Mailjet vs Mailgun (2024 Comparison)
Mailjet offers a user-friendly platform with comprehensive email automation features, making it ideal for small businesses. Its affordable pricing and intuitive interface ensure a seamless email marketing experience.
- User-friendly interface for beginners.
- Comprehensive email automation features.
- Affordable pricing for small businesses.
- Limited advanced features for developers.
- Basic email validation capabilities.
Free plan?
YesStarting price
$17 per month
Mailgun provides a robust API and advanced email validation features, making it perfect for developers and large enterprises. Its scalability and reliability ensure high deliverability rates for all your email campaigns.
- Robust API for custom integrations.
- Advanced email validation features.
- Scalable for high-volume email sending.
- Slightly higher pricing for advanced features.
- Complex interface for non-technical users.
Free plan?
YesStarting price
$15 per monthWhat is Mailjet?
Mailjet is a comprehensive email marketing platform that empowers businesses to create, send, and track email campaigns effortlessly. With its intuitive drag-and-drop editor, you can design beautiful emails without any coding skills. Mailjet's real-time analytics provide insights into campaign performance, helping you optimize your strategies. Whether you're a small business or a large enterprise, Mailjet's robust features, including A/B testing and segmentation, ensure your emails reach the right audience at the right time.
What is Mailgun?
Mailgun is a powerful email delivery service designed for developers and businesses to send, receive, and track emails effortlessly. It offers a robust API that allows seamless integration with your applications, ensuring reliable email delivery. With features like email validation, detailed analytics, and advanced routing, Mailgun helps you maintain a clean email list and improve deliverability. Whether you're sending transactional emails or marketing campaigns, Mailgun's scalability and reliability make it a top choice for businesses of all sizes.
Pros and Cons of Mailjet vs Mailgun
Pros & Cons of Mailjet
- Mailjet's interface is designed with simplicity in mind, making it easy for beginners to navigate and create email campaigns without any technical expertise. This user-friendly approach ensures a smooth experience for all users.
- Mailjet offers a wide range of email automation features, allowing you to create personalized workflows and engage with your audience effectively. These automation tools help streamline your email marketing efforts.
- Mailjet provides cost-effective pricing plans that cater to small businesses, ensuring you get the most value for your investment. Its affordable pricing makes it accessible to businesses with limited budgets.
- While Mailjet offers essential features for email marketing, it lacks some advanced functionalities that developers may require. This limitation may hinder businesses with complex email marketing needs.
- Mailjet's email validation capabilities are basic, which may not be sufficient for businesses requiring advanced validation features. This limitation could impact email deliverability and list quality.
Pros & Cons of Mailgun
- Mailgun's API is highly robust, allowing developers to create custom integrations and workflows. This flexibility makes it an ideal choice for businesses with complex email marketing requirements.
- Mailgun excels in email validation, offering comprehensive features that ensure high deliverability rates. Its advanced validation capabilities help maintain a clean email list and reduce bounce rates.
- Mailgun is designed to handle high-volume email sending, making it suitable for large enterprises. Its scalability ensures reliable email delivery, even during peak sending periods.
- Mailgun's advanced features come at a higher price point, which may not be suitable for small businesses with limited budgets. This pricing could be a barrier for some users.
- Mailgun's interface is more complex, which may pose challenges for non-technical users. This complexity could hinder ease of use for those without technical expertise.
Mailjet vs Mailgun: At A Glance
Value to Price
Mailjet offers a competitive pricing structure that provides excellent value for small to medium-sized businesses. Its features, such as A/B testing and segmentation, are available at affordable rates. Mailgun, on the other hand, offers a slightly higher price point but compensates with advanced features like email validation and detailed analytics. If you're looking for a cost-effective solution with essential features, Mailjet is a great choice. However, if you need advanced functionalities, Mailgun might be worth the extra investment.
