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Pipedrive vs Apptivo (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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Pipedrive

Pipedrive offers intuitive pipeline management and seamless email integration, making it a user-friendly CRM tool for sales teams. Its mobile app ensures you stay connected on the go.

  • Intuitive pipeline management
  • Seamless email integration
  • User-friendly mobile app
  • Limited reporting features
  • Basic task automation

Free plan?

Yes

Starting price

$14 per month per user
Good Value For Price
4.1

0

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Apptivo

Apptivo provides advanced contact management and comprehensive reporting, making it a versatile CRM solution. Its customizable task automation enhances efficiency for growing businesses.

  • Advanced contact management
  • Comprehensive reporting
  • Customizable task automation
  • Complex interface
  • Limited mobile features

Free plan?

Yes

Starting price

$20 per month per user

What is Pipedrive?

Pipedrive is a sales-focused CRM tool designed to help businesses streamline their sales processes. It offers a visual pipeline management system that allows users to track deals and sales activities efficiently. With features like customizable pipelines, email integration, and activity reminders, Pipedrive ensures that sales teams stay organized and focused on closing deals. It is particularly beneficial for small to medium-sized businesses looking to enhance their sales productivity and improve customer relationships.

What is Apptivo?

Apptivo is a comprehensive CRM solution that caters to businesses of all sizes. It offers a wide range of features, including contact management, project management, and invoicing, making it a versatile tool for managing various business operations. Apptivo's CRM capabilities help businesses maintain strong customer relationships by providing tools for tracking interactions, managing leads, and automating workflows. Its flexibility and scalability make it an ideal choice for growing businesses looking to streamline their operations and improve customer engagement.

Pros and Cons of Pipedrive vs Apptivo

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Pros & Cons of Pipedrive

Intuitive pipeline management
  • Pipedrive's pipeline management is designed to be intuitive and visually appealing, making it easy for users to track deals and sales activities. This feature helps sales teams stay organized and focused on closing deals.
Seamless email integration
  • With Pipedrive, you can manage your emails directly within the platform, saving time and streamlining communication. This integration ensures that all your sales-related emails are easily accessible.
User-friendly mobile app
  • Pipedrive's mobile app is user-friendly and offers robust features, allowing you to manage your sales activities on the go. This makes it a great tool for sales teams who need to stay connected while traveling.
Limited reporting features
  • While Pipedrive offers basic reporting features, it lacks the depth and customization options found in other CRM tools. This may be a drawback for businesses that require detailed analytics.
Basic task automation
  • Pipedrive's task automation features are relatively basic compared to other CRM tools. This may limit its usefulness for businesses looking to automate complex workflows.
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Pros & Cons of Apptivo

Advanced contact management
  • Apptivo offers advanced contact management features, including custom fields and segmentation, making it ideal for businesses with complex contact management needs.
Comprehensive reporting
  • Apptivo provides comprehensive reporting and analytics features, offering deeper insights into business performance. This makes it a valuable tool for businesses that rely on data-driven decision-making.
Customizable task automation
  • Apptivo's task automation features are highly customizable, allowing businesses to automate complex workflows and improve efficiency. This makes it a great choice for businesses looking to streamline operations.
Complex interface
  • Apptivo's extensive range of features can make its interface feel complex and overwhelming for new users. This may require a steeper learning curve for those unfamiliar with CRM tools.
Limited mobile features
  • While Apptivo offers mobile access, its mobile features are not as robust as those found in other CRM tools. This may be a limitation for businesses that rely heavily on mobile access.

Pipedrive vs Apptivo: At A Glance

Decision FactorPipedriveApptivo
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Excellent4.3
Functionality
Excellent4.3
Excellent4.5
Scalability
Good4.2
Excellent4.4
Integrations
Excellent4.3
Good4.1
Customer Support
Good4.2
Excellent4.3
Security
Good4.1
Good4.0
Overall Rating
Excellent4.3
Good4.1

Value to Price

Pipedrive offers a competitive pricing structure that aligns well with its robust features, making it a great value for small to medium-sized businesses. Apptivo, on the other hand, provides a more comprehensive suite of tools at a slightly higher price point, which may be more suitable for businesses looking for an all-in-one solution. If you're focused on maximizing value for your investment, Pipedrive might be the better choice.

