GetResponse vs Constant Contact (2024 Comparison)
GetResponse offers a robust email marketing platform with advanced automation, webinars, and landing pages. Ideal for businesses seeking comprehensive marketing solutions.
- Advanced email automation features.
- Integrated webinar hosting.
- Comprehensive landing page builder.
- Learning curve for beginners.
- Limited social media tools.
Free plan?
YesStarting price
$15.6 per month
Constant Contact provides a user-friendly email marketing solution with excellent customer support and strong social media integration, perfect for beginners.
- User-friendly interface.
- Excellent customer support.
- Strong social media integration.
- Limited webinar capabilities.
- Higher pricing for advanced features.
Free plan?
YesStarting price
$12 per monthWhat is GetResponse?
GetResponse is a comprehensive email marketing platform that offers a suite of tools designed to help businesses grow their audience, engage with customers, and boost online sales. With features like email automation, landing pages, and webinars, it provides a robust solution for marketers looking to streamline their campaigns. The platform's intuitive interface and powerful analytics make it easy to track performance and optimize strategies, ensuring that users can make data-driven decisions to enhance their marketing efforts.
What is Constant Contact?
Constant Contact is a versatile email marketing software that empowers businesses to create professional email campaigns with ease. It offers a range of customizable templates, list management tools, and social media integration to help users connect with their audience effectively. With its user-friendly interface and reliable customer support, Constant Contact is ideal for small to medium-sized businesses looking to enhance their marketing efforts without the need for extensive technical knowledge.
Pros and Cons of GetResponse vs Constant Contact
Pros & Cons of GetResponse
- GetResponse offers sophisticated email automation tools that allow you to create complex workflows and personalized customer journeys, making it ideal for businesses looking to enhance their email marketing strategies.
- With GetResponse, you can host webinars directly from the platform, eliminating the need for additional tools and providing a seamless experience for both hosts and attendees.
- GetResponse's landing page builder offers a wide range of templates and customization options, enabling you to create high-converting pages that align with your brand and marketing goals.
- GetResponse's advanced features may require a learning curve for new users, which can be a challenge for those without prior experience in email marketing platforms.
- While GetResponse offers some social media integration, its tools are not as comprehensive as those provided by other platforms, which may be a drawback for users who prioritize social media marketing.
Pros & Cons of Constant Contact
- Constant Contact's intuitive interface makes it easy for users of all experience levels to create and manage email campaigns, making it an excellent choice for beginners.
- Constant Contact is known for its reliable customer support, offering phone, chat, and email assistance to help users resolve any issues quickly and efficiently.
- With Constant Contact, you can easily connect and manage your social media accounts alongside your email campaigns, providing a seamless experience for users who prioritize social media marketing.
- Constant Contact does not offer a native webinar solution, which may require users to rely on additional tools and integrations to host webinars.
- While Constant Contact offers a range of features, its pricing can be higher for advanced capabilities, which may be a consideration for budget-conscious users.
GetResponse vs Constant Contact: At A Glance
Value to Price
GetResponse offers a comprehensive suite of features at a competitive price, making it a great value for businesses looking to maximize their marketing efforts. Constant Contact, while slightly more expensive, provides excellent customer support and ease of use, which can be worth the extra cost for some users. If you're looking for a cost-effective solution with robust features, GetResponse is the better choice.
Ease of Use
Constant Contact shines in ease of use with its intuitive interface and straightforward setup process, making it ideal for beginners. GetResponse, while also user-friendly, offers more advanced features that may require a learning curve. If you prioritize simplicity and ease of use, Constant Contact is the better option.
Functionality
GetResponse excels in functionality with its wide range of features, including email automation, landing pages, and webinars. Constant Contact offers solid functionality but lacks some of the advanced features found in GetResponse. If you need a tool with extensive functionality, GetResponse is the superior choice.
Scalability
Both GetResponse and Constant Contact offer scalable solutions, but GetResponse's advanced features and automation capabilities make it more suitable for growing businesses. Constant Contact is a great option for small to medium-sized businesses that need a reliable and easy-to-use platform. If scalability is a priority, GetResponse is the better option.
Integrations
Constant Contact offers a wide range of integrations with popular apps and services, making it easy to connect with other tools. GetResponse also provides integrations, but its focus is more on its own suite of features. If you need extensive integrations, Constant Contact is the better choice.
Customer Support
Constant Contact is known for its excellent customer support, offering phone, chat, and email support to assist users. GetResponse also provides support, but it may not be as comprehensive as Constant Contact's. If customer support is a top priority, Constant Contact is the better option.
Security
Both GetResponse and Constant Contact prioritize security, offering features like data encryption and secure data centers. GetResponse has a slight edge with its additional security certifications. If security is a major concern, GetResponse is the better choice.
