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Cakemail vs Ontraport (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Good Value For Price
4.2

0

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Cakemail

Cakemail offers a user-friendly email marketing platform with affordable pricing and reliable support. It's perfect for small businesses looking to create professional email campaigns without technical skills.

  • User-friendly interface for beginners
  • Affordable pricing for small businesses
  • Reliable customer support
  • Limited e-commerce features
  • Basic landing page builder

Free plan?

Yes

Starting price

Contact sales
Excellent Value For Price
4.5

0

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Ontraport

Ontraport provides a comprehensive business automation solution with advanced CRM capabilities and extensive integrations. It's ideal for businesses seeking to streamline operations and enhance efficiency.

  • Comprehensive business automation
  • Advanced CRM capabilities
  • Extensive integrations
  • Steeper learning curve
  • Higher pricing for advanced features

Free plan?

Yes

Starting price

$24 per month

What is Cakemail?

Cakemail is an intuitive email marketing platform designed to help businesses of all sizes create, send, and track email campaigns. It offers a user-friendly interface with customizable templates, making it easy for users to design professional-looking emails without any coding skills. Cakemail also provides robust analytics to track the performance of campaigns, helping businesses understand their audience better and improve engagement. With its automation features, Cakemail saves time and effort, allowing users to focus on crafting compelling content and building customer relationships.

What is Ontraport?

Ontraport is a comprehensive business automation software that streamlines marketing, sales, and customer management processes. It offers a suite of tools including CRM, email marketing, landing pages, and e-commerce capabilities, all integrated into one platform. Ontraport helps businesses automate repetitive tasks, manage customer interactions, and track performance metrics, enabling them to focus on growth and customer satisfaction. Its powerful automation features and customizable workflows make it an ideal choice for businesses looking to enhance efficiency and drive results.

Pros and Cons of Cakemail vs Ontraport

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Pros & Cons of Cakemail

User-friendly interface
  • Cakemail's intuitive interface makes it easy for beginners to navigate and create email campaigns without any technical skills. Its drag-and-drop editor simplifies the design process, allowing users to focus on content.
Affordable pricing
  • Cakemail offers competitive pricing plans that provide excellent value for small to medium-sized businesses. Its features are robust enough to meet most email marketing needs without breaking the bank.
Reliable customer support
  • Cakemail provides reliable customer support, with resources available to help users troubleshoot issues and optimize their email campaigns. Their support team is responsive and helpful.
Limited e-commerce features
  • Cakemail offers limited e-commerce capabilities, which may not be sufficient for businesses looking to integrate email marketing with their online store. It's more suited for businesses focusing primarily on email campaigns.
Basic landing page builder
  • Cakemail's landing page builder is basic, offering limited customization options. While it can create simple pages to support email campaigns, it may not meet the needs of businesses looking for more advanced design features.
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Pros & Cons of Ontraport

Comprehensive business automation
  • Ontraport offers a comprehensive suite of tools that streamline marketing, sales, and customer management processes. Its powerful automation features save time and enhance efficiency, making it an ideal choice for growing businesses.
Advanced CRM capabilities
  • Ontraport's built-in CRM provides a seamless experience for managing customer relationships and automating sales processes. Its advanced features allow businesses to track interactions and improve customer engagement.
Extensive integrations
  • Ontraport offers a wide range of integrations with popular tools, supporting a variety of business functions. Its extensive integration capabilities make it easy to connect with other platforms and streamline operations.
Steeper learning curve
  • Ontraport's extensive features and capabilities come with a steeper learning curve, requiring users to invest time in learning the platform. However, once mastered, it offers powerful automation and customization options.
Higher pricing for advanced features
  • Ontraport's advanced features come at a higher price point, which may not be suitable for small businesses with limited budgets. However, its comprehensive capabilities justify the cost for businesses seeking an all-in-one solution.

