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Pipedrive vs ClickFunnels (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Pipedrive

Pipedrive offers a user-friendly CRM solution with intuitive pipeline management and comprehensive sales automation features, making it an ideal choice for businesses looking to streamline their sales processes.

  • Intuitive pipeline management interface
  • Comprehensive sales automation features
  • Strong reporting and analytics tools
  • Limited landing page creation features
  • Basic A/B testing capabilities

Free plan?

Yes

Starting price

$14 per month per user
Good Value For Price
4.1

0

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ClickFunnels

ClickFunnels provides a powerful platform for building high-converting sales funnels, with robust landing page creation and A/B testing features, perfect for businesses focused on optimizing their online sales.

  • Powerful landing page builder
  • Robust A/B testing features
  • Integrated email marketing tools
  • Higher pricing compared to alternatives
  • Limited pipeline management features

Free plan?

Yes

Starting price

$81 per month

What is Pipedrive?

Pipedrive is a sales-focused CRM tool designed to help businesses manage their sales processes efficiently. It offers a visual pipeline management system that allows users to track deals, automate repetitive tasks, and gain insights into sales performance. With its intuitive interface, Pipedrive helps sales teams stay organized and focused on closing deals, making it an ideal choice for small to medium-sized businesses looking to streamline their sales operations.

What is ClickFunnels?

ClickFunnels is a powerful website builder and sales funnel creation tool that enables businesses to design and launch high-converting sales funnels. It simplifies the process of creating landing pages, sales pages, and order forms, allowing users to focus on driving traffic and increasing conversions. ClickFunnels is particularly beneficial for entrepreneurs and marketers who want to automate their sales processes and maximize their online revenue without needing extensive technical skills.

Pros and Cons of Pipedrive vs ClickFunnels

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Pros & Cons of Pipedrive

Intuitive pipeline management
  • Pipedrive offers an intuitive pipeline management system that simplifies the process of tracking deals and managing sales activities. Its visual interface and drag-and-drop functionality make it easy for sales teams to stay organized and focused on closing deals.
Comprehensive sales automation
  • With Pipedrive's sales automation features, businesses can streamline repetitive tasks and improve efficiency. The tool offers automation for email templates, follow-up reminders, and task scheduling, allowing sales teams to focus on more strategic activities.
Strong reporting and analytics
  • Pipedrive provides robust reporting and analytics tools that offer valuable insights into sales performance. Its customizable reports and dashboards help businesses track key metrics and make data-driven decisions to optimize their sales processes.
Limited landing page features
  • Pipedrive's landing page creation capabilities are limited compared to dedicated tools like ClickFunnels. While it offers basic features for creating simple pages, businesses looking for advanced design options may find it lacking.
Basic A/B testing
  • Pipedrive offers basic A/B testing features, which may not be sufficient for businesses looking to optimize their marketing strategies through extensive testing. For more robust testing capabilities, ClickFunnels is a better choice.
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Pros & Cons of ClickFunnels

Powerful landing page builder
  • ClickFunnels offers a powerful landing page builder with a user-friendly drag-and-drop editor. Its templates and customization options make it easy to create professional-looking pages that drive conversions.
Robust A/B testing features
  • With ClickFunnels' A/B testing capabilities, businesses can experiment with different page variations and optimize their sales funnels for better conversion rates. Its testing features are easy to use and provide valuable insights.
Integrated email marketing
  • ClickFunnels provides integrated email marketing tools that allow users to create and send targeted email campaigns. Its automation and segmentation features make it easy to reach the right audience with the right message.
Higher pricing
  • ClickFunnels' pricing is higher compared to some alternatives, which may be a consideration for businesses with budget constraints. However, its comprehensive features may justify the cost for those prioritizing sales funnel optimization.
Limited pipeline management
  • ClickFunnels offers limited pipeline management features compared to dedicated CRM tools like Pipedrive. Businesses looking for robust pipeline management capabilities may find ClickFunnels lacking in this area.

Pipedrive vs ClickFunnels: At A Glance

Decision FactorPipedriveClickFunnels
Value to Price
Excellent4.5
Good4.0
Ease of Use
Good4.2
Excellent4.3
Functionality
Excellent4.4
Good4.2
Scalability
Excellent4.3
Good4.1
Integrations
Good4.2
Good4.0
Customer Support
Good4.1
Good4.2
Security
Excellent4.3
Good4.0
Overall Rating
Excellent4.3
Good4.1

Value to Price

Pipedrive offers excellent value for its price, providing a comprehensive CRM solution with robust features that cater to sales teams. Its pricing is competitive, making it a cost-effective choice for businesses looking to optimize their sales processes. ClickFunnels, while slightly more expensive, offers a unique value proposition with its focus on sales funnel creation, making it ideal for businesses prioritizing conversion optimization.

