Software

Moz

4.5

Try for free

Moz Pricing & Plans (2025 Guide)

Q: What are the different pricing plans offered by Moz?

Moz offers several pricing plans to cater to different business needs. These include the Standard, Medium, Large, and Premium plans, each with varying features and capabilities. The Standard plan is ideal for small businesses, while the Premium plan is designed for larger enterprises with more advanced SEO needs. Each plan offers a range of features to help businesses optimize their SEO efforts.

Q: Is there a free trial available for Moz?

Yes, Moz offers a free trial for new users to explore its features and capabilities. The free trial allows you to test the platform and see how it can benefit your business before committing to a paid plan. It's a great opportunity to get a feel for the tool and determine if it's the right fit for your SEO needs.

Q: Can I switch between different Moz pricing plans?

Yes, Moz allows you to switch between different pricing plans as your business needs change. You can easily upgrade or downgrade your plan to access more features or save on costs. This flexibility ensures that you can always choose the plan that best suits your current SEO requirements and budget.

Q: Are there any discounts available for Moz subscriptions?

Moz occasionally offers discounts and promotions on its subscriptions, especially for annual plans. These discounts can provide significant savings for businesses looking to invest in their SEO efforts. It's a good idea to keep an eye on Moz's website or subscribe to their newsletter to stay informed about any upcoming promotions or discounts.

Q: What payment methods are accepted by Moz?

Moz accepts a variety of payment methods, including major credit cards such as Visa, MasterCard, and American Express. This makes it easy for businesses to pay for their subscriptions using their preferred payment method. Additionally, Moz offers secure payment processing to ensure the safety and privacy of your financial information.

Q: Is there a money-back guarantee for Moz subscriptions?

Moz offers a 30-day money-back guarantee for its subscriptions. If you're not satisfied with the tool within the first 30 days of your subscription, you can request a refund. This guarantee provides peace of mind for businesses looking to try Moz without the risk of losing their investment if it doesn't meet their expectations.

Q: How does Moz's pricing compare to other SEO tools?

Moz's pricing is competitive compared to other SEO tools on the market. While it may be more expensive than some basic tools, it offers a comprehensive suite of features that provide significant value for businesses looking to enhance their SEO efforts. The pricing reflects the quality and depth of the features offered, making it a worthwhile investment for many businesses.

Q: Can I cancel my Moz subscription at any time?

Yes, you can cancel your Moz subscription at any time. If you decide that Moz is not the right fit for your business, you can easily cancel your subscription through your account settings. It's important to note that cancellations will take effect at the end of your current billing cycle, so you'll still have access to the tool until then.

Q: Does Moz offer any custom pricing plans for large enterprises?

Yes, Moz offers custom pricing plans for large enterprises with specific SEO needs. These plans are tailored to provide the features and capabilities required by larger organizations, ensuring they have the tools necessary to optimize their SEO efforts. If you're interested in a custom plan, it's best to contact Moz directly to discuss your requirements and get a personalized quote.

Q: Are there any additional fees associated with Moz subscriptions?

Moz subscriptions are generally all-inclusive, meaning there are no hidden fees or additional charges. However, it's always a good idea to review the terms and conditions of your subscription to ensure you understand what's included and any potential costs. This transparency helps businesses budget effectively for their SEO investments.

Author

Anastasia Belyh

Last Update

Jan 07, 2025

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We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

4.5

Excellent Value For Price

Moz

Moz offers a robust suite of SEO tools designed to enhance your website's visibility and performance. With its user-friendly interface and comprehensive features, Moz is a valuable asset for businesses aiming to improve their online presence.

Comprehensive SEO features available.
User-friendly interface and design.
Regular updates and improvements.
Can be expensive for startups.
Limited features in basic plan.

Free plan?

Starting price

$49 per month

Try for free

Moz Review

What is Moz?

Moz is a comprehensive SEO tool that helps businesses improve their online visibility through keyword research, site audits, and rank tracking. Its pricing reflects the value of providing actionable insights and data-driven strategies. With various plans, Moz ensures businesses can optimize their SEO efforts without overspending on unnecessary features.