Cakemail vs Ontraport: At A Glance

Decision FactorCakemailOntraport
Value to Price
Good4.0
Excellent4.5
Ease of Use
Excellent4.3
Good4.2
Functionality
Good4.1
Excellent4.6
Scalability
Good4.2
Excellent4.7
Integrations
Good4.0
Excellent4.5
Customer Support
Excellent4.3
Excellent4.4
Security
Excellent4.4
Excellent4.6
Overall Rating
Good4.2
Excellent4.5

Value to Price

Cakemail offers a competitive pricing structure that provides excellent value for small to medium-sized businesses. Its features are robust enough to meet most email marketing needs without breaking the bank. On the other hand, Ontraport, while slightly more expensive, offers a comprehensive suite of tools that justify its price, especially for businesses looking for an all-in-one solution. If you're looking for a cost-effective email marketing tool, Cakemail is a great choice, but if you need more extensive features, Ontraport is worth the investment.

Ease of Use

Cakemail is known for its user-friendly interface, making it easy for beginners to navigate and create email campaigns. Its drag-and-drop editor simplifies the design process, allowing users to focus on content rather than technicalities. Ontraport, while also user-friendly, has a steeper learning curve due to its extensive features. However, once mastered, it offers powerful automation capabilities. If ease of use is your priority, Cakemail is the better option, but for those willing to invest time in learning, Ontraport offers more advanced functionalities.

Functionality

Cakemail provides essential email marketing functionalities, including customizable templates, automation, and analytics. It's perfect for businesses focusing primarily on email campaigns. Ontraport, however, goes beyond email marketing, offering CRM, e-commerce, and landing page tools, making it a versatile platform for businesses looking to integrate multiple functions. If your business requires a comprehensive tool with diverse functionalities, Ontraport is the superior choice, while Cakemail is ideal for those focusing solely on email marketing.

Scalability

Cakemail is designed to grow with small to medium-sized businesses, offering scalable solutions as your email marketing needs expand. Ontraport excels in scalability, providing robust tools that support business growth across various functions, from marketing to sales and customer management. If you're planning for significant growth and need a platform that can scale with your business, Ontraport is the better option. However, for moderate growth focused on email marketing, Cakemail is sufficient.

Integrations

Cakemail offers a range of integrations with popular tools, making it easy to connect with other platforms you may already be using. Ontraport, however, provides a more extensive list of integrations, supporting a wider range of business functions. If you need a tool with extensive integration capabilities, Ontraport is the better choice. For those with basic integration needs, Cakemail offers sufficient options.

Customer Support

Cakemail provides reliable customer support, with resources available to help users troubleshoot issues and optimize their email campaigns. Ontraport offers comprehensive support, including personalized assistance and extensive documentation, ensuring users can fully leverage the platform's capabilities. If you value personalized support and extensive resources, Ontraport is the better option. For those who need basic support, Cakemail is adequate.

Security

Cakemail prioritizes security, ensuring user data is protected with industry-standard measures. Ontraport also emphasizes security, offering advanced features to safeguard sensitive information across its various tools. Both platforms provide reliable security, but Ontraport's advanced features make it a better choice for businesses handling sensitive data. For standard security needs, Cakemail is a solid option.

Overall Rating

Cakemail is a strong contender in the email marketing space, offering a user-friendly platform with essential features at a competitive price. Ontraport, with its comprehensive suite of tools, is ideal for businesses seeking an all-in-one solution. If you're focused on email marketing, Cakemail is a great choice, but for those needing a versatile platform, Ontraport is the superior option.

Cakemail vs Ontraport: A Detailed Breakdown of Key Features

FeaturesCakemailOntraport
Email Automation
Good4.2
Excellent4.6
Template Customization
Excellent4.3
Excellent4.4
Analytics and Reporting
Good4.1
Excellent4.5
CRM Integration
Good4.0
Excellent4.7
Landing Page Builder
Good3.9
Excellent4.6
E-commerce Capabilities
Good3.8
Excellent4.5

Email Automation

Cakemail offers robust email automation features that allow you to set up automated campaigns with ease. Its intuitive interface makes it simple to create workflows that engage your audience effectively. Ontraport, however, takes automation to the next level with its advanced capabilities, allowing for highly customizable workflows that can handle complex marketing strategies. If you're looking for straightforward automation, Cakemail is a great choice, but for more sophisticated needs, Ontraport is the better option.

Template Customization

Cakemail provides a wide range of customizable templates, making it easy to create professional-looking emails that align with your brand. Its drag-and-drop editor simplifies the design process, allowing you to focus on content. Ontraport also offers customizable templates, but with more advanced design options for those who want to create unique and dynamic emails. If you prefer simplicity, Cakemail is ideal, but for more creative freedom, Ontraport is the way to go.

