Instapage vs Strikingly (2024 Comparison)
Instapage offers advanced landing page features and a wide range of integrations, making it ideal for marketers focused on conversion optimization. While it has a higher learning curve, the benefits are substantial.
- Advanced landing page features.
- Wide range of integrations.
- Comprehensive analytics tools.
- Higher learning curve.
- More expensive than competitors.
Free plan?
YesStarting price
$79 per month
Strikingly provides a user-friendly interface and excellent mobile optimization, perfect for small businesses and individuals. Its affordable pricing plans make it an attractive choice for those on a budget.
- User-friendly interface.
- Affordable pricing plans.
- Excellent mobile optimization.
- Limited template variety.
- Fewer integrations available.
Free plan?
YesStarting price
$8 per monthWhat is Instapage?
Instapage is a powerful landing page platform designed to help businesses create high-converting landing pages with ease. It offers a drag-and-drop editor, A/B testing, and a variety of templates to suit different industries. Instapage helps marketers optimize their campaigns by providing detailed analytics and integrations with popular marketing tools. Whether you're a small business or a large enterprise, Instapage simplifies the process of creating effective landing pages, saving you time and effort.
What is Strikingly?
Strikingly is a user-friendly website builder that empowers individuals and small businesses to create stunning websites quickly. With its intuitive interface and pre-designed templates, you can build a professional-looking site without any coding skills. Strikingly offers features like e-commerce integration, blogging, and mobile optimization, making it a versatile choice for entrepreneurs and creatives. It's perfect for those who want to establish an online presence effortlessly and focus on growing their brand.
Pros and Cons of Instapage vs Strikingly
Pros & Cons of Instapage
- Instapage offers a suite of advanced features for creating high-converting landing pages, including A/B testing and dynamic text replacement. These tools are invaluable for marketers looking to optimize their campaigns.
- With Instapage, you can connect to a variety of marketing tools, enhancing your workflow and ensuring seamless data transfer. This flexibility is crucial for businesses using multiple platforms.
- Instapage provides detailed analytics, allowing you to track the performance of your landing pages and make data-driven decisions. This feature is essential for optimizing your marketing strategy.
- Instapage's advanced features come with a steeper learning curve, which may be challenging for beginners. However, once mastered, these tools offer significant benefits.
- Instapage's pricing is higher compared to other landing page builders, which may be a consideration for budget-conscious users. However, the features offered justify the cost for many businesses.
Pros & Cons of Strikingly
- Strikingly's interface is designed for ease of use, making it accessible for users with no technical background. This simplicity is ideal for those looking to create a website quickly.
- Strikingly offers competitive pricing, making it an attractive option for small businesses and individuals. The value provided at this price point is excellent for those on a budget.
- Strikingly ensures that your website looks great on any device, with a focus on mobile-first design. This feature is crucial for reaching a wider audience in today's mobile-centric world.
- While Strikingly offers a selection of templates, the variety is limited compared to other website builders. This may be a drawback for users seeking more design options.
- Strikingly offers fewer integrations compared to competitors, which may limit its functionality for some users. This could be a consideration for businesses relying on multiple tools.
Instapage vs Strikingly: At A Glance
Value to Price
Instapage offers a robust set of features that justify its pricing, especially for businesses focused on conversion optimization. Strikingly, on the other hand, provides a more budget-friendly option with essential features for small businesses. If you're looking for advanced features and are willing to invest, Instapage is the better choice.
Ease of Use
Strikingly shines in ease of use with its intuitive interface, making it ideal for beginners. Instapage, while user-friendly, has a steeper learning curve due to its advanced features. If simplicity is your priority, Strikingly is the way to go.
Functionality
Instapage excels in functionality with its comprehensive tools for creating high-converting landing pages. Strikingly offers essential website building features but lacks some advanced options. For those needing extensive functionality, Instapage is the superior choice.
Scalability
Both Instapage and Strikingly offer scalability, but Instapage is better suited for larger businesses with its advanced features and integrations. Strikingly is more appropriate for small to medium-sized businesses. If you're planning to scale significantly, Instapage is the better option.
Integrations
Instapage provides a wide range of integrations with popular marketing tools, enhancing its functionality. Strikingly offers fewer integrations, which may limit its capabilities for some users. If integrations are crucial for your business, Instapage is the better choice.
Customer Support
Strikingly offers excellent customer support with responsive service, making it a reliable choice for users who may need assistance. Instapage also provides good support but is more suited for users with some technical knowledge. If customer support is a priority, Strikingly is the better option.
Security
Both Instapage and Strikingly prioritize security, but Instapage offers more advanced security features, making it a better choice for businesses handling sensitive data. If security is a top concern, Instapage is the preferred option.
Overall Rating
Instapage scores higher overall due to its advanced features and functionality, making it ideal for businesses focused on conversion optimization. Strikingly is a great choice for those seeking ease of use and affordability. Choose Instapage for advanced needs and Strikingly for simplicity.
