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CleverReach vs Campaigner (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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CleverReach

CleverReach is a user-friendly email marketing tool with robust analytics and a good range of integrations. It's perfect for businesses seeking simplicity and efficiency in their email campaigns.

  • User-friendly interface for beginners
  • Robust analytics for campaign tracking
  • Good range of integrations
  • Limited advanced automation features
  • Basic segmentation options

Free plan?

Yes

Starting price

€15 per month
Excellent Value For Price
4.5

0

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Campaigner

Campaigner offers advanced automation and comprehensive analytics, making it ideal for businesses looking to enhance their email marketing efforts with powerful tools and insights.

  • Advanced automation capabilities
  • Comprehensive analytics and reporting
  • Extensive template library
  • Steeper learning curve for beginners
  • Higher cost for advanced features

Free plan?

Yes

Starting price

$59 per month

What is CleverReach?

CleverReach is an intuitive email marketing tool designed to help businesses create, send, and analyze email campaigns effortlessly. It offers a user-friendly interface with drag-and-drop features, making it easy for users to design professional emails without any coding knowledge. CleverReach also provides robust analytics to track the success of campaigns, helping businesses optimize their strategies. With its automation capabilities, users can set up personalized email sequences, ensuring timely and relevant communication with their audience. This tool is ideal for businesses looking to enhance their email marketing efforts with minimal hassle.

What is Campaigner?

Campaigner is a comprehensive email marketing platform that empowers businesses to connect with their audience through personalized and automated email campaigns. It offers advanced segmentation and targeting features, allowing users to tailor their messages to specific customer groups. Campaigner's robust analytics provide insights into campaign performance, helping businesses refine their strategies for better results. With its user-friendly interface and powerful automation tools, Campaigner is perfect for businesses seeking to enhance their email marketing efforts and drive engagement with their audience.

Pros and Cons of CleverReach vs Campaigner

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Pros & Cons of CleverReach

User-friendly interface
  • CleverReach offers an intuitive and easy-to-navigate interface, making it accessible for users with little to no technical expertise. This simplicity allows users to quickly create and manage email campaigns without feeling overwhelmed.
Robust analytics
  • The platform provides detailed analytics that help users track the performance of their email campaigns. This feature is invaluable for businesses looking to optimize their marketing strategies and improve engagement rates.
Good range of integrations
  • CleverReach integrates with a variety of third-party applications, allowing users to connect their email marketing efforts with other tools they use. This flexibility enhances the overall functionality of the platform.
Limited advanced automation
  • While CleverReach offers basic automation features, it lacks the advanced capabilities found in other platforms. This limitation may hinder businesses looking to implement complex automated workflows.
Basic segmentation options
  • The platform's segmentation features are relatively basic, which may not meet the needs of businesses requiring detailed audience targeting. This limitation could impact the effectiveness of targeted marketing campaigns.
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Pros & Cons of Campaigner

Advanced automation capabilities
  • Campaigner excels in automation, offering sophisticated tools that allow businesses to create complex workflows and personalized customer journeys. This feature is ideal for companies looking to enhance their marketing automation efforts.
Comprehensive analytics
  • The platform provides in-depth analytics and reporting features, enabling businesses to gain valuable insights into their email campaigns. This data-driven approach helps refine marketing strategies for better results.
Extensive template library
  • Campaigner offers a wide range of customizable email templates, providing users with the flexibility to create visually appealing and effective email campaigns. This variety ensures that businesses can find templates that suit their branding needs.
Steeper learning curve
  • Due to its advanced features, Campaigner may present a steeper learning curve for beginners. Users may need to invest time in learning the platform to fully leverage its capabilities.
Higher cost for advanced features
  • While Campaigner offers powerful features, the cost associated with accessing these advanced tools may be higher than other platforms. This pricing may be a consideration for businesses with limited budgets.

CleverReach vs Campaigner: At A Glance

Decision FactorCleverReachCampaigner
Value to Price
Good4.2
Excellent4.6
Ease of Use
Excellent4.4
Excellent4.5
Functionality
Excellent4.3
Excellent4.7
Scalability
Good4.1
Excellent4.6
Integrations
Excellent4.3
Excellent4.4
Customer Support
Good4.2
Excellent4.5
Security
Excellent4.5
Excellent4.6
Overall Rating
Excellent4.3
Excellent4.5

CleverReach vs Campaigner: A Detailed Breakdown of Key Features

FeaturesCleverReachCampaigner
Email Templates
Excellent4.4
Excellent4.6
Automation
Excellent4.3
Excellent4.7
Analytics
Good4.2
Excellent4.5
Segmentation
Excellent4.3
Excellent4.6
A/B Testing
Good4.2
Excellent4.5
Mobile Optimization
Excellent4.4
Excellent4.6

Email Templates

CleverReach offers a variety of customizable email templates that are easy to use, even for beginners. Campaigner, however, provides a more extensive library of templates with advanced customization options. If you need more flexibility in design, Campaigner is the better choice.