How Much Does Moz Cost?

Moz offers a variety of pricing plans to cater to different business needs, from small startups to large enterprises. Below is a detailed breakdown of Moz’s plans, highlighting their key features for different business requirements.

Moz Pricing Plans

Starter

For Small Businesses

$49

per month

Try For Free

Starter includes:

Track up to 50 keywords monthly for performance insights.
Crawl 20,000 pages monthly to identify site issues.
Includes MozBar Premium for on-the-go SEO metrics.
24-hour online support for immediate assistance.

Standard

For Small Businesses

$99

per month

Try For Free

Includes Starter, plus:

Crawl 400,000 pages monthly for comprehensive analysis.
Unlimited scheduled reports for ongoing performance tracking.
Backlink analysis to enhance link-building strategies.
24-hour online support for immediate assistance.

Medium

For Medium Businesses

$179

per month

Try For Free

Includes Standard, plus:

Crawl 2 million pages monthly for detailed analysis.
Branded reports and report templates for professional presentation.
Increased quotas on SEO tools for expanded capabilities.
24-hour online support for immediate assistance.

Large

For Large Enterprises

$299

per month

Try For Free

Includes Medium, plus:

Crawl 5 million pages monthly for extensive analysis.
Increased quotas on SEO tools for maximum capabilities.
3 user seats for collaborative work.
24-hour online support for immediate assistance.

Moz Pricing Plans in Detail

Starter

The Starter plan is designed for small businesses or startups with a single website. It provides essential SEO tools for keyword research, competitive analysis, and site tracking. With the ability to track 50 keywords and crawl 20,000 pages monthly, it offers a solid foundation for improving your site's SEO performance.

Standard

The Standard plan is ideal for small businesses needing more comprehensive SEO tools. It includes all Starter features, with the addition of backlink analysis and unlimited scheduled reports. Track up to 300 keywords and crawl 400,000 pages monthly, providing deeper insights into your site's performance and competitive landscape.

Medium

The Medium plan offers ample limits and full access to keyword research tools, making it a popular choice for businesses looking to expand their SEO efforts. It includes all Standard features, with increased quotas on SEO tools, branded reports, and report templates. Track up to 1,500 keywords and crawl 2 million pages monthly.

Large

The Large plan is tailored for larger businesses and agencies that require extensive data and insights. It includes all Medium features, with increased quotas on SEO tools and the ability to track up to 3,000 keywords and crawl 5 million pages monthly. This plan supports up to 3 users, facilitating collaborative work.

Top Moz Features

Keyword Research

When I first used Moz's keyword research tool, I was amazed at how it simplified the process of finding the right keywords for my website. You can easily discover high-volume keywords that are relevant to your niche, helping you target the right audience. This feature is a game-changer for anyone looking to improve their SEO strategy, as it provides valuable insights into what your potential customers are searching for.

Site Audits

Conducting site audits with Moz is like having a personal SEO consultant at your fingertips. I found it incredibly helpful in identifying issues that could be affecting my site's performance. You can quickly pinpoint areas that need improvement, such as broken links or missing meta tags, and take action to enhance your site's SEO health. This feature is essential for maintaining a well-optimized website.

Rank Tracking

Tracking your website's rankings with Moz is both easy and insightful. I loved how it allowed me to monitor my site's performance over time and see how my SEO efforts were paying off. You can track your rankings for specific keywords and get a clear picture of your site's visibility in search engine results. This feature is crucial for anyone serious about improving their search engine rankings.

Link Building

Moz's link building tools are a must-have for anyone looking to improve their site's authority. I found it incredibly useful in identifying potential link opportunities and tracking my site's backlink profile. You can easily discover new link-building opportunities and monitor your progress, helping you build a strong and authoritative online presence. This feature is invaluable for boosting your site's credibility.

