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SamCart vs Kartra (2025 Comparison)

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Author

Martin Lunendonk

Last Update

Jan 07, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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SamCart

SamCart is a user-friendly e-commerce platform that simplifies the process of creating high-converting checkout pages. With features like one-click upsells and seamless payment integration, it's perfect for businesses looking to maximize revenue.

  • Easy to create checkout pages.
  • Seamless payment gateway integration.
  • Effective upsell and order bump features.
  • Limited email automation capabilities.
  • Basic CRM features.

Free plan?

Yes

Starting price

$59 per month
Excellent Value For Price
4.5

0

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Kartra

Kartra is an all-in-one marketing platform that offers a comprehensive suite of tools for managing your online presence. With advanced email automation and customizable membership sites, it's ideal for businesses looking to streamline their marketing efforts.

  • Comprehensive marketing platform.
  • Advanced email automation tools.
  • Highly customizable membership sites.
  • Slightly higher learning curve.
  • More expensive than some competitors.

Free plan?

Yes

Starting price

$99 per month

What is SamCart?

SamCart is a powerful e-commerce platform designed to help businesses create high-converting checkout pages. It simplifies the process of selling products online by offering a user-friendly interface and a variety of customizable templates. With features like one-click upsells, order bumps, and subscription management, SamCart enables businesses to maximize their revenue potential. It also integrates seamlessly with popular payment gateways and marketing tools, making it an ideal choice for entrepreneurs looking to streamline their sales process and enhance customer experience.

What is Kartra?

Kartra is an all-in-one marketing platform that provides businesses with a comprehensive suite of tools to manage their online presence. From building websites and landing pages to automating email marketing campaigns, Kartra offers a wide range of features to help businesses grow and succeed. Its intuitive drag-and-drop interface makes it easy for users to create professional-looking pages without any coding knowledge. Additionally, Kartra's robust analytics and reporting tools allow businesses to track their performance and make data-driven decisions. Whether you're a small business owner or a seasoned marketer, Kartra can help you streamline your marketing efforts and achieve your goals.

Pros and Cons of SamCart vs Kartra

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Pros & Cons of SamCart

Effective upsell features
  • SamCart's upsell features are designed to maximize revenue by offering additional products during the checkout process. This feature is easy to implement and can significantly increase your average order value.
Seamless payment integration
  • SamCart integrates seamlessly with popular payment gateways, making it easy to accept payments from customers worldwide. This integration ensures a smooth and secure checkout experience for your customers.
User-friendly interface
  • SamCart's user-friendly interface makes it easy for anyone to create high-converting checkout pages without any technical knowledge. The platform's intuitive design ensures a smooth experience for both you and your customers.
Limited email automation
  • While SamCart offers basic email automation capabilities, it lacks the advanced features found in other platforms. This limitation may require you to use additional tools for more complex email marketing campaigns.
Basic CRM features
  • SamCart's CRM features are relatively basic compared to other platforms. If you require advanced customer relationship management capabilities, you may need to integrate with a third-party CRM tool.
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Pros & Cons of Kartra

Comprehensive marketing platform
  • Kartra offers a complete suite of marketing tools, including email automation, CRM, and membership sites. This all-in-one platform allows you to manage your entire online presence from a single dashboard.
Advanced email automation
  • Kartra's email automation tools are highly advanced, allowing you to create complex email sequences and automate your marketing efforts. This feature is ideal for businesses looking to streamline their email marketing campaigns.
Customizable membership sites
  • Kartra's membership site features are highly customizable, making it easy to create and manage exclusive content for your customers. This feature is perfect for businesses looking to offer premium content or subscription-based services.
Higher learning curve
  • Kartra's extensive features may require a bit of a learning curve for new users. However, once you become familiar with the platform, its capabilities can significantly enhance your marketing efforts.
Higher price point
  • Kartra's comprehensive suite of tools comes at a higher price point compared to some competitors. While the platform offers excellent value for its features, it may not be the most budget-friendly option for small businesses.