Automation

CleverReach provides basic automation features that are suitable for small businesses. Campaigner excels with its advanced automation capabilities, allowing for complex workflows and personalized customer journeys. For businesses looking to leverage automation, Campaigner is the superior option.

Analytics

CleverReach offers essential analytics to track email performance, while Campaigner provides more in-depth insights and reporting features. If you require detailed analytics to refine your strategies, Campaigner is the better choice.

Segmentation

CleverReach allows for basic audience segmentation, but Campaigner offers more advanced targeting options, enabling precise audience targeting. For businesses that need detailed segmentation, Campaigner is the preferred tool.

A/B Testing

CleverReach provides basic A/B testing features, while Campaigner offers more comprehensive testing options to optimize email performance. If A/B testing is crucial for your campaigns, Campaigner is the better choice.

Mobile Optimization

Both CleverReach and Campaigner offer mobile optimization, but Campaigner provides more advanced features to ensure emails look great on all devices. If mobile optimization is a priority, Campaigner is the superior option.

Pricing Comparison of CleverReach and Campaigner

We’ve compiled the pricing tables and highlighted the key features of both CleverReach and Campaigner to aid in your decision-making process. Let’s explore what each platform has to offer.

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CleverReach Pricing Plans

Lite
For Newsletter Beginners
€0

per month

Get Startedright_arrow
Lite includes:
  • Manage up to 250 recipients with ease and efficiency.
  • Access a limited range of essential functions for beginners.
  • Ideal for testing and starting with newsletters.
  • No hidden costs, completely free to start.
Basic
For Growing Companies
€15

per month

Try For Freeright_arrow
Basic includes Lite, plus:
  • Address each recipient up to 4 times monthly.
  • Includes basic features for effective email marketing.
  • Small price plan levels to suit your needs.
  • Ideal for companies with few recipients.
Pro
For Professional Marketers
€18

per month

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Pro includes Basic, plus:
  • Access all premium features for professional marketing.
  • Free trial month to test all features without charge.
  • Ideal for professional email marketing needs.
  • Enhance your email marketing with advanced tools.
Enterprise
For Large Teams
€499

per month

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Enterprise includes Pro, plus:
  • Unlimited number of recipients for extensive reach.
  • Monthly new email quota for high-volume mailing.
  • Includes all premium features for large enterprises.
  • Ideal for agencies with high mailing volume.
Flex
For Flexible Email Needs
€24

per month

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Flex includes:
  • Unlimited number of recipients for broad reach.
  • Unused emails do not expire, ensuring value.
  • Save 45% on monthly payment for cost efficiency.
  • Includes premium features for flexible usage.
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Campaigner Pricing Plans

Starter
For Small Businesses
$59

per month

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Starter includes:
  • Conduct experiments to optimize email performance.
  • Utilize autoresponders for automated email responses.
  • Access to 9 additional features for enhanced marketing.
  • Monthly send limit is 6x the number of contacts.
eCommerce
For eCommerce Businesses
$79.95

per month

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eCommerce includes:
  • Magento integration for seamless eCommerce operations.
  • Unlimited contacts for extensive reach.
  • Additional features to boost eCommerce performance.
  • Monthly send limit is 6x the number of contacts.
Essential
For Medium Businesses
$179

per month

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Includes Starter, plus:
  • Dynamic content for personalized email experiences.
  • Access to 12 additional features for advanced marketing.
  • Conduct experiments to optimize email performance.
  • Monthly send limit is 6x the number of contacts.
Advanced
For Large Enterprises
$649

per month

Try For Freeright_arrow
Includes Essential, plus:
  • Purchase behavior tracking for targeted marketing.
  • Automation workflows for streamlined operations.
  • Access to 60+ features for comprehensive marketing.
  • Monthly send limit is 6x the number of contacts.

Our Rating Methodology

We thoroughly evaluate each email marketing tool, focusing on key aspects like functionality, scalability, and customer support. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations align with your needs. Each factor is weighted by importance to deliver a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

CleverReach or Campaigner: Which One Matches Your Business Needs?

Choose CleverReach If You Need ...

  • User-friendly email marketing tool

    If you are a beginner or small business owner looking for an easy-to-use email marketing tool, CleverReach is the ideal choice. Its intuitive interface and robust analytics make it perfect for those seeking simplicity and efficiency.

  • Cost-effective solution

    If you are a business with a limited budget seeking a cost-effective email marketing solution, CleverReach offers competitive pricing with essential features. It's a great option for maximizing your return on investment.

Choose Campaigner If You Need ...

  • Advanced automation capabilities

    If you are a business looking to leverage advanced automation features for personalized customer journeys, Campaigner is the superior choice. Its powerful tools and comprehensive analytics make it ideal for enhancing your marketing efforts.

  • Comprehensive email marketing solution

    If you are a larger enterprise seeking a comprehensive email marketing solution with robust features and scalability, Campaigner is the top choice. Its extensive capabilities ensure it can grow with your business needs.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.