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GetResponse vs Ontraport (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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GetResponse

GetResponse offers a user-friendly platform with comprehensive email marketing features and a wide range of integrations, making it ideal for businesses looking to enhance their marketing efforts.

  • User-friendly interface for beginners.
  • Comprehensive email marketing features.
  • Wide range of integrations available.
  • Limited CRM capabilities.
  • Basic e-commerce features.
  • Automation can be complex.

Free plan?

Yes

Starting price

$15.6 per month
Good Value For Price
4.1

0

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Ontraport

Ontraport provides advanced automation and CRM capabilities, making it a powerful tool for businesses seeking to streamline processes and improve customer engagement.

  • Advanced automation features.
  • Comprehensive CRM system.
  • Robust e-commerce capabilities.
  • Higher learning curve.
  • More expensive than competitors.
  • Limited landing page templates.

Free plan?

Yes

Starting price

$24 per month

What is GetResponse?

GetResponse is a comprehensive email marketing platform that helps businesses engage with their audience through email campaigns, landing pages, and automation. It offers a user-friendly interface, making it easy for marketers to create and manage campaigns. With features like autoresponders, A/B testing, and analytics, GetResponse empowers users to optimize their marketing efforts. Whether you're a small business or a large enterprise, GetResponse provides the tools you need to connect with your audience effectively.

What is Ontraport?

Ontraport is a powerful business automation software designed to streamline marketing, sales, and business processes. It offers a suite of tools including CRM, email marketing, landing pages, and e-commerce capabilities. Ontraport helps businesses automate repetitive tasks, manage customer relationships, and drive growth. With its robust automation features, Ontraport is ideal for businesses looking to enhance efficiency and improve customer engagement.

Pros and Cons of GetResponse vs Ontraport

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Pros & Cons of GetResponse

Comprehensive email marketing
  • GetResponse offers a wide range of email marketing features, including autoresponders, A/B testing, and advanced segmentation, making it a powerful tool for marketers.
User-friendly interface
  • The platform's intuitive design makes it easy for beginners to navigate and create campaigns without a steep learning curve.
Wide range of integrations
  • GetResponse integrates with numerous third-party applications, allowing users to connect their favorite tools seamlessly.
Limited CRM capabilities
  • While GetResponse offers basic CRM features, it lacks the depth and functionality of dedicated CRM systems, which may be a drawback for businesses needing comprehensive customer management.
Basic e-commerce features
  • GetResponse's e-commerce capabilities are limited compared to specialized platforms, making it less suitable for businesses with extensive online sales needs.
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Pros & Cons of Ontraport

Advanced automation features
  • Ontraport excels in automation, offering powerful tools to automate complex workflows and streamline business processes.
Comprehensive CRM system
  • The platform provides a robust CRM system that integrates seamlessly with other features, making it ideal for managing customer relationships.
Robust e-commerce capabilities
  • Ontraport offers extensive e-commerce features, including order management and payment processing, making it suitable for online businesses.
Higher learning curve
  • Due to its advanced features, Ontraport may require more time and effort to master, especially for users new to automation tools.
More expensive than competitors
  • Ontraport's pricing is higher compared to other platforms, which may be a consideration for budget-conscious businesses.

GetResponse vs Ontraport: At A Glance

Decision FactorGetResponseOntraport
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Excellent4.3
Functionality
Good4.2
Excellent4.4
Scalability
Excellent4.3
Excellent4.5
Integrations
Good4.1
Good4.0
Customer Support
Excellent4.3
Good4.1
Security
Good4.2
Excellent4.3
Overall Rating
Excellent4.3
Good4.1

Value to Price

GetResponse offers a competitive pricing structure with a wide range of features, making it a great value for businesses of all sizes. Ontraport, while slightly more expensive, provides robust automation capabilities that justify its cost. If you're looking for a cost-effective solution with essential features, GetResponse is a solid choice.

Ease of Use

GetResponse is known for its intuitive interface, making it easy for users to navigate and create campaigns. Ontraport also offers a user-friendly experience but may require a bit more time to master due to its advanced features. If you prioritize ease of use, GetResponse might be the better option.

Functionality

Ontraport excels in functionality with its comprehensive suite of tools for automation, CRM, and e-commerce. GetResponse, while offering a robust set of features, focuses more on email marketing and campaign management. If you need extensive functionality, Ontraport is the way to go.

Scalability

Both GetResponse and Ontraport are scalable solutions, but Ontraport's advanced automation features make it more suitable for growing businesses. GetResponse is ideal for small to medium-sized businesses looking for a scalable email marketing platform. If scalability is a priority, Ontraport offers more flexibility.

Integrations

GetResponse provides a wide range of integrations with popular tools, making it easy to connect with other platforms. Ontraport also offers integrations but may require more technical expertise to set up. If seamless integrations are important, GetResponse is a more straightforward choice.

Customer Support

GetResponse offers excellent customer support with various channels, including live chat and email. Ontraport also provides reliable support but may not be as readily available. If customer support is a key factor, GetResponse has a slight edge.

Security

Both GetResponse and Ontraport prioritize security, offering features like data encryption and secure servers. Ontraport's security measures are slightly more advanced, making it a better choice for businesses with stringent security requirements. If security is a top concern, Ontraport is the safer bet.

