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Olark vs Formilla (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 17, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Olark

Olark offers a customizable chat widget and excellent customer support, making it a great choice for businesses looking to enhance customer communication and engagement.

  • Highly customizable chat widget
  • Excellent customer support
  • Detailed reporting tools
  • Limited AI capabilities
  • Higher price point

Free plan?

Yes

Starting price

$29 per month per seat
Good Value For Price
4.1

0

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Formilla

Formilla provides advanced AI-powered chatbots and robust email messaging, offering an affordable solution for businesses looking to streamline their communication processes.

  • Advanced AI-powered chatbots
  • Affordable pricing
  • Robust email messaging
  • Less customization options
  • Slower customer support response

Free plan?

Yes

Starting price

$13.99 per month

What is Olark?

Olark is a live chat software designed to help businesses connect with their customers in real-time. It offers features like automated messages, chat transcripts, and detailed reporting, making it easier for businesses to engage with their audience and improve customer satisfaction. With Olark, you can customize your chat widget to match your brand, ensuring a seamless integration with your website. This tool is particularly beneficial for customer support teams looking to enhance their communication and provide instant assistance to website visitors.

What is Formilla?

Formilla is a comprehensive live chat and customer messaging platform that helps businesses engage with their customers effectively. It offers features like real-time chat, email messaging, and in-app messaging, allowing businesses to connect with their audience across multiple channels. Formilla's AI-powered chatbots can handle common queries, freeing up time for your team to focus on more complex issues. This tool is ideal for businesses looking to improve customer engagement and streamline their communication processes.

Pros and Cons of Olark vs Formilla

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Pros & Cons of Olark

Highly customizable chat widget
  • Olark offers a chat widget that can be tailored to match your brand, providing a seamless integration with your website. This level of customization allows businesses to create a personalized customer experience, enhancing engagement and satisfaction.
Excellent customer support
  • Olark provides top-notch customer support, with a dedicated team available to assist users with any issues. This ensures that businesses can quickly resolve any problems and continue to provide excellent service to their customers.
Detailed reporting tools
  • Olark's reporting tools offer valuable insights into customer interactions, allowing businesses to analyze data and improve their customer service. This feature is particularly useful for identifying trends and making data-driven decisions.
Limited AI capabilities
  • While Olark offers some AI functionality, it may not be as advanced as other tools on the market. Businesses looking for more sophisticated AI capabilities may need to consider other options.
Higher price point
  • Olark's pricing may be higher than some competitors, which could be a consideration for businesses with limited budgets. However, the value provided by its features may justify the cost for many users.
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Pros & Cons of Formilla

Advanced AI-powered chatbots
  • Formilla's AI-powered chatbots can handle common queries, freeing up time for your team to focus on more complex issues. This feature is particularly useful for businesses looking to automate customer interactions and improve efficiency.
Affordable pricing
  • Formilla offers competitive pricing, making it an attractive option for businesses looking to enhance their customer communication without breaking the bank. Its range of features provides excellent value for money.
Robust email messaging
  • Formilla's email messaging capabilities allow businesses to connect with customers across multiple channels, enhancing communication and engagement. This feature is particularly useful for businesses looking to streamline their communication processes.
Less customization options
  • While Formilla offers some customization options, it may not be as flexible as other tools on the market. Businesses looking for more advanced customization capabilities may need to consider other options.
Slower customer support response
  • Some users may find Formilla's customer support response times to be slower than desired. This could be a consideration for businesses that require quick assistance with any issues.

Olark vs Formilla: At A Glance

Decision FactorOlarkFormilla
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Excellent4.3
Functionality
Good4.2
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.1
Good4.0
Customer Support
Excellent4.3
Good4.2
Security
Good4.2
Good4.1
Overall Rating
Excellent4.3
Good4.1

Value to Price

Olark offers a robust set of features at a competitive price, making it a great value for businesses looking to enhance customer communication. Its customizable chat widget and detailed reporting tools provide excellent value for the price. Formilla, while slightly more affordable, offers a similar range of features but lacks some of the advanced customization options found in Olark. If you are looking for a tool that offers great value for money, Olark is the better choice.

Ease of Use

Both Olark and Formilla are designed with user-friendliness in mind, but Olark edges out slightly with its intuitive interface and easy setup process. Users can quickly integrate Olark into their websites and start engaging with customers without a steep learning curve. Formilla is also user-friendly, but some users may find its interface slightly less intuitive. If ease of use is a priority, Olark is the better option.

Functionality

Olark provides a comprehensive set of features, including automated messages, chat transcripts, and detailed reporting, making it a powerful tool for customer engagement. Formilla offers similar functionality, with the added benefit of AI-powered chatbots, but it may not be as feature-rich as Olark. If you need a tool with extensive functionality, Olark is the better choice.

Scalability

Olark is designed to scale with your business, offering features that can accommodate growing customer support needs. Its robust reporting tools and customizable chat widget make it a great choice for businesses looking to expand. Formilla also offers scalability, but it may not be as flexible as Olark in terms of customization options. If scalability is a key consideration, Olark is the better option.

Integrations

Olark offers a wide range of integrations with popular tools like Salesforce, HubSpot, and Slack, making it easy to connect with your existing systems. Formilla also offers integrations, but its library may not be as extensive as Olark's. If you need a tool with a wide range of integrations, Olark is the better choice.

Customer Support

Olark provides excellent customer support, with a dedicated team available to assist users with any issues. Formilla also offers good customer support, but some users may find response times to be slower. If customer support is a priority, Olark is the better option.

