logo

ClickFunnels vs Apptivo (2024 Comparison)

author image
Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

author image
ClickFunnels

ClickFunnels is a powerful sales funnel builder that simplifies the process of converting visitors into customers. With its wide range of templates and ease of use, it's perfect for businesses focused on sales optimization.

  • Comprehensive sales funnel builder
  • Wide range of templates
  • Easy to use for beginners
  • Limited CRM features
  • Higher pricing for advanced plans

Free plan?

Yes

Starting price

$81 per month
Excellent Value For Price
4.5

0

author image
Apptivo

Apptivo offers a comprehensive CRM solution with customizable workflows and affordable pricing plans. It's ideal for businesses looking to manage customer relationships and sales processes effectively.

  • Comprehensive CRM solution
  • Affordable pricing plans
  • Customizable workflows
  • Learning curve for new users
  • Limited sales funnel templates

Free plan?

Yes

Starting price

$20 per month per user

What is ClickFunnels?

ClickFunnels is a comprehensive sales funnel builder designed to help businesses create effective marketing funnels. It simplifies the process of converting visitors into leads and customers by offering a range of customizable templates and tools. With ClickFunnels, you can easily design landing pages, set up email marketing campaigns, and manage sales processes, all in one platform. This tool is particularly beneficial for entrepreneurs and small businesses looking to streamline their sales and marketing efforts without needing extensive technical skills.

What is Apptivo?

Apptivo is a versatile CRM solution that helps businesses manage customer relationships, sales, and marketing activities efficiently. It offers a wide range of features, including contact management, lead tracking, and email marketing, all integrated into a single platform. Apptivo is designed to enhance productivity and collaboration within teams, making it an ideal choice for businesses of all sizes. Its user-friendly interface and customizable workflows allow users to tailor the software to their specific needs, ensuring a seamless experience in managing customer interactions.

Pros and Cons of ClickFunnels vs Apptivo

author image

Pros & Cons of ClickFunnels

Comprehensive sales funnel builder
  • ClickFunnels offers a complete solution for creating and managing sales funnels, making it an excellent choice for businesses focused on optimizing their sales processes.
Wide range of templates
  • With a vast selection of templates, ClickFunnels allows users to quickly create professional-looking sales funnels tailored to their specific needs.
Easy to use for beginners
  • ClickFunnels is designed with simplicity in mind, making it accessible for users with little to no technical expertise, allowing them to create effective sales funnels effortlessly.
Limited CRM features
  • While ClickFunnels offers basic CRM functionalities, it may not be sufficient for businesses requiring a comprehensive CRM solution with advanced features.
Higher pricing for advanced plans
  • ClickFunnels' advanced plans can be costly, which might be a concern for small businesses or startups with limited budgets.
author image

Pros & Cons of Apptivo

Comprehensive CRM solution
  • Apptivo provides a wide range of CRM features, making it an ideal choice for businesses looking to manage customer relationships and sales processes effectively.
Affordable pricing plans
  • Apptivo offers competitive pricing plans, making it accessible for businesses of all sizes, including startups and small businesses.
Customizable workflows
  • With Apptivo, users can customize workflows to suit their specific business needs, enhancing productivity and efficiency within teams.
Learning curve for new users
  • Apptivo's extensive features may require a learning curve for new users, which could be a challenge for those unfamiliar with CRM systems.
Limited sales funnel templates
  • While Apptivo offers some sales funnel templates, its primary focus is on CRM functionalities, which might not meet the needs of businesses focused on sales funnel optimization.