Ease of Use
Mailjet's user-friendly interface makes it easy for beginners to create and manage email campaigns. Its drag-and-drop editor simplifies the design process, allowing you to focus on content. Mailgun, while slightly more complex, offers a robust API for developers, making it ideal for those with technical expertise. If you prefer a straightforward platform with minimal learning curve, Mailjet is the way to go. However, if you have a development team, Mailgun's API capabilities can be a significant advantage.
Functionality
Mailjet provides a range of functionalities, including email automation, segmentation, and real-time analytics. These features cater to businesses looking to optimize their email marketing strategies. Mailgun excels in functionality with its advanced routing and email validation features, ensuring high deliverability rates. If you need a platform with comprehensive email marketing tools, Mailjet is suitable. However, for businesses requiring advanced email delivery capabilities, Mailgun stands out as the better option.
Scalability
Mailjet is designed to scale with your business, offering plans that accommodate growing email lists and increasing campaign demands. Mailgun, known for its scalability, handles high-volume email sending with ease, making it ideal for large enterprises. If you're a small business planning to expand, Mailjet provides a scalable solution. However, if you're already operating at a large scale, Mailgun's robust infrastructure ensures seamless email delivery.
Integrations
Mailjet integrates with popular platforms like WordPress, Salesforce, and Zapier, allowing you to connect your email marketing efforts with other tools. Mailgun offers similar integrations but with a focus on developer-friendly APIs, enabling custom integrations. If you rely on third-party tools for your marketing efforts, Mailjet's integrations are user-friendly. However, if you require custom integrations, Mailgun's API capabilities provide greater flexibility.
Customer Support
Mailjet offers reliable customer support through email and live chat, ensuring you receive assistance when needed. Mailgun provides support via email and a comprehensive knowledge base, catering to developers and technical users. If you value responsive customer support, Mailjet's live chat feature is beneficial. However, if you prefer self-service resources and technical documentation, Mailgun's knowledge base is a valuable asset.
Security
Mailjet prioritizes security with features like two-factor authentication and data encryption, ensuring your email campaigns are protected. Mailgun also emphasizes security, offering features like IP whitelisting and secure email delivery. If security is a top priority for your business, both Mailjet and Mailgun provide robust security measures. However, Mailgun's additional security features make it a preferred choice for businesses with stringent security requirements.
Overall Rating
Mailjet and Mailgun both offer excellent email marketing solutions, each with its strengths. Mailjet is ideal for businesses seeking an easy-to-use platform with essential features, while Mailgun caters to those requiring advanced email delivery capabilities. Ultimately, the choice between Mailjet and Mailgun depends on your specific needs and priorities.
Mailjet vs Mailgun: A Detailed Breakdown of Key Features
Email Automation
Mailjet offers a user-friendly email automation feature that allows you to set up automated workflows with ease. You can create personalized email sequences based on user behavior, ensuring timely and relevant communication. Mailgun, on the other hand, provides advanced automation capabilities with its robust API, allowing developers to create complex workflows. If you're looking for a straightforward automation tool, Mailjet is ideal. However, if you need advanced automation features, Mailgun's API is a better fit.
Email Validation
Mailjet provides basic email validation features to help you maintain a clean email list. It checks for common errors and invalid email addresses, reducing bounce rates. Mailgun excels in email validation with its comprehensive validation API, ensuring high deliverability rates. If you need basic validation, Mailjet is sufficient. However, for businesses requiring advanced validation capabilities, Mailgun is the superior choice.
Analytics
Mailjet offers real-time analytics that provide insights into your email campaign performance. You can track open rates, click-through rates, and more, helping you optimize your strategies. Mailgun also provides detailed analytics, with additional features like engagement tracking and performance metrics. If you need basic analytics, Mailjet is suitable. However, for businesses requiring in-depth analytics, Mailgun offers more comprehensive insights.
API Integration
Mailjet provides API integration capabilities, allowing you to connect your email marketing efforts with other tools. Its API is user-friendly, making it easy for developers to integrate. Mailgun, known for its robust API, offers extensive integration options, enabling custom integrations. If you need basic API integration, Mailjet is a good choice. However, for businesses requiring advanced API capabilities, Mailgun is the better option.
