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Kajabi vs Keap (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 08, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Kajabi

Kajabi offers a comprehensive platform for creating and selling digital products. Its user-friendly interface and strong course creation tools make it an ideal choice for entrepreneurs.

  • Comprehensive all-in-one platform
  • User-friendly interface
  • Strong course creation tools
  • Limited CRM features
  • Higher learning curve for beginners

Free plan?

No

Starting price

$27 per month
Good Value For Price
4.1

0

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Keap

Keap provides robust CRM capabilities and advanced automation tools, making it a valuable asset for businesses focused on customer relationships and operational efficiency.

  • Robust CRM capabilities
  • Advanced automation tools
  • Strong email marketing features
  • Basic website building tools
  • Less focus on course creation

Free plan?

No

Starting price

$249 per month

What is Kajabi?

Kajabi is an all-in-one platform designed for entrepreneurs and small business owners to create, market, and sell online courses, membership sites, and digital products. It simplifies the process by providing tools for website building, email marketing, and sales funnels, all in one place. With Kajabi, you can focus on content creation while the platform handles the technical aspects, making it easier to reach and engage your audience.

What is Keap?

Keap, formerly known as Infusionsoft, is a comprehensive customer relationship management (CRM) software that helps small businesses streamline their sales and marketing efforts. It offers features like contact management, email marketing, and automation to enhance customer engagement and drive sales. Keap is designed to simplify daily operations, allowing businesses to focus on growth and customer satisfaction.

Pros and Cons of Kajabi vs Keap

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Pros & Cons of Kajabi

Comprehensive all-in-one platform
  • Kajabi offers a complete suite of tools for creating, marketing, and selling digital products, making it an ideal choice for entrepreneurs looking to streamline their operations.
User-friendly interface
  • Kajabi's intuitive interface makes it easy for users to navigate and manage their online businesses, reducing the learning curve and enhancing productivity.
Strong course creation tools
  • Kajabi excels in course creation, providing robust features and templates that make it easy to create engaging and professional online courses.
Limited CRM features
  • While Kajabi offers basic CRM capabilities, it lacks the advanced features found in dedicated CRM platforms, which may be a drawback for businesses focused on customer relationship management.
Higher learning curve for beginners
  • Kajabi's comprehensive features may require a bit of time to master, especially for beginners, which could be a challenge for those new to online business platforms.
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Pros & Cons of Keap

Robust CRM capabilities
  • Keap offers powerful CRM features that enhance customer engagement and streamline business operations, making it an excellent choice for businesses focused on customer relationships.
Advanced automation tools
  • Keap's automation tools allow businesses to optimize processes and improve efficiency, providing a significant advantage for those looking to enhance their operations.
Strong email marketing features
  • Keap provides advanced email marketing capabilities that help businesses engage with customers and drive sales, making it a valuable tool for marketing-focused businesses.
Basic website building tools
  • Keap's website building capabilities are limited compared to dedicated website builders, which may be a drawback for businesses looking to create professional-looking sites.
Less focus on course creation
  • Keap's primary focus is on CRM and automation, which means it lacks the comprehensive course creation tools found in platforms like Kajabi.

Kajabi vs Keap: At A Glance

Decision FactorKajabiKeap
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Good4.0
Functionality
Excellent4.4
Excellent4.3
Scalability
Excellent4.3
Good4.1
Integrations
Good4.1
Excellent4.4
Customer Support
Good4.2
Good4.0
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Good4.1

Value to Price

Kajabi offers a comprehensive suite of tools for creating and selling digital products, making it a great value for entrepreneurs looking to streamline their operations. Keap, on the other hand, provides robust CRM features that are ideal for businesses focused on customer relationship management. If you're looking for an all-in-one platform, Kajabi might be the better choice.

Ease of Use

Kajabi is known for its user-friendly interface, making it easy for users to navigate and manage their online businesses. Keap also offers a straightforward interface, but its CRM features may require a bit more time to master. If ease of use is a priority, Kajabi could be the better option.

Functionality

Kajabi excels in providing a wide range of functionalities for content creation, marketing, and sales. Keap offers powerful CRM capabilities, which are essential for businesses looking to enhance customer engagement. If your focus is on functionality, Kajabi might be the more versatile choice.

Scalability

Kajabi is designed to grow with your business, offering scalable solutions for expanding your online presence. Keap also provides scalability, particularly in managing customer relationships as your business grows. If scalability is a key factor, both tools offer strong options, but Kajabi may have a slight edge.

Integrations

Keap offers a wide range of integrations, making it easy to connect with other tools and platforms. Kajabi also provides integrations, but its focus is more on providing an all-in-one solution. If integrations are crucial, Keap might be the better choice.

Customer Support

Kajabi offers responsive customer support, ensuring users have the assistance they need. Keap also provides support, but some users have noted longer response times. If customer support is a priority, Kajabi may offer a more reliable experience.

Security

Both Kajabi and Keap prioritize security, offering features to protect user data and ensure safe transactions. Kajabi's all-in-one platform provides a secure environment for online businesses, while Keap's CRM features include security measures for customer data. If security is a concern, both tools offer strong protection.

