Kajabi vs Kartra (2025 Comparison)
Kajabi offers a user-friendly interface and a comprehensive suite of tools, making it a great choice for entrepreneurs looking to streamline their online business operations.
- User-friendly interface for beginners
- Comprehensive suite of tools
- Excellent customer support
- Limited sales funnel features
- Higher pricing for advanced features
Free plan?
NoStarting price
$27 per month
Kartra provides advanced automation capabilities and robust analytics tools, making it an excellent choice for businesses focused on optimizing their marketing efforts.
- Advanced automation capabilities
- Robust analytics tools
- Comprehensive sales funnel features
- Complex interface for beginners
- Limited third-party integrations
Free plan?
YesStarting price
$99 per monthWhat is Kajabi?
Kajabi is an all-in-one platform designed to help entrepreneurs and small businesses create, market, and sell online courses and digital products. It offers a comprehensive suite of tools, including website building, email marketing, and membership management, all under one roof. With Kajabi, you can easily design professional-looking websites and landing pages without any coding skills. The platform also provides robust analytics to track your business performance, making it easier to make data-driven decisions. Kajabi's user-friendly interface and extensive resources make it a popular choice for those looking to streamline their online business operations.
What is Kartra?
Kartra is a comprehensive online business platform that offers a wide range of tools to help entrepreneurs and businesses manage their online presence. It includes features such as website building, email marketing, sales funnels, and membership sites, all integrated into one platform. Kartra's intuitive interface and drag-and-drop functionality make it easy for users to create professional-looking websites and marketing campaigns without any technical expertise. With its robust analytics and automation capabilities, Kartra helps businesses optimize their marketing efforts and improve customer engagement. Whether you're a small business owner or a seasoned marketer, Kartra provides the tools you need to succeed in the digital world.
Pros and Cons of Kajabi vs Kartra
Pros & Cons of Kajabi
- Kajabi's interface is designed with beginners in mind, making it easy to navigate and use. Its intuitive design allows users to create professional-looking websites and marketing campaigns without any technical expertise.
- Kajabi offers a wide range of tools, including website building, email marketing, and membership management, all integrated into one platform. This makes it a great choice for entrepreneurs looking to streamline their online business operations.
- Kajabi provides excellent customer support, with a dedicated team available to assist users with any issues. Their prompt and reliable support ensures that users can get the help they need when they need it.
- While Kajabi offers sales funnel tools, they are not as advanced as some other platforms. Users looking for more comprehensive sales funnel features may need to consider other options.
- Kajabi's pricing can be higher compared to other platforms, especially for users looking to access advanced features. This may be a consideration for budget-conscious users.
Pros & Cons of Kartra
- Kartra's automation features are top-notch, allowing users to automate various aspects of their marketing and sales processes. This can help businesses save time and improve efficiency.
- Kartra provides robust analytics tools, allowing users to track and analyze their marketing efforts in detail. This can help businesses make data-driven decisions and optimize their marketing strategies.
- Kartra excels in sales funnel creation, offering a wide range of templates and automation features to help users optimize their sales process. This makes it a great choice for businesses focused on building effective sales funnels.
- Kartra's interface can be slightly more complex for beginners, which may require a learning curve for new users. This may be a consideration for users looking for a more straightforward platform.
- While Kartra offers integrations with popular third-party tools, its library is slightly more limited compared to other platforms. Users relying heavily on third-party integrations may need to consider other options.
Kajabi vs Kartra: At A Glance
Value to Price
Kajabi offers a comprehensive suite of tools that provide excellent value for the price, making it a great choice for entrepreneurs looking to streamline their online business operations. Kartra, while slightly more affordable, offers a similar range of features but may require additional investments for certain functionalities. If you're looking for a platform that offers a great balance of features and affordability, Kajabi is the better choice.
Ease of Use
Kajabi's user-friendly interface and intuitive design make it easy for users to create professional-looking websites and marketing campaigns without any technical expertise. Kartra also offers a user-friendly experience, but its interface can be slightly more complex for beginners. If you're new to online business platforms, Kajabi is the more accessible option.
Functionality
Both Kajabi and Kartra offer a wide range of functionalities, including website building, email marketing, and membership management. However, Kartra's advanced automation capabilities and sales funnel features give it a slight edge in terms of functionality. If you're looking for a platform with advanced marketing automation features, Kartra is the better choice.
Scalability
Kajabi and Kartra both offer scalable solutions that can grow with your business. However, Kartra's robust analytics and automation capabilities make it a more scalable option for businesses looking to expand their online presence. If you're planning to scale your business, Kartra is the more suitable choice.
Integrations
Kajabi offers a wide range of integrations with popular third-party tools, making it easy to connect with other platforms. Kartra also offers integrations, but its library is slightly more limited compared to Kajabi. If you rely heavily on third-party integrations, Kajabi is the better option.
Customer Support
Kajabi provides excellent customer support, with a dedicated team available to assist users with any issues. Kartra also offers customer support, but its response times can be slower compared to Kajabi. If you value prompt and reliable customer support, Kajabi is the better choice.
Security
Both Kajabi and Kartra prioritize security, with robust measures in place to protect user data. However, Kajabi's security features are slightly more advanced, providing an extra layer of protection for your online business. If security is a top priority for you, Kajabi is the more secure option.