SamCart vs Kartra: At A Glance

Decision FactorSamCartKartra
Value to Price
Good4.2
Excellent4.6
Ease of Use
Excellent4.5
Excellent4.4
Functionality
Excellent4.3
Excellent4.7
Scalability
Good4.1
Excellent4.5
Integrations
Excellent4.4
Excellent4.6
Customer Support
Excellent4.3
Excellent4.5
Security
Excellent4.5
Excellent4.4
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

SamCart offers a competitive pricing structure with a focus on maximizing revenue through features like one-click upsells and order bumps. Kartra, on the other hand, provides a more comprehensive suite of tools, which justifies its slightly higher price point. If you're looking for a more budget-friendly option with essential e-commerce features, SamCart is a great choice. However, if you need an all-in-one marketing platform, Kartra offers better value for the price.

Ease of Use

Both SamCart and Kartra are designed with user-friendliness in mind. SamCart's intuitive interface makes it easy for users to create high-converting checkout pages without any technical knowledge. Kartra also offers a drag-and-drop interface, but its extensive features may require a bit of a learning curve. If you prioritize ease of use, SamCart is the better option. However, if you're willing to invest time in learning, Kartra's additional features can be highly beneficial.

Functionality

SamCart excels in providing essential e-commerce functionalities like upsells, order bumps, and subscription management. Kartra, however, goes beyond e-commerce by offering a full suite of marketing tools, including email automation, CRM, and membership sites. If your primary focus is on e-commerce, SamCart's functionality is more than sufficient. But if you need a comprehensive marketing solution, Kartra's functionality is unmatched.

Scalability

SamCart is designed to support businesses of all sizes, but its primary focus is on small to medium-sized enterprises. Kartra, with its extensive range of features, is better suited for businesses looking to scale their operations. If you're a small business owner, SamCart provides all the tools you need to grow. However, if you anticipate rapid growth and need a platform that can scale with you, Kartra is the better choice.

Integrations

SamCart offers seamless integrations with popular payment gateways and marketing tools, making it easy to connect with your existing systems. Kartra also provides a wide range of integrations, but its all-in-one nature means you may not need as many third-party tools. If you rely heavily on integrations, SamCart is a great option. However, if you prefer an all-in-one solution, Kartra's built-in features may reduce your need for external integrations.

Customer Support

Both SamCart and Kartra offer reliable customer support, but Kartra's support team is known for being particularly responsive and helpful. SamCart provides support through email and live chat, while Kartra offers additional resources like webinars and training materials. If you value comprehensive support, Kartra is the better choice. However, if you prefer a more straightforward support experience, SamCart's support team is more than capable.

Security

Security is a top priority for both SamCart and Kartra. SamCart offers robust security features, including SSL encryption and fraud detection, to protect your business and customers. Kartra also provides strong security measures, but its all-in-one nature means it handles more sensitive data. If security is your primary concern, both platforms are reliable, but SamCart's focus on e-commerce security makes it a slightly better option.

Overall Rating

SamCart and Kartra both offer excellent solutions for businesses looking to enhance their online presence. SamCart is ideal for those focused on e-commerce, while Kartra provides a comprehensive marketing platform. Your choice will depend on your specific needs and priorities.

SamCart vs Kartra: A Detailed Breakdown of Key Features

FeaturesSamCartKartra
One-Click Upsells
Excellent4.7
Excellent4.5
Order Bumps
Excellent4.6
Excellent4.4
Subscription Management
Excellent4.5
Excellent4.6
Email Automation
Excellent4.3
Excellent4.8
CRM
Good4.2
Excellent4.7
Membership Sites
Excellent4.4
Excellent4.9

One-Click Upsells

SamCart's one-click upsell feature is a game-changer for increasing average order value. It allows you to offer additional products to customers with a single click, making the checkout process seamless. Kartra also offers this feature, but SamCart's implementation is more intuitive and user-friendly. If you're looking to boost your sales with minimal effort, SamCart's one-click upsells are a must-have.

Order Bumps

Order bumps are a great way to increase revenue by offering complementary products during the checkout process. SamCart excels in this area with its easy-to-use interface and customizable options. Kartra also provides order bumps, but SamCart's simplicity and effectiveness make it the better choice for businesses looking to maximize their sales potential.

Subscription Management

Managing subscriptions can be a complex task, but SamCart simplifies the process with its robust subscription management features. It allows you to easily handle recurring payments and manage customer subscriptions. Kartra also offers subscription management, but SamCart's focus on e-commerce makes it a more streamlined solution for businesses primarily dealing with subscriptions.

Email Automation

Kartra's email automation capabilities are top-notch, allowing you to create complex email sequences and automate your marketing efforts. SamCart offers basic email automation, but it doesn't match the depth and flexibility of Kartra's features. If email marketing is a significant part of your strategy, Kartra's advanced automation tools are the way to go.

