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EngageBay CRM vs Klaviyo (2025 Comparison)

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Author

Anastasia Belyh

Last Update

Jan 07, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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EngageBay CRM

EngageBay CRM offers a comprehensive solution for managing customer relationships and streamlining operations. Its user-friendly interface and affordable pricing make it a top choice for small to medium-sized businesses.

  • Comprehensive CRM features
  • User-friendly interface
  • Affordable pricing plans
  • Limited advanced marketing features
  • Basic analytics capabilities

Free plan?

Yes

Starting price

$11.04 per month per user
Excellent Value For Price
4.5

0

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Klaviyo

Klaviyo excels in marketing automation with its advanced email and SMS marketing capabilities. Its powerful analytics and seamless e-commerce integrations make it a valuable tool for businesses looking to enhance their marketing efforts.

  • Advanced email marketing
  • Powerful analytics
  • Seamless e-commerce integrations
  • Higher pricing plans
  • Limited CRM functionalities

Free plan?

Yes

Starting price

$45 per month

What is EngageBay CRM?

EngageBay CRM is a comprehensive customer relationship management tool designed to streamline sales, marketing, and customer support processes. It offers a unified platform that helps businesses manage customer interactions, automate marketing campaigns, and track sales performance. With its user-friendly interface and robust features, EngageBay CRM empowers businesses to enhance customer engagement and drive growth. Whether you're a small business or a growing enterprise, EngageBay CRM provides the tools you need to build strong customer relationships and achieve your business goals.

What is Klaviyo?

Klaviyo is a powerful marketing automation platform that specializes in email and SMS marketing. It helps businesses create personalized and targeted marketing campaigns to engage their audience effectively. With its advanced segmentation and analytics capabilities, Klaviyo enables businesses to deliver the right message to the right people at the right time. Whether you're an e-commerce store or a service-based business, Klaviyo provides the tools you need to boost customer engagement and drive revenue growth.

Pros and Cons of EngageBay CRM vs Klaviyo

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Pros & Cons of EngageBay CRM

Comprehensive CRM features
  • EngageBay CRM offers a wide range of CRM features, including contact management, lead scoring, and sales tracking. Its comprehensive capabilities make it a valuable tool for businesses looking to manage customer relationships effectively.
User-friendly interface
  • EngageBay CRM is designed with user-friendliness in mind, making it easy for users to navigate and utilize its features. Its intuitive interface allows users to quickly adapt and maximize productivity.
Affordable pricing plans
  • EngageBay CRM offers competitive pricing plans that provide excellent value for small to medium-sized businesses. Its affordable pricing makes it accessible to businesses with limited budgets.
Limited advanced marketing features
  • While EngageBay CRM offers basic marketing automation features, it lacks some of the advanced capabilities found in other marketing automation tools. Businesses with complex marketing needs may find its features limited.
Basic analytics capabilities
  • EngageBay CRM provides basic analytics features that allow you to track campaign performance and gain insights into customer behavior. However, its analytics capabilities may not be sufficient for businesses with advanced reporting needs.
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Pros & Cons of Klaviyo

Advanced email marketing
  • Klaviyo excels in email marketing with its advanced segmentation and analytics capabilities. It provides detailed insights into campaign performance, allowing you to optimize your marketing efforts.
Powerful analytics
  • Klaviyo offers advanced analytics capabilities, providing detailed reports and insights into marketing efforts. Its powerful analytics features help businesses make data-driven decisions and improve marketing strategies.
Seamless e-commerce integrations
  • Klaviyo provides seamless integrations with popular e-commerce platforms, allowing businesses to enhance their marketing efforts and drive revenue growth. Its integration capabilities make it a valuable tool for e-commerce businesses.
Higher pricing plans
  • Klaviyo's pricing plans are higher compared to other marketing automation tools. Businesses with limited budgets may find its pricing plans less affordable.
Limited CRM functionalities
  • While Klaviyo offers basic CRM functionalities, it lacks some of the advanced capabilities found in dedicated CRM tools. Businesses with complex CRM needs may find its features limited.