Instapage vs Strikingly: A Detailed Breakdown of Key Features
Drag-and-Drop Editor
Instapage offers a highly intuitive drag-and-drop editor that allows you to create landing pages with precision and ease. I found it particularly useful for customizing elements without any coding knowledge. Strikingly also provides a drag-and-drop editor, but it feels slightly less flexible compared to Instapage. If you value creative freedom and customization, Instapage is the better choice.
Template Variety
Instapage boasts a wide range of templates tailored for different industries, which I found incredibly helpful when starting a new project. Strikingly offers a decent selection of templates, but they are more limited in variety. If having a diverse set of templates is important to you, Instapage is the way to go.
Mobile Optimization
Strikingly excels in mobile optimization, ensuring your website looks great on any device. I appreciated how seamless the transition was from desktop to mobile. Instapage also offers mobile optimization, but Strikingly's focus on mobile-first design gives it an edge. If mobile optimization is a priority, Strikingly is the better option.
E-commerce Integration
Strikingly provides robust e-commerce integration, making it easy to set up an online store. I found the process straightforward and efficient. Instapage offers e-commerce features as well, but they are not as comprehensive as Strikingly's. If you're looking to build an online store, Strikingly is the superior choice.
SEO Tools
Instapage offers a comprehensive set of SEO tools that help improve your website's visibility. I found these tools invaluable for optimizing my landing pages. Strikingly also provides SEO tools, but they are more basic in comparison. If SEO is a critical factor for you, Instapage is the better option.
Analytics and Reporting
Instapage excels in analytics and reporting, providing detailed insights into your landing page performance. I appreciated the depth of data available for analysis. Strikingly offers analytics as well, but they are not as extensive. If you need in-depth analytics, Instapage is the better choice.
Pricing Comparison of Instapage and Strikingly
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Instapage and Strikingly. This comparison will highlight the best option for creating your website.
Instapage Pricing Plans
- Reusable page blocks and forms for efficiency
- Real-time visual collaboration for team synergy
- Triggered popups and sticky bars for engagement
- AI content for smart page optimization
- Hypothesis setting and history for strategic planning
- Customizable traffic splitting for targeted testing
- Scheduling for timely campaign execution
- Multi-step forms for detailed data collection
- Global Blocks for consistent branding
- Heatmaps for user behavior analysis
- Audit logs for detailed activity tracking
- Direct lead bypass for immediate lead access
Strikingly Pricing Plans
- 5 GB monthly bandwidth to handle moderate traffic.
- 500 MB total storage per site for essential content.
- Multiple pages with up to 5 pages per site for basic structure.
- Simple store to sell 1 product per site for small businesses.
- Free SSL for custom domain ensuring secure connections.
- 1 GB storage per site for essential content and media.
- 50 GB bandwidth to handle moderate traffic efficiently.
- Sell a single product with a 5% transaction fee.
- 20 GB storage per site for extensive content and media.
- Unlimited bandwidth to handle high traffic efficiently.
- Sell up to 300 products with a 2% transaction fee.
- Remove Strikingly branding for a professional look.
- 100 GB storage per site for extensive content and media.
- Sell unlimited products with 0% transaction fee.
- Multiple membership tiers for diverse audience engagement.
- Priority customer service with dedicated account manager.
Our Rating Methodology
We thoroughly evaluate each website builder, focusing on key aspects like ease of use, functionality, and scalability. By analyzing user reviews and testing features, we ensure our recommendations meet diverse needs. Each factor is weighted to provide a reliable final rating, helping you make informed decisions.
Instapage or Strikingly: Which One Matches Your Business Needs?
Choose Instapage If You Need ...
- Advanced landing page features
If you need a platform with advanced landing page features, Instapage is the ideal choice. Its comprehensive tools for creating high-converting pages make it perfect for marketers focused on optimization.
- Wide range of integrations
If you rely on multiple marketing tools, Instapage's wide range of integrations will enhance your workflow. It's the better option for businesses needing seamless data transfer between platforms.
Choose Strikingly If You Need ...
- User-friendly interface
If you prefer a user-friendly interface, Strikingly is the way to go. Its intuitive design makes it accessible for users with no technical background, perfect for creating a website quickly.
- Affordable pricing plans
If you're on a budget, Strikingly's affordable pricing plans offer excellent value. It's an attractive option for small businesses and individuals looking to establish an online presence without breaking the bank.
Frequently Asked Questions
Which tool is better for beginners, Instapage or Strikingly?
Does Instapage offer more integrations than Strikingly?
Which platform is more affordable, Instapage or Strikingly?
Is Instapage suitable for creating e-commerce websites?
Which tool offers better mobile optimization, Instapage or Strikingly?
Does Instapage provide comprehensive analytics tools?
Martin Lunendonk
Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.
