master
  • Higher cost for advanced features

Free plan?

Yes

Starting price

$15 per month
Excellent Value For Price
4.3

0

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Mailpro

Mailpro provides an easy-to-use platform with affordable pricing and good design options. It's perfect for small businesses looking for a straightforward email marketing solution.

  • User-friendly interface
  • Affordable pricing
  • Good template design options
  • Limited API integration
  • Basic automation features

Free plan?

Yes

Starting price

Contact sales

What is SendGrid?

SendGrid is a cloud-based email delivery service that helps businesses send transactional and marketing emails. It offers a robust API, allowing seamless integration with various platforms. With its advanced analytics, you can track email performance and optimize campaigns. SendGrid's reliability and scalability make it a preferred choice for businesses of all sizes, ensuring your emails reach the inbox and engage your audience effectively.

What is Mailpro?

Mailpro is an email marketing software that provides tools for creating, sending, and analyzing email campaigns. It offers a user-friendly interface with drag-and-drop features, making it easy for users to design professional emails without technical skills. Mailpro's analytics help track campaign performance, providing insights to improve future strategies. It's an ideal solution for small to medium-sized businesses looking to enhance their email marketing efforts.

Pros and Cons of SendGrid vs Mailpro

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Pros & Cons of SendGrid

Advanced email automation
  • SendGrid offers sophisticated automation features, allowing businesses to create complex workflows and trigger-based campaigns, enhancing customer engagement and personalization.
High deliverability rates
  • SendGrid is known for its excellent deliverability, ensuring emails reach the inbox, which is crucial for maximizing engagement and conversion rates.
Comprehensive analytics
  • SendGrid provides detailed analytics and reporting tools, offering insights into email performance and customer behavior, helping businesses optimize their campaigns.
Requires time to master
  • SendGrid's advanced features may require a learning curve, making it less suitable for users seeking a quick and easy setup.
Higher cost for advanced features
  • SendGrid's pricing can be higher for advanced features, which may not be ideal for businesses with limited budgets.
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Pros & Cons of Mailpro

User-friendly interface
  • Mailpro's intuitive interface makes it easy for users to design and send emails without technical skills, ideal for beginners.
Affordable pricing
  • Mailpro offers competitive pricing, making it an attractive option for small to medium-sized businesses looking to manage costs.
Good template design
  • Mailpro provides a range of design options with its drag-and-drop editor, allowing users to create professional-looking emails effortlessly.
Limited API integration
  • Mailpro's API integration options are limited, which may restrict its flexibility for businesses looking to connect with other tools.
Basic automation features
  • Mailpro offers basic automation capabilities, which may not meet the needs of businesses seeking advanced email marketing strategies.

SendGrid vs Mailpro: At A Glance

Decision FactorSendGridMailpro
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Excellent4.5
Functionality
Excellent4.7
Excellent4.3
Scalability
Excellent4.8
Excellent4.4
Integrations
Excellent4.6
Good4.2
Customer Support
Excellent4.3
Excellent4.4
Security
Excellent4.7
Excellent4.3
Overall Rating
Excellent4.6
Excellent4.3

SendGrid vs Mailpro: A Detailed Breakdown of Key Features

FeaturesSendGridMailpro
Email Automation
Excellent4.7
Excellent4.3
Template Design
Excellent4.5
Excellent4.6
Analytics and Reporting
Excellent4.8
Excellent4.4
API Integration
Excellent4.9
Good4.2
Deliverability
Excellent4.8
Excellent4.5
User Interface
Excellent4.4
Excellent4.6

Email Automation

SendGrid offers advanced email automation features, allowing you to create complex workflows and trigger-based campaigns. This is ideal for businesses looking to engage customers with personalized content. Mailpro provides basic automation features, suitable for simpler campaigns. If you need robust automation capabilities, SendGrid is the better choice.

Template Design

Mailpro excels in template design with its easy-to-use drag-and-drop editor, making it simple to create visually appealing emails. SendGrid also offers a range of templates, but its editor may require a bit more time to master. If design simplicity is your priority, Mailpro is the way to go.

Analytics and Reporting

SendGrid provides comprehensive analytics and reporting tools, offering insights into email performance and customer engagement. This is crucial for businesses looking to optimize their campaigns. Mailpro offers basic reporting features, which may be sufficient for smaller businesses. If detailed analytics are important to you, SendGrid is the superior option.