Security

Both Olark and Formilla prioritize security, offering features like data encryption and secure data storage. However, Olark's security features are slightly more robust, providing users with peace of mind when handling sensitive customer information. If security is a key concern, Olark is the better choice.

Overall Rating

Overall, Olark offers a more comprehensive set of features and better value for money, making it the preferred choice for businesses looking to enhance customer communication. Formilla is a solid option, but it may not offer the same level of customization and functionality as Olark. If you are looking for a tool that offers the best overall experience, Olark is the better choice.

Olark vs Formilla: A Detailed Breakdown of Key Features

FeaturesOlarkFormilla
Automated Messages
Excellent4.5
Excellent4.3
Chat Transcripts
Excellent4.4
Good4.2
AI-Powered Chatbots
Good4.2
Excellent4.5
Customizable Chat Widget
Excellent4.5
Excellent4.3
Detailed Reporting
Excellent4.4
Good4.2
Email Messaging
Excellent4.3
Excellent4.4

Automated Messages

Olark excels in providing automated messages that allow businesses to engage with customers even when agents are unavailable. This feature is particularly useful for capturing leads and providing instant responses to common queries. Formilla also offers automated messaging, but Olark's customization options make it a more powerful tool for businesses looking to enhance customer engagement. If you need a tool with robust automated messaging capabilities, Olark is the better choice.

Chat Transcripts

Olark's chat transcript feature allows businesses to keep a record of all customer interactions, making it easy to review past conversations and improve customer service. Formilla also offers chat transcripts, but Olark's detailed reporting tools provide more insights into customer interactions. If you need a tool with comprehensive chat transcript capabilities, Olark is the better option.

AI-Powered Chatbots

Formilla stands out with its AI-powered chatbots, which can handle common queries and free up time for your team to focus on more complex issues. Olark offers similar functionality, but Formilla's AI capabilities are more advanced, making it a better choice for businesses looking to automate customer interactions. If AI-powered chatbots are a priority, Formilla is the better option.

Customizable Chat Widget

Olark offers a highly customizable chat widget that allows businesses to match their brand and provide a seamless integration with their website. Formilla also offers customization options, but Olark's widget is more flexible, making it a better choice for businesses looking to create a personalized customer experience. If customization is important, Olark is the better option.

Detailed Reporting

Olark provides detailed reporting tools that allow businesses to gain insights into customer interactions and improve their customer service. Formilla also offers reporting features, but Olark's tools are more comprehensive, making it a better choice for businesses looking to analyze customer data. If detailed reporting is a priority, Olark is the better option.

Email Messaging

Formilla offers robust email messaging capabilities, allowing businesses to connect with customers across multiple channels. Olark also offers email messaging, but Formilla's tools are more advanced, making it a better choice for businesses looking to enhance their communication processes. If email messaging is important, Formilla is the better option.

Pricing Comparison of Olark and Formilla

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Olark and Formilla. This comparison will highlight the best option for enhancing your customer communication.

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Olark Pricing Plans

Olark Standard
For Small Businesses
$29

per month per seat

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Olark Standard includes:
  • Advanced reporting to track chat performance and metrics.
  • Agent groups for efficient team management and collaboration.
  • Targeted chat to engage specific website visitors effectively.
  • Basic integrations with other tools for seamless operations.
Olark Pro
For Large Enterprises
Contact sales
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Includes Olark Standard, plus:
  • All Powerups included for extended functionality.
  • Dedicated account manager for personalized support.
  • Live training to maximize team productivity.
  • Custom chat routing for optimized customer service.
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Formilla Pricing Plans

Standard
For Small Businesses
0

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Standard includes:
  • Desktop and mobile apps for easy access and management.
  • Custom branding to align with your business identity.
  • Custom language support for diverse customer interactions.
  • Canned messages for quick and efficient responses.
Premium
For Medium Enterprises
$13.99

per month

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Includes Standard, plus:
  • Third-party integrations for enhanced functionality.
  • Proactive chat to engage customers effectively.
  • Unlimited chat history for comprehensive record-keeping.
  • Marketing popups to boost customer engagement.
Professional
For Large Enterprises
$39.99

per month

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Includes Premium, plus:
  • Real-time visitor monitoring for immediate engagement.
  • File sharing capabilities for efficient problem-solving.
  • Install on multiple websites for broader reach.
  • Formilla branding removal for a professional appearance.
Growth
For Growing Businesses
$59.99

per month

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Includes Professional, plus:
  • Advanced marketing popups for targeted campaigns.
  • Enhanced real-time visitor monitoring for strategic insights.
  • Comprehensive contact management for efficient follow-ups.
  • Formilla branding removal for a seamless brand experience.

Our Rating Methodology

We thoroughly test each live chat software, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Olark or Formilla: Which One Matches Your Business Needs?

Choose Olark If You Need ...

  • Highly customizable chat widget

    If you are a business looking for a highly customizable chat widget that can be tailored to match your brand, Olark is the better choice. Its flexibility allows you to create a personalized customer experience, enhancing engagement and satisfaction.

  • Excellent customer support

    If you require excellent customer support with a dedicated team available to assist you with any issues, Olark is the better option. Its top-notch support ensures that you can quickly resolve any problems and continue to provide excellent service to your customers.

Choose Formilla If You Need ...

  • Advanced AI-powered chatbots

    If you are a business looking for advanced AI-powered chatbots that can handle common queries and free up time for your team, Formilla is the better choice. Its AI capabilities are more advanced, making it a better option for automating customer interactions.

  • Affordable pricing

    If you are looking for an affordable solution that offers excellent value for money, Formilla is the better option. Its competitive pricing makes it an attractive choice for businesses looking to enhance their customer communication without breaking the bank.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.