Sender vs Mailgun (2024 Comparison)
Sender offers a user-friendly email marketing platform with affordable pricing and comprehensive analytics. It's perfect for small to medium-sized businesses looking to optimize their email campaigns.
- User-friendly interface for beginners.
- Affordable pricing for small businesses.
- Comprehensive analytics and reporting.
- Limited API capabilities.
- Not ideal for high-volume sending.
Free plan?
YesStarting price
$8.33 per month
Mailgun provides advanced email delivery capabilities with robust API integration. It's ideal for developers and enterprises that require high-volume email sending and reliable deliverability.
- Advanced API capabilities for developers.
- High deliverability rates.
- Scalable for large enterprises.
- Requires technical knowledge.
- Higher pricing for advanced features.
Free plan?
YesStarting price
$15 per monthWhat is Sender?
Sender is an intuitive email marketing platform designed to help businesses of all sizes create, send, and track email campaigns. It offers a user-friendly interface with drag-and-drop features, making it easy for users to design professional-looking emails without any coding skills. Sender also provides robust analytics to track the performance of campaigns, helping businesses optimize their strategies. With its automation features, you can set up personalized email sequences, ensuring timely and relevant communication with your audience.
What is Mailgun?
Mailgun is a powerful email delivery service that caters to developers and businesses looking for reliable email sending capabilities. It offers a robust API for sending, receiving, and tracking emails, making it ideal for applications that require high-volume email sending. Mailgun's advanced analytics and deliverability features ensure that your emails reach the inbox, providing insights into engagement and performance. It's a go-to solution for businesses that need a scalable and efficient email infrastructure.
Pros and Cons of Sender vs Mailgun
Pros & Cons of Sender
- Sender's interface is designed with beginners in mind, offering a simple and intuitive experience. This makes it easy for users to create and manage email campaigns without any technical skills.
- Sender offers competitive pricing plans that are ideal for small to medium-sized businesses. This makes it an attractive option for those looking to maximize their marketing budget.
- Sender provides detailed analytics and reporting features that help businesses track the performance of their email campaigns. This allows users to make data-driven decisions and optimize their strategies.
- While Sender offers API capabilities, they are not as advanced as those provided by Mailgun. This may be a limitation for businesses that require extensive API integration.
- Sender is best suited for small to medium-sized businesses and may not be the best choice for enterprises with high-volume email sending needs.
Pros & Cons of Mailgun
- Mailgun offers robust API capabilities that are ideal for developers and businesses that require extensive email integration. This makes it a preferred choice for those with technical expertise.
- Mailgun is known for its high deliverability rates, ensuring that your emails reach the inbox. This is crucial for businesses that rely on email marketing for customer engagement.
- Mailgun is designed to handle high-volume email sending, making it a scalable solution for large enterprises and applications that require extensive email infrastructure.
- Mailgun's advanced features and API capabilities require a certain level of technical knowledge, which may be a barrier for non-technical users.
- Mailgun's pricing structure is more premium, especially for advanced features. This may be a consideration for businesses with limited budgets.
Sender vs Mailgun: At A Glance
Sender vs Mailgun: A Detailed Breakdown of Key Features
Email Automation
Sender offers a robust email automation feature that allows you to set up personalized email sequences with ease. It's perfect for businesses looking to engage their audience with timely and relevant content. Mailgun, on the other hand, provides advanced automation capabilities through its API, making it ideal for developers who need to integrate email automation into their applications. If you're looking for a user-friendly automation tool, Sender is a great choice. For those who need advanced API-based automation, Mailgun is the better option.
Analytics and Reporting
Sender provides comprehensive analytics and reporting features that help you track the performance of your email campaigns. It's a great choice for businesses looking to optimize their email marketing strategies. Mailgun also offers advanced analytics, with a focus on deliverability and engagement metrics. If you need a tool with strong analytics capabilities, both Sender and Mailgun are excellent choices. However, Mailgun's focus on deliverability makes it a preferred option for those with high email sending needs.
