Oktopost vs Loomly (2025 Comparison)
Oktopost is a powerful social media management platform for B2B marketers, offering advanced analytics, CRM integrations, and effective lead generation tools. Ideal for businesses seeking comprehensive social media solutions.
- Advanced analytics and reporting
- Robust CRM integrations
- Effective lead generation tools
- Steep learning curve
- Higher cost for small teams
Free plan?
NoStarting price
$55.00 per month
Loomly is a user-friendly social media management tool with excellent collaboration features and affordable pricing. Perfect for teams looking for an intuitive platform to streamline their social media efforts.
- User-friendly interface
- Excellent collaboration tools
- Affordable pricing
- Limited advanced analytics
- Basic social listening features
Free plan?
YesStarting price
$32 per monthWhat is Oktopost?
Oktopost is a comprehensive social media management platform designed for B2B marketers. It helps businesses streamline their social media activities, from scheduling posts to tracking engagement and generating leads. With its robust analytics, Oktopost provides insights into social media performance, enabling marketers to make data-driven decisions. The platform's integration capabilities with CRM and marketing automation tools make it a valuable asset for aligning social media efforts with broader marketing strategies.
What is Loomly?
Loomly is a user-friendly social media management tool that caters to businesses of all sizes. It simplifies the process of creating, scheduling, and analyzing social media content. Loomly's intuitive interface and collaborative features make it easy for teams to work together on social media campaigns. The platform offers a range of tools to enhance content creation, including post ideas and optimization tips, helping users maintain a consistent and engaging online presence.
Pros and Cons of Oktopost vs Loomly
Pros & Cons of Oktopost
- Oktopost provides detailed analytics and reporting features, allowing marketers to gain deep insights into their social media performance. This helps in making data-driven decisions and optimizing campaigns effectively.
- With seamless CRM integrations, Oktopost enables businesses to align their social media efforts with broader marketing strategies, enhancing lead management and customer relationship processes.
- Oktopost offers powerful lead generation tools that help businesses capture and nurture leads through social media, making it an ideal choice for B2B marketers focused on growth.
- Oktopost's extensive features may require a learning curve, especially for users new to social media management. This can be a challenge for small teams with limited resources.
- The pricing of Oktopost may be on the higher side for small teams or businesses with limited budgets, making it less accessible for startups or small enterprises.
Pros & Cons of Loomly
- Loomly's intuitive interface makes it easy for users of all skill levels to navigate and manage social media campaigns, reducing the time and effort required for training.
- Loomly offers robust collaboration features, allowing teams to work together seamlessly on social media content creation and approval processes, enhancing productivity and efficiency.
- Loomly provides cost-effective pricing plans, making it accessible for businesses of all sizes, including startups and small enterprises looking for a budget-friendly social media management solution.
- While Loomly offers essential analytics features, it lacks the depth and advanced reporting capabilities found in other tools, which may be a limitation for data-driven marketers.
- Loomly's social listening capabilities are basic, focusing more on content creation and collaboration rather than comprehensive brand monitoring and trend analysis.
Oktopost vs Loomly: At A Glance
Oktopost vs Loomly: A Detailed Breakdown of Key Features
Content Scheduling
Both Oktopost and Loomly offer robust content scheduling features, allowing you to plan and automate your social media posts. Loomly's interface is particularly user-friendly, making it easy to visualize your content calendar. Oktopost provides advanced scheduling options, ideal for B2B marketers with complex campaigns. If you value simplicity and ease of use, Loomly is the better choice for content scheduling.
Analytics and Reporting
Oktopost excels in analytics and reporting, offering detailed insights into social media performance. Its integration with CRM systems allows for comprehensive data analysis. Loomly provides essential analytics but lacks the depth of Oktopost's reporting capabilities. If in-depth analytics is crucial for your marketing strategy, Oktopost is the superior option.
Collaboration Tools
Loomly stands out with its collaboration tools, making it easy for teams to work together on social media campaigns. Its intuitive interface facilitates seamless communication and content approval processes. Oktopost offers collaboration features but is more focused on individual user management. If team collaboration is a priority, Loomly is the better choice.
