Moosend vs Ontraport (2024 Comparison)
Moosend offers a user-friendly platform with robust email automation features, making it ideal for small businesses. Its affordable pricing and intuitive interface make it a great choice for beginners.
- User-friendly interface for beginners.
- Affordable pricing for small businesses.
- Robust email automation features.
- Limited CRM integration options.
- Basic e-commerce features.
- Fewer advanced customization options.
Free plan?
YesStarting price
$7 per month
Ontraport provides comprehensive CRM and e-commerce capabilities, making it a powerful tool for businesses looking to scale. Its advanced features and customizable workflows offer great flexibility.
- Comprehensive CRM capabilities.
- Advanced e-commerce features.
- Highly customizable workflows.
- Higher pricing for advanced features.
- Steeper learning curve for beginners.
- Complex setup process.
Free plan?
YesStarting price
$24 per monthWhat is Moosend?
Moosend is a comprehensive email marketing platform designed to help businesses streamline their marketing efforts. It offers a range of features including email automation, landing pages, and subscription forms. With its user-friendly interface, Moosend allows users to create and manage campaigns effortlessly, making it ideal for both beginners and experienced marketers. The platform's robust analytics provide valuable insights into campaign performance, helping businesses optimize their strategies and improve engagement.
What is Ontraport?
Ontraport is a powerful business automation software that caters to entrepreneurs and small businesses. It combines CRM, email marketing, and e-commerce functionalities into one platform, allowing users to manage their customer relationships and marketing efforts seamlessly. Ontraport's automation capabilities help businesses save time and increase efficiency by automating repetitive tasks. Its intuitive interface and customizable features make it a versatile tool for businesses looking to scale their operations and enhance customer engagement.
Pros and Cons of Moosend vs Ontraport
Pros & Cons of Moosend
- Moosend's interface is designed with simplicity in mind, making it easy for users to navigate and manage their campaigns. This is particularly beneficial for beginners who may not have extensive technical knowledge.
- Moosend offers competitive pricing plans that provide excellent value for small to medium-sized businesses. Its cost-effective solutions make it an attractive option for those on a budget.
- Moosend's email automation features allow users to create personalized and targeted campaigns with ease. Its intuitive workflow builder simplifies the process, saving time and effort.
- While Moosend offers basic CRM integration, it lacks the advanced capabilities found in other tools. This may be a limitation for businesses that require more comprehensive CRM features.
- Moosend's e-commerce features are relatively basic, making it less suitable for businesses with complex sales processes. Those looking for advanced e-commerce capabilities may need to consider other options.
Pros & Cons of Ontraport
- Ontraport offers a robust CRM system that allows businesses to manage their customer relationships effectively. Its advanced features provide a seamless and integrated experience, making it a valuable tool for businesses of all sizes.
- Ontraport's e-commerce capabilities are designed to support complex sales processes, making it an ideal choice for businesses with advanced e-commerce needs. Its features allow for greater customization and flexibility.
- Ontraport's workflow automation features are highly customizable, allowing businesses to create tailored workflows that meet their specific needs. This flexibility makes it a versatile tool for businesses looking to optimize their operations.
- Ontraport's advanced features come at a higher price point, which may be a consideration for businesses with limited budgets. However, the comprehensive capabilities may justify the cost for those who need them.
- Ontraport's advanced features may require a learning curve for new users, particularly those who are not familiar with CRM and automation tools. This may be a consideration for businesses looking for a more straightforward solution.
Moosend vs Ontraport: At A Glance
Value to Price
Moosend offers a competitive pricing structure that provides excellent value for small to medium-sized businesses. Its features are robust, yet affordable, making it a great choice for those on a budget. Ontraport, while slightly more expensive, offers a comprehensive suite of tools that justify its price, especially for businesses looking for an all-in-one solution. If you're looking for a cost-effective solution with essential features, Moosend is a great choice.
Ease of Use
Moosend is known for its intuitive interface, making it easy for users to navigate and manage their campaigns. Its drag-and-drop editor simplifies the process of creating emails and landing pages. Ontraport, while also user-friendly, offers more advanced features that may require a learning curve. If you prioritize ease of use and simplicity, Moosend is the better option.
Functionality
Moosend provides a solid range of functionalities, including email automation, landing pages, and analytics. However, Ontraport takes functionality to the next level with its CRM and e-commerce capabilities, making it a more comprehensive tool for businesses looking to integrate multiple aspects of their operations. If you need advanced functionality and integration, Ontraport is the superior choice.
Scalability
Moosend is ideal for small to medium-sized businesses, offering scalability options as your business grows. Ontraport, on the other hand, is designed to support larger businesses with its robust automation and CRM features. If you're planning for significant growth and need a tool that can scale with you, Ontraport is the better option.
Integrations
Moosend offers a decent range of integrations with popular tools, making it easy to connect with your existing systems. Ontraport excels in this area, providing a wide array of integrations that enhance its functionality and make it a versatile tool for businesses with complex needs. If integrations are a priority, Ontraport is the better choice.
Customer Support
Moosend provides reliable customer support with various resources to help users get the most out of the platform. Ontraport also offers strong support, with a dedicated team available to assist with any issues. Both tools provide excellent support, but if you prefer a more personalized experience, Ontraport may be the better option.
