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Ontraport vs Apptivo (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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Ontraport

Ontraport offers a powerful suite of automation and CRM tools, ideal for businesses looking to streamline operations and drive growth. Its advanced features make it a valuable asset for scaling businesses.

  • Advanced automation features
  • Comprehensive CRM solution
  • Seamless e-commerce integration
  • Complex interface for beginners
  • Higher learning curve

Free plan?

Yes

Starting price

$24 per month
Excellent Value For Price
4.5

0

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Apptivo

Apptivo provides a user-friendly CRM platform with customizable applications, perfect for businesses seeking a tailored solution. Its responsive customer support enhances the overall user experience.

  • User-friendly interface
  • Customizable CRM applications
  • Responsive customer support
  • Less advanced automation
  • Limited e-commerce features

Free plan?

Yes

Starting price

$20 per month per user

What is Ontraport?

Ontraport is a comprehensive business automation platform designed to streamline marketing, sales, and business processes. It offers a suite of tools including CRM, email marketing, and e-commerce solutions, all in one place. This integration helps businesses automate repetitive tasks, manage customer relationships, and drive growth efficiently. With Ontraport, you can focus on strategic decision-making while the software handles the operational details, making it an invaluable asset for businesses looking to scale.

What is Apptivo?

Apptivo is a versatile CRM software that caters to businesses of all sizes, offering a range of applications to manage customer relationships, sales, and project management. It provides a user-friendly interface and customizable features, allowing businesses to tailor the software to their specific needs. Apptivo helps streamline operations, improve customer interactions, and enhance productivity, making it a reliable choice for businesses seeking a comprehensive CRM solution.

Pros and Cons of Ontraport vs Apptivo

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Pros & Cons of Ontraport

Advanced automation features
  • Ontraport offers sophisticated automation tools that streamline business processes, making it easier to manage tasks and improve efficiency. This is particularly beneficial for businesses looking to automate complex workflows.
Comprehensive CRM solution
  • Ontraport provides a robust CRM platform that integrates seamlessly with its other tools, offering a unified solution for managing customer relationships and driving growth.
Seamless e-commerce integration
  • Ontraport's e-commerce features integrate smoothly with its marketing tools, providing a cohesive platform for managing sales and marketing efforts.
Complex interface for beginners
  • Ontraport's interface can be overwhelming for new users, requiring a learning curve to fully utilize its features. This may be challenging for those unfamiliar with similar platforms.
Higher learning curve
  • Due to its extensive features, Ontraport requires time and effort to master, which may be a drawback for businesses seeking a quick and easy setup.
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Pros & Cons of Apptivo

User-friendly interface
  • Apptivo's intuitive design makes it easy for users to navigate and utilize its features, reducing the learning curve and enhancing user experience.
Customizable CRM applications
  • Apptivo offers flexible CRM solutions that can be tailored to meet specific business needs, providing a personalized experience for users.
Responsive customer support
  • Apptivo is known for its excellent customer support, offering quick response times and effective solutions to user inquiries.
Less advanced automation
  • While Apptivo offers automation tools, they are not as advanced as Ontraport's, which may limit its effectiveness for businesses with complex automation needs.
Limited e-commerce features
  • Apptivo's e-commerce capabilities are not as comprehensive as Ontraport's, which may be a drawback for businesses seeking a robust e-commerce solution.

Ontraport vs Apptivo: At A Glance

Decision FactorOntraportApptivo
Value to Price
Good4.2
Excellent4.5
Ease of Use
Good4.0
Excellent4.6
Functionality
Excellent4.5
Excellent4.4
Scalability
Excellent4.3
Excellent4.5
Integrations
Excellent4.4
Excellent4.3
Customer Support
Good4.1
Excellent4.5
Security
Excellent4.3
Excellent4.4
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

Ontraport offers a robust set of features that justify its pricing, making it a great investment for businesses looking to automate their processes. Apptivo, on the other hand, provides excellent value with its affordable pricing and comprehensive CRM capabilities. If you're seeking a cost-effective solution with a wide range of features, Apptivo might be the better choice.

Ease of Use

Ontraport's interface can be a bit complex for beginners, but once you get the hang of it, the platform becomes a powerful tool. Apptivo shines in this area with its intuitive and user-friendly design, making it easy for users to navigate and utilize its features. If ease of use is a priority, Apptivo is likely the better option.

Functionality

Both Ontraport and Apptivo offer a wide range of functionalities, but Ontraport stands out with its advanced automation capabilities. Apptivo, while slightly less advanced, still provides a comprehensive suite of CRM tools. If you need more sophisticated automation features, Ontraport is the way to go.

Scalability

Ontraport is designed to grow with your business, offering scalable solutions that can handle increasing demands. Apptivo also offers scalability, but its strength lies in its ability to adapt to various business sizes and needs. If you're planning for significant growth, Ontraport might be the better fit.

Integrations

Ontraport offers a wide range of integrations, allowing you to connect with various third-party applications seamlessly. Apptivo also provides numerous integrations, but Ontraport's library is slightly more extensive. If integrations are crucial for your business, Ontraport may offer more flexibility.

Customer Support

Ontraport provides reliable customer support, but Apptivo excels with its responsive and helpful service team. Users often praise Apptivo for its quick response times and effective solutions. If customer support is a top priority, Apptivo is likely the better choice.

Security

Both Ontraport and Apptivo prioritize security, offering robust measures to protect your data. Ontraport provides comprehensive security features, while Apptivo also ensures data protection with its secure infrastructure. If security is a major concern, both tools are reliable, but Ontraport offers slightly more advanced options.

Overall Rating

Ontraport and Apptivo both offer excellent solutions for businesses, but Apptivo edges out slightly with its user-friendly interface and responsive customer support. Ontraport, however, is a strong contender with its advanced automation features. If you're looking for a well-rounded CRM, Apptivo might be the better choice.