Overall Rating

Kajabi's overall rating reflects its comprehensive features and user-friendly interface, making it a top choice for entrepreneurs. Keap's rating highlights its CRM capabilities and integration options, which are ideal for businesses focused on customer relationships. If you're looking for an all-in-one solution, Kajabi might be the better fit.

Kajabi vs Keap: A Detailed Breakdown of Key Features

FeaturesKajabiKeap
Course Creation
Excellent4.5
Good3.8
Email Marketing
Excellent4.3
Excellent4.5
Sales Funnels
Excellent4.4
Good4.0
Automation
Good4.2
Excellent4.6
Website Building
Excellent4.3
Good3.9
CRM Features
Good3.8
Excellent4.7

Course Creation

Kajabi shines in course creation, offering a seamless experience for building and managing online courses. Its intuitive interface and robust features make it easy to create engaging content. Keap, while not primarily focused on course creation, offers basic tools for content delivery. If you're looking to create comprehensive online courses, Kajabi is the clear winner.

Email Marketing

Both Kajabi and Keap offer strong email marketing capabilities. Kajabi integrates email marketing into its all-in-one platform, making it easy to manage campaigns alongside other business operations. Keap, with its CRM focus, provides advanced email marketing features that enhance customer engagement. If email marketing is a priority, Keap might offer more specialized tools.

Sales Funnels

Kajabi excels in creating sales funnels, providing tools to guide customers through the buying process. Its user-friendly interface makes it easy to set up and manage funnels. Keap also offers sales funnel capabilities, but its focus is more on CRM and automation. If sales funnels are a key component of your strategy, Kajabi is the better choice.

Automation

Keap leads in automation, offering powerful tools to streamline business processes and enhance customer engagement. Its CRM features allow for advanced automation, making it ideal for businesses looking to optimize operations. Kajabi also offers automation, but its focus is more on content creation and marketing. If automation is crucial, Keap is the superior option.

Website Building

Kajabi provides a comprehensive website builder, allowing users to create professional-looking sites with ease. Its templates and customization options make it a strong choice for entrepreneurs. Keap offers basic website building tools, but its primary focus is on CRM. If website building is a priority, Kajabi is the better option.

CRM Features

Keap excels in CRM features, providing robust tools for managing customer relationships and enhancing engagement. Its focus on CRM makes it ideal for businesses looking to improve customer interactions. Kajabi offers basic CRM capabilities, but its strength lies in content creation and marketing. If CRM is a priority, Keap is the clear winner.

Pricing Comparison of Kajabi and Keap

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Kajabi and Keap. This comparison will highlight the best option for your business needs.

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Kajabi Pricing Plans

Kickstarter
For Individuals
$27

per month

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Kickstarter includes:
  • Access to 50 landing pages to capture leads effectively.
  • Send up to 1,250 marketing emails monthly to engage customers.
  • Manage 250 contacts and 50 active customers seamlessly.
  • Includes Kajabi AI features for enhanced productivity.
Basic
For Small Businesses
$59

per month

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Includes Kickstarter, plus:
  • Unlimited marketing emails to reach a broader audience.
  • Manage up to 10,000 contacts and 1,000 active customers.
  • Create up to 3 products and 3 funnels for diverse offerings.
  • Includes group onboarding call for smooth setup.
Growth
For Growing Businesses
$79

per month

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Includes Basic, plus:
  • Affiliate program to boost sales through partnerships.
  • Custom branding to maintain brand consistency.
  • 24/7 support for uninterrupted business operations.
  • Manage up to 25,000 contacts and 10,000 active customers.
Pro
For Large Enterprises
$159

per month

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Includes Growth, plus:
  • Manage up to 100,000 contacts and 20,000 active customers.
  • Access to 3 websites for expanded online presence.
  • 100 products and 100 funnels for extensive offerings.
  • Includes branded mobile app for enhanced user experience.
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Keap Pricing Plans

Keap Plan
For Small Businesses
$249

per month

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Keap Plan includes:
  • Manage all client activity, data, and communications in one place.
  • Create and connect multiple landing pages for better lead conversion.
  • Send broadcast and 1:1 emails with modern templates.
  • Track and manage leads as they move through the sales funnel.

Our Rating Methodology

We thoroughly evaluate each software, focusing on key factors like functionality, ease of use, and customer support. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations are reliable and tailored to your needs.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Kajabi or Keap: Which One Matches Your Business Needs?

Choose Kajabi If You Need ...

  • Comprehensive all-in-one platform

    If you are an entrepreneur or small business owner looking for a comprehensive all-in-one platform to create, market, and sell digital products, Kajabi is the ideal choice. Its user-friendly interface and robust features make it easy to manage your online business.

  • Strong course creation tools

    If you are focused on creating and selling online courses, Kajabi offers strong course creation tools that make it easy to build and manage engaging content. Its intuitive interface and templates simplify the process.

Choose Keap If You Need ...

  • Robust CRM capabilities

    If you are a business focused on enhancing customer relationships and streamlining operations, Keap's robust CRM capabilities make it an excellent choice. Its advanced features help improve customer engagement and drive sales.

  • Advanced automation tools

    If you are looking to optimize business processes and improve efficiency, Keap's advanced automation tools provide a significant advantage. Its CRM focus allows for seamless automation and enhanced operational efficiency.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.