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Kissmetrics Pricing & Plans (2025 Guide)

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Author

Anastasia Belyh

Last Update

Jan 07, 2025

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4.5

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Excellent Value For Price
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Kissmetrics

Kissmetrics provides powerful analytics to understand customer behavior and optimize marketing strategies. Its comprehensive tools and user-friendly interface make it a valuable asset for businesses aiming to enhance customer engagement and drive growth.

  • Comprehensive analytics tools.
  • User-friendly interface.
  • Detailed customer insights.
  • Effective marketing strategies.
  • Limited integrations available.
  • Steep learning curve initially.

Free plan?

No

Starting price

$125.99 per month

What is Kissmetrics?

Kissmetrics is an analytics platform designed to help businesses understand customer behavior and improve marketing strategies. It offers insights into user engagement, conversion rates, and customer retention. With its robust analytics tools, Kissmetrics helps businesses make data-driven decisions to enhance customer experiences and drive growth.

How Much Does Kissmetrics Cost?

Kissmetrics offers a variety of pricing plans to cater to different business needs. Below is a detailed breakdown of Kissmetrics’ plans, highlighting their key features for various business requirements.

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Kissmetrics Pricing Plans

Build Your Own Limited Plan
For Small Businesses
$125.99

per month

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Build Your Own Limited Plan includes:
  • Ideal for businesses with specific event tracking needs.
  • Flexible plan customization to suit unique requirements.
  • Cost-effective solution for small-scale analytics.
  • Monthly billing with a 25% discount for annual payments.
Silver
For Small Teams
$299

per month

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Silver includes Build Your Own Limited Plan, plus:
  • Includes 2 user seats for collaborative analytics.
  • Provides 5 population reports for detailed insights.
  • Offers email support for technical assistance.
  • Annual agreement with custom pricing options available.
Gold
For Medium Sized Teams
$499

per month

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Gold includes Silver, plus:
  • Includes 5 user seats for enhanced collaboration.
  • Provides 10 population reports for comprehensive analysis.
  • Offers 24-month data retention for long-term insights.
  • Includes 5 integrations for seamless data flow.
Platinum
For Large Teams
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Platinum includes Gold, plus:
  • Custom number of user seats for extensive collaboration.
  • Full access to all features and reports for in-depth analysis.
  • Email and account manager support for personalized assistance.
  • 36-month data retention for comprehensive historical insights.

Kissmetrics Pricing Plans in Detail

Build Your Own Limited Plan

This plan is designed for small businesses looking for a cost-effective solution to track up to 1 million events monthly. It offers flexibility in customization to meet specific business needs, making it ideal for those with unique requirements. The plan provides a 25% discount for annual payments, ensuring affordability while delivering essential analytics capabilities.

Silver

The Silver plan caters to small teams needing to track up to 2 million events monthly. It includes 2 user seats and 5 population reports, offering detailed insights into user behavior. With email support and custom pricing options, this plan ensures small teams have the necessary tools and assistance for effective analytics.

Gold

The Gold plan is tailored for medium-sized teams, supporting up to 5 million events monthly. It offers 5 user seats and 10 population reports, providing comprehensive analysis capabilities. With 24-month data retention and 5 integrations, this plan ensures medium teams can seamlessly manage and analyze their data for long-term insights.

Platinum

The Platinum plan is designed for large teams with high demands, offering custom event tracking and user seats. It provides full access to all features and reports, ensuring in-depth analysis capabilities. With email and account manager support, along with 36-month data retention, this plan delivers personalized assistance and comprehensive historical insights.

Top Kissmetrics Features

Customer Segmentation

Imagine being able to group your customers based on their behavior and preferences. With Kissmetrics, you can do just that. I found this feature incredibly useful as it allowed me to tailor marketing strategies to specific customer segments, improving engagement and conversion rates. You’ll appreciate how it helps you understand your audience better and create more personalized experiences.