ClickFunnels vs Apptivo: At A Glance

Decision FactorClickFunnelsApptivo
Value to Price
Good4.2
Excellent4.6
Ease of Use
Excellent4.4
Excellent4.5
Functionality
Excellent4.3
Excellent4.7
Scalability
Good4.1
Excellent4.6
Integrations
Excellent4.5
Excellent4.4
Customer Support
Excellent4.3
Excellent4.5
Security
Good4.2
Excellent4.6
Overall Rating
Excellent4.3
Excellent4.5

Value to Price

ClickFunnels offers a robust set of features for building sales funnels, which justifies its pricing for businesses focused on sales conversion. Apptivo, on the other hand, provides a comprehensive CRM solution with a wider range of functionalities at a competitive price, making it a better value for businesses seeking an all-in-one CRM platform.

Ease of Use

ClickFunnels is designed with simplicity in mind, allowing users to create sales funnels without technical expertise. Apptivo also offers an intuitive interface, but its extensive features may require a learning curve for new users. If ease of use is your priority, ClickFunnels might be the better choice.

Functionality

ClickFunnels excels in providing tools specifically for sales funnel creation and management. Apptivo, however, offers a broader range of CRM functionalities, including project management and invoicing, making it more versatile for businesses with diverse needs. If you need comprehensive CRM capabilities, Apptivo is the way to go.

Scalability

ClickFunnels is suitable for small to medium-sized businesses looking to scale their sales efforts. Apptivo, with its extensive CRM features, supports scalability for businesses of all sizes, making it a more flexible option for growing companies. If scalability is crucial, Apptivo is the better choice.

Integrations

ClickFunnels offers a wide range of integrations with popular marketing and sales tools, enhancing its functionality. Apptivo also provides numerous integrations, but its focus is more on CRM-related applications. If you need extensive marketing tool integrations, ClickFunnels is preferable.

Customer Support

ClickFunnels provides reliable customer support, including live chat and email assistance. Apptivo also offers excellent support, with additional resources like webinars and tutorials. If comprehensive support resources are important, Apptivo might be the better option.

Security

ClickFunnels ensures data security with SSL encryption and regular updates. Apptivo also prioritizes security, offering advanced features like role-based access control. If security is a top concern, both tools are reliable, but Apptivo offers more advanced options.

Overall Rating

Both ClickFunnels and Apptivo are highly rated for their respective functionalities. ClickFunnels is ideal for businesses focused on sales funnel optimization, while Apptivo is better suited for those seeking a comprehensive CRM solution. Your choice depends on your specific business needs.

ClickFunnels vs Apptivo: A Detailed Breakdown of Key Features

FeaturesClickFunnelsApptivo
Landing Page Builder
Excellent4.6
Good4.2
Email Marketing
Excellent4.4
Excellent4.5
Sales Funnel Templates
Excellent4.7
Excellent4.3
CRM Features
Good4.1
Excellent4.8
Customizable Workflows
Excellent4.3
Excellent4.6
Analytics and Reporting
Excellent4.5
Excellent4.4

Landing Page Builder

ClickFunnels offers a powerful landing page builder with a wide range of templates and customization options, making it easy to create high-converting pages. Apptivo also provides a landing page builder, but its focus is more on CRM functionalities, which might not offer the same level of customization as ClickFunnels. If creating visually appealing and effective landing pages is your priority, ClickFunnels is the better choice.

Email Marketing

Both ClickFunnels and Apptivo offer robust email marketing features. ClickFunnels integrates email marketing into its sales funnel process, allowing for seamless automation and follow-ups. Apptivo, on the other hand, provides a comprehensive email marketing solution as part of its CRM suite, offering advanced segmentation and analytics. If you need a more integrated approach to email marketing within your sales funnel, ClickFunnels is ideal.

Sales Funnel Templates

ClickFunnels excels in providing a wide variety of sales funnel templates, catering to different industries and business needs. These templates are designed to optimize conversion rates and simplify the funnel creation process. Apptivo offers some templates, but its primary focus is on CRM functionalities. If you need a tool with extensive sales funnel templates, ClickFunnels is the way to go.

CRM Features

While ClickFunnels offers basic CRM features to support its sales funnel processes, Apptivo provides a comprehensive CRM solution with advanced features like contact management, lead tracking, and project management. If your business requires a robust CRM system with extensive capabilities, Apptivo is the better choice.