Template Design
Sender offers a user-friendly template design feature that allows you to create professional-looking emails without any coding skills. It's perfect for businesses looking to create visually appealing emails. Mailgun, while offering template design capabilities, is more focused on API-based email sending. If you need a tool with strong template design features, Sender is the way to go. For those who prioritize API-based email sending, Mailgun is the better choice.
API Capabilities
Sender provides API capabilities that allow you to integrate your email marketing efforts with other tools. It's a great choice for businesses looking to streamline their marketing processes. Mailgun, however, excels in its API capabilities, making it ideal for developers who need to integrate email sending into their applications. If you need a tool with easy API integration, Sender is a solid choice. For those who require advanced API capabilities, Mailgun is the better option.
Deliverability
Sender offers strong deliverability features that ensure your emails reach the inbox. It's a reliable choice for businesses that prioritize email deliverability. Mailgun, with its focus on deliverability, provides advanced features to ensure your emails are delivered successfully. If you need a tool with strong deliverability features, both Sender and Mailgun are excellent choices. However, Mailgun's focus on deliverability makes it a preferred option for those with high email sending needs.
User Interface
Sender is known for its user-friendly interface, making it easy for beginners to navigate and create email campaigns. It's a great choice for those who value ease of use. Mailgun, while powerful, requires a bit more technical knowledge, especially for those looking to leverage its API capabilities. If you prefer a straightforward, easy-to-use platform, Sender is the way to go. However, if you're comfortable with a more technical setup, Mailgun offers greater flexibility.
Pricing Comparison of Sender and Mailgun
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Sender and Mailgun. This comparison will highlight the best option for your email marketing needs.
Sender Pricing Plans
- Send up to 15,000 emails every month.
- Access to all email and popup templates.
- Includes Sender branding on all communications.
- Create email newsletters and automate emails.
- Access to SMS messaging for direct communication.
- No Sender branding on emails and forms.
- Multi-user access for collaborative work.
- Ideal for growing online businesses.
- Free SMS credits for enhanced communication.
- Advanced automation for streamlined processes.
- Priority support for quick assistance.
- Animated countdown timers for urgency.
- Dedicated success manager for personalized support.
- Advanced user permissions for security.
- Service level agreement for reliability.
- Phone support for immediate assistance.
Mailgun Pricing Plans
- Access to RESTful email APIs and SMTP relay.
- Includes 1 custom sending domain for branding.
- Provides tracking, analytics, and webhooks.
- 1 day log retention for email activities.
- Monthly email overage options for flexibility.
- 5 inbound routes for better email management.
- 1 day log retention for tracking email activities.
- Email analytics and reporting for insights.
- 1,000 custom sending domains for extensive branding.
- Email template builder and API for customization.
- 5 days log retention for detailed tracking.
- Full access to inbound routing for email management.
- SAML SSO for enhanced security and access control.
- Dedicated IP pools for improved deliverability.
- 30 days log retention for comprehensive tracking.
- Live phone and chat support for immediate assistance.
Our Rating Methodology
We thoroughly test each email marketing tool, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.
Sender or Mailgun: Which One Matches Your Business Needs?
Choose Sender If You Need ...
- User-friendly email marketing
If you are a beginner or small business owner looking for an easy-to-use email marketing platform, Sender is a great choice. Its user-friendly interface and affordable pricing make it ideal for those new to email marketing.
- Affordable solution for SMBs
If you are a small to medium-sized business looking for a cost-effective email marketing solution, Sender offers competitive pricing plans that provide excellent value for money. It's perfect for those on a budget.
Choose Mailgun If You Need ...
- Advanced email delivery
If you are a developer or enterprise that requires advanced email delivery capabilities, Mailgun is the ideal choice. Its robust API integration and high deliverability rates make it perfect for high-volume email sending.
- Scalable for large enterprises
If you are a large enterprise looking for a scalable email solution, Mailgun offers the infrastructure and features needed to handle extensive email sending. It's perfect for businesses with high email sending needs.
Frequently Asked Questions
Which tool is better for small businesses?
Which tool offers better API capabilities?
Which tool is more scalable?
Which tool provides better customer support?
Which tool is more secure?
Which tool is better for beginners?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