Analytics and Reporting

Cakemail's analytics and reporting tools provide valuable insights into your email campaigns, helping you track performance and make data-driven decisions. Ontraport offers more comprehensive reporting features, allowing you to analyze data across multiple channels and gain a deeper understanding of your marketing efforts. If you need basic analytics, Cakemail is sufficient, but for more detailed reporting, Ontraport is the superior choice.

CRM Integration

Cakemail integrates with popular CRM tools, making it easy to manage your contacts and streamline your marketing efforts. Ontraport, however, offers a built-in CRM, providing a seamless experience for managing customer relationships and automating sales processes. If you already have a CRM, Cakemail's integrations are useful, but for an all-in-one solution, Ontraport is the better option.

Landing Page Builder

Cakemail offers basic landing page creation tools, allowing you to create simple pages to support your email campaigns. Ontraport, on the other hand, provides a more advanced landing page builder with customizable templates and design options, enabling you to create high-converting pages. If you need basic landing pages, Cakemail is adequate, but for more sophisticated designs, Ontraport is the better choice.

E-commerce Capabilities

Cakemail offers limited e-commerce features, suitable for businesses focusing primarily on email marketing. Ontraport, however, provides comprehensive e-commerce capabilities, including order management, payment processing, and product catalog management. If your business requires robust e-commerce features, Ontraport is the superior choice, while Cakemail is ideal for those focusing solely on email marketing.

Pricing Comparison of Cakemail and Ontraport

We’ve compiled the pricing tables and highlighted the key features of both Cakemail and Ontraport to aid in your decision-making process. Let’s explore what each platform has to offer.

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Cakemail Pricing Plans

Free Plan
For Small Businesses
$0

per month

Get Startedright_arrow
Free Plan includes:
  • Access to professional email templates for branding.
  • Automated workflows to enhance customer experiences.
  • Real-time audience segmentation for targeted campaigns.
  • Comprehensive campaign reports for performance insights.
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Ontraport Pricing Plans

Basic
For Small Businesses
$24

per month

Try For Freeright_arrow
Basic includes:
  • Web forms and pages to capture leads effectively.
  • Scalable platform designed for business growth.
  • Drag-and-drop marketing automation for ease of use.
  • Unlimited email sending to reach a wider audience.
Plus
For Growing Businesses
$83

per month

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Includes Basic, plus:
  • Add payments and memberships for monetization.
  • Website personalization to enhance user experience.
  • 2-way SMS marketing for interactive communication.
  • Lead scoring to prioritize potential customers.
Pro
For Established Enterprises
$124

per month

Try For Freeright_arrow
Includes Plus, plus:
  • Marketing tracking and testing for performance insights.
  • Partner programs to expand business reach.
  • User roles and permission management for security.
  • Custom contact and email limits for flexibility.
Enterprise
For Large Enterprises
$249

per month

Try For Freeright_arrow
Includes Pro, plus:
  • Enterprise-grade security for data protection.
  • Private infrastructure available for dedicated resources.
  • 1-on-1 email deliverability consulting for optimal reach.
  • Quarterly account reviews for continuous improvement.

Our Rating Methodology

We thoroughly evaluate each business automation tool, focusing on key factors like functionality, scalability, and integrations. By analyzing user reviews and testing features, we ensure our recommendations fit your needs. Each factor is weighted to provide an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Cakemail or Ontraport: Which One Matches Your Business Needs?

Choose Cakemail If You Need ...

  • Ideal for email marketing

    If you are a small business focusing primarily on email marketing, Cakemail is an excellent choice. Its user-friendly interface and affordable pricing make it easy to create professional email campaigns without technical skills.

  • Budget-friendly option

    If you are a business with a limited budget looking for a cost-effective email marketing solution, Cakemail offers competitive pricing plans that provide excellent value for small to medium-sized businesses.

Choose Ontraport If You Need ...

  • Comprehensive business automation

    If you are a business seeking an all-in-one solution for marketing, sales, and customer management, Ontraport is the superior choice. Its comprehensive suite of tools streamlines operations and enhances efficiency.

  • Advanced CRM capabilities

    If you are a business looking for advanced CRM features to manage customer relationships and automate sales processes, Ontraport's built-in CRM provides a seamless experience with powerful capabilities.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.