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Ecwid vs WP EasyCart (2024 Comparison)

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Author

Martin Lunendonk

Last Update

Nov 22, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Ecwid

Ecwid offers a user-friendly interface and comprehensive multi-channel selling features, making it an excellent choice for businesses looking to expand their reach and streamline their operations.

  • Easy to connect to other tools via integrations library.
  • User-friendly interface for beginners.
  • Comprehensive multi-channel selling features.
  • Limited design customization options.
  • Advanced features may require higher plans.

Free plan?

Yes

Starting price

$21 per month
Good Value For Price
4.1

0

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WP EasyCart

WP EasyCart seamlessly integrates with WordPress, providing affordable pricing and customizable themes for businesses looking to enhance their online presence with e-commerce functionality.

  • Seamless integration with WordPress.
  • Affordable pricing for small businesses.
  • Customizable themes for storefronts.
  • Requires familiarity with WordPress.
  • Limited built-in features without plugins.

Free plan?

Yes

Starting price

$69 per year

What is Ecwid?

Ecwid is a versatile e-commerce platform that allows you to create an online store and sell products across multiple channels, including websites, social media, and marketplaces. It offers a user-friendly interface, making it easy for small businesses to set up and manage their online presence. With features like inventory management, payment processing, and customizable storefronts, Ecwid helps businesses streamline their operations and reach a wider audience. Whether you're a beginner or an experienced seller, Ecwid provides the tools you need to succeed in the competitive world of e-commerce.

What is WP EasyCart?

WP EasyCart is a comprehensive e-commerce solution designed for WordPress users. It seamlessly integrates with your existing WordPress site, allowing you to add a fully functional online store with ease. With features like product management, payment gateways, and customizable themes, WP EasyCart empowers businesses to create a professional online shopping experience. Whether you're selling physical products, digital downloads, or services, WP EasyCart provides the flexibility and scalability to meet your needs. It's an ideal choice for WordPress users looking to expand their website's capabilities and boost their online sales.

Pros and Cons of Ecwid vs WP EasyCart

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Pros & Cons of Ecwid

User-friendly interface
  • Ecwid's user-friendly interface makes it easy for beginners to set up and manage their online store. The intuitive dashboard and straightforward setup process are major advantages for users.
Comprehensive multi-channel selling
  • Ecwid excels in multi-channel selling, allowing you to sell on websites, social media, and marketplaces seamlessly. This feature is particularly beneficial for businesses looking to expand their reach.
Robust inventory management
  • Ecwid provides robust inventory management features, making it easy to track stock levels and manage product variations. This feature is essential for businesses with a large inventory.
Limited design customization
  • Ecwid offers limited design customization options, which may not be suitable for businesses looking for extensive design flexibility. Advanced customization may require additional resources.
Advanced features require higher plans
  • Some of Ecwid's advanced features may require higher-tier plans, which could be a limitation for businesses on a tight budget. It's important to evaluate your needs before choosing a plan.
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Pros & Cons of WP EasyCart

Seamless WordPress integration
  • WP EasyCart seamlessly integrates with WordPress, making it an ideal choice for WordPress users looking to add e-commerce functionality to their existing site.
Affordable pricing
  • WP EasyCart offers affordable pricing plans, making it accessible for small businesses and startups looking to establish an online presence without breaking the bank.
Customizable themes
  • WP EasyCart provides customizable themes for storefronts, allowing businesses to create a unique shopping experience for their customers. This feature is ideal for businesses looking to differentiate themselves.
Requires WordPress familiarity
  • WP EasyCart requires familiarity with WordPress, which may be a barrier for users who are not comfortable with the platform. Additional learning may be necessary for optimal use.
Limited built-in features
  • WP EasyCart offers limited built-in features without plugins, which may require additional setup and resources. It's important to evaluate your needs and consider potential additional costs.

Ecwid vs WP EasyCart: At A Glance

Decision FactorEcwidWP EasyCart
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Excellent4.3
Functionality
Excellent4.3
Good4.1
Scalability
Good4.2
Good4.0
Integrations
Excellent4.3
Good4.1
Customer Support
Good4.2
Good4.0
Security
Excellent4.4
Good4.2
Overall Rating
Excellent4.3
Good4.1

Ecwid vs WP EasyCart: A Detailed Breakdown of Key Features

FeaturesEcwidWP EasyCart
Multi-Channel Selling
Excellent4.5
Good4.2
Inventory Management
Excellent4.4
Excellent4.3
Payment Processing
Excellent4.3
Good4.1
Customizable Storefronts
Good4.2
Good4.0
SEO Optimization
Excellent4.3
Good4.2
Mobile Responsiveness
Excellent4.4
Excellent4.3

Multi-Channel Selling

Ecwid excels in multi-channel selling, allowing you to sell on websites, social media, and marketplaces seamlessly. This feature is particularly beneficial for businesses looking to expand their reach and increase sales. WP EasyCart also offers multi-channel selling, but its integration with WordPress may require additional setup. If you're looking for a platform that simplifies multi-channel selling, Ecwid is a great choice.

