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Mailgun vs Ontraport (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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Mailgun

Mailgun offers high email deliverability and extensive API access, making it ideal for businesses focused on email performance. Its reliable tracking and analytics provide valuable insights for optimizing campaigns.

  • High email deliverability rates
  • Extensive API access
  • Reliable email tracking
  • Limited CRM capabilities
  • Steep learning curve

Free plan?

Yes

Starting price

$15 per month
Good Value For Price
4.1

0

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Ontraport

Ontraport provides comprehensive automation and CRM capabilities, making it a powerful tool for streamlining business operations. Its user-friendly interface ensures accessibility for users of all skill levels.

  • Comprehensive automation features
  • Strong CRM capabilities
  • User-friendly interface
  • Higher pricing
  • Limited email-specific features

Free plan?

Yes

Starting price

$24 per month

What is Mailgun?

Mailgun is a powerful email automation tool designed to help businesses send, receive, and track emails effortlessly. It offers robust APIs for sending transactional emails, managing mailing lists, and tracking email performance. With Mailgun, you can ensure high deliverability rates and gain insights into your email campaigns through detailed analytics. This tool is particularly beneficial for developers and businesses that require reliable email infrastructure to enhance their communication strategies.

What is Ontraport?

Ontraport is a comprehensive business automation platform that streamlines marketing, sales, and customer management processes. It offers a suite of tools including CRM, email marketing, landing pages, and e-commerce capabilities. Ontraport helps businesses automate repetitive tasks, manage customer relationships, and optimize marketing campaigns. It's ideal for entrepreneurs and small to medium-sized businesses looking to enhance their operational efficiency and drive growth through integrated solutions.

Pros and Cons of Mailgun vs Ontraport

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Pros & Cons of Mailgun

High email deliverability rates
  • Mailgun ensures that your emails reach the inbox with high reliability, making it a top choice for businesses focused on email performance.
Extensive API access
  • Mailgun offers extensive API access, making it ideal for developers looking to integrate email services into their applications.
Reliable email tracking
  • Mailgun provides reliable email tracking, allowing businesses to gain insights into their email campaigns and improve performance.
Limited CRM capabilities
  • Mailgun does not provide CRM features, focusing instead on email services, which may be a limitation for businesses needing comprehensive customer management.
Steep learning curve
  • Mailgun may require a steeper learning curve for those unfamiliar with email APIs, which could be a challenge for some users.
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Pros & Cons of Ontraport

Comprehensive automation features
  • Ontraport offers robust automation features, allowing businesses to streamline marketing, sales, and customer management processes.
Strong CRM capabilities
  • Ontraport provides comprehensive CRM capabilities, allowing businesses to manage customer relationships effectively and drive growth.
User-friendly interface
  • Ontraport's intuitive interface and user-friendly design make it accessible for users with varying technical skills.
Higher pricing
  • Ontraport's pricing may be higher compared to other tools, which could be a consideration for budget-conscious businesses.
Limited email-specific features
  • Ontraport is more focused on overall business automation, which may limit its email-specific features compared to dedicated email services.

Mailgun vs Ontraport: At A Glance

Decision FactorMailgunOntraport
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.0
Excellent4.3
Functionality
Excellent4.4
Excellent4.5
Scalability
Excellent4.6
Excellent4.3
Integrations
Good4.2
Excellent4.4
Customer Support
Good4.1
Good4.0
Security
Excellent4.3
Good4.1
Overall Rating
Excellent4.3
Good4.1

Value to Price

Mailgun offers a competitive pricing structure that aligns well with its robust features, making it a cost-effective choice for businesses needing reliable email services. Ontraport, while slightly more expensive, provides a comprehensive suite of business automation tools, offering great value for businesses seeking an all-in-one solution. If you're looking for a specialized email service, Mailgun is the better choice.

Ease of Use

Ontraport shines in ease of use with its intuitive interface and user-friendly design, making it accessible for users with varying technical skills. Mailgun, while powerful, may require a steeper learning curve for those unfamiliar with email APIs. If you prioritize ease of use, Ontraport is the more suitable option.

Functionality

Both Mailgun and Ontraport offer extensive functionality, but in different areas. Mailgun excels in email deliverability and tracking, while Ontraport provides a wide range of business automation features. If your primary need is email functionality, Mailgun is the superior choice.

Scalability

Mailgun is highly scalable, making it ideal for businesses expecting to grow their email volume significantly. Ontraport also offers scalability but is more focused on scaling business operations through automation. If your focus is on scaling email operations, Mailgun is the better option.

Integrations

Ontraport offers a broader range of integrations, allowing seamless connectivity with various business tools. Mailgun provides essential integrations focused on email services. If you need extensive integrations, Ontraport is the more versatile choice.

Customer Support

Mailgun provides reliable customer support, though it may not be as comprehensive as Ontraport's. Ontraport offers more extensive support options, including personalized assistance. If customer support is a priority, Ontraport is the better option.

Security

Both Mailgun and Ontraport prioritize security, with robust measures in place to protect user data. Mailgun's focus is on email security, while Ontraport offers broader security features for business operations. If email security is your main concern, Mailgun is the better choice.

Overall Rating

Mailgun and Ontraport both offer strong overall performance, with Mailgun excelling in email services and Ontraport in business automation. Your choice should depend on whether you need specialized email services or a comprehensive business solution.

