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Mailjet vs CleverReach (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Mailjet

Mailjet offers a comprehensive email marketing solution with advanced automation and detailed analytics. Its extensive template library and robust features make it a top choice for businesses seeking effective email campaigns.

  • Comprehensive email templates library
  • Advanced automation features
  • Detailed analytics and reporting
  • Interface can be overwhelming
  • Limited customer support options

Free plan?

Yes

Starting price

$17 per month
Good Value For Price
4.1

0

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CleverReach

CleverReach provides a user-friendly email marketing platform with robust automation and strong deliverability. Its intuitive interface and powerful features make it ideal for businesses looking to streamline their email campaigns.

  • User-friendly interface
  • Robust automation capabilities
  • Strong deliverability rates
  • Fewer template options
  • Higher pricing for advanced features

Free plan?

Yes

Starting price

€15 per month

What is Mailjet?

Mailjet is a comprehensive email marketing platform that empowers businesses to create, send, and track email campaigns effortlessly. With its intuitive drag-and-drop editor, you can design professional-looking emails without any coding skills. Mailjet's real-time analytics provide valuable insights into campaign performance, helping you optimize your strategies. Whether you're a small business or a large enterprise, Mailjet's robust features, including A/B testing and segmentation, ensure your messages reach the right audience at the right time.

What is CleverReach?

CleverReach is a powerful email marketing software designed to simplify the process of creating and managing email campaigns. It offers a user-friendly interface with a variety of templates and customization options, making it easy for businesses to design engaging emails. CleverReach's automation features allow you to set up personalized workflows, ensuring timely and relevant communication with your audience. With detailed reporting and analytics, you can track the success of your campaigns and make data-driven decisions to improve your marketing efforts.

Pros and Cons of Mailjet vs CleverReach

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Pros & Cons of Mailjet

Comprehensive email templates library
  • Mailjet offers an extensive library of email templates that cater to various industries and purposes. This allows you to create professional-looking emails quickly and easily, saving you time and effort.
Advanced automation features
  • Mailjet's automation capabilities are top-notch, enabling you to set up complex workflows and trigger-based campaigns with ease. This ensures timely and relevant communication with your audience, enhancing engagement.
Detailed analytics and reporting
  • Mailjet provides comprehensive analytics that offer valuable insights into your email campaigns' performance. This data-driven approach helps you optimize your strategies and achieve better results.
Interface can be overwhelming
  • Mailjet's interface, while feature-rich, can be overwhelming for new users. The abundance of options may require a learning curve to fully utilize its capabilities.
Limited customer support options
  • Mailjet's customer support options are somewhat limited, with fewer channels available for assistance. This may result in longer response times for resolving issues.
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Pros & Cons of CleverReach

User-friendly interface
  • CleverReach's interface is designed with simplicity in mind, making it easy for users to navigate and create email campaigns without any technical expertise. This ensures a smooth user experience.
Robust automation capabilities
  • CleverReach offers powerful automation features that allow you to set up personalized workflows and trigger-based campaigns. This ensures timely and relevant communication with your audience.
Strong deliverability rates
  • CleverReach ensures high deliverability rates with its robust infrastructure and compliance with industry standards. This helps maintain a clean sender reputation and ensures your emails reach the inbox.
Fewer template options
  • CleverReach offers a limited selection of email templates compared to other platforms. This may require more customization to achieve the desired look and feel for your emails.
Higher pricing for advanced features
  • CleverReach's pricing for advanced features can be higher compared to other platforms. This may be a consideration for businesses with budget constraints.

Mailjet vs CleverReach: At A Glance

Decision FactorMailjetCleverReach
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.3
Functionality
Excellent4.4
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.2
Good4.1
Customer Support
Good4.1
Good4.0
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Good4.1

Value to Price

Mailjet offers a competitive pricing structure with a wide range of features, making it a cost-effective choice for businesses of all sizes. Its flexible plans cater to different needs, ensuring you get the best value for your investment. CleverReach, while slightly more expensive, provides robust features that justify its pricing. If you're looking for a budget-friendly option with excellent features, Mailjet is the way to go.