Post Optimization
Both tools offer post optimization features, but Loomly provides additional tips and suggestions to enhance your content. Oktopost focuses on optimizing posts for lead generation and engagement. If you're looking for a tool that offers creative suggestions for improving your posts, Loomly is the preferred option.
Social Listening
Oktopost offers robust social listening capabilities, allowing you to monitor brand mentions and industry trends. Loomly provides basic social listening features but is more focused on content creation. If social listening is a key component of your strategy, Oktopost is the better choice.
Lead Generation
Oktopost excels in lead generation, providing tools to capture and nurture leads through social media. Loomly offers basic lead generation features but is more focused on content creation and collaboration. If lead generation is a primary goal, Oktopost is the superior option.
Pricing Comparison of Oktopost and Loomly
We’ve compiled the pricing tables and highlighted the key features of both Oktopost and Loomly to aid in your decision-making process. Let’s explore what each platform has to offer.
Oktopost Pricing Plans
- 15 Social Profiles for diverse platform management.
- Social Publishing to schedule and post content.
- Social Inbox for managing messages and interactions.
- Campaign Analytics to track performance metrics.
- 25 Social Profiles for extended reach.
- 5 Advocate Users to amplify brand message.
- Conversion Tracking to measure campaign success.
- Lead Capture to grow potential customer base.
- 50 Social Profiles for extensive social presence.
- 25 Advocate Users to enhance brand advocacy.
- Integration with Act-On, Marketo, Eloqua, Salesforce.
- Roles and Permissions for secure access control.
- Teams feature for organized group management.
- Social Board for comprehensive social insights.
- Sales Insight to drive sales strategies.
- Account Manager for personalized support.
Loomly Pricing Plans
- Allow collaboration with 2 users for seamless teamwork.
- Access to interactions and post analytics for insights.
- Utilize hashtag manager for effective social media campaigns.
- Receive post preview and optimization tips for better engagement.
- Collaborate with 6 users for enhanced productivity.
- Access advanced analytics for deeper insights.
- Export content for easy sharing and reporting.
- Integrate with Slack & Teams for streamlined communication.
- Collaborate with 14 users for extensive teamwork.
- Create custom roles for tailored user permissions.
- Develop custom workflows for efficient processes.
- Schedule reports for regular performance tracking.
- Collaborate with 30 users for maximum efficiency.
- Implement custom branding for a personalized touch.
- Access all advanced features for comprehensive management.
- Benefit from tailored support with a designated account manager.
Our Rating Methodology
We thoroughly evaluate each social media management tool, focusing on key aspects like functionality, ease of use, and integrations. By analyzing user feedback and conducting hands-on testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final rating, helping you choose the best tool for your business.
Oktopost or Loomly: Which One Matches Your Business Needs?
Choose Oktopost If You Need ...
- Advanced analytics and reporting
If you are a B2B marketer looking for a tool with advanced analytics and reporting capabilities, Oktopost is the ideal choice. Its detailed insights and CRM integrations make it perfect for data-driven marketing strategies.
- Robust CRM integrations
If your business relies heavily on CRM systems and needs a tool with robust CRM integrations, Oktopost is the better option. It seamlessly aligns social media efforts with broader marketing strategies.
Choose Loomly If You Need ...
- User-friendly interface
If you are looking for a social media management tool with a user-friendly interface, Loomly is the perfect choice. Its intuitive design makes it easy for users of all skill levels to navigate and manage campaigns.
- Excellent collaboration tools
If your team requires a tool with excellent collaboration features, Loomly is the better option. Its robust collaboration tools facilitate seamless teamwork and content approval processes.
Frequently Asked Questions
Which tool is better for B2B marketing, Oktopost or Loomly?
Is Loomly suitable for small businesses?
Does Oktopost offer CRM integrations?
What are the key features of Loomly?
How does Oktopost handle lead generation?
Is Loomly easy to use for beginners?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