Email Segmentation
Mailjet offers powerful email segmentation features, allowing you to target specific audiences with personalized content. You can create segments based on user behavior, demographics, and more. Mailgun also provides segmentation capabilities, but with a focus on developer-friendly APIs. If you need user-friendly segmentation tools, Mailjet is ideal. However, for businesses requiring custom segmentation, Mailgun's API is a better fit.
A/B Testing
Mailjet provides A/B testing features that allow you to test different email variations and optimize your campaigns. You can test subject lines, content, and more to determine what resonates with your audience. Mailgun also offers A/B testing, with additional features like multivariate testing. If you need basic A/B testing, Mailjet is suitable. However, for businesses requiring advanced testing capabilities, Mailgun is the superior choice.
Pricing Comparison of Mailjet and Mailgun
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Mailjet and Mailgun. This comparison will highlight the best option for your email marketing needs.
Mailjet Pricing Plans
- Access to APIs, SMTP Relay, and Webhooks for integration.
- Utilize the Advanced Email Editor for crafting emails.
- Basic statistics to track email performance.
- Form Builder for creating sign-up forms.
- Unlimited contacts for extensive email campaigns.
- Online customer support for assistance.
- No Mailjet logo on your emails for branding.
- 500 email previews and address validations per month.
- Marketing automation to streamline campaigns.
- Dynamic content and A/B testing for optimization.
- Landing pages and real-time collaboration on templates.
- Priority support with chat and phone options.
- Dedicated technical account manager for support.
- Comprehensive onboarding and training sessions.
- Custom number of users and advanced permissions.
- Strategic deliverability consulting and reports.
Mailgun Pricing Plans
- Access to RESTful email APIs and SMTP relay.
- Includes 1 custom sending domain for branding.
- Provides tracking, analytics, and webhooks.
- 1 day log retention for email activities.
- Monthly email overage options for flexibility.
- 5 inbound routes for better email management.
- 1 day log retention for tracking email activities.
- Email analytics and reporting for insights.
- 1,000 custom sending domains for extensive branding.
- Email template builder and API for customization.
- 5 days log retention for detailed tracking.
- Full access to inbound routing for email management.
- SAML SSO for enhanced security and access control.
- Dedicated IP pools for improved deliverability.
- 30 days log retention for comprehensive tracking.
- Live phone and chat support for immediate assistance.
Our Rating Methodology
We thoroughly evaluate each email marketing tool, focusing on key aspects like functionality, scalability, and security. By analyzing user feedback and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted by importance to deliver a reliable final rating, helping you make informed decisions.
Mailjet or Mailgun: Which One Matches Your Business Needs?
Choose Mailjet If You Need ...
- User-friendly email marketing platform
If you are a beginner or small business owner looking for an easy-to-use email marketing platform, Mailjet is the perfect choice. Its intuitive interface and comprehensive features make it accessible to users with limited technical expertise.
- Cost-effective solution for small businesses
If you are a small business with a limited budget, Mailjet offers affordable pricing plans that provide excellent value for money. Its cost-effective solutions ensure you get the most out of your investment without compromising on features.
Choose Mailgun If You Need ...
- Advanced email delivery capabilities
If you are a developer or large enterprise requiring advanced email delivery capabilities, Mailgun is the ideal choice. Its robust API and advanced features ensure reliable email delivery and high deliverability rates.
- Scalable solution for high-volume sending
If you are a large enterprise with high-volume email sending needs, Mailgun's scalability makes it the perfect fit. Its infrastructure handles large-scale email campaigns with ease, ensuring seamless delivery even during peak periods.
Frequently Asked Questions
What are the key differences between Mailjet and Mailgun?
Which tool is better for email automation?
How do Mailjet and Mailgun handle email validation?
Which tool offers better scalability?
What are the integration options for Mailjet and Mailgun?
How do Mailjet and Mailgun compare in terms of customer support?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