CRM

Kartra's CRM features are designed to help you manage customer relationships and track interactions effectively. While SamCart offers some CRM capabilities, Kartra's comprehensive approach makes it the better choice for businesses looking to build strong customer relationships and improve their marketing efforts.

Membership Sites

Kartra's membership site features are highly customizable and easy to set up, making it an excellent choice for businesses looking to offer exclusive content to their customers. SamCart also provides membership site capabilities, but Kartra's extensive features and flexibility make it the superior option for creating and managing membership sites.

Pricing Comparison of SamCart and Kartra

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of SamCart and Kartra. This comparison will highlight the best option for creating your online business.

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SamCart Pricing Plans

Launch
For Small Businesses
$59

per month

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Launch includes:
  • Enable Stripe Link to speed up time to checkout.
  • Accept payments from Apple Pay, Google Pay, and Buy Now, Pay Later.
  • Customize sales pages to fit your needs on any device.
  • Access templates designed to drive conversions and boost profits.
Grow
For Growing Businesses
$159

per month

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Includes Launch, plus:
  • Create products that your customers can add on to their order after they check out with just one click.
  • Create products that your customers can add on to their order before they check out.
  • Manage custom start and rebill dates.
  • Access automated workflows to mitigate cart abandonment.
Scale
For Large Enterprises
$319

per month

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Includes Grow, plus:
  • Integrate with the world’s best marketing and membership tools through custom API integration.
  • Leverage built-in dunning sequences to recover lost sales.
  • Build an affiliate army to sell your products, boost conversions, and grow brand awareness.
  • Advanced integrations with the most commonly used CRMs, such as Hubspot, InfusionSoft, and more.
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Kartra Pricing Plans

Trial
For New Users
$0

per month

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Trial includes:
  • Build your course and generate leads effectively.
  • Engage with your audience and drive sales seamlessly.
  • Send up to 1,000 emails without any transaction fee.
  • Receive a 1:1 onboarding call for personalized support.
Starter
For Small Businesses
$99

per month

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Starter includes:
  • Unlimited emails and sequences to engage your audience.
  • Manage up to 2,500 contacts with 0% transaction fee.
  • Create unlimited pages, forms, memberships, and courses.
  • Schedule and book appointments with calendar integration.
Growth
For Growing Businesses
$189

per month

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Includes Starter, plus:
  • Manage up to 12,500 contacts with 0% transaction fee.
  • Advanced automations for streamlined business processes.
  • Affiliate management to expand your business reach.
  • Access to surveys, quizzes, and help desk support.
Professional
For Large Enterprises
$429

per month

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Includes Growth, plus:
  • Host webinars for up to 1,000 attendees to maximize reach.
  • Manage up to 25,000 contacts with 0% transaction fee.
  • Help Desk live chat for enhanced customer support.
  • Access to all advanced marketing tools and features.
Enterprise
For Large Enterprises
$750

per month

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Includes all Professional features, plus:
  • Host webinars for up to 5,000 attendees for massive events.
  • 50 custom domains for extensive business operations.
  • 50 team members for collaborative business management.
  • Full access to all Kartra features and support.

Our Rating Methodology

We thoroughly evaluate each marketing platform, focusing on key aspects like functionality, ease of use, and scalability. By analyzing user feedback and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final score, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

SamCart or Kartra: Which One Matches Your Business Needs?

Choose SamCart If You Need ...

  • User-friendly e-commerce platform

    If you are a small business owner looking for an easy-to-use e-commerce platform, SamCart is the perfect choice. Its intuitive interface and seamless payment integration make it easy to create high-converting checkout pages without any technical knowledge.

  • Maximize revenue with upsells

    If you want to increase your average order value through effective upsell features, SamCart is the ideal solution. Its one-click upsells and order bumps are designed to boost your sales with minimal effort.

Choose Kartra If You Need ...

  • Comprehensive marketing solution

    If you need a complete marketing platform with advanced email automation and CRM capabilities, Kartra is the better choice. Its all-in-one nature allows you to manage your entire online presence from a single dashboard.

  • Customizable membership sites

    If you are looking to offer exclusive content through customizable membership sites, Kartra is the superior option. Its flexible features make it easy to create and manage membership sites tailored to your business needs.

Frequently Asked Questions

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Author

Martin Lunendonk

Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.