Ease of Use

Pipedrive is known for its user-friendly interface, making it easy for sales teams to navigate and manage their pipelines. Its intuitive design ensures a smooth user experience, even for those new to CRM systems. ClickFunnels also scores high in ease of use, with its drag-and-drop editor simplifying the process of building sales funnels. Both tools are accessible, but ClickFunnels may have a slight edge for users focused on funnel creation.

Functionality

Pipedrive excels in functionality, offering a wide range of features that support sales management, including deal tracking, automation, and reporting. ClickFunnels, on the other hand, focuses on providing tools for building and optimizing sales funnels, with features like landing page creation and A/B testing. While both tools are functional, Pipedrive is better suited for comprehensive sales management, whereas ClickFunnels is ideal for funnel-focused strategies.

Scalability

Pipedrive is designed to scale with growing businesses, offering flexible plans and features that can accommodate expanding sales teams. Its scalability makes it a reliable choice for businesses anticipating growth. ClickFunnels also offers scalability, particularly for businesses looking to expand their online sales efforts. However, Pipedrive's focus on CRM scalability gives it an edge for businesses prioritizing sales team expansion.

Integrations

Pipedrive offers a wide range of integrations with popular tools, allowing businesses to connect their CRM with other essential software. This flexibility enhances its functionality and makes it a versatile choice for businesses with diverse tech stacks. ClickFunnels also provides integrations, particularly with marketing and payment platforms, but Pipedrive's broader integration options make it a more adaptable choice for businesses seeking comprehensive connectivity.

Customer Support

Pipedrive provides reliable customer support, with various resources available to assist users in maximizing their CRM experience. Its support team is responsive and knowledgeable, ensuring users receive the help they need. ClickFunnels also offers strong customer support, with a focus on helping users optimize their sales funnels. Both tools provide quality support, but Pipedrive's emphasis on CRM assistance may be more beneficial for sales-focused businesses.

Security

Pipedrive prioritizes security, implementing robust measures to protect user data and ensure compliance with industry standards. Its commitment to security makes it a trustworthy choice for businesses handling sensitive sales information. ClickFunnels also emphasizes security, particularly in protecting customer data during transactions. Both tools offer strong security features, but Pipedrive's focus on CRM security may be more reassuring for businesses concerned about data protection.

Overall Rating

Pipedrive receives a high overall rating for its comprehensive CRM features, user-friendly interface, and excellent value for price. It is a top choice for businesses seeking a reliable sales management tool. ClickFunnels also scores well, particularly for its focus on sales funnel creation and optimization. While both tools are highly rated, Pipedrive's broader CRM capabilities give it a slight edge for businesses prioritizing sales management.

Pipedrive vs ClickFunnels: A Detailed Breakdown of Key Features

FeaturesPipedriveClickFunnels
Pipeline Management
Excellent4.5
Good3.8
Sales Automation
Excellent4.4
Good4.0
Reporting and Analytics
Excellent4.3
Good4.1
Landing Page Creation
Good3.9
Excellent4.5
A/B Testing
Good3.8
Excellent4.4
Email Marketing
Good4.0
Excellent4.3

Pipeline Management

Pipedrive excels in pipeline management, offering a visual and intuitive interface that allows sales teams to track deals and manage their sales processes effectively. Its drag-and-drop functionality makes it easy to move deals through different stages, providing a clear overview of the sales pipeline. ClickFunnels, while not primarily focused on pipeline management, offers basic tracking features within its sales funnel framework. If you need a robust pipeline management tool, Pipedrive is the better choice.

Sales Automation

Pipedrive offers powerful sales automation features that help streamline repetitive tasks, allowing sales teams to focus on closing deals. Its automation capabilities include email templates, follow-up reminders, and task scheduling. ClickFunnels also provides automation features, particularly for marketing and sales funnel processes. However, Pipedrive's focus on sales-specific automation makes it a more suitable choice for businesses looking to enhance their sales efficiency.

Reporting and Analytics

Pipedrive provides comprehensive reporting and analytics tools that offer insights into sales performance, helping businesses make data-driven decisions. Its customizable reports and dashboards allow users to track key metrics and identify areas for improvement. ClickFunnels also offers analytics features, particularly for tracking funnel performance and conversion rates. While both tools provide valuable insights, Pipedrive's focus on sales analytics makes it a better fit for businesses seeking detailed sales performance data.