Customizable Workflows

Both ClickFunnels and Apptivo offer customizable workflows, allowing users to tailor the software to their specific needs. ClickFunnels focuses on sales funnel workflows, while Apptivo provides more flexibility in customizing CRM processes. If you need extensive customization options for CRM workflows, Apptivo is the preferred choice.

Analytics and Reporting

ClickFunnels provides detailed analytics and reporting tools to track the performance of sales funnels and marketing campaigns. Apptivo also offers robust reporting features, with a focus on CRM-related metrics. If you need comprehensive analytics for sales funnels, ClickFunnels is the better option.

Pricing Comparison of ClickFunnels and Apptivo

We’ve compiled the pricing tables and highlighted the key features of both ClickFunnels and Apptivo to aid in your decision-making process. Let’s explore what each platform has to offer.

author image

ClickFunnels Pricing Plans

Startup
For Small Businesses
$81

per month

Try For Freeright_arrow
Startup includes:
  • 3 Team Members to collaborate on projects seamlessly.
  • Unlimited Funnels to capture and convert leads effectively.
  • Unlimited Courses to monetize your knowledge and skills.
  • Unlimited Members for growing your community without limits.
Pro
For Large Enterprises
$248

per month

Try For Freeright_arrow
Includes Startup, plus:
  • 10 Team Members to enhance team collaboration.
  • Advanced analytics for data-driven decision making.
  • API & Webhooks for seamless integration with other tools.
  • Smart Checkout to increase average order value.
author image

Apptivo Pricing Plans

Lite
For small sales teams
$20

per month per user

Try For Freeright_arrow
Lite includes:
  • Customize up to 100 fields per app for tailored data management.
  • Integrate with third-party services for enhanced functionality.
  • Access 24x7 support for uninterrupted assistance.
  • Utilize 25 workflows to automate routine tasks.
Premium
For fast-growing teams
$30

per month per user

Try For Freeright_arrow
Includes Lite, plus:
  • Customize up to 250 fields per app for detailed data capture.
  • Utilize 75 workflows to streamline business processes.
  • Create 25 custom dashboards for insightful data visualization.
  • Send up to 3000 emails per user per month for marketing.
Ultimate
For large teams
$50

per month per user

Try For Freeright_arrow
Includes Premium, plus:
  • Customize up to 350 fields per app for advanced data management.
  • Utilize 150 workflows for complex automation needs.
  • Create 50 custom dashboards for detailed reporting.
  • Send up to 5000 emails per user per month for campaigns.
Enterprise
For enterprise organizations
Contact sales
Request Pricingright_arrow
Includes Ultimate, plus:
  • Customize up to 500 fields per app for comprehensive data handling.
  • Utilize 300 workflows for extensive automation.
  • Create 100 custom dashboards for in-depth analysis.
  • Receive dedicated account management for personalized support.

Our Rating Methodology

We thoroughly test each CRM tool, evaluating key features like ease of use, functionality, and scalability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

ClickFunnels or Apptivo: Which One Matches Your Business Needs?

Choose ClickFunnels If You Need ...

  • Ideal for sales funnel creation

    If you are a business focused on optimizing sales funnels and need a tool that offers a wide range of templates and easy-to-use features, ClickFunnels is the ideal choice for you.

  • Beginner-friendly platform

    If you are a beginner or small business owner looking for an easy-to-use platform to create and manage sales funnels without technical expertise, ClickFunnels is the perfect solution.

Choose Apptivo If You Need ...

  • Comprehensive CRM solution

    If you need a comprehensive CRM solution with advanced features like contact management, lead tracking, and project management, Apptivo is the better choice for your business.

  • Affordable and versatile

    If you are looking for an affordable CRM solution that offers customizable workflows and a wide range of features, Apptivo is the ideal option for businesses of all sizes.

Frequently Asked Questions

author image
Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.