Later vs Kontino (2025 Comparison)
Later is a user-friendly social media scheduling tool that offers robust analytics and affordable pricing. It's perfect for small businesses and individuals looking to maintain a consistent online presence.
- User-friendly interface for beginners.
- Affordable pricing for small businesses.
- Robust analytics features.
- Limited collaboration tools.
- No advanced approval workflows.
Free plan?
YesStarting price
$16.67 per month
Kontino is a comprehensive social media management tool with advanced collaboration features and extensive integrations. It's ideal for larger teams looking to streamline their social media campaigns.
- Advanced collaboration features.
- Comprehensive analytics and reporting.
- Extensive integration options.
- Higher price point.
- Complex interface for beginners.
Free plan?
NoStarting price
€49 per monthWhat is Later?
Later is a social media scheduling tool that helps businesses and individuals plan and manage their social media content efficiently. It offers a visual content calendar, allowing users to drag and drop posts to schedule them across multiple platforms. This tool is particularly beneficial for those who want to maintain a consistent online presence without the hassle of manual posting. With features like analytics and user-generated content management, Later simplifies the process of engaging with your audience and optimizing your social media strategy.
What is Kontino?
Kontino is a social media management tool designed to streamline the process of creating, scheduling, and analyzing social media content. It offers a collaborative platform where teams can work together to plan and execute social media campaigns. With features like approval workflows, content calendars, and performance analytics, Kontino helps businesses maintain a cohesive and effective social media presence. It's particularly useful for marketing teams looking to enhance their social media strategy and improve collaboration.
Pros and Cons of Later vs Kontino
Pros & Cons of Later
- Later offers a user-friendly interface that makes it easy for beginners to get started with social media scheduling. Its drag-and-drop content calendar simplifies the process of scheduling posts across multiple platforms.
- Later provides affordable pricing plans that are ideal for small businesses and individuals. Its competitive pricing makes it accessible to those who want to maintain a consistent online presence without breaking the bank.
- Later offers robust analytics features that allow users to track the performance of their social media posts. Its easy-to-understand analytics provide valuable insights that can inform your social media strategy.
- Later's collaboration tools are limited, making it less suitable for larger teams that need advanced collaboration features. Its focus is more on individual users and small teams.
- Later does not offer advanced approval workflows, which can be a drawback for teams that need a streamlined approval process. This makes it less suitable for larger teams with complex needs.
Pros & Cons of Kontino
- Kontino offers advanced collaboration features that make it easy for teams to work together on social media campaigns. Its approval workflows and content calendars streamline the process of creating and scheduling content.
- Kontino provides comprehensive analytics and reporting options that offer in-depth insights into the performance of your social media posts. Its advanced analytics can inform your social media strategy and help you make data-driven decisions.
- Kontino offers extensive integration options that make it easy to connect with other tools in your tech stack. Its wide range of integrations allows you to streamline your social media management process.
- Kontino's advanced features come at a higher price point, which may be a drawback for small businesses and individuals with limited budgets. Its pricing is more suited for larger teams with complex needs.
- Kontino's interface can be complex for beginners, making it less suitable for those who are new to social media management. Its advanced features may require a learning curve for new users.
Later vs Kontino: At A Glance
Later vs Kontino: A Detailed Breakdown of Key Features
Content Calendar
Later offers a visual content calendar that makes scheduling posts a breeze. You can easily drag and drop posts to schedule them across multiple platforms. Kontino also provides a content calendar but adds more advanced features like team collaboration and approval workflows. If you're looking for a simple yet effective content calendar, Later is a great choice. However, if you need more advanced features, Kontino is the better option.
Analytics
Both Later and Kontino offer robust analytics features, allowing you to track the performance of your social media posts. Later provides basic analytics that are easy to understand, while Kontino offers more in-depth insights and reporting options. If you need detailed analytics to inform your social media strategy, Kontino is the better choice.
