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Close vs Ontraport (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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Close

Close offers a powerful CRM solution with intuitive features like email automation and predictive dialing, making it ideal for sales teams looking to boost productivity.

  • Intuitive interface for easy use
  • Excellent email automation
  • Strong predictive dialing feature
  • Limited e-commerce features
  • Fewer third-party integrations

Free plan?

Yes

Starting price

$49 per month per user
Good Value For Price
4.1

0

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Ontraport

Ontraport provides a comprehensive business automation platform, combining CRM, e-commerce, and marketing tools, perfect for businesses seeking an all-in-one solution.

  • Comprehensive business automation
  • Strong e-commerce capabilities
  • Wide range of integrations
  • Complex interface for new users
  • Higher cost for advanced features

Free plan?

Yes

Starting price

$24 per month

What is Close?

Close is a powerful CRM tool designed to help sales teams close more deals. It offers features like email automation, predictive dialing, and robust reporting, making it a favorite among sales professionals. With Close, you can streamline your sales process, improve communication, and ultimately boost your team's productivity. It's particularly beneficial for small to medium-sized businesses looking to enhance their sales operations without the complexity of larger CRM systems.

What is Ontraport?

Ontraport is a comprehensive business automation software that caters to entrepreneurs and small businesses. It combines CRM, email marketing, and e-commerce functionalities into one platform, allowing users to manage their customer relationships and marketing efforts seamlessly. Ontraport's automation capabilities help businesses save time and increase efficiency by automating repetitive tasks. It's an ideal solution for those looking to scale their operations without adding complexity.

Pros and Cons of Close vs Ontraport

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Pros & Cons of Close

Intuitive interface for easy use
  • Close offers an intuitive interface that makes it easy for sales teams to adopt and use effectively. The learning curve is minimal, allowing users to get up and running quickly.
Excellent email automation
  • Close excels in email automation, offering a user-friendly interface that allows you to set up automated email sequences with ease. This feature is particularly beneficial for sales teams.
Strong predictive dialing feature
  • Close's predictive dialing feature is a standout, allowing sales teams to increase their call efficiency significantly. This feature automatically dials numbers from a list, connecting sales reps only when a call is answered.
Limited e-commerce features
  • Close is not primarily an e-commerce platform, offering only basic e-commerce functionalities. Businesses with significant e-commerce needs may find this limiting.
Fewer third-party integrations
  • Close offers fewer third-party integrations compared to some competitors, which may be a drawback for businesses relying heavily on external tools.
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Pros & Cons of Ontraport

Comprehensive business automation
  • Ontraport offers a comprehensive suite of business automation tools, allowing businesses to manage their customer relationships and marketing efforts seamlessly.
Strong e-commerce capabilities
  • Ontraport shines in the e-commerce department, offering a comprehensive suite of tools to manage online sales effectively.
Wide range of integrations
  • Ontraport offers a wide range of third-party integrations, enhancing its functionality and making it a versatile tool for businesses.
Complex interface for new users
  • Ontraport's interface can be complex for new users, requiring a learning curve to fully leverage its extensive capabilities.
Higher cost for advanced features
  • Ontraport's advanced features come at a higher cost, which may be a consideration for budget-conscious businesses.

Close vs Ontraport: At A Glance

Decision FactorCloseOntraport
Value to Price
Excellent4.5
Good4.2
Ease of Use
Excellent4.4
Good4.0
Functionality
Excellent4.3
Good4.2
Scalability
Good4.2
Excellent4.3
Integrations
Good4.1
Excellent4.4
Customer Support
Excellent4.3
Good4.1
Security
Excellent4.4
Good4.0
Overall Rating
Excellent4.3
Good4.1

Close vs Ontraport: A Detailed Breakdown of Key Features

FeaturesCloseOntraport
Email Automation
Excellent4.5
Excellent4.3
Predictive Dialing
Excellent4.6
Good4.0
Reporting
Excellent4.4
Good4.2
CRM
Excellent4.3
Excellent4.5
E-commerce
Good3.8
Excellent4.6
Marketing Automation
Good4.0
Excellent4.5

Email Automation

Close excels in email automation, offering a user-friendly interface that allows you to set up automated email sequences with ease. This feature is particularly beneficial for sales teams looking to streamline their communication processes. Ontraport also offers robust email automation capabilities, but its interface can be a bit more complex for new users. If you're looking for straightforward email automation, Close is the better choice.