Funnel Analysis

Have you ever wondered where potential customers drop off in your sales process? Kissmetrics’ funnel analysis provides clear insights into each stage of the customer journey. I was amazed at how this feature helped me identify bottlenecks and optimize the sales funnel, leading to increased conversions. You’ll find it invaluable for improving your sales process.

Cohort Reports

Tracking customer retention over time can be challenging, but Kissmetrics makes it easy with cohort reports. I loved how this feature allowed me to see how different groups of customers behaved over time, helping me identify trends and improve retention strategies. You’ll find it essential for understanding long-term customer engagement.

A/B Testing

Testing different marketing strategies is crucial for success, and Kissmetrics’ A/B testing feature makes it simple. I found it incredibly helpful for comparing different approaches and determining which one worked best. You’ll appreciate how it helps you make data-driven decisions and optimize your marketing efforts.

Revenue Tracking

Understanding the financial impact of your marketing efforts is vital, and Kissmetrics’ revenue tracking feature provides just that. I was impressed by how it linked marketing activities to revenue, giving me a clear picture of ROI. You’ll find it invaluable for justifying marketing spend and optimizing strategies.

Behavioral Analytics

Getting insights into customer behavior is key to improving engagement, and Kissmetrics excels in this area. I found the behavioral analytics feature incredibly insightful, helping me understand how customers interacted with my business. You’ll appreciate how it helps you create more effective marketing strategies.

Event Tracking

Tracking specific customer actions is crucial for understanding engagement, and Kissmetrics’ event tracking feature does just that. I loved how it provided detailed insights into customer interactions, helping me optimize user experiences. You’ll find it essential for improving customer engagement and satisfaction.

Email Campaign Tracking

Measuring the success of email campaigns is vital, and Kissmetrics makes it easy with its email campaign tracking feature. I was impressed by how it provided detailed insights into open rates, click-through rates, and conversions. You’ll find it invaluable for optimizing email marketing efforts.

Real-Time Data

Having access to real-time data is crucial for making informed decisions, and Kissmetrics delivers just that. I found the real-time data feature incredibly useful for monitoring customer behavior and adjusting strategies on the fly. You’ll appreciate how it helps you stay agile and responsive.

Custom Dashboards

Creating personalized dashboards to track key metrics is a breeze with Kissmetrics. I loved how it allowed me to customize dashboards to focus on the metrics that mattered most to my business. You’ll find it essential for keeping track of performance and making data-driven decisions.

User Path Analysis

Understanding the paths customers take on your website is crucial for optimizing user experiences, and Kissmetrics’ user path analysis feature provides just that. I was amazed at how it helped me identify common paths and optimize them for better engagement. You’ll find it invaluable for improving user experiences.

Predictive Analytics

Anticipating customer behavior can give you a competitive edge, and Kissmetrics’ predictive analytics feature does just that. I found it incredibly insightful for forecasting trends and making proactive decisions. You’ll appreciate how it helps you stay ahead of the competition and optimize strategies.

Who Is Kissmetrics Best For?

Kissmetrics is perfect for medium to large enterprises seeking to enhance their marketing strategies and customer engagement. With its detailed analytics and insights, businesses can make informed decisions to improve customer retention and drive growth.

  • Best for data-driven marketers.

    Kissmetrics is ideal for marketers who rely on data to make informed decisions. Its comprehensive analytics tools provide insights into customer behavior, helping marketers optimize campaigns and improve conversion rates.

  • Great for customer retention.

    Businesses focused on retaining customers will find Kissmetrics invaluable. Its detailed insights into user engagement and behavior help identify areas for improvement, ensuring customers remain satisfied and loyal.

  • Perfect for growth-focused teams.

    Teams aiming for growth will benefit from Kissmetrics’ robust analytics. By understanding customer behavior and optimizing marketing strategies, businesses can drive growth and achieve their objectives more effectively.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.