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Kartra vs GetResponse (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 08, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Kartra

Kartra is a comprehensive marketing platform offering a wide range of tools, including sales funnels and CRM. It's ideal for businesses looking to streamline their marketing efforts and improve efficiency.

  • Comprehensive marketing tools
  • Strong sales funnel features
  • Integrated CRM system
  • Steep learning curve
  • Limited webinar features

Free plan?

Yes

Starting price

$99 per month
Excellent Value For Price
4.5

0

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GetResponse

GetResponse excels in email marketing and automation, providing advanced features and a robust webinar platform. It's perfect for businesses focused on enhancing their email campaigns and customer engagement.

  • Advanced email marketing
  • Robust webinar platform
  • Wide range of integrations
  • Limited membership site features
  • Higher cost for advanced features

Free plan?

Yes

Starting price

$15.6 per month

What is Kartra?

Kartra is an all-in-one marketing platform designed to streamline your business operations. It offers a suite of tools including email marketing, landing pages, sales funnels, and membership sites. With Kartra, you can automate your marketing efforts, manage your customer relationships, and track your sales performance all in one place. This platform is particularly beneficial for entrepreneurs and small businesses looking to consolidate their marketing tools and improve efficiency.

What is GetResponse?

GetResponse is a comprehensive email marketing and automation tool that helps businesses engage with their audience effectively. It offers features like email campaigns, landing pages, webinars, and CRM tools. GetResponse is designed to simplify the process of reaching out to customers, nurturing leads, and driving conversions. It's particularly useful for businesses looking to enhance their email marketing strategies and improve customer engagement.

Pros and Cons of Kartra vs GetResponse

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Pros & Cons of Kartra

Comprehensive marketing tools
  • Kartra offers a wide range of marketing tools, including email marketing, sales funnels, and membership sites, making it a one-stop solution for businesses looking to streamline their marketing efforts.
Strong sales funnel features
  • Kartra excels in sales funnel creation, providing a comprehensive suite of tools to build and manage funnels, making it ideal for businesses focused on lead generation and conversion.
Integrated CRM system
  • Kartra's CRM system is integrated with its other marketing tools, providing a seamless experience for managing customer relationships and improving customer engagement.
Steep learning curve
  • Kartra's extensive features can be overwhelming for new users, requiring time and effort to master all its capabilities and make the most of the platform.
Limited webinar features
  • While Kartra offers webinar capabilities, they are not as advanced as other platforms, making it less suitable for businesses that rely heavily on webinars.
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Pros & Cons of GetResponse

Advanced email marketing
  • GetResponse offers advanced email marketing capabilities, including sophisticated automation and segmentation options, making it ideal for businesses focused on email campaigns.
Robust webinar platform
  • GetResponse provides a robust webinar platform, making it easy to host and manage webinars, which is beneficial for businesses that rely on webinars for engagement.
Wide range of integrations
  • GetResponse offers a wide range of integrations, making it easy to connect with other tools and platforms, enhancing its functionality and versatility.
Limited membership site features
  • GetResponse's membership site capabilities are not as comprehensive as other platforms, making it less suitable for businesses that require advanced membership site features.
Higher cost for advanced features
  • GetResponse's advanced features come at a higher cost, which may be a consideration for businesses with limited budgets or those looking for more affordable options.

Kartra vs GetResponse: At A Glance

Decision FactorKartraGetResponse
Value to Price
Good4.2
Excellent4.5
Ease of Use
Good4.0
Excellent4.6
Functionality
Excellent4.5
Excellent4.7
Scalability
Excellent4.3
Excellent4.4
Integrations
Good4.1
Excellent4.5
Customer Support
Excellent4.4
Excellent4.3
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

Kartra offers a comprehensive suite of marketing tools at a competitive price, making it a great value for businesses looking to consolidate their marketing efforts. GetResponse, on the other hand, provides excellent value with its robust email marketing and automation features, making it ideal for businesses focused on email campaigns.

