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Mailchimp vs Cakemail (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.5

0

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Mailchimp

Mailchimp offers a comprehensive suite of marketing tools, including advanced automation and a wide range of integrations, making it ideal for businesses seeking a powerful platform.

  • Comprehensive feature set
  • Advanced automation tools
  • Wide range of integrations
  • Complex for beginners
  • Higher pricing tiers

Free plan?

Yes

Starting price

$13 per month
Good Value For Price
4.2

0

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Cakemail

Cakemail provides an intuitive interface and essential automation features, making it a great choice for small businesses looking for an affordable email marketing solution.

  • User-friendly interface
  • Affordable pricing
  • Essential automation features
  • Limited integrations
  • Basic analytics tools

Free plan?

Yes

Starting price

Contact sales

What is Mailchimp?

Mailchimp is a comprehensive marketing platform that helps businesses manage their email campaigns, automate marketing tasks, and analyze customer data. It offers a user-friendly interface and a variety of templates, making it easy for users to create professional-looking emails. With its robust analytics, you can track the performance of your campaigns and make data-driven decisions. Mailchimp also integrates with numerous third-party applications, enhancing its functionality and allowing for seamless workflow integration.

What is Cakemail?

Cakemail is an email marketing software designed to simplify the process of creating, sending, and tracking email campaigns. It offers a range of customizable templates and an intuitive drag-and-drop editor, making it accessible for users of all skill levels. Cakemail's automation features help streamline marketing efforts, while its analytics provide insights into campaign performance. This tool is particularly beneficial for small businesses looking to enhance their email marketing strategies without the complexity of more advanced platforms.

Pros and Cons of Mailchimp vs Cakemail

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Pros & Cons of Mailchimp

Comprehensive feature set
  • Mailchimp offers a wide range of features that cater to businesses of all sizes, making it a versatile tool for various marketing needs.
Advanced automation tools
  • With Mailchimp's advanced automation tools, you can create complex workflows that streamline your marketing efforts and save time.
Wide range of integrations
  • Mailchimp integrates with numerous third-party applications, enhancing its functionality and allowing for seamless workflow integration.
Complex for beginners
  • Mailchimp's extensive features can be overwhelming for beginners, requiring a learning curve to fully utilize its capabilities.
Higher pricing tiers
  • Mailchimp's pricing can be higher compared to other platforms, especially for businesses with larger contact lists.
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Pros & Cons of Cakemail

User-friendly interface
  • Cakemail's intuitive interface makes it easy for users of all skill levels to create and manage email campaigns.
Affordable pricing
  • Cakemail offers competitive pricing plans that cater to small businesses, making it an affordable option for email marketing.
Essential automation features
  • Cakemail provides essential automation features that help streamline marketing efforts without the complexity of more advanced platforms.
Limited integrations
  • Cakemail offers basic integrations, which may not be sufficient for businesses requiring extensive third-party application connections.
Basic analytics tools
  • Cakemail's analytics tools provide essential insights but may lack the depth needed for more comprehensive data analysis.

Mailchimp vs Cakemail: At A Glance

Decision FactorMailchimpCakemail
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.3
Excellent4.5
Functionality
Excellent4.6
Excellent4.3
Scalability
Excellent4.7
Excellent4.4
Integrations
Excellent4.8
Good4.1
Customer Support
Excellent4.4
Excellent4.3
Security
Excellent4.6
Excellent4.5
Overall Rating
Excellent4.5
Good4.2

Mailchimp vs Cakemail: A Detailed Breakdown of Key Features

FeaturesMailchimpCakemail
Email Templates
Excellent4.7
Excellent4.5
Automation
Excellent4.8
Excellent4.4
Analytics
Excellent4.6
Excellent4.3
User Interface
Excellent4.4
Excellent4.6
Campaign Management
Excellent4.5
Excellent4.3
List Management
Excellent4.7
Excellent4.4

Email Templates

Mailchimp offers a vast library of customizable email templates, allowing you to create professional-looking emails with ease. Cakemail also provides a range of templates, but with slightly fewer customization options. If you value extensive template customization, Mailchimp is the better choice.