Overall Rating
GetResponse and Constant Contact both offer strong email marketing solutions, but GetResponse's advanced features and competitive pricing give it a slight edge overall. Constant Contact is a great choice for those who prioritize ease of use and customer support. If you're looking for a well-rounded tool with advanced features, GetResponse is the better option.
GetResponse vs Constant Contact: A Detailed Breakdown of Key Features
Email Automation
GetResponse excels in email automation, offering advanced features like autoresponders and automated workflows that allow you to create personalized customer journeys. Constant Contact provides basic automation features, which are suitable for simple campaigns but may not meet the needs of more complex marketing strategies. If you require robust email automation capabilities, GetResponse is the better choice.
Landing Pages
GetResponse offers a powerful landing page builder with a variety of templates and customization options, making it easy to create high-converting pages. Constant Contact's landing page features are more limited, which may be a drawback for users looking to create detailed and engaging pages. If landing page creation is a priority, GetResponse is the superior option.
Webinars
GetResponse stands out with its integrated webinar feature, allowing you to host and manage webinars directly from the platform. Constant Contact does not offer a native webinar solution, which may require additional tools and integrations. If webinars are a key part of your marketing strategy, GetResponse is the better choice.
Social Media Integration
Constant Contact offers excellent social media integration, allowing you to easily connect and manage your social media accounts alongside your email campaigns. GetResponse also provides social media tools, but they are not as comprehensive as Constant Contact's offerings. If social media integration is important to you, Constant Contact is the better option.
List Management
Both GetResponse and Constant Contact offer strong list management features, including segmentation and tagging options. Constant Contact has a slight edge with its intuitive interface and ease of use, making it ideal for users who prioritize simplicity. If list management is a key concern, Constant Contact is the better choice.
Customizable Templates
Constant Contact provides a wide range of customizable templates, making it easy to create professional-looking emails without design experience. GetResponse also offers templates, but they may require more customization to achieve the desired look. If you value a variety of ready-to-use templates, Constant Contact is the better option.
Pricing Comparison of GetResponse and Constant Contact
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of GetResponse and Constant Contact. This comparison will highlight the best option for enhancing your email marketing strategy.
GetResponse Pricing Plans
- Autoresponders to automate your email campaigns.
- Websites & landing pages to enhance online presence.
- Email & landing page templates for professional designs.
- Signup forms & popups to grow your subscriber list.
- Newsletter revenue statistics to track performance.
- Web push notifications to re-engage visitors.
- Predictive email delivery for optimal timing.
- Advanced segmentation for targeted marketing.
- Quick transactional emails for efficient communication.
- Unlimited web push notifications for constant engagement.
- Promo codes to incentivize purchases.
- Product recommendations to increase conversions.
- Dedicated IP address for secure email sending.
- Single sign-on for streamlined access.
- SMS marketing for direct customer communication.
- Mobile push notifications for real-time updates.
Constant Contact Pricing Plans
- 1 GB storage for storing essential marketing materials.
- 10x your number of contacts for monthly email sends.
- Self-service, live chat, and phone support available.
- Basic contact management and web sign-up forms.
- 12x your number of contacts for monthly email sends.
- AI content recommendations to enhance email campaigns.
- Contact segmentation for targeted marketing efforts.
- Scheduled email sends for optimal delivery times.
- 25 GB storage for large-scale marketing assets.
- 24x your number of contacts for monthly email sends.
- Dedicated, priority support for immediate assistance.
- Advanced reporting with engagement heat maps.
Our Rating Methodology
We thoroughly test each email marketing tool, evaluating key features like automation, integrations, and customer support. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.
GetResponse or Constant Contact: Which One Matches Your Business Needs?
Choose GetResponse If You Need ...
- Advanced email automation features
If you need a platform with advanced email automation features that allow you to create complex workflows and personalized customer journeys, GetResponse is the better choice for enhancing your email marketing strategy.
- Integrated webinar hosting
If you want to host webinars directly from your email marketing platform, GetResponse's integrated webinar hosting feature makes it the superior option for seamless webinar management.
Choose Constant Contact If You Need ...
- User-friendly interface
If you prioritize a user-friendly interface that makes it easy to create and manage email campaigns, Constant Contact is the ideal choice for beginners and those who value simplicity.
- Excellent customer support
If you require excellent customer support with reliable assistance through phone, chat, and email, Constant Contact is the better option for ensuring you have the help you need.
Frequently Asked Questions
Which tool offers better email automation features?
Is Constant Contact easier to use than GetResponse?
Which platform is better for hosting webinars?
Does Constant Contact offer strong social media integration?
Which tool provides better customer support?
Is GetResponse more cost-effective than Constant Contact?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
