Ortto vs Pipedrive (2024 Comparison)
Ortto offers a comprehensive suite of marketing automation tools, making it a versatile choice for marketers. Its user-friendly interface and scalable solutions ensure a smooth experience.
- Comprehensive marketing automation tools
- User-friendly interface
- Scalable solutions
- Limited CRM functionalities
- Basic pipeline customization
Free plan?
NoStarting price
$509 per month
Pipedrive provides robust CRM capabilities with excellent ease of use, making it a top choice for sales teams. Its wide range of integrations enhances its functionality.
- Robust CRM capabilities
- Excellent ease of use
- Wide range of integrations
- Limited email marketing features
- Focus on sales processes
Free plan?
YesStarting price
$14 per month per userWhat is Ortto?
Ortto is a comprehensive marketing automation platform designed to streamline customer engagement and enhance marketing strategies. It offers a suite of tools for email marketing, customer journey mapping, and analytics, enabling businesses to create personalized experiences for their customers. With Ortto, you can automate repetitive tasks, track customer interactions, and gain valuable insights into customer behavior, making it easier to tailor your marketing efforts and drive conversions.
What is Pipedrive?
Pipedrive is a powerful CRM software that helps sales teams manage their pipelines and close deals more efficiently. It offers a user-friendly interface, customizable pipelines, and robust reporting features, making it an ideal choice for sales professionals. Pipedrive's automation capabilities allow you to streamline your sales processes, while its integrations with other tools ensure seamless collaboration across your organization. Whether you're a small business or a large enterprise, Pipedrive can help you stay organized and focused on what matters most: closing deals.
Pros and Cons of Ortto vs Pipedrive
Pros & Cons of Ortto
- Ortto offers a wide range of marketing automation tools, including email marketing, customer journey mapping, and analytics, making it a versatile choice for marketers.
- Ortto's intuitive interface makes it easy for users to navigate and utilize its features effectively, even for those new to marketing automation.
- Ortto is designed to grow with your business, offering scalable solutions that can adapt to your changing marketing needs.
- While Ortto excels in marketing automation, its CRM functionalities are limited compared to dedicated CRM tools like Pipedrive.
- Ortto provides basic pipeline customization features, but its primary focus is on marketing automation, which may not meet the needs of sales teams.
Pros & Cons of Pipedrive
- Pipedrive offers powerful CRM functionalities, including customizable pipelines and automation features, making it a top choice for sales teams.
- Pipedrive's straightforward design and user-friendly interface make it a favorite among sales professionals, ensuring a smooth user experience.
- Pipedrive offers a wide range of integrations, making it easy to connect with other tools and streamline sales processes.
- Pipedrive's focus is on CRM functionalities, so its email marketing features are limited compared to dedicated marketing automation tools like Ortto.
- Pipedrive is primarily focused on sales processes, which may not meet the needs of marketing teams looking for comprehensive marketing automation tools.
Ortto vs Pipedrive: At A Glance
Ortto vs Pipedrive: A Detailed Breakdown of Key Features
Email Marketing
Ortto excels in email marketing, offering a range of templates and automation features that make it easy to create and manage campaigns. Pipedrive, while not primarily focused on email marketing, provides basic email integration features that can be useful for sales teams. If email marketing is a key focus for your business, Ortto is the better choice.
Customer Journey Mapping
Ortto's customer journey mapping tools allow you to visualize and optimize the customer experience, making it easier to identify opportunities for engagement. Pipedrive offers basic customer journey tracking features, but its primary focus is on sales pipeline management. If customer journey mapping is a priority, Ortto offers more comprehensive tools.
Analytics
Both Ortto and Pipedrive offer robust analytics features, allowing you to track performance and gain insights into customer behavior. Ortto's analytics tools are more focused on marketing metrics, while Pipedrive provides detailed sales analytics. If you're looking for in-depth sales analytics, Pipedrive is the better option.
Customizable Pipelines
Pipedrive shines in customizable pipelines, offering a flexible and intuitive interface that allows sales teams to tailor their workflows. Ortto provides basic pipeline customization features, but its primary focus is on marketing automation. If customizable pipelines are crucial for your sales process, Pipedrive is the superior choice.
Automation
Both Ortto and Pipedrive offer automation features that streamline workflows and improve efficiency. Ortto's automation tools are more focused on marketing tasks, while Pipedrive provides automation for sales processes. If you're looking for sales automation, Pipedrive is the better option.
Reporting
Pipedrive offers comprehensive reporting features that provide valuable insights into sales performance. Ortto's reporting tools are more focused on marketing metrics, making it a better choice for marketing teams. If detailed sales reporting is important to you, Pipedrive is the better choice.
Pricing Comparison of Ortto and Pipedrive
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Ortto and Pipedrive. This comparison will highlight the best option for managing your marketing and sales efforts.
Ortto Pricing Plans
- Journey builder for creating personalized customer journeys.
- Email and SMS marketing capabilities for effective communication.
- Web push notifications to engage users in real-time.
- AI suggestions and predictions to enhance marketing strategies.
- Professional onboarding to ensure smooth setup.
- Mobile push notifications to reach users on the go.
- Custom user roles and permissions for better control.
- Email delivery optimization tools for improved reach.
- Email Deliverability Consultant to ensure high inbox placement.
- Quarterly business reviews for strategic insights.
- Custom setups for large volume sending.
- Service level agreement (SLA) for guaranteed service quality.
Pipedrive Pricing Plans
- Seamless data import with over 400 integrations available.
- Activity, deal, and contact reports for better insights.
- Personalized onboarding to get you started quickly.
- Simple sales processes setup for efficient organization.
- Automations builder including email sequences for efficiency.
- Meeting, email, and video call scheduling for convenience.
- Live chat support for immediate assistance.
- Group emailing capabilities for better communication.
- Contract and proposal management with e-signatures.
- Streamlined lead routing and team management.
- Revenue forecasts and custom field reporting.
- Extra data entry and data quality settings.
- Increased control of account permissions and visibilities.
- 24/7 live chat support for continuous assistance.
- Phone support for direct communication.
- Enhanced collaboration and support for larger teams.
- Complete access to all features without limits.
- Unlimited reports and customizations for flexibility.
- Maximize automations and email syncs per seat.
- Ultimate peace of mind with full feature access.
Our Rating Methodology
We thoroughly evaluate each CRM tool, focusing on key aspects like functionality, ease of use, and integrations. By analyzing user feedback and conducting hands-on testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final rating, helping you make informed decisions.
Ortto or Pipedrive: Which One Matches Your Business Needs?
Choose Ortto If You Need ...
- Comprehensive marketing automation tools
If you are a business looking for a comprehensive marketing automation solution, Ortto offers a wide range of tools, including email marketing, customer journey mapping, and analytics, making it a versatile choice for marketers.
- User-friendly interface
If you are new to marketing automation and need a user-friendly interface, Ortto's intuitive design makes it easy to navigate and utilize its features effectively, ensuring a smooth onboarding process.
Choose Pipedrive If You Need ...
- Robust CRM capabilities
If you are a sales team looking for robust CRM capabilities, Pipedrive offers powerful functionalities, including customizable pipelines and automation features, making it a top choice for managing sales processes.
- Excellent ease of use
If you prioritize ease of use, Pipedrive's straightforward design and user-friendly interface make it a favorite among sales professionals, ensuring a smooth user experience and minimizing training time.
Frequently Asked Questions
What are the key differences between Ortto and Pipedrive?
Which tool is better for email marketing?
Is Pipedrive suitable for large sales teams?
Does Ortto offer CRM functionalities?
Which tool offers better customer support?
Can Pipedrive integrate with other tools?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
