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Moosend vs Constant Contact (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Moosend

Moosend offers a user-friendly interface and affordable pricing plans, making it an excellent choice for small to medium-sized businesses looking to streamline their email marketing efforts.

  • User-friendly interface for beginners
  • Affordable pricing plans
  • Comprehensive automation features
  • Limited event management features
  • Fewer integrations compared to competitors

Free plan?

Yes

Starting price

$7 per month
Excellent Value For Price
4.5

0

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Constant Contact

Constant Contact provides extensive integrations and advanced automation capabilities, making it ideal for larger businesses seeking a comprehensive email marketing solution.

  • Extensive integrations available
  • Advanced automation capabilities
  • Comprehensive event management
  • Higher pricing compared to alternatives
  • Steeper learning curve for beginners

Free plan?

Yes

Starting price

$12 per month

What is Moosend?

Moosend is an email marketing platform that offers a range of features to help businesses create, send, and analyze email campaigns. It provides a user-friendly interface with drag-and-drop functionality, making it easy for users to design professional-looking emails without any coding skills. Moosend also offers automation tools to streamline marketing efforts, allowing users to set up automated workflows and trigger emails based on customer behavior. With its robust analytics and reporting features, Moosend helps businesses track the performance of their campaigns and make data-driven decisions to improve their marketing strategies.

What is Constant Contact?

Constant Contact is a comprehensive email marketing software designed to help businesses connect with their audience and drive engagement. It offers a wide range of features, including customizable email templates, list management tools, and powerful automation capabilities. Constant Contact also provides social media integration, allowing users to expand their reach and engage with customers across multiple platforms. With its intuitive interface and robust analytics, Constant Contact enables businesses to create effective email campaigns, track their performance, and optimize their marketing efforts for better results.

Pros and Cons of Moosend vs Constant Contact

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Pros & Cons of Moosend

User-friendly interface
  • Moosend's interface is designed with simplicity in mind, making it easy for users to navigate and create campaigns without any technical expertise. This is particularly beneficial for small businesses and beginners.
Affordable pricing plans
  • Moosend offers competitive pricing plans that provide excellent value for money, especially for small to medium-sized businesses. Its cost-effective solutions make it an attractive option for budget-conscious users.
Comprehensive automation features
  • Moosend's automation features allow users to create complex workflows with ease, streamlining marketing efforts and improving efficiency. This is ideal for businesses looking to implement sophisticated marketing strategies.
Limited event management
  • Moosend's event management features are limited, making it less suitable for businesses that frequently host events or webinars. Users may need to rely on third-party tools for more comprehensive event management.
Fewer integrations
  • Moosend offers a decent range of integrations, but it falls short compared to some competitors. This may limit users' ability to connect with other software and platforms, affecting overall flexibility.
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Pros & Cons of Constant Contact

Extensive integrations
  • Constant Contact offers a wide range of integrations with popular tools and platforms, providing users with greater flexibility and customization options in their marketing efforts.
Advanced automation capabilities
  • Constant Contact's automation features are more advanced than many competitors, allowing users to create sophisticated workflows and trigger emails based on various criteria, enhancing marketing effectiveness.
Comprehensive event management
  • Constant Contact provides a robust event management solution, making it easy for businesses to create, promote, and manage events. This is particularly beneficial for businesses that frequently host events or webinars.
Higher pricing
  • Constant Contact's pricing is higher compared to some alternatives, which may be a consideration for budget-conscious users. However, the extensive features and integrations may justify the cost for larger businesses.
Steeper learning curve
  • Constant Contact's extensive features and capabilities can result in a steeper learning curve for beginners. Users may need to invest time in learning the platform to fully leverage its potential.

Moosend vs Constant Contact: At A Glance

Decision FactorMoosendConstant Contact
Value to Price
Good4.2
Excellent4.5
Ease of Use
Excellent4.3
Excellent4.6
Functionality
Excellent4.4
Excellent4.7
Scalability
Good4.1
Excellent4.4
Integrations
Good4.0
Excellent4.3
Customer Support
Good4.2
Excellent4.5
Security
Excellent4.3
Excellent4.6
Overall Rating
Excellent4.3
Excellent4.5

Moosend vs Constant Contact: A Detailed Breakdown of Key Features

FeaturesMoosendConstant Contact
Email Automation
Excellent4.5
Excellent4.7
Template Customization
Excellent4.3
Excellent4.6
Analytics and Reporting
Excellent4.4
Excellent4.7
List Management
Good4.2
Excellent4.5
Social Media Integration
Good4.0
Excellent4.6
Event Management
Good3.8
Excellent4.5

Email Automation

Moosend offers a robust email automation feature that allows you to create complex workflows with ease. Its drag-and-drop interface makes it simple to set up automated campaigns based on user behavior. Constant Contact, however, takes automation to the next level with more advanced options and triggers, making it ideal for businesses looking to implement sophisticated marketing strategies.