Security
Moosend ensures data security with robust measures in place to protect user information. Ontraport also prioritizes security, offering advanced features to safeguard data. Both tools are reliable in terms of security, but if you require more advanced security features, Ontraport is the better choice.
Overall Rating
Moosend is a strong contender in the email marketing space, offering excellent value and ease of use. Ontraport, with its advanced features and comprehensive functionality, is ideal for businesses looking for an all-in-one solution. If you're looking for a versatile tool with advanced capabilities, Ontraport is the superior choice.
Moosend vs Ontraport: A Detailed Breakdown of Key Features
Email Automation
Moosend offers a robust email automation feature that allows you to create personalized email campaigns with ease. Its intuitive interface makes it simple to set up automated workflows, saving you time and effort. Ontraport, on the other hand, takes email automation to the next level with its advanced capabilities, allowing for more complex and customized workflows. If you're looking for a tool with advanced email automation features, Ontraport is the better choice.
Landing Pages
Moosend provides a user-friendly landing page builder that allows you to create professional-looking pages without any coding knowledge. Its drag-and-drop editor makes it easy to customize your pages to match your brand. Ontraport also offers a powerful landing page builder with more advanced features, allowing for greater customization and flexibility. If you need a tool with advanced landing page capabilities, Ontraport is the superior choice.
CRM Integration
Moosend offers basic CRM integration, allowing you to manage your contacts and track their interactions with your campaigns. Ontraport, however, excels in this area with its comprehensive CRM capabilities, providing a more seamless and integrated experience. If CRM integration is a priority for your business, Ontraport is the better option.
Analytics
Moosend provides detailed analytics that give you insights into your campaign performance, helping you make data-driven decisions. Ontraport also offers robust analytics, with more advanced features that allow for deeper analysis and reporting. If you're looking for a tool with advanced analytics capabilities, Ontraport is the superior choice.
Subscription Forms
Moosend offers customizable subscription forms that make it easy to capture leads and grow your email list. Its user-friendly interface allows you to create forms that match your brand's style. Ontraport also provides powerful subscription form features, with more advanced customization options. If you need a tool with advanced subscription form capabilities, Ontraport is the better choice.
E-commerce
Moosend offers basic e-commerce features that allow you to manage your online store and track sales. Ontraport, however, provides a more comprehensive e-commerce solution, with advanced features that support complex sales processes. If e-commerce is a key focus for your business, Ontraport is the superior choice.
Pricing Comparison of Moosend and Ontraport
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Moosend and Ontraport. This comparison will highlight the best option for your marketing needs.
Moosend Pricing Plans
- No credit card required for sign-up.
- 1,000 subscribers with unlimited emails.
- 1x automation workflow for marketing tasks.
- 1x landing page and subscription form.
- Advanced automation workflows for efficiency.
- Comprehensive landing pages and forms.
- Dedicated account manager for support.
- Access to SMTP server for email delivery.
- Audience discovery for targeted marketing.
- Dedicated IPs for improved deliverability.
- Custom reports for detailed insights.
- SSO & SAML for secure access.
- Additional team members for collaboration.
- Priority support for urgent issues.
- Premium campaign performance optimization.
- Deliverability and strategy optimization.
Ontraport Pricing Plans
- Web forms and pages to capture leads effectively.
- Scalable platform designed for business growth.
- Drag-and-drop marketing automation for ease of use.
- Unlimited email sending to reach a wider audience.
- Add payments and memberships for monetization.
- Website personalization to enhance user experience.
- 2-way SMS marketing for interactive communication.
- Lead scoring to prioritize potential customers.
- Marketing tracking and testing for performance insights.
- Partner programs to expand business reach.
- User roles and permission management for security.
- Custom contact and email limits for flexibility.
- Enterprise-grade security for data protection.
- Private infrastructure available for dedicated resources.
- 1-on-1 email deliverability consulting for optimal reach.
- Quarterly account reviews for continuous improvement.
Our Rating Methodology
We thoroughly evaluate each marketing automation tool, focusing on key factors like functionality, ease of use, and scalability. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations are reliable. Each factor is weighted by importance to provide an accurate final rating, helping you make informed decisions.
Moosend or Ontraport: Which One Matches Your Business Needs?
Choose Moosend If You Need ...
- User-friendly interface
If you are a beginner or small business owner looking for an easy-to-use email marketing platform, Moosend is the ideal choice. Its intuitive interface and affordable pricing make it accessible for users with limited technical knowledge.
- Affordable pricing
If you are a small business with a limited budget, Moosend offers competitive pricing plans that provide excellent value. Its cost-effective solutions make it an attractive option for businesses looking to maximize their return on investment.
Choose Ontraport If You Need ...
- Comprehensive CRM capabilities
If you need a powerful CRM system to manage your customer relationships, Ontraport is the superior choice. Its advanced features provide a seamless and integrated experience, making it a valuable tool for businesses of all sizes.
- Advanced e-commerce features
If e-commerce is a key focus for your business, Ontraport offers advanced features that support complex sales processes. Its comprehensive e-commerce capabilities make it an ideal choice for businesses with advanced e-commerce needs.
Frequently Asked Questions
Which tool is better for small businesses?
Which tool offers better CRM capabilities?
Which tool is more cost-effective?
Which tool is better for e-commerce?
Which tool is easier to use?
Which tool offers better integrations?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
