Constant Contact vs Mailjet (2024 Comparison)
Constant Contact offers a comprehensive email marketing solution with a wide range of templates and excellent customer support. It's perfect for businesses looking to enhance their email campaigns with detailed analytics.
- Wide range of email templates.
- Excellent customer support.
- Comprehensive analytics.
- Higher pricing for advanced features.
- Limited transactional email capabilities.
Free plan?
YesStarting price
$12 per month
Mailjet provides a reliable platform for email marketing and transactional emails, featuring advanced A/B testing tools and affordable pricing. It's ideal for businesses seeking cost-effective solutions.
- Strong transactional email features.
- Advanced A/B testing tools.
- Affordable pricing.
- Limited customer support options.
- Fewer email templates.
Free plan?
YesStarting price
$17 per monthWhat is Constant Contact?
Constant Contact is a robust email marketing platform designed to help businesses of all sizes create and manage effective email campaigns. It offers a user-friendly interface with customizable templates, making it easy for users to design professional-looking emails. With features like list segmentation, automation, and analytics, Constant Contact empowers users to engage their audience effectively. Whether you're a small business owner or a marketing professional, this tool simplifies the process of reaching your customers and growing your business.
What is Mailjet?
Mailjet is a comprehensive email marketing and transactional email service that caters to businesses looking to streamline their communication efforts. It provides a collaborative platform where teams can design, send, and track email campaigns effortlessly. With its intuitive drag-and-drop editor, users can create visually appealing emails without any coding skills. Mailjet's real-time analytics and A/B testing features enable businesses to optimize their email performance, ensuring that messages reach the right audience at the right time.
Pros and Cons of Constant Contact vs Mailjet
Pros & Cons of Constant Contact
- Constant Contact offers an extensive library of email templates, allowing users to create visually appealing and professional emails with ease. This variety ensures that you can find a template that suits your brand's style and message.
- Constant Contact is renowned for its top-notch customer support, providing users with timely and helpful assistance. Whether you have a technical issue or need guidance, their support team is always ready to help.
- With Constant Contact, you gain access to detailed analytics that provide valuable insights into your email campaigns' performance. This data helps you make informed decisions and optimize your marketing strategies.
- While Constant Contact offers a robust set of features, accessing some of the more advanced tools may require a higher pricing tier. This can be a consideration for budget-conscious users.
- Constant Contact's focus is primarily on email marketing, which means its transactional email capabilities are not as advanced as some other platforms. If transactional emails are a priority, this may be a limitation.
Pros & Cons of Mailjet
- Mailjet excels in providing robust transactional email capabilities, making it an ideal choice for businesses that rely heavily on these types of communications. Its features ensure reliable and efficient delivery.
- Mailjet offers advanced A/B testing tools that allow users to experiment with different email variations to optimize performance. This feature is particularly valuable for businesses looking to refine their email strategies.
- Mailjet's pricing is competitive, making it an attractive option for businesses seeking cost-effective email marketing solutions. Its affordability does not compromise the quality of its features.
- While Mailjet provides customer support, the options may be more limited compared to other platforms. Users seeking extensive support may find this a drawback.
- Mailjet's library of email templates is not as extensive as some competitors, which may limit design options for users looking for a wide variety of templates.
Constant Contact vs Mailjet: At A Glance
Value to Price
Constant Contact offers a comprehensive suite of features that justify its pricing, making it a great choice for businesses seeking value. Mailjet, while slightly more affordable, provides a solid set of features but may not offer the same level of depth. If you're looking for a tool that balances cost with extensive features, Constant Contact is a strong contender.
Ease of Use
Both Constant Contact and Mailjet are designed with user-friendliness in mind. Constant Contact's intuitive interface makes it easy for beginners to navigate, while Mailjet's drag-and-drop editor simplifies email creation. If ease of use is your priority, both tools are excellent choices, but Constant Contact edges out slightly with its more polished interface.
Functionality
Constant Contact excels in providing a wide range of functionalities, from email marketing to event management. Mailjet, on the other hand, focuses on email marketing and transactional emails. If you need a tool with diverse functionalities, Constant Contact is the better option.
Scalability
Constant Contact is well-suited for businesses looking to scale their marketing efforts, offering features that grow with your needs. Mailjet also supports scalability but is more focused on email campaigns. If scalability across various marketing channels is important, Constant Contact is the way to go.
Integrations
Constant Contact offers a wide range of integrations with popular tools, enhancing its versatility. Mailjet also provides integrations but may not match the breadth of Constant Contact. If seamless integration with other tools is crucial, Constant Contact is the preferred choice.
Customer Support
Constant Contact is known for its excellent customer support, providing users with timely assistance. Mailjet offers reliable support but may not be as comprehensive. If top-notch customer support is a priority, Constant Contact is the better option.