Ease of Use

CleverReach shines in terms of ease of use, with its intuitive interface and user-friendly design. It allows users to quickly create and manage email campaigns without any technical expertise. Mailjet also offers a straightforward experience, but CleverReach's simplicity gives it a slight edge. If you prioritize ease of use, CleverReach is the better choice.

Functionality

Mailjet excels in functionality, offering a wide range of features such as A/B testing, segmentation, and real-time analytics. These tools empower businesses to create highly targeted and effective email campaigns. CleverReach also provides robust functionality, but Mailjet's advanced features make it a more powerful option. If you need comprehensive functionality, Mailjet is the superior choice.

Scalability

Both Mailjet and CleverReach offer scalable solutions that can grow with your business. Mailjet's infrastructure is designed to handle large volumes of emails, making it ideal for businesses with expanding needs. CleverReach also provides scalability, but Mailjet's robust infrastructure gives it an advantage. If scalability is a priority, Mailjet is the better option.

Integrations

Mailjet offers a wide range of integrations with popular platforms, allowing you to seamlessly connect your email marketing efforts with other tools. CleverReach also provides integrations, but Mailjet's extensive library gives it an edge. If you rely on integrations, Mailjet is the more versatile choice.

Customer Support

Mailjet provides reliable customer support with various channels, including email and live chat. Their support team is responsive and knowledgeable, ensuring you get the help you need. CleverReach also offers customer support, but Mailjet's responsiveness gives it a slight advantage. If customer support is crucial, Mailjet is the better option.

Security

Both Mailjet and CleverReach prioritize security, implementing robust measures to protect your data. Mailjet's security features include encryption and compliance with industry standards, ensuring your information is safe. CleverReach also offers strong security, but Mailjet's comprehensive approach gives it an edge. If security is a top concern, Mailjet is the more secure choice.

Overall Rating

Mailjet receives a higher overall rating due to its comprehensive features, scalability, and excellent customer support. CleverReach is also a strong contender, but Mailjet's advanced functionality and value for money make it the preferred choice for most businesses. If you're looking for a well-rounded email marketing solution, Mailjet is the top pick.

Mailjet vs CleverReach: A Detailed Breakdown of Key Features

FeaturesMailjetCleverReach
Email Templates
Excellent4.4
Excellent4.3
Automation
Excellent4.5
Good4.2
Analytics
Excellent4.3
Good4.1
Segmentation
Excellent4.4
Good4.2
A/B Testing
Excellent4.5
Excellent4.3
Deliverability
Excellent4.3
Good4.2

Email Templates

Mailjet offers a wide variety of customizable email templates that cater to different industries and purposes. The drag-and-drop editor makes it easy to create professional-looking emails without any coding skills. CleverReach also provides a range of templates, but Mailjet's extensive library and customization options give it an edge. If you need diverse and customizable templates, Mailjet is the better choice.

Automation

Mailjet excels in automation, allowing you to set up complex workflows and trigger-based campaigns with ease. Its automation features are intuitive and powerful, enabling you to deliver personalized content to your audience. CleverReach also offers automation, but Mailjet's advanced capabilities make it a more robust option. If automation is a priority, Mailjet is the superior choice.

Analytics

Mailjet provides comprehensive analytics that offer valuable insights into your email campaigns' performance. You can track open rates, click-through rates, and more, helping you optimize your strategies. CleverReach also offers analytics, but Mailjet's detailed reporting gives it an advantage. If you rely on data-driven decisions, Mailjet is the more insightful choice.

Segmentation

Mailjet's segmentation features allow you to target specific audience segments with tailored content, increasing engagement and conversion rates. Its intuitive interface makes it easy to create and manage segments. CleverReach also offers segmentation, but Mailjet's advanced capabilities make it a more effective option. If segmentation is crucial, Mailjet is the better choice.

A/B Testing

Mailjet's A/B testing features enable you to experiment with different email variations to determine the most effective approach. Its user-friendly interface makes it easy to set up and analyze tests. CleverReach also offers A/B testing, but Mailjet's comprehensive tools give it an edge. If you prioritize testing and optimization, Mailjet is the superior choice.

Deliverability

Mailjet ensures high deliverability rates with its robust infrastructure and compliance with industry standards. Its deliverability tools help you maintain a clean sender reputation. CleverReach also offers strong deliverability, but Mailjet's comprehensive approach gives it an advantage. If deliverability is a top concern, Mailjet is the more reliable choice.

