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Keap vs ConvertFlow (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 08, 2024

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Excellent Value For Price
4.3

0

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Keap

Keap offers a comprehensive CRM and marketing automation platform, perfect for small businesses looking to streamline operations. With robust email marketing and sales automation tools, Keap helps drive growth and efficiency.

  • Comprehensive CRM features
  • Robust email marketing tools
  • Effective sales automation
  • Steep learning curve
  • Interface can feel cluttered

Free plan?

No

Starting price

$249 per month
Good Value For Price
4.1

0

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ConvertFlow

ConvertFlow provides a user-friendly platform for creating personalized marketing campaigns. With advanced landing page and pop-up tools, ConvertFlow helps businesses engage their audience and increase conversion rates.

  • User-friendly interface
  • Advanced landing page tools
  • Effective pop-up features
  • Limited CRM capabilities
  • Basic sales automation

Free plan?

Yes

Starting price

$22 per month

What is Keap?

Keap is a comprehensive CRM and marketing automation platform designed to help small businesses streamline their operations. It offers features like contact management, email marketing, and sales automation, making it easier for businesses to manage customer relationships and grow their sales. With Keap, you can automate repetitive tasks, track customer interactions, and nurture leads effectively, allowing you to focus on what truly matters - growing your business.

What is ConvertFlow?

ConvertFlow is a powerful conversion platform that helps businesses create personalized marketing campaigns and capture leads effectively. It offers tools for building landing pages, pop-ups, and forms, enabling businesses to engage with their audience and drive conversions. ConvertFlow's intuitive interface and robust features make it easy for marketers to create targeted campaigns without needing technical expertise, ultimately helping businesses increase their conversion rates and grow their customer base.

Pros and Cons of Keap vs ConvertFlow

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Pros & Cons of Keap

Comprehensive CRM features
  • Keap offers a wide range of CRM features that help businesses manage customer relationships effectively. From contact management to sales automation, Keap provides the tools needed to streamline operations and drive growth.
Robust email marketing tools
  • Keap's email marketing tools allow businesses to create and automate campaigns with ease. With customizable templates and automation options, Keap helps businesses reach their audience effectively and drive engagement.
Effective sales automation
  • Keap's sales automation features streamline sales processes, helping businesses close deals faster. With tools for lead tracking and follow-up, Keap ensures that no opportunity is missed.
Steep learning curve
  • Keap's extensive features can be overwhelming for new users, requiring time and effort to master. However, once familiar, the platform offers significant benefits for managing customer relationships.
Interface can feel cluttered
  • Keap's interface, while feature-rich, can feel cluttered at times, making navigation challenging. Streamlining the interface could enhance user experience and improve usability.
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Pros & Cons of ConvertFlow

User-friendly interface
  • ConvertFlow's intuitive interface makes it easy for marketers to create and manage campaigns without technical expertise. The platform's user-friendly design ensures a smooth experience for all users.
Advanced landing page tools
  • ConvertFlow offers advanced tools for creating landing pages, allowing businesses to engage their audience effectively. With customizable templates and easy-to-use features, ConvertFlow helps drive conversions.
Effective pop-up features
  • ConvertFlow's pop-up features enable businesses to capture leads and engage visitors effectively. With customizable options and targeting capabilities, ConvertFlow helps increase conversion rates.
Limited CRM capabilities
  • ConvertFlow's focus on conversion tools means its CRM capabilities are limited. Businesses looking for comprehensive CRM features may need to integrate with other platforms.
Basic sales automation
  • ConvertFlow offers basic sales automation features, which may not be sufficient for businesses with complex sales processes. Additional tools may be needed to fully automate sales operations.

Keap vs ConvertFlow: At A Glance

Decision FactorKeapConvertFlow
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.4
Functionality
Excellent4.4
Excellent4.3
Scalability
Excellent4.3
Good4.1
Integrations
Good4.2
Excellent4.3
Customer Support
Excellent4.3
Good4.0
Security
Excellent4.4
Good4.2
Overall Rating
Excellent4.3
Good4.1

Value to Price

Keap offers a robust set of features for its price, making it a great value for small businesses looking to automate their marketing and sales processes. ConvertFlow, while slightly more affordable, offers excellent value for businesses focused on conversion optimization. If you're looking for a comprehensive CRM solution, Keap might be the better choice.

Ease of Use

ConvertFlow shines in ease of use with its intuitive interface, making it accessible for marketers without technical expertise. Keap, while user-friendly, may require a bit more time to master due to its extensive features. If you prioritize ease of use, ConvertFlow is a strong contender.

Functionality

Keap provides a wide range of functionalities, including CRM, email marketing, and sales automation, making it a versatile tool for small businesses. ConvertFlow focuses on conversion optimization with features like landing pages and pop-ups. If you need a comprehensive tool, Keap is the way to go.

Scalability

Keap is designed to grow with your business, offering scalable solutions for expanding operations. ConvertFlow also scales well, particularly for businesses looking to enhance their conversion strategies. If scalability is a priority, Keap offers more comprehensive options.

Integrations

ConvertFlow offers seamless integrations with popular marketing tools, making it easy to incorporate into existing workflows. Keap also provides a wide range of integrations, but ConvertFlow's focus on marketing tools gives it a slight edge. If integrations are crucial, ConvertFlow might be the better fit.

Customer Support

Keap offers robust customer support with various resources and assistance options. ConvertFlow provides solid support but may not be as extensive as Keap's offerings. If customer support is a deciding factor, Keap is likely the better choice.