Ontraport vs Apptivo: A Detailed Breakdown of Key Features

FeaturesOntraportApptivo
Email Marketing
Excellent4.5
Excellent4.3
CRM
Excellent4.4
Excellent4.6
E-commerce
Excellent4.3
Good4.2
Automation
Excellent4.6
Excellent4.4
Project Management
Good4.2
Excellent4.5
Reporting
Excellent4.3
Excellent4.4

Email Marketing

Ontraport excels in email marketing with its advanced automation and segmentation features, allowing you to create personalized campaigns effortlessly. Apptivo offers solid email marketing capabilities, but Ontraport's tools are more sophisticated, making it ideal for businesses with complex marketing needs. If you're looking for advanced email marketing features, Ontraport is the better choice.

CRM

Both Ontraport and Apptivo offer robust CRM functionalities, but Apptivo stands out with its customizable CRM applications that cater to various business needs. Ontraport provides a comprehensive CRM solution, but Apptivo's flexibility makes it a better fit for businesses seeking tailored CRM solutions. If customization is key, Apptivo is the way to go.

E-commerce

Ontraport provides a solid e-commerce platform with features like order management and payment processing. Apptivo also offers e-commerce capabilities, but Ontraport's integration with its marketing tools gives it an edge. If you're looking for a seamless e-commerce and marketing integration, Ontraport is the better option.

Automation

Ontraport shines in automation, offering advanced features that streamline business processes and enhance efficiency. Apptivo provides automation tools, but Ontraport's capabilities are more extensive, making it ideal for businesses looking to automate complex workflows. If automation is a priority, Ontraport is the superior choice.

Project Management

Apptivo offers a comprehensive project management suite, making it easy to manage tasks and collaborate with teams. Ontraport provides project management features, but Apptivo's tools are more robust and user-friendly. If project management is crucial, Apptivo is the better choice.

Reporting

Both Ontraport and Apptivo offer reporting features, but Ontraport provides more advanced analytics and insights. Apptivo's reporting tools are effective, but Ontraport's detailed analytics make it ideal for data-driven decision-making. If in-depth reporting is essential, Ontraport is the better option.

Pricing Comparison of Ontraport and Apptivo

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Ontraport and Apptivo. This comparison will highlight the best option for managing your business processes.

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Ontraport Pricing Plans

Basic
For Small Businesses
$24

per month

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Basic includes:
  • Web forms and pages to capture leads effectively.
  • Scalable platform designed for business growth.
  • Drag-and-drop marketing automation for ease of use.
  • Unlimited email sending to reach a wider audience.
Plus
For Growing Businesses
$83

per month

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Includes Basic, plus:
  • Add payments and memberships for monetization.
  • Website personalization to enhance user experience.
  • 2-way SMS marketing for interactive communication.
  • Lead scoring to prioritize potential customers.
Pro
For Established Enterprises
$124

per month

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Includes Plus, plus:
  • Marketing tracking and testing for performance insights.
  • Partner programs to expand business reach.
  • User roles and permission management for security.
  • Custom contact and email limits for flexibility.
Enterprise
For Large Enterprises
$249

per month

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Includes Pro, plus:
  • Enterprise-grade security for data protection.
  • Private infrastructure available for dedicated resources.
  • 1-on-1 email deliverability consulting for optimal reach.
  • Quarterly account reviews for continuous improvement.
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Apptivo Pricing Plans

Lite
For small sales teams
$20

per month per user

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Lite includes:
  • Customize up to 100 fields per app for tailored data management.
  • Integrate with third-party services for enhanced functionality.
  • Access 24x7 support for uninterrupted assistance.
  • Utilize 25 workflows to automate routine tasks.
Premium
For fast-growing teams
$30

per month per user

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Includes Lite, plus:
  • Customize up to 250 fields per app for detailed data capture.
  • Utilize 75 workflows to streamline business processes.
  • Create 25 custom dashboards for insightful data visualization.
  • Send up to 3000 emails per user per month for marketing.
Ultimate
For large teams
$50

per month per user

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Includes Premium, plus:
  • Customize up to 350 fields per app for advanced data management.
  • Utilize 150 workflows for complex automation needs.
  • Create 50 custom dashboards for detailed reporting.
  • Send up to 5000 emails per user per month for campaigns.
Enterprise
For enterprise organizations
Contact sales
Request Pricingright_arrow
Includes Ultimate, plus:
  • Customize up to 500 fields per app for comprehensive data handling.
  • Utilize 300 workflows for extensive automation.
  • Create 100 custom dashboards for in-depth analysis.
  • Receive dedicated account management for personalized support.

Our Rating Methodology

We thoroughly evaluate each CRM software, focusing on key aspects like functionality, ease of use, and customer support. By analyzing user feedback and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Ontraport or Apptivo: Which One Matches Your Business Needs?

Choose Ontraport If You Need ...

  • Advanced automation capabilities

    If you need a platform with advanced automation capabilities to streamline your business processes and enhance efficiency, Ontraport is the ideal choice. Its sophisticated tools make it perfect for automating complex workflows.

  • Comprehensive CRM solution

    If you're looking for a comprehensive CRM solution that integrates seamlessly with other business tools, Ontraport is the way to go. Its robust features make it a valuable asset for managing customer relationships.

Choose Apptivo If You Need ...

  • User-friendly CRM platform

    If you prefer a user-friendly CRM platform with customizable applications, Apptivo is the better choice. Its intuitive design and flexibility make it easy to tailor the software to your specific needs.

  • Responsive customer support

    If you value responsive customer support and quick solutions to your inquiries, Apptivo is the ideal option. Its excellent support team ensures a smooth user experience and effective problem-solving.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.