Landing Page Creation

ClickFunnels shines in landing page creation, offering a user-friendly drag-and-drop editor that allows users to design high-converting pages without coding. Its templates and customization options make it easy to create professional-looking landing pages. Pipedrive, while not primarily focused on landing page creation, offers basic features for creating simple pages. If landing page design is a priority, ClickFunnels is the superior choice.

A/B Testing

ClickFunnels offers robust A/B testing features that allow users to experiment with different page variations and optimize their sales funnels for better conversion rates. Its testing capabilities are easy to use and provide valuable insights into what works best for your audience. Pipedrive, on the other hand, offers limited A/B testing features, making ClickFunnels the better option for businesses focused on optimizing their marketing strategies through testing.

Email Marketing

ClickFunnels provides integrated email marketing features that allow users to create and send targeted email campaigns as part of their sales funnels. Its automation and segmentation capabilities make it easy to reach the right audience with the right message. Pipedrive also offers email marketing features, but its focus is more on sales communication rather than comprehensive marketing campaigns. For businesses prioritizing email marketing, ClickFunnels is the more suitable choice.

Pricing Comparison of Pipedrive and ClickFunnels

We’ve compiled the pricing tables and highlighted the key features of both Pipedrive and ClickFunnels to aid in your decision-making process. Let’s explore what each platform has to offer.

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Pipedrive Pricing Plans

Essential
For Small Businesses
$14

per month per user

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Essential includes:
  • Seamless data import with over 400 integrations available.
  • Activity, deal, and contact reports for better insights.
  • Personalized onboarding to get you started quickly.
  • Simple sales processes setup for efficient organization.
Advanced
For Growing Teams
$34

per month per user

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Includes Essential, plus:
  • Automations builder including email sequences for efficiency.
  • Meeting, email, and video call scheduling for convenience.
  • Live chat support for immediate assistance.
  • Group emailing capabilities for better communication.
Professional
For Established Businesses
$49

per month per user

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Includes Advanced, plus:
  • Contract and proposal management with e-signatures.
  • Streamlined lead routing and team management.
  • Revenue forecasts and custom field reporting.
  • Extra data entry and data quality settings.
Power
For Large Enterprises
$64

per month per user

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Includes Professional, plus:
  • Increased control of account permissions and visibilities.
  • 24/7 live chat support for continuous assistance.
  • Phone support for direct communication.
  • Enhanced collaboration and support for larger teams.
Enterprise
For Corporations
$99

per month per user

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Includes Power, plus:
  • Complete access to all features without limits.
  • Unlimited reports and customizations for flexibility.
  • Maximize automations and email syncs per seat.
  • Ultimate peace of mind with full feature access.
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ClickFunnels Pricing Plans

Startup
For Small Businesses
$81

per month

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Startup includes:
  • 3 Team Members to collaborate on projects seamlessly.
  • Unlimited Funnels to capture and convert leads effectively.
  • Unlimited Courses to monetize your knowledge and skills.
  • Unlimited Members for growing your community without limits.
Pro
For Large Enterprises
$248

per month

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Includes Startup, plus:
  • 10 Team Members to enhance team collaboration.
  • Advanced analytics for data-driven decision making.
  • API & Webhooks for seamless integration with other tools.
  • Smart Checkout to increase average order value.

Our Rating Methodology

We thoroughly evaluate each CRM and sales funnel tool, focusing on key factors like functionality, ease of use, and scalability. By analyzing user reviews and conducting hands-on testing, we ensure our recommendations align with your needs. Each factor is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Pipedrive or ClickFunnels: Which One Matches Your Business Needs?

Choose Pipedrive If You Need ...

  • Intuitive CRM for sales teams

    If you are a sales team looking for an intuitive CRM solution, Pipedrive is the ideal choice. Its user-friendly interface and comprehensive sales automation features make it easy to manage your sales processes and close deals efficiently.

  • Comprehensive sales management

    If you need a comprehensive tool for managing your sales activities, Pipedrive offers robust features like pipeline management, automation, and reporting. It's perfect for businesses seeking to optimize their sales operations and drive growth.

Choose ClickFunnels If You Need ...

  • Optimizing online sales funnels

    If you are focused on optimizing your online sales funnels, ClickFunnels is the superior choice. Its powerful landing page builder and A/B testing features make it easy to create high-converting funnels and maximize your online revenue.

  • Integrated marketing solutions

    If you need integrated marketing tools for your sales funnels, ClickFunnels provides comprehensive features like email marketing and automation. It's ideal for businesses looking to streamline their marketing efforts and drive conversions.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.