Constant Contact Pricing & Plans (2024 Guide)
Constant Contact empowers businesses with effective email marketing tools. Its user-friendly interface and comprehensive templates make it ideal for beginners, while strong customer support ensures you’re never left in the dark.
- User-friendly interface for beginners.
- Comprehensive email templates available.
- Strong customer support services.
- Limited advanced automation features.
- Higher cost for larger lists.
Free plan?
YesStarting price
$12 per monthWhat is Constant Contact?
How Much Does Constant Contact Cost?
Constant Contact offers a variety of pricing plans to suit different business needs, from small startups to larger enterprises. Below is a detailed breakdown of Constant Contact’s plans, highlighting their key features and benefits for various marketing strategies.
Constant Contact Pricing Plans
- 1 GB storage for storing essential marketing materials.
- 10x your number of contacts for monthly email sends.
- Self-service, live chat, and phone support available.
- Basic contact management and web sign-up forms.
- 12x your number of contacts for monthly email sends.
- AI content recommendations to enhance email campaigns.
- Contact segmentation for targeted marketing efforts.
- Scheduled email sends for optimal delivery times.
- 25 GB storage for large-scale marketing assets.
- 24x your number of contacts for monthly email sends.
- Dedicated, priority support for immediate assistance.
- Advanced reporting with engagement heat maps.
Add-ons
per month
per month
Constant Contact Pricing Plans in Detail
Lite
The Lite plan is designed for small businesses looking to start their marketing journey. It offers essential tools for email and social marketing, allowing businesses to engage with their audience effectively. With basic contact management and support options, it provides a solid foundation for businesses to grow their marketing efforts.
Standard
The Standard plan elevates marketing efforts with additional features like AI content recommendations and contact segmentation. It is ideal for growing businesses that require more advanced tools to enhance customer engagement and streamline marketing processes. The plan supports multiple users, making it suitable for collaborative marketing teams.
Premium
The Premium plan offers the most comprehensive set of tools for large enterprises. With unlimited users, extensive storage, and advanced reporting features, it supports large-scale marketing operations. The plan includes dedicated support and advanced automation options, making it perfect for businesses aiming to maximize their marketing impact.
Top Constant Contact Features
Email Templates
When I first explored Constant Contact, the variety of email templates caught my eye. You can easily customize these templates to match your brand’s style, making your emails look professional without needing design skills. This feature saves you time and effort, allowing you to focus on crafting the perfect message for your audience. It’s like having a design team at your fingertips, ensuring your emails always look top-notch.
Automation Tools
I found the automation tools in Constant Contact to be a game-changer. They allow you to set up automated email sequences, ensuring your audience receives timely and relevant content. This feature is perfect for nurturing leads and maintaining engagement without manual effort. You can focus on other tasks while knowing your email marketing is running smoothly in the background, enhancing your productivity and efficiency.
Analytics and Reporting
The analytics and reporting feature in Constant Contact provides valuable insights into your email campaigns. I appreciated how it tracks open rates, click-through rates, and more, helping you understand what works and what doesn’t. This data-driven approach allows you to refine your strategies, ensuring your campaigns are always improving. It’s like having a marketing analyst by your side, guiding you towards better results.
Contact Management
Managing your contacts is a breeze with Constant Contact. I loved how you can segment your audience based on various criteria, ensuring your messages are always relevant. This feature helps you build stronger relationships with your audience, as you can tailor your communications to their specific needs and interests. It’s a powerful tool for personalizing your marketing efforts and boosting engagement.
Social Media Integration
Constant Contact’s social media integration is a feature I found incredibly useful. It allows you to connect your email marketing with your social media efforts, creating a cohesive strategy. You can easily share your emails on social platforms, expanding your reach and engagement. This integration ensures your marketing efforts are aligned, maximizing your impact across different channels.
Event Management
If you’re hosting events, Constant Contact’s event management feature is a lifesaver. I found it easy to create and promote events, manage registrations, and track attendance. This feature streamlines the entire process, allowing you to focus on delivering a great experience for your attendees. It’s like having an event planner in your toolkit, ensuring your events run smoothly and successfully.
Surveys and Polls
Gathering feedback is crucial, and Constant Contact’s surveys and polls feature makes it simple. I enjoyed how easy it was to create surveys and analyze the results. This feature helps you understand your audience better, allowing you to make informed decisions and improve your offerings. It’s a great way to engage your audience and show them you value their opinions.
Mobile App
The mobile app for Constant Contact is a feature I found particularly convenient. It allows you to manage your email marketing on the go, ensuring you’re always connected. Whether you’re traveling or away from your desk, you can easily check your campaigns, track performance, and make adjustments. This flexibility ensures you’re always in control, no matter where you are.
A/B Testing
A/B testing in Constant Contact is a feature I highly recommend. It allows you to test different versions of your emails, helping you determine what resonates best with your audience. This data-driven approach ensures your campaigns are always optimized for success. It’s like having a marketing lab at your disposal, allowing you to experiment and refine your strategies for better results.
List Growth Tools
Growing your email list is essential, and Constant Contact’s list growth tools make it easy. I appreciated how you can create sign-up forms and landing pages to attract new subscribers. This feature helps you expand your reach and build a larger audience, ensuring your marketing efforts have a greater impact. It’s a powerful tool for increasing your brand’s visibility and engagement.
Customizable Branding
Maintaining brand consistency is crucial, and Constant Contact’s customizable branding feature helps you achieve that. I loved how you can easily incorporate your brand’s colors, logos, and fonts into your emails. This feature ensures your communications always reflect your brand’s identity, strengthening your brand’s presence and recognition. It’s like having a branding expert at your side, ensuring your emails always look cohesive and professional.
Real-Time Tracking
Real-time tracking in Constant Contact is a feature I found incredibly insightful. It allows you to monitor your email campaigns as they happen, providing instant feedback on performance. This feature helps you make timely adjustments, ensuring your campaigns are always on track. It’s like having a live dashboard, giving you the information you need to optimize your marketing efforts in real-time.
Who Is Constant Contact Best For?
Constant Contact is perfect for small to medium-sized businesses seeking to enhance their email marketing efforts. With its user-friendly interface and comprehensive templates, it allows businesses to create engaging campaigns effortlessly, boosting customer engagement and retention.
- Great for small businesses.
Constant Contact is ideal for small businesses looking to establish a strong online presence. Its easy-to-use platform and customizable templates make it simple to create professional email campaigns, helping businesses connect with their audience effectively.
- Perfect for marketing teams.
For marketing teams needing a reliable email marketing solution, Constant Contact offers robust features like automation and analytics. It helps teams streamline their campaigns, track performance, and optimize strategies for better results.
- Ideal for non-profits.
Non-profits can benefit from Constant Contact’s affordable plans and easy-to-use tools. It enables them to reach out to donors and volunteers effectively, fostering engagement and support for their causes.
Frequently Asked Questions
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Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