Collaboration Tools
Kontino excels in collaboration tools, offering features like team collaboration, approval workflows, and content calendars. Later, on the other hand, is more focused on individual users and small teams. If you need advanced collaboration tools for your team, Kontino is the better option.
Approval Workflows
Kontino offers advanced approval workflows that make it easy for teams to collaborate and get content approved. Later does not offer this feature, making Kontino the better choice for teams that need a streamlined approval process.
User-Generated Content
Later allows you to manage user-generated content, making it easy to engage with your audience. Kontino also offers this feature but adds more advanced options for managing and curating content. If you need advanced user-generated content management, Kontino is the better choice.
Social Media Integrations
Both Later and Kontino offer integrations with popular social media platforms, but Kontino provides more extensive integration options. If you need a tool that can easily connect with other tools in your tech stack, Kontino is the better choice.
Pricing Comparison of Later and Kontino
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Later and Kontino. This comparison will highlight the best option for managing your social media content.
Later Pricing Plans
- Instagram best time to post feature for optimal engagement.
- Visual Instagram planner for organized content scheduling.
- Instagram Reels auto publishing for consistent content delivery.
- Hashtag suggestions to enhance post visibility.
- Full analytics with up to one year of data.
- 30 AI feature credits for enhanced content creation.
- Customizable Link in Bio pages for personalized branding.
- Team and brand management tools for efficient collaboration.
- Unlimited posts for unrestricted content sharing.
- 50 AI feature credits for advanced content strategies.
- Team collaboration tools for seamless teamwork.
- Brand collab tools for creators to enhance partnerships.
- 100 AI feature credits for innovative content solutions.
- Content approval workflows for streamlined processes.
- Prioritized support for quick issue resolution.
- Team and brand management tools for effective oversight.
- 200 AI feature credits for extensive content creation.
- Single sign-on with enterprise authorization for security.
- Social listening for strategic insights.
- 1:1 social listening onboarding for personalized guidance.
Kontino Pricing Plans
- Manage up to 10 social media profiles efficiently.
- Schedule and plan up to 100 posts monthly.
- Transparent content approval process for better collaboration.
- Access to customer support via chat for assistance.
- Manage up to 10 social media profiles with ease.
- Schedule and plan up to 200 posts monthly.
- 50 AI Content Generator credits for creative content.
- Customer support via video calls for personalized help.
- Manage up to 40 social media profiles seamlessly.
- Unlimited posts for all social media profiles.
- Bulk actions save 41% of social media management time.
- 100 AI Content Generator credits for enhanced creativity.
- Manage unlimited social media profiles effortlessly.
- Unlimited posts for all social media profiles.
- Unlimited AI Content Generator credits for limitless creativity.
- Access to analytics for data-driven decisions.
- Manage unlimited social media profiles with custom permissions.
- Professional consultant services for strategic guidance.
- Free online onboarding sessions for new team members.
- Service-level agreement for guaranteed service quality.
Our Rating Methodology
We thoroughly test each social media management tool, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.
Later or Kontino: Which One Matches Your Business Needs?
Choose Later If You Need ...
- User-friendly interface
If you are a beginner or small business owner looking for an easy-to-use social media scheduling tool, Later is the perfect choice. Its user-friendly interface and affordable pricing make it accessible to those who want to maintain a consistent online presence without the hassle of complex features.
- Affordable pricing
If you are a small business or individual with a limited budget, Later offers affordable pricing plans that provide excellent value for money. Its competitive pricing makes it a great choice for those who want to maximize their budget while still enjoying robust features.
Choose Kontino If You Need ...
- Advanced collaboration features
If you are part of a larger team that needs advanced collaboration tools, Kontino is the better choice. Its approval workflows and content calendars streamline the process of creating and scheduling content, making it easy for teams to work together on social media campaigns.
- Comprehensive analytics
If you need detailed analytics to inform your social media strategy, Kontino offers comprehensive reporting options that provide in-depth insights into the performance of your posts. Its advanced analytics can help you make data-driven decisions and optimize your social media efforts.
Frequently Asked Questions
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Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