Automation

Mailchimp excels in automation, offering advanced features that allow you to create complex workflows and automate various marketing tasks. Cakemail provides basic automation features that are suitable for small businesses. If you need advanced automation, Mailchimp is the superior option.

Analytics

Mailchimp provides robust analytics tools that offer detailed insights into your campaign performance, helping you make data-driven decisions. Cakemail offers essential analytics features that cater to small businesses. If you require in-depth analytics, Mailchimp is the preferred choice.

User Interface

Cakemail's user interface is intuitive and easy to navigate, making it accessible for beginners. Mailchimp, while slightly more complex, offers a wealth of resources to help users navigate its features. If ease of use is your priority, Cakemail is the ideal option.

Campaign Management

Mailchimp offers comprehensive campaign management tools that allow you to manage multiple campaigns with ease. Cakemail provides essential campaign management features that are perfect for small businesses. If you need advanced campaign management, Mailchimp is the superior choice.

List Management

Mailchimp excels in list management, offering advanced segmentation and targeting options that cater to larger businesses. Cakemail provides basic list management features that are suitable for small businesses. If you need advanced list management, Mailchimp is the preferred choice.

Pricing Comparison of Mailchimp and Cakemail

We’ve compiled the pricing tables and highlighted the key features of both Mailchimp and Cakemail to aid in your decision-making process. Let’s explore what each platform has to offer.

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Mailchimp Pricing Plans

Free
For Small Businesses
$0

per month

Get Startedright_arrow
Free includes:
  • Maximum of 1,000 emails per month or 500 per day.
  • Access to forms and landing pages.
  • Includes Mailchimp branding on emails.
  • Limited reporting and analytics features.
Essentials
For Small Businesses
$13

per month

Try For Freeright_arrow
Essentials includes Free, plus:
  • Send up to 10 times the number of contacts.
  • A/B testing to optimize email campaigns.
  • Remove Mailchimp branding from emails.
  • Access to 3 audiences and 3 user seats.
Standard
For Growing Businesses
$20

per month

Try For Freeright_arrow
Standard includes Essentials, plus:
  • Enhanced automations for customer journeys.
  • Custom-coded email templates for branding.
  • Data-driven optimization tools for better results.
  • Access to 5 audiences and 5 user seats.
Premium
For Large Enterprises
$350

per month

Try For Freeright_arrow
Premium includes Standard, plus:
  • Priority phone support for immediate assistance.
  • Dedicated customer success manager.
  • Migration support for seamless transition.
  • Send up to 150,000 emails each month.
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Cakemail Pricing Plans

Free Plan
For Small Businesses
$0

per month

Get Startedright_arrow
Free Plan includes:
  • Access to professional email templates for branding.
  • Automated workflows to enhance customer experiences.
  • Real-time audience segmentation for targeted campaigns.
  • Comprehensive campaign reports for performance insights.

Our Rating Methodology

We thoroughly test each email marketing tool, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Mailchimp or Cakemail: Which One Matches Your Business Needs?

Choose Mailchimp If You Need ...

  • Advanced automation features

    If you need a platform with **advanced automation features** that can handle complex workflows and streamline your marketing efforts, Mailchimp is the ideal choice. Its robust automation tools make it perfect for businesses with intricate marketing needs.

  • Wide range of integrations

    If you require a tool with a **wide range of integrations** to connect with various third-party applications and enhance your marketing efforts, Mailchimp is the better option. Its extensive integration capabilities make it a versatile choice.

Choose Cakemail If You Need ...

  • User-friendly interface

    If you are a small business owner looking for a **user-friendly interface** that simplifies the process of creating and managing email campaigns, Cakemail is the perfect choice. Its intuitive design makes it accessible for users of all skill levels.

  • Affordable pricing

    If you are seeking an **affordable email marketing solution** that offers essential features without breaking the bank, Cakemail is the ideal option. Its competitive pricing plans cater to small businesses looking to enhance their marketing efforts.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.