Overall Rating

GetResponse and Ontraport both offer excellent solutions for businesses, but GetResponse's ease of use and value for price give it a slight advantage. Ontraport's advanced features make it ideal for businesses seeking comprehensive automation. Choose based on your specific needs.

GetResponse vs Ontraport: A Detailed Breakdown of Key Features

FeaturesGetResponseOntraport
Email Marketing
Excellent4.5
Excellent4.3
Automation
Good4.2
Excellent4.5
Landing Pages
Excellent4.4
Good4.2
CRM
Good4.1
Excellent4.4
E-commerce
Good4.0
Excellent4.3
Analytics
Excellent4.3
Good4.2

Email Marketing

GetResponse shines in email marketing with its intuitive drag-and-drop editor, making it easy for you to create visually appealing emails. Ontraport also offers robust email marketing features but focuses more on automation. If your primary need is email marketing, GetResponse is the better choice.

Automation

Ontraport excels in automation, providing advanced features that allow you to automate complex workflows. GetResponse offers automation as well, but it's more suited for simpler tasks. If you need powerful automation capabilities, Ontraport is the way to go.

Landing Pages

GetResponse offers a user-friendly landing page builder with a variety of templates, making it easy for you to create high-converting pages. Ontraport's landing page features are solid but not as extensive. If landing pages are a priority, GetResponse is the better option.

CRM

Ontraport provides a comprehensive CRM system that integrates seamlessly with its other features, making it ideal for managing customer relationships. GetResponse offers basic CRM capabilities but focuses more on email marketing. If CRM is crucial, Ontraport is the superior choice.

E-commerce

Ontraport offers robust e-commerce features, including order management and payment processing, making it suitable for online businesses. GetResponse provides basic e-commerce capabilities but is more focused on marketing. If e-commerce is a key requirement, Ontraport is the better fit.

Analytics

GetResponse provides detailed analytics and reporting, allowing you to track the performance of your campaigns. Ontraport also offers analytics but focuses more on automation insights. If you need comprehensive analytics, GetResponse is the better option.

Pricing Comparison of GetResponse and Ontraport

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of GetResponse and Ontraport. This comparison will highlight the best option for your marketing needs.

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GetResponse Pricing Plans

Email Marketing
For Small Businesses
$15.6

per month

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Email Marketing includes:
  • Autoresponders to automate your email campaigns.
  • Websites & landing pages to enhance online presence.
  • Email & landing page templates for professional designs.
  • Signup forms & popups to grow your subscriber list.
Marketing Automation
For Medium Businesses
$48.4

per month

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Includes Email Marketing, plus:
  • Newsletter revenue statistics to track performance.
  • Web push notifications to re-engage visitors.
  • Predictive email delivery for optimal timing.
  • Advanced segmentation for targeted marketing.
Ecommerce Marketing
For Ecommerce Stores
$97.6

per month

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Includes Marketing Automation, plus:
  • Quick transactional emails for efficient communication.
  • Unlimited web push notifications for constant engagement.
  • Promo codes to incentivize purchases.
  • Product recommendations to increase conversions.
GetResponse MAX
For Large Enterprises
$1,099

per month

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Standard plans, plus:
  • Dedicated IP address for secure email sending.
  • Single sign-on for streamlined access.
  • SMS marketing for direct customer communication.
  • Mobile push notifications for real-time updates.
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Ontraport Pricing Plans

Basic
For Small Businesses
$24

per month

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Basic includes:
  • Web forms and pages to capture leads effectively.
  • Scalable platform designed for business growth.
  • Drag-and-drop marketing automation for ease of use.
  • Unlimited email sending to reach a wider audience.
Plus
For Growing Businesses
$83

per month

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Includes Basic, plus:
  • Add payments and memberships for monetization.
  • Website personalization to enhance user experience.
  • 2-way SMS marketing for interactive communication.
  • Lead scoring to prioritize potential customers.
Pro
For Established Enterprises
$124

per month

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Includes Plus, plus:
  • Marketing tracking and testing for performance insights.
  • Partner programs to expand business reach.
  • User roles and permission management for security.
  • Custom contact and email limits for flexibility.
Enterprise
For Large Enterprises
$249

per month

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Includes Pro, plus:
  • Enterprise-grade security for data protection.
  • Private infrastructure available for dedicated resources.
  • 1-on-1 email deliverability consulting for optimal reach.
  • Quarterly account reviews for continuous improvement.

Our Rating Methodology

We thoroughly evaluate each marketing automation tool, focusing on key aspects like functionality, ease of use, and scalability. By analyzing user feedback and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final score, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

GetResponse or Ontraport: Which One Matches Your Business Needs?

Choose GetResponse If You Need ...

  • User-friendly email marketing

    If you are a beginner or small business owner looking for an easy-to-use email marketing platform, GetResponse is the ideal choice. Its intuitive interface and comprehensive features make it accessible for users with varying technical skills.

  • Wide range of integrations

    If you need a platform that seamlessly integrates with your existing tools, GetResponse offers a wide range of integrations, making it easy to connect with other applications and streamline your workflow.

Choose Ontraport If You Need ...

  • Advanced automation capabilities

    If you require powerful automation features to streamline complex workflows, Ontraport is the better choice. Its advanced automation tools allow you to automate repetitive tasks and improve efficiency.

  • Comprehensive CRM system

    If managing customer relationships is a priority, Ontraport's robust CRM system provides the tools you need to track interactions, manage leads, and enhance customer engagement.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.