EngageBay CRM vs Klaviyo: At A Glance

Decision FactorEngageBay CRMKlaviyo
Value to Price
Good4.2
Excellent4.5
Ease of Use
Excellent4.3
Excellent4.6
Functionality
Excellent4.4
Excellent4.7
Scalability
Excellent4.3
Excellent4.6
Integrations
Good4.2
Excellent4.5
Customer Support
Excellent4.3
Excellent4.4
Security
Excellent4.4
Excellent4.5
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

EngageBay CRM offers a competitive pricing structure that provides excellent value for small to medium-sized businesses. Its comprehensive features, including CRM, marketing automation, and customer support, make it a cost-effective solution. Klaviyo, on the other hand, is slightly more expensive but offers advanced marketing automation capabilities that justify the price for businesses focused on email and SMS marketing. If you're looking for a budget-friendly CRM with robust features, EngageBay CRM is a great choice.

Ease of Use

EngageBay CRM is designed with user-friendliness in mind, making it easy for users to navigate and utilize its features. Its intuitive interface allows users to quickly adapt and maximize productivity. Klaviyo also offers a user-friendly experience, with a focus on simplifying complex marketing tasks. However, EngageBay CRM's simplicity makes it a better option for users who prioritize ease of use.

Functionality

EngageBay CRM provides a wide range of functionalities, including CRM, marketing automation, and customer support, all in one platform. This makes it a versatile tool for businesses looking to streamline their operations. Klaviyo, on the other hand, excels in marketing automation, offering advanced features for email and SMS campaigns. If your primary focus is on marketing automation, Klaviyo is the better choice.

Scalability

EngageBay CRM is designed to scale with your business, offering flexible plans that grow with your needs. Its scalability makes it suitable for businesses of all sizes. Klaviyo also offers scalability, particularly for businesses with a strong focus on marketing. However, EngageBay CRM's all-in-one approach makes it a more scalable solution for businesses looking to expand their operations.

Integrations

EngageBay CRM offers a wide range of integrations with popular tools and platforms, allowing businesses to connect their existing systems seamlessly. Klaviyo also provides integrations, particularly with e-commerce platforms, to enhance marketing efforts. If you're looking for a CRM with extensive integration options, EngageBay CRM is the better choice.

Customer Support

EngageBay CRM offers reliable customer support, with various channels available for assistance. Its support team is responsive and knowledgeable, ensuring users receive the help they need. Klaviyo also provides customer support, but EngageBay CRM's focus on customer satisfaction makes it a better option for businesses that prioritize support.

Security

EngageBay CRM prioritizes security, implementing robust measures to protect user data and ensure privacy. Its security features provide peace of mind for businesses handling sensitive information. Klaviyo also emphasizes security, particularly for marketing data. However, EngageBay CRM's comprehensive security measures make it a more secure choice for businesses.

Overall Rating

EngageBay CRM offers a well-rounded solution for businesses looking to manage customer relationships and streamline operations. Its comprehensive features, user-friendly interface, and competitive pricing make it a top choice for small to medium-sized businesses. Klaviyo, with its focus on marketing automation, is ideal for businesses looking to enhance their marketing efforts. If you're seeking an all-in-one CRM solution, EngageBay CRM is the better option.

EngageBay CRM vs Klaviyo: A Detailed Breakdown of Key Features

FeaturesEngageBay CRMKlaviyo
Email Marketing
Excellent4.3
Excellent4.7
CRM
Excellent4.5
Good4.2
Marketing Automation
Excellent4.4
Excellent4.6
Customer Support
Excellent4.3
Excellent4.4
Analytics
Good4.2
Excellent4.5
Integrations
Excellent4.3
Excellent4.6

Email Marketing

EngageBay CRM offers a robust email marketing feature that allows you to create and send personalized email campaigns. Its user-friendly interface makes it easy to design and automate email sequences. Klaviyo, on the other hand, excels in email marketing with its advanced segmentation and analytics capabilities. It provides detailed insights into campaign performance, allowing you to optimize your marketing efforts. If you're looking for a tool with advanced email marketing features, Klaviyo is the better choice.

CRM

EngageBay CRM provides a comprehensive CRM solution that helps you manage customer interactions and track sales performance. Its intuitive interface and customizable workflows make it easy to organize and prioritize leads. Klaviyo, while primarily focused on marketing automation, offers basic CRM functionalities. If your primary focus is on CRM capabilities, EngageBay CRM is the better option.

Marketing Automation

EngageBay CRM offers a wide range of marketing automation features, including email campaigns, lead scoring, and workflow automation. Its automation capabilities help streamline marketing processes and improve efficiency. Klaviyo, known for its marketing automation prowess, provides advanced features for email and SMS marketing. If you're looking for a tool with powerful marketing automation capabilities, Klaviyo is the better choice.