Template Customization

Both Moosend and Constant Contact provide a wide range of customizable templates to suit various business needs. Moosend's templates are easy to customize, allowing you to create professional-looking emails quickly. Constant Contact, however, offers more advanced customization options, giving you greater control over the design and layout of your emails.

Analytics and Reporting

Moosend provides comprehensive analytics and reporting tools that help you track the performance of your campaigns. You can easily monitor open rates, click-through rates, and other key metrics. Constant Contact, on the other hand, offers more detailed reporting options, allowing you to gain deeper insights into your audience's behavior and preferences.

List Management

Moosend offers efficient list management tools that make it easy to segment and organize your contacts. You can create targeted campaigns based on specific criteria, ensuring that your messages reach the right audience. Constant Contact, however, provides more advanced list management features, allowing for greater flexibility and precision in your marketing efforts.

Social Media Integration

Moosend offers basic social media integration, allowing you to share your email campaigns on popular platforms. Constant Contact, however, provides more extensive social media integration options, enabling you to manage your social media presence and engage with your audience more effectively.

Event Management

Moosend offers limited event management features, making it suitable for businesses with basic event planning needs. Constant Contact, on the other hand, provides a comprehensive event management solution, allowing you to create, promote, and manage events with ease. This makes it a better choice for businesses that frequently host events or webinars.

Pricing Comparison of Moosend and Constant Contact

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Moosend and Constant Contact. This comparison will highlight the best option for your email marketing needs.

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Moosend Pricing Plans

Free Trial
For New Users
$0

per month

Get Startedright_arrow
Free Trial includes:
  • No credit card required for sign-up.
  • 1,000 subscribers with unlimited emails.
  • 1x automation workflow for marketing tasks.
  • 1x landing page and subscription form.
Pro
For Small Businesses
$7

per month

Try For Freeright_arrow
Pro includes Free Trial, plus:
  • Advanced automation workflows for efficiency.
  • Comprehensive landing pages and forms.
  • Dedicated account manager for support.
  • Access to SMTP server for email delivery.
Moosend+
For Growing Enterprises
Contact sales
Request Pricingright_arrow
Moosend+ includes Pro, plus:
  • Audience discovery for targeted marketing.
  • Dedicated IPs for improved deliverability.
  • Custom reports for detailed insights.
  • SSO & SAML for secure access.
Enterprise
For Large Enterprises
Contact sales
Request Pricingright_arrow
Enterprise includes Moosend+, plus:
  • Additional team members for collaboration.
  • Priority support for urgent issues.
  • Premium campaign performance optimization.
  • Deliverability and strategy optimization.
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Constant Contact Pricing Plans

Lite
For Small Businesses
$12

per month

Try For Freeright_arrow
Lite includes:
  • 1 GB storage for storing essential marketing materials.
  • 10x your number of contacts for monthly email sends.
  • Self-service, live chat, and phone support available.
  • Basic contact management and web sign-up forms.
Standard
For Growing Businesses
$35

per month

Try For Freeright_arrow
Includes Lite, plus:
  • 12x your number of contacts for monthly email sends.
  • AI content recommendations to enhance email campaigns.
  • Contact segmentation for targeted marketing efforts.
  • Scheduled email sends for optimal delivery times.
Premium
For Large Enterprises
$80

per month

Try For Freeright_arrow
Includes Standard, plus:
  • 25 GB storage for large-scale marketing assets.
  • 24x your number of contacts for monthly email sends.
  • Dedicated, priority support for immediate assistance.
  • Advanced reporting with engagement heat maps.

Our Rating Methodology

We thoroughly evaluate each email marketing platform, focusing on key factors such as ease of use, functionality, and integrations. By analyzing user reviews and conducting hands-on testing, we ensure our recommendations are accurate and reliable. Each factor is weighted by importance to provide a final score, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Moosend or Constant Contact: Which One Matches Your Business Needs?

Choose Moosend If You Need ...

  • User-friendly interface for beginners

    If you are a beginner or small business owner looking for an easy-to-use email marketing platform, Moosend's user-friendly interface and affordable pricing plans make it an excellent choice.

  • Affordable pricing plans

    If you are a budget-conscious business looking for a cost-effective email marketing solution, Moosend's competitive pricing plans provide excellent value for money, making it an attractive option.

Choose Constant Contact If You Need ...

  • Extensive integrations available

    If you require a wide range of integrations with other tools and platforms, Constant Contact's extensive integration options make it a better choice for businesses seeking greater flexibility and customization.

  • Advanced automation capabilities

    If you are looking to implement sophisticated marketing strategies with advanced automation capabilities, Constant Contact's robust automation features make it an ideal choice for businesses with complex marketing needs.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.