Pricing Comparison of Mailjet and CleverReach

We’ve compiled the pricing tables and highlighted the key features of both Mailjet and CleverReach to aid in your decision-making process. Let’s explore what each platform has to offer.

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Mailjet Pricing Plans

Free
For Small Businesses
$0

per month

Get Startedright_arrow
Free includes:
  • Access to APIs, SMTP Relay, and Webhooks for integration.
  • Utilize the Advanced Email Editor for crafting emails.
  • Basic statistics to track email performance.
  • Form Builder for creating sign-up forms.
Essential
For Growing Businesses
$17

per month

Try For Freeright_arrow
Includes Free, plus:
  • Unlimited contacts for extensive email campaigns.
  • Online customer support for assistance.
  • No Mailjet logo on your emails for branding.
  • 500 email previews and address validations per month.
Premium
For Large Enterprises
$27

per month

Try For Freeright_arrow
Includes Essential, plus:
  • Marketing automation to streamline campaigns.
  • Dynamic content and A/B testing for optimization.
  • Landing pages and real-time collaboration on templates.
  • Priority support with chat and phone options.
Custom
For Tailored Solutions
Contact sales
Request Pricingright_arrow
Includes Premium, plus:
  • Dedicated technical account manager for support.
  • Comprehensive onboarding and training sessions.
  • Custom number of users and advanced permissions.
  • Strategic deliverability consulting and reports.
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CleverReach Pricing Plans

Lite
For Newsletter Beginners
€0

per month

Get Startedright_arrow
Lite includes:
  • Manage up to 250 recipients with ease and efficiency.
  • Access a limited range of essential functions for beginners.
  • Ideal for testing and starting with newsletters.
  • No hidden costs, completely free to start.
Basic
For Growing Companies
€15

per month

Try For Freeright_arrow
Basic includes Lite, plus:
  • Address each recipient up to 4 times monthly.
  • Includes basic features for effective email marketing.
  • Small price plan levels to suit your needs.
  • Ideal for companies with few recipients.
Pro
For Professional Marketers
€18

per month

Try For Freeright_arrow
Pro includes Basic, plus:
  • Access all premium features for professional marketing.
  • Free trial month to test all features without charge.
  • Ideal for professional email marketing needs.
  • Enhance your email marketing with advanced tools.
Enterprise
For Large Teams
€499

per month

Try For Freeright_arrow
Enterprise includes Pro, plus:
  • Unlimited number of recipients for extensive reach.
  • Monthly new email quota for high-volume mailing.
  • Includes all premium features for large enterprises.
  • Ideal for agencies with high mailing volume.
Flex
For Flexible Email Needs
€24

per month

Try For Freeright_arrow
Flex includes:
  • Unlimited number of recipients for broad reach.
  • Unused emails do not expire, ensuring value.
  • Save 45% on monthly payment for cost efficiency.
  • Includes premium features for flexible usage.

Our Rating Methodology

We thoroughly test each email marketing tool, evaluating key features like automation, deliverability, and analytics. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Mailjet or CleverReach: Which One Matches Your Business Needs?

Choose Mailjet If You Need ...

  • Advanced automation features

    If you need a platform with advanced automation capabilities, Mailjet is the better choice. Its powerful automation features allow you to set up complex workflows and trigger-based campaigns, ensuring timely and relevant communication with your audience.

  • Comprehensive analytics and reporting

    If you rely on data-driven decisions, Mailjet is the superior choice. Its detailed analytics and reporting provide valuable insights into your email campaigns' performance, helping you optimize your strategies and achieve better results.

Choose CleverReach If You Need ...

  • User-friendly interface

    If you prioritize ease of use, CleverReach is the better choice. Its intuitive interface and user-friendly design make it easy for users to navigate and create email campaigns without any technical expertise, ensuring a smooth user experience.

  • Strong deliverability rates

    If deliverability is a top concern, CleverReach is the more reliable choice. Its robust infrastructure and compliance with industry standards ensure high deliverability rates, helping maintain a clean sender reputation and ensuring your emails reach the inbox.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.