On-Page Optimization

Optimizing your website's on-page elements with Moz is a breeze. I appreciated how it provided clear recommendations for improving my site's content and structure. You can easily identify areas that need optimization, such as title tags and meta descriptions, and make the necessary changes to enhance your site's SEO performance. This feature is essential for ensuring your site is fully optimized for search engines.

Competitor Analysis

Moz's competitor analysis tools give you a competitive edge by providing insights into your competitors' SEO strategies. I found it incredibly helpful in understanding what my competitors were doing right and where I could improve. You can easily compare your site's performance to that of your competitors and identify opportunities to outrank them. This feature is crucial for staying ahead in the competitive online landscape.

Local SEO

For businesses targeting local customers, Moz's local SEO tools are a lifesaver. I loved how it helped me optimize my site for local search results, making it easier for local customers to find my business. You can easily manage your local listings and ensure your business information is accurate and up-to-date. This feature is essential for businesses looking to attract more local customers.

Custom Reports

Creating custom reports with Moz is a breeze, and I found it incredibly useful for sharing insights with my team. You can easily generate detailed reports that highlight your site's performance and SEO progress. This feature is perfect for keeping stakeholders informed and making data-driven decisions about your SEO strategy. It's a valuable tool for anyone looking to communicate their SEO efforts effectively.

Crawl Diagnostics

Moz's crawl diagnostics tools are like having a personal SEO detective on your team. I found it incredibly helpful in identifying technical issues that could be affecting my site's performance. You can easily uncover issues like crawl errors and duplicate content, allowing you to take action to improve your site's SEO health. This feature is essential for maintaining a well-optimized website.

SERP Analysis

Analyzing search engine results pages with Moz is both insightful and empowering. I loved how it provided a clear picture of the competitive landscape and helped me identify opportunities to improve my site's visibility. You can easily analyze the top-ranking pages for your target keywords and gain insights into what it takes to outrank them. This feature is crucial for anyone looking to improve their search engine rankings.

Content Optimization

Optimizing your website's content with Moz is a game-changer. I found it incredibly helpful in ensuring my content was both engaging and SEO-friendly. You can easily identify areas that need improvement, such as keyword usage and readability, and make the necessary changes to enhance your site's performance. This feature is essential for creating content that resonates with your audience and ranks well in search engines.

SEO Insights

Moz's SEO insights tools provide a wealth of information that can help you make informed decisions about your SEO strategy. I found it incredibly useful in understanding my site's performance and identifying areas for improvement. You can easily access detailed analytics and reports that highlight your site's strengths and weaknesses, allowing you to take action to enhance your SEO efforts. This feature is invaluable for anyone looking to improve their online presence.

Who Is Moz Best For?

Moz is perfect for medium to large businesses seeking to enhance their SEO strategies with comprehensive tools. Its robust features, including keyword research and site audits, make it ideal for companies aiming to improve their search engine rankings and online visibility.

Best for comprehensive SEO strategies.
Moz is ideal for businesses that require a full suite of SEO tools to manage and optimize their online presence. Its comprehensive features, including keyword research, site audits, and rank tracking, make it a top choice for companies looking to enhance their SEO strategies.
Great for data-driven insights.
Moz provides businesses with actionable insights and data-driven strategies to improve their SEO efforts. Its detailed analytics and reporting tools are perfect for companies that rely on data to make informed decisions about their online marketing strategies.
Ideal for improving search rankings.
Moz is designed to help businesses improve their search engine rankings through effective SEO strategies. Its tools for keyword research, site audits, and rank tracking are essential for companies looking to boost their online visibility and attract more organic traffic.

Frequently Asked Questions

What are the different pricing plans offered by Moz?

Is there a free trial available for Moz?

Can I switch between different Moz pricing plans?

Are there any discounts available for Moz subscriptions?

What payment methods are accepted by Moz?

Is there a money-back guarantee for Moz subscriptions?

How does Moz's pricing compare to other SEO tools?

Can I cancel my Moz subscription at any time?

Does Moz offer any custom pricing plans for large enterprises?

Are there any additional fees associated with Moz subscriptions?

Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.

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