Security

Both Keap and ConvertFlow prioritize security, ensuring customer data is protected. Keap's comprehensive security measures give it a slight advantage in this area. If security is a top concern, Keap is a reliable option.

Overall Rating

Keap's overall rating reflects its comprehensive features and strong support, making it a top choice for small businesses. ConvertFlow's focus on conversion optimization and ease of use make it a great option for marketers. If you're looking for a well-rounded CRM, Keap is the better choice.

Keap vs ConvertFlow: A Detailed Breakdown of Key Features

FeaturesKeapConvertFlow
Contact Management
Excellent4.5
Good4.0
Email Marketing
Excellent4.4
Good4.2
Sales Automation
Excellent4.3
Good4.1
Landing Pages
Good4.2
Excellent4.5
Pop-ups
Good4.1
Excellent4.4
Forms
Excellent4.3
Excellent4.5

Contact Management

Keap excels in contact management with its robust CRM capabilities, allowing you to organize and track customer interactions efficiently. ConvertFlow, while offering basic contact management, focuses more on conversion tools. If managing customer relationships is a priority, Keap is the better choice.

Email Marketing

Keap offers comprehensive email marketing features, enabling you to create and automate campaigns with ease. ConvertFlow provides email marketing tools but is more focused on conversion optimization. If email marketing is a key component of your strategy, Keap is the way to go.

Sales Automation

Keap's sales automation features streamline your sales processes, helping you close deals faster. ConvertFlow offers basic sales automation but is more geared towards marketing campaigns. If sales automation is crucial, Keap is the superior option.

Landing Pages

ConvertFlow shines in landing page creation, offering a user-friendly interface and customizable templates. Keap provides landing page tools but is more focused on CRM and automation. If landing pages are a priority, ConvertFlow is the better choice.

Pop-ups

ConvertFlow offers advanced pop-up features, allowing you to engage visitors and capture leads effectively. Keap provides pop-up tools but is more focused on CRM functionalities. If pop-ups are essential to your strategy, ConvertFlow is the superior option.

Forms

ConvertFlow excels in form creation, offering customizable options to capture leads efficiently. Keap provides form tools but is more focused on CRM and automation. If forms are a key component of your strategy, ConvertFlow is the better choice.

Pricing Comparison of Keap and ConvertFlow

We’ve compiled the pricing tables and highlighted the key features of both Keap and ConvertFlow to aid in your decision-making process. Let’s explore what each platform has to offer.

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Keap Pricing Plans

Keap Plan
For Small Businesses
$249

per month

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Keap Plan includes:
  • Manage all client activity, data, and communications in one place.
  • Create and connect multiple landing pages for better lead conversion.
  • Send broadcast and 1:1 emails with modern templates.
  • Track and manage leads as they move through the sales funnel.
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ConvertFlow Pricing Plans

Pages
For Small Businesses
$22

per month

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Pages includes:
  • Includes popups and sticky bars to engage visitors.
  • Quizzes to segment and understand your audience better.
  • Experiments to test and optimize your campaigns.
  • Upsells and cross-sells to increase revenue per customer.
Core
For Medium Businesses
$45

per month

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Includes Pages, plus:
  • Advanced personalization to tailor content to individual users.
  • Scheduling to automate campaign launches and updates.
  • Enhanced reporting for detailed insights into campaign performance.
  • Email and SMS integrations for seamless communication.
Pro
For Large Enterprises
$75

per month

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Includes Core, plus:
  • Advanced experiments for in-depth testing and optimization.
  • Conditional automation paths for personalized user journeys.
  • Real-time email and phone verification form fields for data accuracy.
  • GA4 and dataLayers events stream for comprehensive analytics.
Plus
For Agencies and Teams
$225

per month

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Includes Pro, plus:
  • White-glove onboarding for seamless integration and setup.
  • Dedicated account manager for personalized support and guidance.
  • Priority support to resolve issues quickly and efficiently.
  • Add managed services for additional support and customization.
Scale
For Large Enterprises
$375

per month

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Includes Plus, plus:
  • Volume rate for traffic and multi-site management.
  • Dedicated account manager for strategic support and planning.
  • Priority support to ensure smooth operations and quick resolutions.
  • Add managed services for tailored solutions and enhancements.

Our Rating Methodology

We thoroughly evaluate each CRM and marketing automation tool, assessing key features like functionality, scalability, and customer support. By analyzing user reviews and expert insights, we ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Keap or ConvertFlow: Which One Matches Your Business Needs?

Choose Keap If You Need ...

  • Comprehensive CRM solution

    If you are a small business owner looking for a comprehensive CRM solution with robust email marketing and sales automation features, Keap is the ideal choice. Its extensive capabilities help streamline operations and drive growth.

  • Advanced sales automation

    If you need advanced sales automation tools to streamline your sales processes and close deals faster, Keap is the superior option. Its features ensure no opportunity is missed, helping you achieve your sales goals.

Choose ConvertFlow If You Need ...

  • User-friendly marketing platform

    If you are a marketer looking for a user-friendly platform to create personalized marketing campaigns and engage your audience effectively, ConvertFlow is the perfect choice. Its intuitive interface and advanced tools make it easy to drive conversions.

  • Effective landing page tools

    If you need advanced landing page tools to capture leads and engage visitors, ConvertFlow is the better option. Its customizable templates and easy-to-use features help increase conversion rates and grow your customer base.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.