Mailgun vs Ontraport: A Detailed Breakdown of Key Features

FeaturesMailgunOntraport
Email Deliverability
Excellent4.7
Excellent4.3
Automation
Good4.2
Excellent4.6
Analytics
Excellent4.5
Excellent4.4
API Access
Excellent4.8
Good4.2
CRM Capabilities
Good3.8
Excellent4.7
Template Design
Good4.0
Excellent4.5

Email Deliverability

Mailgun excels in email deliverability, ensuring your emails reach the inbox with high reliability. Its advanced infrastructure and deliverability tools make it a top choice for businesses focused on email performance. Ontraport also offers good deliverability but is more focused on overall business automation. If email deliverability is your priority, Mailgun is the better option.

Automation

Ontraport offers robust automation features, allowing businesses to streamline marketing, sales, and customer management processes. Mailgun provides automation for email workflows but is not as comprehensive as Ontraport's business automation capabilities. If you need extensive automation, Ontraport is the superior choice.

Analytics

Both Mailgun and Ontraport provide detailed analytics, but Mailgun focuses on email performance metrics, while Ontraport offers broader business insights. If your focus is on email analytics, Mailgun is the better choice.

API Access

Mailgun offers extensive API access, making it ideal for developers looking to integrate email services into their applications. Ontraport provides API access but is more focused on business automation. If API access is crucial, Mailgun is the superior option.

CRM Capabilities

Ontraport offers comprehensive CRM capabilities, allowing businesses to manage customer relationships effectively. Mailgun does not provide CRM features, focusing instead on email services. If CRM is a priority, Ontraport is the better choice.

Template Design

Ontraport provides a wide range of customizable templates for marketing campaigns, while Mailgun offers basic email templates. If you need advanced template design, Ontraport is the superior option.

Pricing Comparison of Mailgun and Ontraport

We’ve compiled the pricing tables and highlighted the key features of both Mailgun and Ontraport to aid in your decision-making process. Let’s explore what each platform has to offer.

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Mailgun Pricing Plans

Free
For Testing and Trials
$0

per month

Get Startedright_arrow
Free plan includes:
  • Access to RESTful email APIs and SMTP relay.
  • Includes 1 custom sending domain for branding.
  • Provides tracking, analytics, and webhooks.
  • 1 day log retention for email activities.
Basic
For Small Businesses
$15

per month

Try For Freeright_arrow
Includes Free, plus:
  • Monthly email overage options for flexibility.
  • 5 inbound routes for better email management.
  • 1 day log retention for tracking email activities.
  • Email analytics and reporting for insights.
Foundation
For Growing Businesses
$35

per month

Try For Freeright_arrow
Includes Basic, plus:
  • 1,000 custom sending domains for extensive branding.
  • Email template builder and API for customization.
  • 5 days log retention for detailed tracking.
  • Full access to inbound routing for email management.
Scale
For Large Enterprises
$90

per month

Try For Freeright_arrow
Includes Foundation, plus:
  • SAML SSO for enhanced security and access control.
  • Dedicated IP pools for improved deliverability.
  • 30 days log retention for comprehensive tracking.
  • Live phone and chat support for immediate assistance.
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Ontraport Pricing Plans

Basic
For Small Businesses
$24

per month

Try For Freeright_arrow
Basic includes:
  • Web forms and pages to capture leads effectively.
  • Scalable platform designed for business growth.
  • Drag-and-drop marketing automation for ease of use.
  • Unlimited email sending to reach a wider audience.
Plus
For Growing Businesses
$83

per month

Try For Freeright_arrow
Includes Basic, plus:
  • Add payments and memberships for monetization.
  • Website personalization to enhance user experience.
  • 2-way SMS marketing for interactive communication.
  • Lead scoring to prioritize potential customers.
Pro
For Established Enterprises
$124

per month

Try For Freeright_arrow
Includes Plus, plus:
  • Marketing tracking and testing for performance insights.
  • Partner programs to expand business reach.
  • User roles and permission management for security.
  • Custom contact and email limits for flexibility.
Enterprise
For Large Enterprises
$249

per month

Try For Freeright_arrow
Includes Pro, plus:
  • Enterprise-grade security for data protection.
  • Private infrastructure available for dedicated resources.
  • 1-on-1 email deliverability consulting for optimal reach.
  • Quarterly account reviews for continuous improvement.

Our Rating Methodology

We thoroughly evaluate each business automation tool, focusing on key factors like functionality, scalability, and integrations. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations fit your needs. Each factor is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Mailgun or Ontraport: Which One Matches Your Business Needs?

Choose Mailgun If You Need ...

  • High email deliverability focus

    If you are a business that prioritizes high email deliverability and needs a reliable email infrastructure, Mailgun is the ideal choice. Its advanced deliverability tools and analytics ensure your emails reach the inbox effectively.

  • Developer-friendly API access

    If you are a developer looking for extensive API access to integrate email services into your applications, Mailgun is the superior option. Its robust APIs provide flexibility and control over your email operations.

Choose Ontraport If You Need ...

  • Comprehensive business automation

    If you are a business seeking comprehensive automation for marketing, sales, and customer management, Ontraport is the better choice. Its robust automation features streamline operations and drive growth.

  • Strong CRM capabilities

    If you need strong CRM capabilities to manage customer relationships effectively, Ontraport is the ideal solution. Its comprehensive CRM tools help businesses enhance customer interactions and drive success.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.