Ease of Use

Kartra's interface is user-friendly, but it may take some time to master all its features. GetResponse is known for its intuitive design, making it easier for beginners to navigate and use effectively. If you prioritize ease of use, GetResponse might be the better choice.

Functionality

Kartra excels in providing a wide range of marketing tools, including sales funnels and membership sites. GetResponse offers powerful email marketing and automation features, along with webinars and CRM tools. If you need a comprehensive marketing platform, Kartra is a strong contender.

Scalability

Kartra is designed to grow with your business, offering scalable solutions for expanding marketing needs. GetResponse also provides scalable options, particularly for businesses looking to enhance their email marketing strategies. Both tools are suitable for growing businesses, but Kartra offers more comprehensive scalability.

Integrations

Kartra offers a variety of integrations with popular tools, but its library is not as extensive as GetResponse's. GetResponse provides a wide range of integrations, making it easier to connect with other tools and platforms. If integrations are a priority, GetResponse is the better option.

Customer Support

Kartra provides reliable customer support, with various resources available to assist users. GetResponse also offers strong customer support, with a focus on helping users maximize their email marketing efforts. Both tools offer good support, but Kartra's resources are more comprehensive.

Security

Kartra ensures data security with robust measures in place, making it a secure choice for businesses. GetResponse also prioritizes security, with features designed to protect user data. Both tools offer strong security, but Kartra's measures are slightly more advanced.

Overall Rating

Kartra is a powerful all-in-one marketing platform, ideal for businesses looking to streamline their operations. GetResponse excels in email marketing and automation, making it a top choice for businesses focused on email campaigns. Both tools are excellent, but GetResponse has a slight edge in overall rating.

Kartra vs GetResponse: A Detailed Breakdown of Key Features

FeaturesKartraGetResponse
Email Marketing
Excellent4.4
Excellent4.8
Landing Pages
Excellent4.5
Excellent4.6
Sales Funnels
Excellent4.6
Excellent4.3
Webinars
Good4.2
Excellent4.7
CRM Tools
Excellent4.3
Excellent4.5
Membership Sites
Excellent4.7
Good4.2

Email Marketing

Kartra offers robust email marketing features, allowing you to create and automate campaigns with ease. However, GetResponse takes the lead with its advanced email marketing capabilities, including sophisticated automation and segmentation options. If email marketing is your primary focus, GetResponse is the superior choice.

Landing Pages

Both Kartra and GetResponse provide excellent landing page builders. Kartra's builder is intuitive and offers a variety of templates, while GetResponse's builder is slightly more advanced, with additional customization options. If you need highly customizable landing pages, GetResponse is the better option.

Sales Funnels

Kartra excels in sales funnel creation, offering a comprehensive suite of tools to build and manage funnels. GetResponse also provides sales funnel features, but they are not as extensive as Kartra's. If sales funnels are a priority, Kartra is the clear winner.

Webinars

GetResponse offers a robust webinar platform, making it easy to host and manage webinars. Kartra also provides webinar features, but they are not as advanced as GetResponse's. If webinars are a key part of your strategy, GetResponse is the better choice.

CRM Tools

Both Kartra and GetResponse offer CRM tools to help manage customer relationships. Kartra's CRM is integrated with its other marketing tools, providing a seamless experience. GetResponse's CRM is also effective, with a focus on email marketing integration. If CRM is a priority, both tools are strong contenders.

Membership Sites

Kartra offers powerful membership site features, allowing you to create and manage membership sites with ease. GetResponse also provides membership site capabilities, but they are not as comprehensive as Kartra's. If membership sites are important to your business, Kartra is the better choice.

Pricing Comparison of Kartra and GetResponse

We’ve compiled the pricing tables and highlighted the key features of both Kartra and GetResponse to aid in your decision-making process. Let’s explore what each platform has to offer.