Inventory Management

Ecwid provides robust inventory management features, making it easy to track stock levels and manage product variations. This feature is essential for businesses with a large inventory. WP EasyCart also offers inventory management, but it may require additional plugins for advanced features. If you need comprehensive inventory management, Ecwid is a reliable option.

Payment Processing

Ecwid supports a wide range of payment gateways, making it easy to accept payments from customers worldwide. This feature is crucial for businesses looking to offer flexible payment options. WP EasyCart also supports payment processing, but its integration with WordPress may require additional setup. If you need a platform with diverse payment options, Ecwid is a strong contender.

Customizable Storefronts

Ecwid offers customizable storefronts, allowing you to create a unique shopping experience for your customers. This feature is ideal for businesses looking to differentiate themselves from competitors. WP EasyCart also offers customizable storefronts, but its reliance on WordPress themes may limit design flexibility. If you want a platform with extensive customization options, Ecwid is a great choice.

SEO Optimization

Ecwid provides SEO optimization features, helping you improve your store's visibility in search engine results. This feature is essential for businesses looking to attract organic traffic. WP EasyCart also offers SEO optimization, but its integration with WordPress may require additional plugins. If you need a platform with strong SEO capabilities, Ecwid is a reliable option.

Mobile Responsiveness

Ecwid ensures that your store is mobile-responsive, providing a seamless shopping experience for customers on any device. This feature is crucial for businesses looking to cater to mobile users. WP EasyCart also offers mobile responsiveness, but its reliance on WordPress themes may affect performance. If you need a platform with excellent mobile responsiveness, Ecwid is a strong contender.

Pricing Comparison of Ecwid and WP EasyCart

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Ecwid and WP EasyCart. This comparison will highlight the best option for creating your online store.

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Ecwid Pricing Plans

Free
For Individuals
$0

per month

Get Startedright_arrow
Free includes:
  • Create a business home page to showcase your brand.
  • List your product catalog online for visibility.
  • Upgrade to enable checkout and start selling.
  • No transaction fees for any sales made.
Venture
For Small Businesses
$25

per month

Try For Freeright_arrow
Includes Free, plus:
  • Sell on Instagram and Facebook seamlessly.
  • Access mobile store management app for convenience.
  • Receive live chat support for quick assistance.
  • Automated tax calculations for hassle-free compliance.
Business
For Medium Businesses
$45

per month

Try For Freeright_arrow
Includes Venture, plus:
  • Sell on various marketplaces for wider reach.
  • Offer subscriptions to customers for recurring revenue.
  • Utilize staff accounts for team collaboration.
  • Recover abandoned carts to boost sales.
Unlimited
For Large Enterprises
$105

per month

Try For Freeright_arrow
Includes Business, plus:
  • Sell via a branded mobile app for brand identity.
  • Integrate with POS for in-person sales.
  • Unlimited staff accounts for large teams.
  • Priority support for immediate assistance.
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WP EasyCart Pricing Plans

Free Plugin
For Individuals
$0

per year

Get Startedright_arrow
Free Plugin includes:
  • Stripe, Square, or PayPal payment gateways available.
  • No unlimited images or advanced features included.
  • 2% additional application fees on transactions.
  • Basic eCommerce functionalities without premium features.
PRO Cart Plugin
For Small Businesses
$69

per year

Try For Freeright_arrow
PRO Cart Plugin includes:
  • Unlimited support requests for technical assistance.
  • Integration with Stripe, Square, and PayPal.
  • 30+ payment gateways for diverse payment options.
  • Advanced product options and live shipping rates.
Premium Cart Plugin
For Large Enterprises
$89

per year

Try For Freeright_arrow
Includes PRO Cart Plugin, plus:
  • Facebook and Instagram shop integration.
  • ShipStation automation for streamlined shipping.
  • Quickbooks Desktop integration for accounting.
  • BlueCheck age verification for age-restricted products.

Our Rating Methodology

We thoroughly evaluate each e-commerce platform, focusing on key factors like value to price, ease of use, and functionality. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations fit your needs. Each factor is weighted by importance to provide an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Ecwid or WP EasyCart: Which One Matches Your Business Needs?

Choose Ecwid If You Need ...

  • User-friendly e-commerce platform

    If you are a beginner or small business owner looking for an easy-to-use e-commerce platform, Ecwid is an excellent choice. Its user-friendly interface and comprehensive features make it accessible for all users.

  • Comprehensive multi-channel selling

    If you want to expand your reach and sell on multiple channels, Ecwid is a great option. Its multi-channel selling features allow you to sell on websites, social media, and marketplaces seamlessly.

Choose WP EasyCart If You Need ...

  • Seamless WordPress integration

    If you are a WordPress user looking to add e-commerce functionality to your existing site, WP EasyCart is an ideal choice. Its seamless integration with WordPress makes it easy to enhance your online presence.

  • Affordable e-commerce solution

    If you are a small business or startup looking for an affordable e-commerce solution, WP EasyCart is a great option. Its pricing plans are accessible, making it easy to establish an online presence without breaking the bank.

Frequently Asked Questions

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Author

Martin Lunendonk

Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.