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Close vs Salesforce (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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Close

Close offers a user-friendly CRM solution with effective email automation and robust predictive dialing. It's ideal for small to medium-sized businesses looking to streamline their sales processes.

  • User-friendly interface
  • Effective email automation
  • Robust predictive dialing
  • Limited scalability for large enterprises
  • Fewer integrations than competitors

Free plan?

Yes

Starting price

$49 per month per user
Excellent Value For Price
4.5

0

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Salesforce

Salesforce provides a highly customizable CRM platform with extensive integrations and comprehensive support options. It's perfect for large enterprises seeking a scalable and feature-rich solution.

  • Highly customizable
  • Extensive integrations
  • Comprehensive support options
  • Steeper learning curve
  • Higher cost for small businesses

Free plan?

No

Starting price

$25 per month per user

What is Close?

Close is a CRM software designed to help sales teams close more deals. It offers features like email automation, predictive dialing, and pipeline management, making it a powerful tool for sales professionals. With its intuitive interface, Close streamlines the sales process, allowing teams to focus on building relationships and closing deals. Whether you're a small business or a large enterprise, Close provides the tools you need to manage your sales pipeline effectively.

What is Salesforce?

Salesforce is a leading CRM platform that helps businesses manage customer relationships and streamline sales processes. It offers a wide range of features, including lead management, opportunity tracking, and customizable dashboards. Salesforce's cloud-based platform allows teams to access data from anywhere, making it an ideal solution for remote work. With its robust integration capabilities, Salesforce can be tailored to fit the unique needs of any business, helping them achieve their sales goals.

Pros and Cons of Close vs Salesforce

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Pros & Cons of Close

User-friendly interface
  • Close offers an intuitive and easy-to-navigate interface, making it accessible for users of all skill levels. This simplicity allows teams to quickly adopt the platform and start managing their sales processes efficiently.
Effective email automation
  • Close provides powerful email automation tools that streamline communication with leads and customers. This feature helps sales teams save time and maintain consistent follow-ups, ultimately improving conversion rates.
Robust predictive dialing
  • Close's predictive dialing feature enhances calling efficiency by automatically dialing numbers and connecting sales reps with live leads. This functionality increases productivity and helps teams reach more prospects in less time.
Limited scalability for large enterprises
  • While Close is ideal for small to medium-sized businesses, it may not offer the scalability required by larger enterprises. As businesses grow, they may find the need for more advanced features and capabilities.
Fewer integrations than competitors
  • Close offers a decent range of integrations, but it falls short compared to competitors like Salesforce. Businesses relying heavily on third-party applications may find Close's integration options limiting.
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Pros & Cons of Salesforce

Highly customizable
  • Salesforce offers unparalleled customization options, allowing businesses to tailor the platform to their specific needs. This flexibility makes it suitable for a wide range of industries and business models.
Extensive integrations
  • Salesforce boasts a vast library of integrations, enabling seamless connectivity with numerous third-party applications. This feature enhances workflow efficiency and allows businesses to leverage existing tools.
Comprehensive support options
  • Salesforce provides a wide range of support options, including 24/7 assistance, ensuring that users receive the help they need when they need it. This level of support is particularly beneficial for large enterprises.
Steeper learning curve
  • Salesforce's extensive features and customization options can result in a steeper learning curve for new users. Businesses may need to invest time and resources in training to fully leverage the platform's capabilities.
Higher cost for small businesses
  • While Salesforce offers a comprehensive suite of tools, its pricing may be prohibitive for small businesses. These businesses may find more cost-effective solutions that meet their needs without the added expense.

Close vs Salesforce: At A Glance

Decision FactorCloseSalesforce
Value to Price
Good4.2
Excellent4.4
Ease of Use
Excellent4.5
Excellent4.3
Functionality
Excellent4.3
Excellent4.6
Scalability
Good4.1
Excellent4.5
Integrations
Excellent4.4
Excellent4.7
Customer Support
Excellent4.3
Excellent4.4
Security
Good4.2
Excellent4.6
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

Close offers a competitive pricing structure that aligns well with its robust features, making it a great choice for small to medium-sized businesses. Salesforce, while slightly more expensive, provides a comprehensive suite of tools that justify its price, especially for larger enterprises. If you're looking for a cost-effective solution with essential features, Close is a solid option.

Ease of Use

Close is known for its user-friendly interface, making it easy for sales teams to adopt and use effectively. Salesforce, while powerful, can have a steeper learning curve due to its extensive features. If you prioritize ease of use and quick onboarding, Close might be the better choice for your team.

Functionality

Salesforce excels in functionality, offering a wide range of features that can be customized to fit any business need. Close, while not as extensive, provides all the essential tools needed for effective sales management. If you need a highly customizable and feature-rich platform, Salesforce is the way to go.

Scalability

Salesforce is designed to scale with your business, making it ideal for growing companies. Close also offers scalability, but its features are more suited for small to medium-sized businesses. If your business is rapidly expanding, Salesforce provides the scalability you need.

Integrations

Salesforce offers a vast array of integrations, allowing you to connect with numerous third-party applications. Close also provides integration capabilities, but its library is not as extensive. If you rely heavily on integrations, Salesforce offers more options to enhance your workflow.

Customer Support

Both Close and Salesforce offer reliable customer support, but Salesforce provides more comprehensive support options, including 24/7 assistance. Close offers excellent support, but it may not be as extensive. If you require round-the-clock support, Salesforce is the better choice.

Security

Salesforce places a strong emphasis on security, offering advanced features to protect your data. Close also provides robust security measures, but Salesforce's offerings are more comprehensive. If security is a top priority, Salesforce provides the peace of mind you need.