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Kartra Pricing Plans

Trial
For New Users
$0

per month

Get Startedright_arrow
Trial includes:
  • Build your course and generate leads effectively.
  • Engage with your audience and drive sales seamlessly.
  • Send up to 1,000 emails without any transaction fee.
  • Receive a 1:1 onboarding call for personalized support.
Starter
For Small Businesses
$99

per month

Try For Freeright_arrow
Starter includes:
  • Unlimited emails and sequences to engage your audience.
  • Manage up to 2,500 contacts with 0% transaction fee.
  • Create unlimited pages, forms, memberships, and courses.
  • Schedule and book appointments with calendar integration.
Growth
For Growing Businesses
$189

per month

Try For Freeright_arrow
Includes Starter, plus:
  • Manage up to 12,500 contacts with 0% transaction fee.
  • Advanced automations for streamlined business processes.
  • Affiliate management to expand your business reach.
  • Access to surveys, quizzes, and help desk support.
Professional
For Large Enterprises
$429

per month

Try For Freeright_arrow
Includes Growth, plus:
  • Host webinars for up to 1,000 attendees to maximize reach.
  • Manage up to 25,000 contacts with 0% transaction fee.
  • Help Desk live chat for enhanced customer support.
  • Access to all advanced marketing tools and features.
Enterprise
For Large Enterprises
$750

per month

Try For Freeright_arrow
Includes all Professional features, plus:
  • Host webinars for up to 5,000 attendees for massive events.
  • 50 custom domains for extensive business operations.
  • 50 team members for collaborative business management.
  • Full access to all Kartra features and support.
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GetResponse Pricing Plans

Email Marketing
For Small Businesses
$15.6

per month

Try For Freeright_arrow
Email Marketing includes:
  • Autoresponders to automate your email campaigns.
  • Websites & landing pages to enhance online presence.
  • Email & landing page templates for professional designs.
  • Signup forms & popups to grow your subscriber list.
Marketing Automation
For Medium Businesses
$48.4

per month

Try For Freeright_arrow
Includes Email Marketing, plus:
  • Newsletter revenue statistics to track performance.
  • Web push notifications to re-engage visitors.
  • Predictive email delivery for optimal timing.
  • Advanced segmentation for targeted marketing.
Ecommerce Marketing
For Ecommerce Stores
$97.6

per month

Try For Freeright_arrow
Includes Marketing Automation, plus:
  • Quick transactional emails for efficient communication.
  • Unlimited web push notifications for constant engagement.
  • Promo codes to incentivize purchases.
  • Product recommendations to increase conversions.
GetResponse MAX
For Large Enterprises
$1,099

per month

Request Pricingright_arrow
Standard plans, plus:
  • Dedicated IP address for secure email sending.
  • Single sign-on for streamlined access.
  • SMS marketing for direct customer communication.
  • Mobile push notifications for real-time updates.

Our Rating Methodology

We thoroughly test each marketing platform, evaluating key features like functionality, scalability, and integrations. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Kartra or GetResponse: Which One Matches Your Business Needs?

Choose Kartra If You Need ...

  • Comprehensive marketing platform

    If you are a business looking for a comprehensive marketing platform that offers a wide range of tools, including sales funnels and CRM, Kartra is the ideal choice. Its integrated features make it easy to streamline your marketing efforts and improve efficiency.

  • Strong sales funnel features

    If you are focused on lead generation and conversion, Kartra's strong sales funnel features make it the better choice. Its comprehensive suite of tools allows you to build and manage funnels effectively, enhancing your marketing strategy.

Choose GetResponse If You Need ...

  • Advanced email marketing

    If you are a business focused on email marketing, GetResponse's advanced capabilities make it the superior choice. Its sophisticated automation and segmentation options allow you to create effective email campaigns and engage with your audience.

  • Robust webinar platform

    If webinars are a key part of your strategy, GetResponse's robust webinar platform is the better option. It makes it easy to host and manage webinars, enhancing your ability to engage with your audience and drive conversions.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.