Omnisend empowers ecommerce businesses with robust marketing automation tools. Its user-friendly interface and comprehensive features make it a top choice for boosting customer engagement and sales, especially for those new to email marketing.
Free plan?
YesStarting price
$16 per monthOmnisend offers a variety of pricing plans to cater to different business needs. Below is a detailed breakdown of Omnisend’s plans, highlighting their key features for various ecommerce requirements.
per month
The Free plan is perfect for starting businesses or those exploring Omnisend. It allows you to send up to 500 emails per month and receive 500 web push notifications. You can also access 50 published reviews on Shopify, which helps in building credibility. The plan includes $1 in free SMS credits to try out the service, and you can enjoy all features without needing a credit card to start.
The Standard plan is designed for growing and medium-sized businesses focused on email marketing. It offers the ability to send up to 6,000 emails per month and provides unlimited web push notifications. You can access 1,000 published reviews on Shopify, which enhances trust. The plan includes 24/7 priority support and the option to have a success manager starting from $400 for personalized guidance.
The Pro plan is ideal for high-volume senders who want to add extra power with SMS. It offers unlimited emails and published reviews on Shopify, providing maximum trust and engagement. The plan includes advanced reporting for detailed insights and analysis. Additionally, you receive $59 in free SMS credits each month, which equals the price of your monthly plan. 24/7 priority support and a success manager are also included for comprehensive assistance.
When I first used Omnisend, I was impressed by how easy it was to create and manage email campaigns. You can design beautiful emails with their drag-and-drop editor, which is perfect if you're not a design expert. The templates are customizable, allowing you to tailor your messages to fit your brand. This feature is a game-changer for anyone looking to engage their audience with professional-looking emails without spending hours on design.
Automation workflows in Omnisend are a lifesaver for busy marketers. I found it incredibly useful to set up automated sequences for welcome emails, cart abandonment, and more. You can personalize these workflows to match customer behavior, ensuring timely and relevant communication. This feature not only saves time but also increases conversion rates by reaching customers at the right moment with the right message.
SMS marketing with Omnisend is straightforward and effective. I appreciated how easy it was to integrate SMS into my marketing strategy. You can send personalized messages directly to customers' phones, which is great for time-sensitive promotions or updates. The ability to track SMS performance alongside email campaigns provides a comprehensive view of your marketing efforts, making it easier to optimize for better results.
Segmentation in Omnisend allows you to target specific groups of customers with tailored messages. I found this feature particularly useful for increasing engagement and sales. By segmenting your audience based on behavior, purchase history, or demographics, you can send more relevant content that resonates with each group. This level of personalization can significantly improve your marketing outcomes and customer satisfaction.
Omnisend's integration capabilities are impressive. I was able to connect it with my ecommerce platform seamlessly, which streamlined my marketing processes. Whether you're using Shopify, WooCommerce, or another platform, Omnisend makes it easy to sync data and automate tasks. This integration ensures that your marketing efforts are aligned with your sales data, providing a holistic view of your business performance.
Omnisend is perfect for small to medium-sized ecommerce businesses seeking to enhance their marketing strategies. With features like email campaigns, SMS marketing, and automation workflows, it helps streamline customer engagement and boost sales effectively.
Omnisend is ideal for ecommerce startups looking to establish a strong marketing foundation. Its easy-to-use interface and powerful automation features allow new businesses to engage customers effectively without needing extensive marketing expertise.
For online stores experiencing growth, Omnisend offers scalable solutions to manage increasing customer interactions. Its automation workflows and integration capabilities ensure seamless marketing operations, making it a reliable choice for expanding businesses.
Omnisend excels for marketers who need to manage campaigns across multiple channels. With its email, SMS, and social media integration, it provides a unified platform to reach customers wherever they are, enhancing overall marketing efficiency.
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.