Ease of Use

Pipedrive is known for its intuitive interface and user-friendly design, making it easy for sales teams to adopt and use effectively. Apptivo also offers a user-friendly experience but may require a bit more time to navigate due to its extensive range of features. If ease of use is a priority, Pipedrive is likely to be more appealing.

Functionality

While Pipedrive excels in sales pipeline management, Apptivo offers a broader range of functionalities, including project management and invoicing. This makes Apptivo a more versatile tool for businesses looking to manage multiple aspects of their operations. If you need a tool with extensive functionality, Apptivo might be the better option.

Scalability

Both Pipedrive and Apptivo are scalable solutions, but Apptivo's extensive feature set makes it more adaptable to growing business needs. Pipedrive is ideal for businesses focused on scaling their sales operations. If scalability across various business functions is important, Apptivo is the better choice.

Integrations

Pipedrive offers a wide range of integrations with popular tools, making it easy to connect with existing systems. Apptivo also provides integrations but may require more customization. If seamless integration is crucial, Pipedrive is likely to be more suitable.

Customer Support

Both Pipedrive and Apptivo offer reliable customer support, but Apptivo's support is often praised for its responsiveness and helpfulness. If exceptional customer support is a priority, Apptivo might be the better choice.

Security

Pipedrive and Apptivo both prioritize security, offering features like data encryption and user access controls. However, Pipedrive's security measures are slightly more robust, making it a better choice for businesses with stringent security requirements.

Overall Rating

Pipedrive scores slightly higher overall due to its ease of use and value for price. Apptivo, while slightly lower in overall rating, offers a more comprehensive suite of features, making it a strong contender for businesses needing a versatile CRM solution.

Pipedrive vs Apptivo: A Detailed Breakdown of Key Features

FeaturesPipedriveApptivo
Pipeline Management
Excellent4.7
Excellent4.5
Contact Management
Excellent4.5
Excellent4.6
Email Integration
Excellent4.6
Excellent4.4
Task Automation
Excellent4.4
Excellent4.5
Reporting and Analytics
Excellent4.3
Excellent4.6
Mobile Access
Excellent4.5
Excellent4.3

Pipeline Management

Pipedrive's pipeline management is intuitive and visually appealing, allowing you to easily track deals and sales activities. I found it incredibly helpful in keeping my sales process organized. Apptivo also offers strong pipeline management features, but Pipedrive's visual approach makes it more user-friendly. If you prioritize a clear and easy-to-navigate pipeline, Pipedrive is the better choice.

Contact Management

Both Pipedrive and Apptivo excel in contact management, but Apptivo offers more advanced features like custom fields and segmentation. This makes it a better choice for businesses with complex contact management needs. If you need advanced contact management capabilities, Apptivo is the way to go.

Email Integration

Pipedrive's email integration is seamless, allowing you to manage emails directly within the platform. This feature saved me a lot of time. Apptivo also offers email integration, but Pipedrive's implementation is more straightforward. If you want hassle-free email management, Pipedrive is the better option.

Task Automation

Apptivo shines in task automation, offering more customization options than Pipedrive. This makes it ideal for businesses looking to automate complex workflows. If task automation is a priority, Apptivo is the better choice.

Reporting and Analytics

Apptivo offers more comprehensive reporting and analytics features, providing deeper insights into business performance. Pipedrive's reporting is solid but not as extensive. If you need detailed analytics, Apptivo is the better option.

Mobile Access

Pipedrive's mobile app is user-friendly and offers robust features, making it easy to manage sales on the go. Apptivo's mobile access is also good, but Pipedrive's app is more intuitive. If mobile access is crucial, Pipedrive is the better choice.