Overall Rating
Kajabi and Kartra both offer excellent solutions for online businesses, but Kajabi's user-friendly interface, extensive integrations, and superior customer support give it a slight edge overall. If you're looking for a comprehensive and reliable platform, Kajabi is the better choice.
Kajabi vs Kartra: A Detailed Breakdown of Key Features
Website Builder
Kajabi's website builder is intuitive and user-friendly, allowing you to create professional-looking websites without any coding skills. Its drag-and-drop functionality makes it easy to customize your site to match your brand. Kartra also offers a website builder with similar features, but its interface can be slightly more complex for beginners. If you're looking for a straightforward website builder, Kajabi is the better choice.
Email Marketing
Both Kajabi and Kartra offer robust email marketing tools, allowing you to create and send targeted email campaigns to your audience. Kartra's email marketing features are slightly more advanced, with better automation capabilities and analytics. If you're looking for a platform with powerful email marketing tools, Kartra is the better choice.
Sales Funnels
Kartra excels in sales funnel creation, offering a wide range of templates and automation features to help you optimize your sales process. Kajabi also offers sales funnel tools, but they are not as advanced as Kartra's. If you're focused on building effective sales funnels, Kartra is the better option.
Membership Sites
Kajabi is known for its excellent membership site features, allowing you to create and manage membership programs with ease. Kartra also offers membership site tools, but they are not as comprehensive as Kajabi's. If you're looking to build a membership site, Kajabi is the better choice.
Analytics
Kartra provides robust analytics tools, allowing you to track and analyze your marketing efforts in detail. Kajabi also offers analytics, but they are not as advanced as Kartra's. If you're looking for a platform with powerful analytics capabilities, Kartra is the better choice.
Automation
Kartra's automation features are top-notch, allowing you to automate various aspects of your marketing and sales processes. Kajabi also offers automation tools, but they are not as advanced as Kartra's. If you're looking for a platform with powerful automation capabilities, Kartra is the better choice.
Pricing Comparison of Kajabi and Kartra
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Kajabi and Kartra. This comparison will highlight the best option for creating your online business.
Kajabi Pricing Plans
- Access to 50 landing pages to capture leads effectively.
- Send up to 1,250 marketing emails monthly to engage customers.
- Manage 250 contacts and 50 active customers seamlessly.
- Includes Kajabi AI features for enhanced productivity.
- Unlimited marketing emails to reach a broader audience.
- Manage up to 10,000 contacts and 1,000 active customers.
- Create up to 3 products and 3 funnels for diverse offerings.
- Includes group onboarding call for smooth setup.
- Affiliate program to boost sales through partnerships.
- Custom branding to maintain brand consistency.
- 24/7 support for uninterrupted business operations.
- Manage up to 25,000 contacts and 10,000 active customers.
- Manage up to 100,000 contacts and 20,000 active customers.
- Access to 3 websites for expanded online presence.
- 100 products and 100 funnels for extensive offerings.
- Includes branded mobile app for enhanced user experience.
Kartra Pricing Plans
- Build your course and generate leads effectively.
- Engage with your audience and drive sales seamlessly.
- Send up to 1,000 emails without any transaction fee.
- Enjoy a 1:1 onboarding call and full support access.
- Unlimited emails and sequences for effective communication.
- Manage up to 2,500 contacts with 0% transaction fee.
- Create unlimited pages, forms, memberships, and courses.
- Schedule and book appointments with calendar integration.
- Advanced automations for streamlined business processes.
- Manage up to 12,500 contacts with 3 domains.
- Utilize affiliate management for expanded reach.
- Conduct surveys and quizzes for customer insights.
- Host webinars for up to 1,000 attendees.
- Manage up to 25,000 contacts with 5 domains.
- Help Desk live chat for enhanced customer support.
- Access to advanced marketing tools for business growth.
- Host webinars for up to 5,000 attendees.
- Support for 50 team members for large operations.
- Comprehensive tools for large-scale business management.
- Enhanced features for extensive business needs.
Our Rating Methodology
We thoroughly evaluate each online business platform, assessing key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.
Kajabi or Kartra: Which One Matches Your Business Needs?
Choose Kajabi If You Need ...
- User-friendly interface
If you are a beginner or small business owner looking for an easy-to-use platform, Kajabi's user-friendly interface and intuitive design make it the ideal choice for creating professional-looking websites and marketing campaigns.
- Comprehensive suite of tools
If you need a platform that offers a wide range of tools, including website building, email marketing, and membership management, Kajabi's comprehensive suite of tools makes it a great choice for streamlining your online business operations.
Choose Kartra If You Need ...
- Advanced automation capabilities
If you are looking for a platform with powerful automation features, Kartra's advanced automation capabilities make it an excellent choice for optimizing your marketing and sales processes.
- Robust analytics tools
If you need a platform with powerful analytics capabilities, Kartra's robust analytics tools allow you to track and analyze your marketing efforts in detail, making it a great choice for data-driven decision-making.
Frequently Asked Questions
Which platform is better for beginners, Kajabi or Kartra?
Which platform offers better automation features, Kajabi or Kartra?
Which platform provides better customer support, Kajabi or Kartra?
Which platform is more affordable, Kajabi or Kartra?
Which platform offers better sales funnel features, Kajabi or Kartra?
Which platform offers better membership site features, Kajabi or Kartra?
Martin Lunendonk
Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.