Overall Rating

Salesforce receives a higher overall rating due to its extensive features, scalability, and integration capabilities. Close is a strong contender, especially for smaller businesses, but Salesforce's comprehensive offerings make it the preferred choice for larger enterprises.

Close vs Salesforce: A Detailed Breakdown of Key Features

FeaturesCloseSalesforce
Email Automation
Excellent4.5
Excellent4.3
Predictive Dialing
Excellent4.4
Good4.2
Pipeline Management
Excellent4.3
Excellent4.5
Customizable Dashboards
Good4.2
Excellent4.6
Lead Management
Excellent4.3
Excellent4.5
Opportunity Tracking
Excellent4.4
Excellent4.6

Email Automation

Close excels in email automation, offering intuitive tools that allow you to automate follow-ups and manage email campaigns effortlessly. Salesforce also provides email automation, but its interface can be more complex. If you value simplicity and efficiency in email automation, Close is the better choice.

Predictive Dialing

Close offers a robust predictive dialing feature that enhances your calling efficiency, making it easier to connect with leads. Salesforce provides similar functionality, but Close's dialing system is more user-friendly. If you prioritize ease of use in dialing, Close is the way to go.

Pipeline Management

Salesforce shines in pipeline management, offering customizable options to track and manage your sales process. Close also provides effective pipeline management, but Salesforce's features are more comprehensive. If you need advanced pipeline management, Salesforce is the better option.

Customizable Dashboards

Salesforce offers highly customizable dashboards, allowing you to tailor your view to your specific needs. Close provides dashboard customization as well, but Salesforce's options are more extensive. If you require detailed and customizable dashboards, Salesforce is the preferred choice.

Lead Management

Both Close and Salesforce offer strong lead management capabilities, but Salesforce provides more advanced features for tracking and nurturing leads. Close is effective for basic lead management, but if you need advanced tools, Salesforce is the better choice.

Opportunity Tracking

Salesforce excels in opportunity tracking, offering detailed insights and tracking options. Close also provides opportunity tracking, but Salesforce's features are more robust. If you need comprehensive opportunity tracking, Salesforce is the way to go.

Pricing Comparison of Close and Salesforce

We’ve compiled the pricing tables and highlighted the key features of both Close and Salesforce to aid in your decision-making process. Let’s explore what each platform has to offer.

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Close Pricing Plans

Startup
For Small Businesses
$59

per month per user

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Startup includes:
  • Built-in calling, texting, and email solutions for seamless communication.
  • Centralized inbox view to prioritize tasks effectively.
  • Pipeline reporting to monitor and manage deal funnels.
  • Data import and export for easy data management.
Professional
For Growing Teams
$109

per month per user

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Includes Startup, plus:
  • Create multiple pipeline views for better deal tracking.
  • Launch custom activities to track unique sales steps.
  • Store call recordings for up to 30 days.
  • Enhanced collaboration tools for team efficiency.
Enterprise
For Large Enterprises
$149

per month per user

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Includes Professional, plus:
  • Predictive dialer for faster lead calling.
  • Enhanced customization with custom objects and reports.
  • Manage visibility settings to keep teams focused.
  • Advanced collaboration tools for large teams.
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Salesforce Pricing Plans

Starter Suite
For Small Businesses
$25

per month per user

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Starter Suite includes:
  • Access sales data from anywhere on any device seamlessly.
  • Customize and automate sales processes to enhance productivity.
  • Collaborate across your company with ease and efficiency.
  • Create and track quotes and orders effectively.
Pro Suite
For Growing Enterprises
$100

per month per user

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Includes Starter Suite, plus:
  • Enhanced sales engagement and conversation intelligence tools.
  • Access to premier success plan for expert guidance.
  • Integrate sales data with any application seamlessly.
  • Boost seller productivity with AI-driven insights.
Enterprise
For Large Enterprises
$165

per month per user

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Includes Pro Suite, plus:
  • Automate workflows and approvals to streamline operations.
  • Access conversation intelligence for improved communication.
  • Flexible CRM with web API for custom integrations.
  • Boost revenue with integrated sales and data management.
Unlimited
For Advanced Enterprises
$330

per month per user

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Includes Enterprise, plus:
  • Premier success plan and full sandbox for testing.
  • Comprehensive sales engagement and conversation intelligence.
  • Developer support for custom solutions and integrations.
  • Intelligent automation to enhance sales processes.
Einstein 1 Sales
For Innovative Enterprises
$500

per month per user

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Includes Unlimited, plus:
  • Performance management and sales programs for team efficiency.
  • Team collaboration with Slack for seamless communication.
  • Connect and unify all data with Data Cloud.
  • Revenue intelligence for actionable sales insights.

Our Rating Methodology

We thoroughly test each CRM platform, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Close or Salesforce: Which One Matches Your Business Needs?

Choose Close If You Need ...

  • User-friendly CRM solution

    If you are a small to medium-sized business looking for a user-friendly CRM solution, Close offers an intuitive interface and effective tools to streamline your sales processes. Its simplicity and ease of use make it an ideal choice for teams seeking quick adoption.

  • Effective email automation

    If you need effective email automation to enhance communication with leads and customers, Close provides powerful tools that save time and improve conversion rates. Its automation features are designed to simplify and optimize your email campaigns.

Choose Salesforce If You Need ...

  • Highly customizable CRM platform

    If you require a highly customizable CRM platform with extensive integrations, Salesforce offers unparalleled flexibility and connectivity. Its robust features and customization options make it suitable for a wide range of industries and business models.

  • Comprehensive support options

    If you need comprehensive support options, including 24/7 assistance, Salesforce provides a wide range of support services to ensure that users receive the help they need. This level of support is particularly beneficial for large enterprises.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.