Security
Both Constant Contact and Mailjet prioritize security, ensuring that user data is protected. Constant Contact's robust security measures give it a slight edge. If security is a major concern, Constant Contact is the safer bet.
Overall Rating
Constant Contact's overall rating reflects its strong performance across various dimensions, making it a top choice for businesses. Mailjet, while slightly lower in rating, remains a reliable option for email marketing. If you're seeking a well-rounded tool, Constant Contact is the superior choice.
Constant Contact vs Mailjet: A Detailed Breakdown of Key Features
Email Templates
Constant Contact offers a wide variety of customizable email templates, making it easy for users to create professional-looking emails. Mailjet also provides a good selection of templates, but Constant Contact's library is more extensive. If you value a diverse range of templates, Constant Contact is the better choice.
Automation
Constant Contact's automation features allow users to set up automated email campaigns with ease. Mailjet also offers automation, but Constant Contact's tools are more intuitive and user-friendly. If automation is a key factor for you, Constant Contact is the superior option.
Analytics
Constant Contact provides detailed analytics that help users track the performance of their email campaigns. Mailjet also offers analytics, but Constant Contact's insights are more comprehensive. If you need in-depth analytics, Constant Contact is the better choice.
A/B Testing
Mailjet excels in A/B testing, allowing users to test different email variations to optimize performance. Constant Contact also offers A/B testing, but Mailjet's tools are more advanced. If A/B testing is a priority, Mailjet is the preferred option.
List Segmentation
Constant Contact's list segmentation features enable users to target specific audience segments effectively. Mailjet also offers segmentation, but Constant Contact's tools are more robust. If precise list segmentation is important, Constant Contact is the better choice.
Transactional Emails
Mailjet is known for its strong transactional email capabilities, making it a great choice for businesses that rely on these types of emails. Constant Contact also offers transactional emails, but Mailjet's features are more advanced. If transactional emails are a key focus, Mailjet is the superior option.
Pricing Comparison of Constant Contact and Mailjet
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Constant Contact and Mailjet. This comparison will highlight the best option for your email marketing needs.
Constant Contact Pricing Plans
- 1 GB storage for storing essential marketing materials.
- 10x your number of contacts for monthly email sends.
- Self-service, live chat, and phone support available.
- Basic contact management and web sign-up forms.
- 12x your number of contacts for monthly email sends.
- AI content recommendations to enhance email campaigns.
- Contact segmentation for targeted marketing efforts.
- Scheduled email sends for optimal delivery times.
- 25 GB storage for large-scale marketing assets.
- 24x your number of contacts for monthly email sends.
- Dedicated, priority support for immediate assistance.
- Advanced reporting with engagement heat maps.
Mailjet Pricing Plans
- Access to APIs, SMTP Relay, and Webhooks for integration.
- Utilize the Advanced Email Editor for crafting emails.
- Basic statistics to track email performance.
- Form Builder for creating sign-up forms.
- Unlimited contacts for extensive email campaigns.
- Online customer support for assistance.
- No Mailjet logo on your emails for branding.
- 500 email previews and address validations per month.
- Marketing automation to streamline campaigns.
- Dynamic content and A/B testing for optimization.
- Landing pages and real-time collaboration on templates.
- Priority support with chat and phone options.
- Dedicated technical account manager for support.
- Comprehensive onboarding and training sessions.
- Custom number of users and advanced permissions.
- Strategic deliverability consulting and reports.
Our Rating Methodology
We thoroughly evaluate each email marketing tool, focusing on key aspects like functionality, ease of use, and customer support. By analyzing user feedback and testing features, we ensure our recommendations align with your needs. Each factor is weighted to provide an accurate final rating, helping you make informed decisions.
Constant Contact or Mailjet: Which One Matches Your Business Needs?
Choose Constant Contact If You Need ...
- Comprehensive email marketing solution
If you are a business looking for a comprehensive email marketing solution with a wide range of templates and excellent customer support, Constant Contact is the ideal choice. Its detailed analytics and user-friendly interface make it perfect for enhancing your email campaigns.
- Diverse functionalities
If you need a tool with diverse functionalities, including email marketing and event management, Constant Contact is the better option. Its extensive feature set ensures that you can manage various marketing efforts seamlessly.
Choose Mailjet If You Need ...
- Strong transactional email capabilities
If you are a business that relies heavily on transactional emails, Mailjet is the superior choice. Its robust features ensure reliable and efficient delivery, making it perfect for businesses focused on transactional communications.
- Advanced A/B testing tools
If A/B testing is a priority for your email marketing strategy, Mailjet is the preferred option. Its advanced tools allow you to experiment with different email variations to optimize performance and achieve better results.
Frequently Asked Questions
Which tool offers better email templates?
Is Mailjet suitable for transactional emails?
Which tool is more affordable?
Does Constant Contact offer good customer support?
Which tool is better for A/B testing?
Can I integrate these tools with other platforms?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