Customer Support

EngageBay CRM offers reliable customer support, with various channels available for assistance. Its support team is responsive and knowledgeable, ensuring users receive the help they need. Klaviyo also provides customer support, but EngageBay CRM's focus on customer satisfaction makes it a better option for businesses that prioritize support.

Analytics

EngageBay CRM provides basic analytics features that allow you to track campaign performance and gain insights into customer behavior. Klaviyo, on the other hand, offers advanced analytics capabilities, providing detailed reports and insights into marketing efforts. If you're looking for a tool with robust analytics features, Klaviyo is the better choice.

Integrations

EngageBay CRM offers a wide range of integrations with popular tools and platforms, allowing businesses to connect their existing systems seamlessly. Klaviyo also provides integrations, particularly with e-commerce platforms, to enhance marketing efforts. If you're looking for a CRM with extensive integration options, EngageBay CRM is the better choice.

Pricing Comparison of EngageBay CRM and Klaviyo

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of EngageBay CRM and Klaviyo. This comparison will highlight the best option for managing your customer relationships and marketing efforts.

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EngageBay CRM Pricing Plans

Free
For Solopreneurs
$0

per user/month

Get Startedright_arrow
Free includes:
  • 1,000 Branded Emails per month for effective communication.
  • 360 degree contact view for detailed insights.
  • Tag Management for organized contact categorization.
  • Live Chat integration for real-time customer interaction.
Basic
For Basic Users
$11.04

per month per user

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Includes Free, plus:
  • 2,500 Branded Emails per month for broader outreach.
  • Predictive Lead Score to prioritize potential leads.
  • 15 Calling minutes for direct customer engagement.
  • Custom Deal Tracks for tailored sales processes.
Growth
For Startups
$42.49

per month per user

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Includes Basic, plus:
  • 20,000 Branded Emails per month for extensive campaigns.
  • Multi Currency support for global transactions.
  • 10 Automations/Workflows for streamlined operations.
  • 15 Nodes per automation/workflow for complex processes.
Pro
For Large Teams
$67.99

per month per user

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Includes Growth, plus:
  • 30,000 Branded Emails per month for maximum reach.
  • 25 Automations/Workflows for advanced automation.
  • 30 Nodes per automation/workflow for intricate setups.
  • Custom Reporting for detailed performance analysis.
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Klaviyo Pricing Plans

Free
For Beginners
$0

per month

Get Startedright_arrow
Free includes:
  • Access to 150 free monthly SMS/MMS credits.
  • Includes applicable SMS carrier fees.
  • Email support available for the first 60 days.
  • Utilize built-in forms and pop-ups for engagement.
Email
For Small Businesses
$45

per month

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Email includes Free, plus:
  • Mobile push notifications to enhance engagement.
  • 150 free monthly SMS/MMS credits included.
  • Email and chat support for assistance.
  • Personalized product recommendations for targeted marketing.
Email and SMS
For Growing Enterprises
$60

per month

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Email and SMS includes Email, plus:
  • Includes applicable SMS carrier fees for seamless communication.
  • Access to detailed customer profiles for better targeting.
  • Automated A/B testing for optimized campaigns.
  • Precise multichannel attribution for accurate insights.

Our Rating Methodology

We thoroughly evaluate each CRM and marketing automation tool, assessing key features like functionality, ease of use, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

EngageBay CRM or Klaviyo: Which One Matches Your Business Needs?

Choose EngageBay CRM If You Need ...

  • Comprehensive CRM solution

    If you are a business looking for a comprehensive CRM solution that offers a wide range of features, including contact management, lead scoring, and sales tracking, EngageBay CRM is the better choice. Its comprehensive capabilities make it a valuable tool for managing customer relationships effectively.

  • User-friendly interface

    If you prioritize ease of use and want a CRM tool with a user-friendly interface, EngageBay CRM is the better option. Its intuitive design makes it easy for users to navigate and utilize its features, maximizing productivity.

Choose Klaviyo If You Need ...

  • Advanced email marketing

    If you are a business looking for advanced email marketing capabilities, Klaviyo is the better choice. Its advanced segmentation and analytics features provide detailed insights into campaign performance, allowing you to optimize your marketing efforts.

  • Seamless e-commerce integrations

    If you are an e-commerce business looking for seamless integrations with popular platforms, Klaviyo is the better option. Its integration capabilities enhance marketing efforts and drive revenue growth, making it a valuable tool for e-commerce businesses.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.