API Integration

SendGrid's API integration capabilities are top-notch, allowing seamless connectivity with various platforms and applications. This is essential for businesses looking to integrate email marketing with other tools. Mailpro offers limited API options, which may restrict its flexibility. If integration is key, SendGrid is the better choice.

Deliverability

SendGrid is renowned for its high deliverability rates, ensuring your emails reach the inbox. This is vital for businesses aiming to maximize engagement. Mailpro also offers good deliverability, but SendGrid's reputation gives it an edge. If deliverability is a priority, SendGrid is the better option.

User Interface

Mailpro's user interface is intuitive and user-friendly, making it easy for beginners to navigate. SendGrid's interface is also well-designed, but may require a bit more time to get accustomed to. If ease of use is your main concern, Mailpro is the better choice.

Pricing Comparison of SendGrid and Mailpro

We’ve compiled the pricing tables and highlighted the key features of both SendGrid and Mailpro to aid in your decision-making process. Let’s explore what each platform has to offer.

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SendGrid Pricing Plans

Free
For Individuals
$0

per month

Get Startedright_arrow
Free includes:
  • No access to dedicated IPs, suitable for small-scale needs.
  • Basic subuser management for limited team collaboration.
  • Single sign-on (SSO) not included, ideal for individual use.
  • 1 additional teammate and 1 event webhook for basic integration.
Essentials
For Small Businesses
$19.95

per month

Try For Freeright_arrow
Includes Free, plus:
  • Enhanced subuser management for better team collaboration.
  • Single sign-on (SSO) for secure access management.
  • 2 event webhooks for advanced integration capabilities.
  • Email validation services to ensure email list accuracy.
Pro
For Large Enterprises
$89.95

per month

Try For Freeright_arrow
Includes Essentials, plus:
  • 5 event webhooks for comprehensive integration options.
  • 2,500 email validations included for maintaining list hygiene.
  • Dynamic templates with editor and testing for personalized emails.
  • 1,000 additional teammates for extensive team collaboration.
Premier
For High-Volume Senders
Contact sales
Request Pricingright_arrow
Includes Pro, plus:
  • 5,000 email validations included for extensive list management.
  • Guaranteed response times on ticket, chat, and phone support.
  • Access to expert services for personalized email program management.
  • Comprehensive subuser management for large teams.
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Mailpro Pricing Plans

Free
For Beginners
USD0

USD

Get Startedright_arrow
Free includes:
  • Unlimited Email Contacts for extensive reach.
  • Safe Data storage in Switzerland ensuring security.
  • Mailpro Watermarks on all emails sent.
  • Support by Email for assistance and queries.
Prepaid
For Occasional Senders
Contact sales
Request Pricingright_arrow
Includes Free, plus:
  • Basic Automation for streamlined email processes.
  • Basic Segmentation for targeted email campaigns.
  • Enhanced Delivery Tools like SPF, DKIM, DMARC.
  • Customizable Subscription Forms for user engagement.
Subscription
For Regular Senders
Contact sales
Request Pricingright_arrow
Includes Prepaid, plus:
  • Unlimited SMTP Usage for extensive email sending.
  • Enhanced Automation and Segmentation Options for efficiency.
  • Custom Branding with Your Logo for brand consistency.
  • Possibility to buy Extra Users for team collaboration.

Our Rating Methodology

We thoroughly test each email marketing tool, evaluating key features like automation, deliverability, and integrations. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

SendGrid or Mailpro: Which One Matches Your Business Needs?

Choose SendGrid If You Need ...

  • Advanced email automation

    If you need a robust email marketing solution with advanced automation features, SendGrid is the ideal choice. Its sophisticated workflows and trigger-based campaigns can enhance customer engagement and personalization.

  • High deliverability rates

    If ensuring your emails reach the inbox is a top priority, SendGrid's high deliverability rates make it the better option. Its reputation for reliability can help maximize engagement and conversion rates.

Choose Mailpro If You Need ...

  • User-friendly interface

    If you're looking for an easy-to-use email marketing tool, Mailpro's intuitive interface is the way to go. Its drag-and-drop editor makes it accessible for users without technical skills.

  • Affordable pricing

    If budget is a concern, Mailpro's competitive pricing makes it an attractive option for small to medium-sized businesses looking to manage costs effectively.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.