Pricing Comparison of Pipedrive and Apptivo

We’ve compiled the pricing tables and highlighted the key features of both Pipedrive and Apptivo to aid in your decision-making process. Let’s explore what each platform has to offer.

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Pipedrive Pricing Plans

Essential
For Small Businesses
$14

per month per user

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Essential includes:
  • Seamless data import with over 400 integrations available.
  • Activity, deal, and contact reports for better insights.
  • Personalized onboarding to get you started quickly.
  • Simple sales processes setup for efficient organization.
Advanced
For Growing Teams
$34

per month per user

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Includes Essential, plus:
  • Automations builder including email sequences for efficiency.
  • Meeting, email, and video call scheduling for convenience.
  • Live chat support for immediate assistance.
  • Group emailing capabilities for better communication.
Professional
For Established Businesses
$49

per month per user

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Includes Advanced, plus:
  • Contract and proposal management with e-signatures.
  • Streamlined lead routing and team management.
  • Revenue forecasts and custom field reporting.
  • Extra data entry and data quality settings.
Power
For Large Enterprises
$64

per month per user

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Includes Professional, plus:
  • Increased control of account permissions and visibilities.
  • 24/7 live chat support for continuous assistance.
  • Phone support for direct communication.
  • Enhanced collaboration and support for larger teams.
Enterprise
For Corporations
$99

per month per user

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Includes Power, plus:
  • Complete access to all features without limits.
  • Unlimited reports and customizations for flexibility.
  • Maximize automations and email syncs per seat.
  • Ultimate peace of mind with full feature access.
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Apptivo Pricing Plans

Lite
For small sales teams
$20

per month per user

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Lite includes:
  • Customize up to 100 fields per app for tailored data management.
  • Integrate with third-party services for enhanced functionality.
  • Access 24x7 support for uninterrupted assistance.
  • Utilize 25 workflows to automate routine tasks.
Premium
For fast-growing teams
$30

per month per user

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Includes Lite, plus:
  • Customize up to 250 fields per app for detailed data capture.
  • Utilize 75 workflows to streamline business processes.
  • Create 25 custom dashboards for insightful data visualization.
  • Send up to 3000 emails per user per month for marketing.
Ultimate
For large teams
$50

per month per user

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Includes Premium, plus:
  • Customize up to 350 fields per app for advanced data management.
  • Utilize 150 workflows for complex automation needs.
  • Create 50 custom dashboards for detailed reporting.
  • Send up to 5000 emails per user per month for campaigns.
Enterprise
For enterprise organizations
Contact sales
Request Pricingright_arrow
Includes Ultimate, plus:
  • Customize up to 500 fields per app for comprehensive data handling.
  • Utilize 300 workflows for extensive automation.
  • Create 100 custom dashboards for in-depth analysis.
  • Receive dedicated account management for personalized support.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key factors like functionality, ease of use, and scalability. By analyzing user reviews and conducting hands-on testing, we ensure our recommendations meet diverse business needs. Each factor is weighted to provide an accurate final rating, helping you choose the best CRM solution.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Pipedrive or Apptivo: Which One Matches Your Business Needs?

Choose Pipedrive If You Need ...

  • User-friendly CRM for sales teams

    If you are a sales team looking for a user-friendly CRM tool with intuitive pipeline management and seamless email integration, Pipedrive is the ideal choice. Its mobile app ensures you stay connected on the go.

  • Seamless email management

    If you need a CRM tool that offers seamless email integration and management, Pipedrive is the better option. Its straightforward email features save time and streamline communication.

Choose Apptivo If You Need ...

  • Versatile CRM for growing businesses

    If you are a growing business looking for a versatile CRM solution with advanced contact management and comprehensive reporting, Apptivo is the ideal choice. Its customizable task automation enhances efficiency.

  • Advanced contact management

    If you require advanced contact management features with custom fields and segmentation, Apptivo is the better option. Its extensive capabilities make it ideal for businesses with complex contact needs.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.