Predictive Dialing

Close's predictive dialing feature is a standout, allowing sales teams to increase their call efficiency significantly. This feature automatically dials numbers from a list, connecting sales reps only when a call is answered. Ontraport lacks this specific feature, making Close the clear winner for businesses that rely heavily on phone sales.

Reporting

Close offers comprehensive reporting tools that provide valuable insights into sales performance. The reports are easy to generate and understand, making it a favorite among sales managers. Ontraport also provides detailed reporting, but its reports can be more complex to set up. If you need straightforward and insightful reporting, Close is the way to go.

CRM

Both Close and Ontraport offer robust CRM functionalities, but Close is more focused on sales processes, making it ideal for sales teams. Ontraport, with its broader range of features, is suitable for businesses looking for an all-in-one CRM solution. If your primary focus is on sales, Close is the better choice.

E-commerce

Ontraport shines in the e-commerce department, offering a comprehensive suite of tools to manage online sales. Close, while not primarily an e-commerce platform, offers basic e-commerce functionalities. If e-commerce is a significant part of your business, Ontraport is the better choice.

Marketing Automation

Ontraport offers advanced marketing automation features, allowing businesses to automate complex marketing campaigns with ease. Close provides basic marketing automation, but its focus is more on sales processes. If marketing automation is a priority, Ontraport is the better choice.

Pricing Comparison of Close and Ontraport

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Close and Ontraport. This comparison will highlight the best option for managing your sales and marketing efforts.

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Close Pricing Plans

Startup
For Small Businesses
$59

per month per user

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Startup includes:
  • Built-in calling, texting, and email solutions for seamless communication.
  • Centralized inbox view to prioritize tasks effectively.
  • Pipeline reporting to monitor and manage deal funnels.
  • Data import and export for easy data management.
Professional
For Growing Teams
$109

per month per user

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Includes Startup, plus:
  • Create multiple pipeline views for better deal tracking.
  • Launch custom activities to track unique sales steps.
  • Store call recordings for up to 30 days.
  • Enhanced collaboration tools for team efficiency.
Enterprise
For Large Enterprises
$149

per month per user

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Includes Professional, plus:
  • Predictive dialer for faster lead calling.
  • Enhanced customization with custom objects and reports.
  • Manage visibility settings to keep teams focused.
  • Advanced collaboration tools for large teams.
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Ontraport Pricing Plans

Basic
For Small Businesses
$24

per month

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Basic includes:
  • Web forms and pages to capture leads effectively.
  • Scalable platform designed for business growth.
  • Drag-and-drop marketing automation for ease of use.
  • Unlimited email sending to reach a wider audience.
Plus
For Growing Businesses
$83

per month

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Includes Basic, plus:
  • Add payments and memberships for monetization.
  • Website personalization to enhance user experience.
  • 2-way SMS marketing for interactive communication.
  • Lead scoring to prioritize potential customers.
Pro
For Established Enterprises
$124

per month

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Includes Plus, plus:
  • Marketing tracking and testing for performance insights.
  • Partner programs to expand business reach.
  • User roles and permission management for security.
  • Custom contact and email limits for flexibility.
Enterprise
For Large Enterprises
$249

per month

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Includes Pro, plus:
  • Enterprise-grade security for data protection.
  • Private infrastructure available for dedicated resources.
  • 1-on-1 email deliverability consulting for optimal reach.
  • Quarterly account reviews for continuous improvement.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key aspects like ease of use, functionality, and integrations. By analyzing user feedback and conducting hands-on testing, we ensure our recommendations are reliable. Each factor is weighted to provide an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Close or Ontraport: Which One Matches Your Business Needs?

Choose Close If You Need ...

  • Ideal for sales-focused teams

    If you are a sales-focused team looking for a CRM with strong email automation and predictive dialing features, Close is the ideal choice. Its intuitive interface and robust functionalities make it perfect for enhancing sales productivity.

  • Simple and effective CRM

    If you need a simple and effective CRM solution without unnecessary complexity, Close is the right option. Its straightforward features and ease of use make it suitable for small to medium-sized businesses.

Choose Ontraport If You Need ...

  • Comprehensive business automation

    If you are looking for a comprehensive business automation platform that combines CRM, e-commerce, and marketing tools, Ontraport is the better choice. Its wide range of features makes it ideal for businesses seeking an all-in-one solution.

  • Advanced e-commerce capabilities

    If you need advanced e-commerce capabilities to manage online sales effectively, Ontraport is the right option. Its robust e-commerce tools make it suitable for businesses with significant online sales operations.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.